Scribd Logo
Upload

Welcome to Scribd!

  • 116 views

    SWOT Analysis and TOWS Matrix Assignment

    Uploaded by

    Fadiah Ali
    This document provides a SWOT analysis and TOWS matrix for Sukakost, a company that offers boarding house services. The SWOT analysis identifies strengths such as many competitors offering cheaper services and emerging public facilities providing free Wi-Fi. Weaknesses include expensive land prices and costs. Opportunities include not all competitors providing Wi-Fi and the strategic location. Threats are many cheap competitors and new public facilities. The TOWS matrix then provides strategies based on the SWOT analysis, such as adjusting prices based on facilities and promoting through marketing to leverage strengths and opportunities while addressing weaknesses and threats.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    SWOT Analysis and TOWS Matrix Assignment

    Uploaded by

    Fadiah Ali
    116 views2 pages
    This document provides a SWOT analysis and TOWS matrix for Sukakost, a company that offers boarding house services. The SWOT analysis identifies strengths such as many competitors offering cheaper services and emerging public facilities providing free Wi-Fi. Weaknesses include expensive land prices and costs. Opportunities include not all competitors providing Wi-Fi and the strategic location. Threats are many cheap competitors and new public facilities. The TOWS matrix then provides strategies based on the SWOT analysis, such as adjusting prices based on facilities and promoting through marketing to leverage strengths and opportunities while addressing weaknesses and threats.

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document provides a SWOT analysis and TOWS matrix for Sukakost, a company that offers boarding house services. The SWOT analysis identifies strengths such as many competitors offering cheaper services and emerging public facilities providing free Wi-Fi. Weaknesses include expensive land prices and costs. Opportunities include not all competitors providing Wi-Fi and the strategic location. Threats are many cheap competitors and new public facilities. The TOWS matrix then provides strategies based on the SWOT analysis, such as adjusting prices based on facilities and promoting through marketing to leverage strengths and opportunities while addressing weaknesses and threats.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    116 views2 pages

    SWOT Analysis and TOWS Matrix Assignment

    Uploaded by

    Fadiah Ali
    This document provides a SWOT analysis and TOWS matrix for Sukakost, a company that offers boarding house services. The SWOT analysis identifies strengths such as many competitors offering cheaper services and emerging public facilities providing free Wi-Fi. Weaknesses include expensive land prices and costs. Opportunities include not all competitors providing Wi-Fi and the strategic location. Threats are many cheap competitors and new public facilities. The TOWS matrix then provides strategies based on the SWOT analysis, such as adjusting prices based on facilities and promoting through marketing to leverage strengths and opportunities while addressing weaknesses and threats.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 2

    FRENTIS PRATAMA KIPANG SUKA (014202100001)

    RADEN AYU FADIAH ALI (014202100107)


    MANAGEMENT IB-2

    STRATEGIC MANAGEMENT
    SWOT ANALYSIS AND TOWS MATRIX

    Company Name: SUKAKOST


    SUKAKOST is a company engaged in services that offers a room or place to live in
    with a number of facilities provided with a certain payment for each specific period.

    Company Vision:
    Become the best business of a boarding house provider, which prioritizes satisfactory service
    and comfort for the residents of the boarding house.

    Company Mission:
    1. Implement strategic promotional measures to introduce the company to
    residents/consumers
    2. Provide a comfortable and safe boarding house occupant place.
    3. Providing the best service to the residents of the boarding house
    4. Always committed to maintaining the trust of boarding house residents.
    SWOT ANALYSIS AND TOWS MATRIX SUKAKOST

    Strengths Weaknesses
    1. Many competitors provide 1. Land prices are expensive due to
    cheaper even though the its strategic location
    facilities are not complete. 2. The cost is quite expensive
    2. The emergence of other according to the quality
    public facilities that provide 3. It takes time to get a return on
    free wi-fi investment
    3. The existence of competitors 4. It is difficult to face tenants who
    who compete unfairly like to pay for boarding houses
    4. More boarding houses are late
    being built closer to campus
    and other public facilities
    Opportunities SO Strategy WO Strategy
    1. Not all boarding houses 1. The rental price is adjusted 1. The rental price should be
    provide wi-fi so that it to student standards because adjusted to the ability of the
    can support tenant the location is close to student
    satisfaction campus. 2. The owner must always be
    2. Not all boarding houses 2. Because the boarding house friendly because otherwise it
    provide wi-fi so that it has good maintenance will cause the purchasing power
    can support tenant causing the purchasing of the tenant to decrease
    satisfaction power of tenants to be high 3. Boarding house owners must
    3. A strategic place because 3. Can provide job always provide innovations so
    it is easy to travel for opportunities for others with that their business survives and
    work, school, college great benefits even develops.
    and other activities.
    4. Wi-fi, it makes it easier
    for students to find
    references from the
    internet easily.
    Threats ST Strategy WT Strategy
    1. There are many 1. The rental price must be 1. Must check the damaged goods
    competitors by providing adjusted to the facilities or equipment and the durability
    cheaper boarding houses received by the tenant even of the goods every day while
    even though the facilities though it requires more studying the cost of maintenance
    are not complete. capital and repairs, in order to
    2. The emergence of other 2. Because of its easy determine the exact rental price.
    public facilities that marketing, the boarding 2. The owner of the boarding
    provide free wi-fi house business is in great house must always be friendly
    3. The existence of demand by the public, so that the tenants of the
    competitors who therefore you must be good boarding house do not move to
    compete unfairly at using marketing, for another boarding house, besides
    4. More boarding houses example by promoting that the owner of the boarding
    are being built closer to through advertisements and house must always do
    campus and other public social media platforms promotions.
    facilities 3. The owner of the boarding 3. The owner of the boarding
    house must carry out detailed house must create a boarding
    supervision so that the cost is house rule for the tenant so that
    not misused by the tenant the cost is not used incorrectly

    You might also like

    pFad - Phonifier reborn

    Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

    Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


    Alternative Proxies:

    Alternative Proxy

    pFad Proxy

    pFad v3 Proxy

    pFad v4 Proxy