1244-Article Text-5769-1-10-20220719
1244-Article Text-5769-1-10-20220719
1244-Article Text-5769-1-10-20220719
Philippine journalists’
perceptions on press
freedom
The impact of international media
campaigns
Abstract: Legally, press freedom in the Philippines is protected by the 1987
Constitution. However, media laws in the country, especially those referring
to freedom of the expression and the press, tend to be inconsistent and vola-
tile. In fact, the country continues to be low ranking in the Reporters With-
out Borders Press Freedom Index. In response to attacks on press freedom,
international media organisations have stepped up to defend and support the
Philippine press. Drawing from data gathered through 20 semi-structured
indepth interviews with Filipino journalists, this study sought to examine the
effect of the government hostility against media on journalists’ perception
of press freedom and their attitude towards interventions from international
media organisations and coalitions. More specifically, it looks at the impact
(or lack thereof) of global media coalitions and foreign media organisations
in the country. Findings show that local media are appreciative of the support
given by international media organisations in promoting media freedom in the
country. However, journalists also noted that when only one segment of the
media is targeted, it can lead to divisiveness among local media practitioners.
RACHEL KHAN
University of the Philippines-Diliman, Quezon City
Introduction
I
N 2021, the issue of media freedom took the world stage when the Nobel
Peace Prize was presented to two journalists: one from the North and another
from the South. As announced on their website, the coveted Norwegian No-
bel Peace Prize was awarded in 2021 to Philippine journalist Maria Ressa and
PACIFIC JOURNALISM REVIEW 28 (1 & 2) 2022 67
MEDIA CHANGE, ADAPTATION AND CULTURE
Russian journalist Dmitry Muratov, for their ‘efforts to safeguard freedom of
expression, which is a precondition for democracy and lasting peace’ (The
Nobel Peace Prize, n.d.)
Maria Ressa is the beleaguered CEO and founder of Rappler, a Philippine
online news portal, which is currently facing numerous legal battles aimed at
shutting the media institution and jailing its head (Talambong, 2021). While,
Ressa’s story was highlighted on the world stage, it is not unique in a country
where press freedom has remained volatile throughout its short history as a
democratic nation as evinced by the country’s dismal ranking in the Reporters
Without Borders (RSF) Press Freedom Index (Reporters Sans Frontier, 2022).
The Philippines ranked 147th out of 180 (rank 1 being the freest) in 2022, a
long drop from the rank of 90th when RSF first came out with its ranking system
21 years earlier (Reporters Without Borders, 2022; 2001). Moreover, outgoing
Philippine President Rodrigo Duterte was profiled among the international media
organisation’s gallery of predators, i.e. those who have declared themselves to be
‘at war’ with media (Reporters Sans Frontiers, 2021a). An infamy not previously
given to a Philippine head of state since the ranking began in 2001.
Meanwhile, several international media organisations and coalitions have
expressed support for Philippine media through statements, global campaigns
and project funding (ICFJ 2020, IFJ 2021).
This study hopes to contribute to the field on journalistic role performance
by examining how journalists are affected by their perceptions of media free-
dom. The study of journalistic role performance is a concept initiated by Mellado
(2014) to aid the examination of the interplay between the structure, agency,
culture and political economy of the media. The approach allows researchers
to observe journalistic ideals vis-à-vis factors affecting news production. As
Mellado et al. (2014, 2017) point out, the independence of journalists can affect
their professional roles and performance. The scholars note, ‘Without autonomy,
however, and with increasing forms of self-censorship, the roles that journal-
ists may consider as important cannot be translated into an actual journalistic
performance; hence, journalism eventually does not serve the purpose it deeply
wants to fulfill in society’ (Mellado & Hellmueller, 2017, p. 2).
Balod and Hameleers (2019, p. 2) noted that the Philippine media operated in a
‘libertarian paradigm and liberal democracy’, wherein journalists tended to operate as
societal watchdogs, who monitor the use or abuse of power on behalf of the citizens.
On the other hand, Tandoc (2017) found that Philippine journalism was influenced
by external forces such as their audiences, new technology, and institutions such as
the government. Given the growing threats to media freedom, the study sought to
examine the effect of the government hostility against media on journalists’ percep-
tion of media freedom, how this hinders the performance of their perceived roles and
to what extent do interventions from international media development partners and
media freedom coalitions help their performance.
68 PACIFIC JOURNALISM REVIEW 28 (1 & 2) 2022
MEDIA CHANGE, ADAPTATION AND CULTURE
CNN PHILIPPINES
Figure 1: President Rodrigo Duterte of the Philippines was included by the Paris-
based media freedom watchdog Reporters Without Borders in its 2021 ‘press
freedom predators’ list.
by a blatantly hostile attitude of the current government towards the media has
caused a significant erosion of press freedom. Libel, which has always been used
as a threat to media in past regimes, has remained a criminal offence instead
of a civil one under the 82-year-old Article 353 of the Revised Penal Code of
the Philippines. Since the late 1980s, Philippine media organisations have been
pushing for the decriminalisation of libel (Pinlac, 2012).
