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How to Write a Project Proposal?

Project Proposals are custom made documents composed by the service


provider for their client explaining the entirety of their proposed business
opportunity. The client accepts the proposal only if they like and agree to the
ways of the service provider.
Segments in Professional Project Proposals
Though every project proposal or business proposal is different from the next,
there is a tried and tested format that has been traditionally used by
businesses. Let’s take a look at all the mandatory sections in a proposal.
1. Title Page
This is the first page of the proposal and is often called “Cover Page” since a
printed out project proposal is covered by it. This is the page with the title of
the document written in bold letters. It also contains the introductions of the
creator and receiver of the document.
2. Cover Letter
The cover letter at the very beginning of a project proposal works like a
business proposal letter. The service provider writes to the client expressing
their intent to propose the best solutions for the client.
Written in formal language and letter format, it is the written document of the
formal proposal submitted by the service provider.
3. Table of Contents
The major headlines in the document are listed chronologically in the table of
contents with the respective page number of where they are positioned. This
table helps the reader regulate their thorough analysis of the document, mark
important parts and reread necessary parts.
SL no. Table of Contents Pg No.
1. Cover Letter 3
2. Executive Summary 3
3. Apple Inc. Overview 3
4. Why Choose Apple Inc. 6
5. Client Overview 9
6. Client Needs 10
7. Proposed Services 12
8. Project and Payment Timeline 15
9. Communication Model 17
10. Terms and Conditions 18
11. Conclusion 20
4. Executive Summary
Executive summaries are the brief yet complete overview of the document to
come. In terms of a project proposal, it precisely illustrates the entirety of the
projects in a summary placed even before the introduction.
5. Introduction
This section introduces both parties as well as the background of the project at
hand -
Service Provider’s Overview
The composer will give details about the service providing company and their
expertise and prior experiences to solidify their ground in the proposal. This
part will show the client how and why they should get these services from this
very provider.
The list below represents the sub categories this section can be divided into -
 Company Information
 Area of Expertise
 Case Study
 Clients Served
Client’s Overview
This is a concise section where the service provider shows they have read,
listened and researched about their client and their requirements in complete
details. A well researched introduction will impress the client without fail.
Project Background
After introducing both parties in the agreement, the project itself must be
properly introduced with its thorough background research and other
necessary details. This lays out the base for the rest of the document.

6. Clients’ Need Analysis


According to the requirements addressed by the client, the service provider
analyzes the client's needs by conducting thorough surveys and automated
performance metrics. Then they explain to the client how their services can
cater to the specific needs.
In a project proposal, it may be elaborated in several parts with relevant
screenshots, graphs and charts to get the point through efficiently and
convincingly.

Requirements > Performance Metrics > Competitor Research > Expert Opinion
7. Proposed Solution
Based on the service provider’s expertise and clients requirements, the
proposed solutions differ. This segment will focus on the solutions with a view
to giving the client a thorough picture as to how the solutions will work in their
favor.
Client’s Needs and Requirements + Resources >> Proposed Solution
8. Team Info
This a good section to introduce the team working on the particular project
with all their expertise, designation, contact details etc. The client should feel
in the fold about everyone and everything that has something to do with the
project.
9. Timelines
Project and payment timelines are two of the most important segments of the
agreement between the service provider and their client.
Project Timeline
This timeline foretells the time each segment of the project will take to
complete. Some may include the person handling the work as well.
Payment Timeline
The payment timeline is a safety net for the service provider to keep track of
the work being done and the payment being completed.
10. Pricing
It is a better idea to be clear in advance about the price points of the solutions
proposed by the service provider and in many cases it has already been agreed
upon by the client. This is just to have everything official in writing.

No Description Price
1. Web application in .NET FRAME $505,000 +
WORK 4.5 Taxes
2.
Hardware and RFID Cost components $405,000 + Taxes
-
o 1 Sensor for Entry 1 for Exit for
each of the 5 location
o 500 Tags 1 for each asset
o 8 Handheld device 1 for each
location
o Other supporting accessories
3.
Total $910,000 + Taxes
11. Terms and Conditions
The terms and conditions of the service provider related to the service and
solutions to be provided are enclosed in this section in rigorous yet detailed
wordings. This section is crucial for any business agreement as they come in
handy for future ailments and the peace of mind of both parties involved.
12. Conclusion
This section concludes the entire documents and its terms and facts alike. With
cooperative and cordial conclusive words, business collaborations start with
positive fellow feelings.

Conclusion
The greatest remuneration for Apple Inc. is the satisfaction and happiness of
their customers. We are ready to negotiate and review the proposal
components like schedules, pricing, scope of work, teams composition etc. to
ensure Canva’s convenience and comfort.

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