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LT1POM. Assignment.22-23

This document provides instructions for a group case study analysis and presentation assessment for an Operations Management course at Muscat University. Students will be assigned to groups and must analyze two case studies, one about Muscat University's own operations and one about a toy company called Fun Toys. They must answer questions relating to each case study demonstrating their understanding and application of operations management concepts. Groups will present their analysis and answers in a 15 minute presentation which will be submitted on Moodle and presented during a specified week. The document outlines the assignment details, case studies, questions, and marking rubric.

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Lama Ali
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41 views

LT1POM. Assignment.22-23

This document provides instructions for a group case study analysis and presentation assessment for an Operations Management course at Muscat University. Students will be assigned to groups and must analyze two case studies, one about Muscat University's own operations and one about a toy company called Fun Toys. They must answer questions relating to each case study demonstrating their understanding and application of operations management concepts. Groups will present their analysis and answers in a 15 minute presentation which will be submitted on Moodle and presented during a specified week. The document outlines the assignment details, case studies, questions, and marking rubric.

Uploaded by

Lama Ali
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Muscat University

2022/23 UNDERGRADUATE ASSESMENET


Principles of Operations Management LT1POM

Group case study analysis and presentation

This group assessment is to be completed and presented on the


presentation date specified below:

Date and time of release: 9am Oman time


Wednesday 01st March.

Moodle submission deadline: 5 pm Oman time


Thursday 23rd March.

Presentation date and time: During week commencing 26th March. (Exact slots schedule
will be shared on Moodle)

General Instructions to Candidates

1. It is recommended you that you download a copy of the assessment, so you do not
need to access the internet continuously.
2. Please check Moodle announcements regularly during the assessment period for any
additional information that may be send out.
3. Groups are announced on Moodle. It is your responsibility to liaise with your group
members to do the assessment. If one of the members does not respond or cooperate
with the team, the module tutor should be notified immediately.
4. Each group will be given a maximum of 15 minutes to present the work.
5. This must be an original piece of work in which all figures, tables, etc. presented should
be developed by the assessment group.

This assessment is subject to the University Assessment Regulations for Candidates


Assignment Brief

Principles of Operations Management LT1POM Muscat University & Fun


Toys
Dr Ahmed Maher – amaher@muscatuniversity.edu.om

Assignment Brief/ Coursework Content:

• The coursework is based on the application of operations management principles to two


case studies to cover operations for both service and good business organizations.
• Students need to read and digest the case study and prepare answers to the questions
using their knowledge and by applying concepts to the case study as required.
• Students need to present the answer for each question very clearly.
• The assignment covers Learning Outcomes 1 and 5.

Case study 1 – Muscat University


Think about your university (Muscat University) considering its staff and daily operations
happen with and around you while you move around the building. This assignment aims to
clarify and describe the operations taking place Muscat University.
You can do so by addressing the following questions: (60 marks)
1. Present the operations taking place at Muscat University as an input-output figure
(i.e., the transformation process)?
Your answer should clearly describe Muscat University operations and describe the
graph. (20 marks)
2. Analyze operations characteristics of Muscat University based on the 4Vs? How can
Muscat University handle variations? (20 marks)
3. Identify the case study’s performance objectives and elaborate on the implications of
these aspects for operations management. (20 marks)

This assessment is subject to the University Assessment Regulations for Candidates