The United Nations Human Rights Committee had called the Philippine gov-
ernment’s attention to what it deemed were excessive libel laws in 2011 and again
in 2020 (Pinlac 2012; Butuyan, 2020). The international body noted that Philip-
pine libel laws violated the International Covenant on Civil and Political Rights
(ICCPR), of which the country is a signatory (Butuyan, 2020). Under the Duterte
government, however, this law was further enhanced under Republic Act 4363,
which amended the Revised Penal Code to include not only the author, but also the
editor and publisher in the offence; while, Republic Act 10175 or the Cybercrime
Prevention Act, elevates this to include online libel (Robie & Abcede, 2015).
Meanwhile, the touted EO2 was made inoperable during the pandemic (Ila-
gan, 2020); while the Duterte Administration supported the passage of Republic
Act 11479 or the Anti-Terror Law, which includes a provision that criminalises
incitement to commit terrorism ‘by mean of speeches, proclamations, writings,
emblems, banners or other representations tending to the same end’, in vague
terms. Committee to Protect Journalists (CPJ) senior Southeast Asia representative
Shawn Crispin noted, ‘The legislation as written is a direct threat to journalists
and should be rejected.’
However, the latest (as of this writing) State of Media Freedom Report of the
Manila-based Center for Media Freedom and Responsibility (CMFR) noted that
from June 2016 to April 2021 (i.e. during the Duterte Administration) there had
been a record 223 attacks on the media. The CMFR report enumerates the attacks
as follows: 19 journalists killed and eight attempted killings; 37 cases of libel; 77
instances of intimidation, of which 20 cases were online harassment and 15 were
threats via SMS; 13 cases of physical assault and five of verbal abuse; 12 occur-
rences of cyberattacks; 12 arrests; three incidences of destruction of equipment;
three bomb threats; three strafing incidents; three corporate legal suits; three ac-
cusations of fake news and three other cybercrimes; and 12 cases of being barred
from coverage (CMFR, 2021). Some of the more significant attacks are as follows:
Killings
The spate of media killings since 1986 has contributed greatly to the country’s
low world press freedom ranking. During the Duterte Administration (2016-
2022), the CMFR reported 19 journalists killed in the line of duty. All were
male, 13 worked in radio, five in print media and one online. Nine of them were
from Mindanao, seven from Luzon and three from the Visayas. None of them
worked in Metro Manila (CMFR, 2021). These numbers are included in the
death toll of 88 journalists killed in the Philippines between 1992-present, all
of them done with impunity (CPJ, 2022).
Intimidation and harassment
According to the Freedom for Media Freedom for All (FMFA) coalition(2020),
intimidation was carried out in a variety of ways including the use of social me-
dia trolls. Trolling was ‘weaponised’, said the FMFA, to attack both the political
opposition and journalists, among others. The coalition also observed that ‘the
most prominent of the Duterte propagandists were featured on podcasts by the
Presidential Communications Operations Office (PCOO) and later received ap-
pointments in government’ (Freedom for Media Freedom for All, 2020).
Another popular form of harassment and intimidation by the current govern-
ment is the so-called ‘red-tagging or red-baiting’ of journalists. Red-tagging has
been defined as ‘the act of labelling, branding, naming and accusing individuals
and/ or organisations of being left-leaning, subversives, communists or terrorists
(used as) a strategy...by State agents, particularly law enforcement agencies and
the military, against those perceived to be “threats” or “enemies of the State”’
(Pingel, 2014).
The International Federation of Journalists (IFJ) has recorded multiple inci-
dences of red-tagging of Philippine journalists. In a January 2021 report, the IFJ
noted that two prominent Philippine journalists, including the Singapore bureau
chief of Agence France-Press was red-tagged in a Facebook post of the Armed
Forces of the Philippines (IFJ, 2021). While the post has been taken down, IFJ
noted that red-tagging ‘undermine[s] and endanger[s] media organisations and
journalists perceived as being critical of the Philippines’ Duterte government’
(IFJ, 2021).
Several arrests of red-tagged female journalists were made in 2019 and
2020. These were Frenchie Mae Cumpio of Tacloban-based Eastern Vista; Paola
Espiritu, the Ilocos correspondent of Northern Dispatch; and, Lady Ann Salem
of Manila Today. Of the three women, Cumpio remains in jail.
President Duterte also forced two media organisations to remove their
reporters, who had critical reports against him, from the Presidential Palace
press corps (Elemia, 2020). He has also consistently verbally abused journalists
and media institutions (CMFR, 2021). In several speeches in 2017, including his
State of the Nation Address, Duterte called The New York Times ‘hypocrites’ and
threatened to have the Philippine Daily Inquirer and ABS-CBN closed because of
their negative coverage of his government’s ‘war on drugs’, which he claimed
were false reports (Interaksyon, 2017; Daguno-Bersamina, 2017).
