Capstone Week 4

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This spreadsheet template relates to the case Samsung Electronics: Analyzing

Qualitative Complaint Data, Case #5-412-754.

©2013 by the Kellogg School of Management at Northwestern University. This case


was prepared by Professor Jack Boepple. Cases are developed solely as the basis for
class discussion. Cases are not intended to serve as endorsements, sources of primary
data, or illustrations of effective or ineffective management. To order copies or
request permission to reproduce materials, call 847.491.5400 or e-mail
cases@kellogg.northwestern.edu. No part of this publication may be reproduced,
stored in a retrieval system, used in a spreadsheet, or transmitted in any form or by
any means—electronic, mechanical, photocopying, recording, or otherwise—without
the permission of Kellogg Case Publishing.
641964414.xlsx

Category
# 17 14 7 4 3 2 2 1 0 0 0 0 0 0 0
Issue Screen Power Mainboard clicking Unkown Audio Lcd panel Safety Total
board (Recall,Custo
Issues merservice)
1 x x
2 x x
3 x
4 x Column A is a reference to the original comment.
5 x
Label your category / issue in Row 3.
6 x - You are to create as many categories as you need;
7 x x x with more than 15 you probably have too many.
8 x
9 x x Please an "x" in the appopriate category column and
10 x x
11 x x Category counts are provided in Row 2.
12 x x You may find that some comments fall in more than
13 x
14 x
15 x
16 x
17 x x
18 x x Group 5:
19 x
20 x x x
21
22
x x
x
Dhruv Patel - 8856070
23
24 x x
x Keshav Singh- 8808165
25 x Rohan Parikh - 8802680
26 x
27 x Mohammed Yousuf - 875
28 x
29 x x x
30 x x
31 x
32 x
33 x

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