Entrepreneurship

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CHAPTER I

Description of the Business

The Papayalicious business will distribute and sell food to

customers, providing them with a delicious and healthy variety of

papaya-based foods. Papayalicious will be located in San Remigio,

Cebu, specifically at Lapyahan, where many people come to enjoy

the scenery while eating something to feel more in the moment.

Papaya was chosen as the main ingredient of food products since

it is abundant in our locality and many people don’t know that

you can make a variety of delicious foods out of papaya, wherein

it is also good for those who are health conscious. Since papaya

is organic, abundant in our locality, and has many benefits to

our health, it is a great snack in any season.

The best recipes for launching this papayalicious venture

will be demonstrated. Furthermore, papaya is a nutritious fruit

that is rich in vitamins A and C, as well as fiber and

antioxidants. By incorporating papaya into food products, you can

offer customers a healthy and flavorful option which can be used

in a variety of food products, including juices, smoothies,

salads, salsas, and desserts. This versatility allows you to

create a diverse range of products that can appeal to a wide

range of customers.
Location of the Business

The business will be located near beaches of San Remigio,

where many people go to relax and have fun. Aside from that, the

business will be close to a road, making it visible to those

people passing by. The business will open branches in places

where people go to have fun and relax. Offering the potential

customers the best quality of products and a good customer

service allows the business to easily gain customers, sell its

products, and receive good feedbacks which makes it possible for

a business to be successful.

 
Funding Requirements and Source of Funds

The start-up cost of papaya-based food products will depend

on several factors such as the scale of production, the type of

product, and the equipment and ingredients needed.

1. Equipment 15,000

2. Raw materials 10,000

3. Legal fees 3,000

4. Land ( monthly rent ) 2,000

5. Utilities 1,500

6. Labor cost 12,000

7. Furniture and Fixtures 5,000

8. Total cost 48,500

As for the source of funds, the personal savings of the

owners of a business will be use in order to operate and start

the business. This is because it can be difficult for the

business to obtain funding from traditional sources, such as

banks and investors, without a track record of success. Using

personal savings as a source of funds allows the owners to

maintain control over the business that can increase their

confidence in the business’s potential.


EXECUTIVE SUMMARY

VISION

To be the leading manufacturer of excellent products and

services across the globe.

MISSION

1. To create customer satisfaction through the delivery of

high-quality papaya-based products that meet the needs and

preferences of customers:

2. To establish a papaya export business, delivering papaya

food products to customers in the community.

GOALS

To create a line of value-added papaya products that are

both tasty and healthy that appeals to health-conscious

consumers.

OBJECTIVES

1. Increase sales revenue: The primary objective of the

business is to make a profit. Increasing sales revenue may

involve expanding the business to new markets.

2. Develop new and innovative papaya food products.

3. Maintain high quality standards.

4. Maintain customer satisfaction to gain more customers.


Business Model

BUSINESS MODEL

Partner Key Activities Offer Customer Customer


relationship segments
Network

Key Resources Distribution


channels

Cost structure Revenue statements


Business and Product Position

Papaya food products can be positioned as a healthy and

natural food option for consumers looking for nutritious and

delicious products. From a business standpoint, papaya-based food

products offer several advantages. First, they are a relatively

new and innovative product category, which can help the business

stand out in a crowded marketplace. Second, papaya is a

relatively inexpensive ingredient, which can help keep production

costs low and make products more affordable for consumers.

Finally, papaya is a versatile ingredient that can be used in a

variety of different types of food products, from snacks and

desserts to smoothies and juices.

Marketing campaign can highlight the health benefits and

sustainability of papaya-based food products, targeting health

conscious consumers who are looking for natural and nutrient rich

food options. The business can also offer product promotions,

discounts, and samples to attract new customers and build brand

loyalty.

Overall, positioning papaya-based food products as a healthy

and sustainable food option can be a unique selling point for the

business, which can help it stand out in the crowded food market.
Wealth Improvement Approaches

 Build strong relationship: Building strong relationships

with the suppliers helps the business to ensure reliable and

consistent supply of high-quality papayas. This can help to

reduce costs and improve profit margins.

 Leverage digital marketing: Develop a strong online presence

through social media. This can help to reach a wider

audience and increase sales.

 Focus on product quality: Ensure that the papaya products

are of high quality, which consistent taste and texture.

This can help to build customer loyalty and attract repeat

business.

 Invest in research and development: Invest in research and

development to create a new papaya-based food products. This

can help to stay ahead of the competitors and meet changing

customers preferences.

 Offer promotions and discounts: Offer promotions and

discounts to attract new customers. This can help to

increase sales and build customer loyalty.

 Manage costs: Keep a close eye on expenses and look for ways

to reduce costs without compromising quality. This can help


to improve profit margins and increase overall

profitability.

Parties Supporting the Business

The parties that can support the business of papaya-based food

products includes:

1. Customers: Customers are the lifeblood of the business, and

they can support a papaya food products business by

purchasing their products and spreading the word to their

friends and family.

2. Suppliers: Suppliers, the local farmers, can support the

papaya business by providing high-quality papayas at a

reasonable price, as well as other ingredients needed to

make the food products.

3. Distributors: Distributors can help the business reach a

wider audience by getting their products into stores,

markets, and other retail outlets.

4. Local community: The local community can support the

business by promoting the papaya-based food products

business on social media, attending events, and providing

feedback.
5. Business mentors: Experienced business mentors can offer

guidance and advice to help the business navigate challenges

and grow.

By building strong relationships with these parties and

working together, the business of papayalicious can thrive in the

competitive food industry.

CHAPTER IV

Forms of Business Organization

Papayalicious business will be under the business form of

partnership. The business will be under the name of six owners

that will equally share liabilities and profit from the said

business.

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