Case study 1 – Fun Toys
Fun Toys is a 20-year-old company engaged in the manufacture and sale of toys and board
games. The company has built a reputation on quality and innovation. Although the company
is one of the leaders in its field, sales have levelled off in recent years. For the most recent
six-month period, sales actually declined compared with the same period last year. The
production manager, Ed Murphy, attributed the lack of sales growth to “the economy.” He
was prompted to undertake a number of belt-tightening moves that included cuts in
production costs and layoffs in the design and product development departments. Although
profits are still flat, he believes that within the next six months, the results of his decisions
will be reflected in increased profits. The vice president of sales, Joe Martin, has been
concerned with customer complaints about the company’s Realistic line of working-model
factories, farms, and service stations. The moving parts on certain models have become
disengaged and fail to operate or operate erratically. His assistant, Keith McNally, has
proposed a trade-in program by which customers could replace malfunctioning models with
new ones. McNally believes that this will demonstrate goodwill and appease dissatisfied
customers. He also proposes rebuilding the trade-ins and selling them at discounted prices
in the company’s retail outlet store. He doesn’t think that this will take away from sales of
new models. Under McNally’s program, no new staff would be needed. Regular workers
would perform needed repairs during periods of seasonal slowdowns, thus keeping
production level. When Steve Bukowski, a production assistant, heard Keith’s proposal, he
said that a better option would be to increase inspection of finished models before they were
shipped. “With 100 percent inspection, we can weed out any defective models and avoid the
problem entirely.”
Questions: (40 marks)
1. How would you describe Fun Toys’s competitive strategy? Does its operations
management support that strategy? (20 marks)
2. What would you suggest to embed sustainability development into Fun Toys
operations? (20 marks)

This assessment is subject to the University Assessment Regulations for Candidates


Descriptive details of Assignment:

Name: Muscat University & Fun Toys


Type: Group
Referencing style: Harvard
Format: Group presentation
Length: 15 minutes (maximum) with unlimited number of slides.
Weighting: it is marked out of 100% but it is 50% of the module

Recommended reading/ online sources:

• Johnston, Robert, and Alistair Brandon-Jones. Essentials of Operations Management,


Pearson Education UK, 2011. ProQuest Ebook Central.
• Stevenson, W.J., 2012. Operations management. McGraw-Hill/Irwin.
https://www.academia.edu/31878201/Operations_Management_-
_Stevenson_William_J._SRG_.pdf

Recommended reading/ online sources:


➢ Muscat University Library
https://opac.muscatuniversity.edu.om/
➢ Google Scholar

Marking Rubric:

70-100% 60-69% 50-59% 40-49% 0-39%


Content (100%) The questions Most of the The answers Some of the Most of the
are answered answers are are answers are answers are
correctly and correct and incomplete wrong and wrong and
theory is theory is but show there is show no
specifically related to some limited application of
related to practice using relationship application of theory to
practice in the some between theory to the practice
answers with references theory and case.
relevant practice using
references. The a small
answers show number of
critical analysis references
supported by
related
examples.

In addition, these criteria will be graded according to the mark ranges below where the work
assessed exhibits the following characteristics:

100 – 80%
Unique or insightful work, which is either of publishable quality in a reputable journal or
attains the professional standards expected for the discipline, or; work which displays a
critical awareness of the principles and practices of the discipline. Thorough comprehension
of the assessment’s requirements, fully realises learning outcomes for the assessment and
develops them far beyond normal expectations.

This assessment is subject to the University Assessment Regulations for Candidates


70 – 79%
Displays an individual perspective which is supported by reasoning or evidence. Insightful,
logical and articulate, demonstrates a comprehensive coverage of subject matter,
engagement with scholarship and research, very good analytical/creative ability. Surpasses
the intended learning outcomes.

60 – 69%
Sound and well thought out, organised, secure knowledge of subject, appropriate use of
critical references, realises the intended learning outcomes broadly, well expressed, good
analytical/creative skills.

50 – 59%
Displays adequate use of critical method but may be poorly argued. Adequate or routine
knowledge of subject. Evidence is referred to but there may be inconsistencies in the way it
is used. Clear evidence that learning outcomes are being achieved.

40 – 49%
Not competent and largely descriptive in approach. Displays understanding of subject with
some limitations e.g. an element may be missed. Evidence that limited learning outcomes
are being achieved.

30 – 39%
Evidence that some learning outcomes have been achieved or most learning outcomes
achieved partially. Although work may include brief signs of comprehension, it contains
basic misunderstandings or misinterpretations, demonstrates limited ability to meet the
requirements of the assessment.

29% and below


Brief, irrelevant, confused, incomplete. Does not come close to meeting the required learning
outcomes.

This assessment is subject to the University Assessment Regulations for Candidates

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