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    Goals Report Nitish Kalia 502104173

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    Nitish Kalia
    The document outlines the objectives, tasks, methodology, and impact of a market research project. The objectives are to gather consumer data, understand business goals, and implement best practices. Tasks include conducting surveys, generating leads, and providing feedback. The project will use primary data from random surveys of 250 dealers and non-dealers. The project is expected to acquire new customers, reduce manager burden, and connect new resellers. It will benefit the trainee by increasing industry knowledge and practical skills.

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    Goals Report Nitish Kalia 502104173

    Uploaded by

    Nitish Kalia
    22 views3 pages
    The document outlines the objectives, tasks, methodology, and impact of a market research project. The objectives are to gather consumer data, understand business goals, and implement best practices. Tasks include conducting surveys, generating leads, and providing feedback. The project will use primary data from random surveys of 250 dealers and non-dealers. The project is expected to acquire new customers, reduce manager burden, and connect new resellers. It will benefit the trainee by increasing industry knowledge and practical skills.

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    Goals_Report_Nitish_Kalia_502104173

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    The document outlines the objectives, tasks, methodology, and impact of a market research project. The objectives are to gather consumer data, understand business goals, and implement best practices. Tasks include conducting surveys, generating leads, and providing feedback. The project will use primary data from random surveys of 250 dealers and non-dealers. The project is expected to acquire new customers, reduce manager burden, and connect new resellers. It will benefit the trainee by increasing industry knowledge and practical skills.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    22 views3 pages

    Goals Report Nitish Kalia 502104173

    Uploaded by

    Nitish Kalia
    The document outlines the objectives, tasks, methodology, and impact of a market research project. The objectives are to gather consumer data, understand business goals, and implement best practices. Tasks include conducting surveys, generating leads, and providing feedback. The project will use primary data from random surveys of 250 dealers and non-dealers. The project is expected to acquire new customers, reduce manager burden, and connect new resellers. It will benefit the trainee by increasing industry knowledge and practical skills.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    Goals Report

    OBJECTIVES OF THE PROJECT


    On-the-job:

     Gather data about consumers, competitors, and markets and integrate information into
    actionable items, reports, and presentations
     Understand business goals, design surveys, and determine prospect preferences
     Get a good grasp of market trends, investigate other stakeholders, and implement best
    practices
    Research Project:

     Collect quantitative and qualitative data from field surveys


     Conduct market analysis and competitor research
     Expanded the company's reach to company customers

    Research Methodology
    Data source: Primary data
    Study Design: Descriptive Study
    Survey sampling:
    • Sampling unit: Hettich Dealer and non-Dealers
    • Sampling method: Random sampling
    • Survey method: Open-ended questionnaire
    • Sample size: 250

    Submitted from Nitish Kalia Submitted to Ms. Harsimar Kaur


    Roll NO. -502104173
    Goals Report
    TASKS TO BE ACCOMPLISHED

    On-the-job:

     Conduct surveys in various markets in South Delhi and East Delhi


     Generate dealer leads
     Provide area managers with feedback on dealers in the market
     Find out which dealers do not have Hettich and why they do.
     Find out which sanitary ware and timber dealers want to enter the hardware and
    furniture fitting market.

    Research project:
     Identify the scope of the research project
     Write a literature review
     Data collection
     Data analysis and interpretation
     Survey results and recommendation

    PROJECT MILESTONE WEEK WISE


    Week 1 Understanding of hardware and related industrial products
    Week 2 Create a survey and start the survey
    Week 3 Respond to East Delhi market research and provide feedback to reporting managers
    Week 4 Start investigation in South Delhi and find potential traders.

    Daily operations include activities such as:

     Analysis of market activity


     Evaluation of the past performance of a product or service
     Assessment of future trends

    Submitted from Nitish Kalia Submitted to Ms. Harsimar Kaur


    Roll NO. -502104173
    Goals Report
    LIKELY IMPACT OF THE PROJECT ON THE ORGANISATION
     Acquire new customers
     Reducing the burden on area managers by finding new dealers who are interested in
    acting as a dealer
     Connect a new hardware reseller to connect to the distributor
     Know which dealers are dissatisfied with the company's services and how the company
    can improve it

    BENEFITS OF THE PROJECT TO THE TRAINEE


     Learn about the day-to-day operations of the hardware and fitting industry
     Gain knowledge about various products in the hardware and fitting industry
     Learn how to sell products and how to deal with direct and non-sellers
     Increase practical knowledge and self-confidence

    Submitted from Nitish Kalia Submitted to Ms. Harsimar Kaur


    Roll NO. -502104173

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