Related, a DDOS (cyber) attack on two alternative media websites were
traced to the Philippine Military. Despite denials by Army officials, the Computer
Methodology
This study attempts to ground the study results on actual perceptions of Filipino
journalists on media freedom and the role of foreign organisations. It is based
on 20 semi-structured interviews conducted in mixed Filipino and English via
video-conferencing or online audio-only calls, which were recorded and then
transcribed. Respondents were targeted to include at least two respondents from
widely circulating newspapers and online news media, popular broadcast net-
works and established community media. The initial target was 22 interview-
ees; but, one broadcast network disallowed the researcher from interviewing
anyone from their newsroom. To provide anonymity, journalists interviewed
were tagged via an assigned number and were referred as such in the study. The
respondents’ demographics are as follows:
• By position: eight editors/news directors and 12 reporters;
• By gender: 11 female and nine male
• By media outlet scope: 16 from national media outlets and four from
the community press
• By medium: two online, nine broadcast, nine print
In seeking a research methodology that would provide an ontological and epis-
temological fit to the study and since it relies on an inductive approach, the
researcher explored the use of the grounded theory framework of Corbin and
Strauss (1990, 1998). Using the qualitative approach of Strauss and Corbin
(1990), the researcher applied open coding, axial coding and selective cod-
ing in interpreting the data. Under this methodology, open coding is done by
breaking up the textual data into parts, thus enabling the researcher to compare
and contrast their answers in the in-depth interviews and allow a more open-
minded interpretation of the data. This is followed by axial coding, wherein the
researcher attempted to draw connections between codes and lastly, selective
coding, wherein the researcher selected one central category that could connect
the codes in the analysis. Finally, the researcher identified these overarching
concepts into three major themes as seen in Table 1.
Journalists were asked to define media freedom in the Philippines and then rate it
on a scale of 1-10 (10 being the freest). Then, they were grouped into three sets, those
who rated it from 8-10 were labeled high, 5-7 were in the medium range and 1-4 in
the low range. This was compared and contrasted to what they perceived were the
barriers to a free press and to their perception of support coming from foreign media
organisations and/or international bodies such as the Media Freedom Coalition.
Consistent with the Philippine constitutional provision on press freedom (Art.
III of the Philippine Constitution 1987) and the liberal reputation of journalism
in the Philippines (Myers et al., 2021; Balod et al., 2020; Meinardus, 2006) the
perspective of the journalists interviewed—regardless of political leanings of their
media outlet—was that media freedom is the ability to collect information and
publish or broadcast that information without undue interference from authorities
(Table 2). Journalist 9, a broadcast journalist, elaborated, ‘media freedom is when
you can speak the truth without fear of retaliation’.
This perspective informed their general perception that the Philippines still
enjoyed the protection of the Constitutional mandate on press freedom; while,
at the same time, respondents agreed that the various attacks on the media
have created a ‘climate of fear’ or ‘chilling effect’ among the journalists. The
researcher noted that the journalists’ perception on media freedom in the country
was largely based on the perceived level of fear or chilling effect. Based on
the abovementioned table, the journalists interviewed can be grouped as such:
Chilling effect
Journalist 11 pointed out, ‘We sometimes hear the President [Duterte] himself
make pronouncements against media and, of course, we all know that what the
President says will also affect the way others in government act.’
This was echoed by Journalist 7, who noted that one limitation of freedom
is the discrimination of government offices on certain media entities, such as
banning Rappler from its coverage of the Office of the President.
Similarly, Journalist 1 said, ‘the antagonism from the political leadership is
felt by the [media] owners, that is the businessmen, especially in capital intensive
media. So, they are extremely careful not to antagonize the political leadership.’
Journalist 12, who works for a media company that is owned by a known
pro-Administration businessman said, ‘despite your idealism—in reality—it
depends upon the vested interest of your company or the media entity that you
belong to. So, if you want to stay in your job, then you will have to cater to the
limits imposed by the bosses.’
The majority of the interviewees attributed the ‘chilling effect’ to its ef-
fect on their employers and indirectly to themselves as a threat to job security.
Several respondents pointed out that their caution stems more from pressure
from the media owners that do not want their media outlet shutdown as in the
case of ABS-CBN.
One of the reporters noted that the chilling effect has led to self-censorship.
‘Yes, they [the government] can say we’re still allowed to write what we want to
write, to publish what we want to say; but, actually it is not true. Actually, many
colleagues say that the chilling effect is in the newsrooms, i.e. reporters would
think twice about the story angle or if the administration might be angered and
retaliate,’ he said in Filipino, adding, ‘even the editors would change the angle
or maybe the editors simply will not use my story.’
the local press a reason to write a story on the importance of press freedom.
However, they believe that this has little impact on changing the attitude of the
government on the press.
Respondents from the community press are not that optimistic either. Journal-
ist 5 said, ‘they [international media development partners] can express support,
but they are far away, so what can that do? We are the ones in this environment,
the threat is around us, how far can an expression of support go?’
More than the statements of support, other respondents said that financial
support for a beleaguered media was what they deemed most needed from global
coalitions and foreign media organisations. Journalist 5 and 9 opined that the
best help that can be given is funding for training, so that local journalists can
improve their crafts or funding for youth fora and symposia on media freedom
issues to make the younger generation, who had not experienced martial law,
realise its value.
On the other hand, Journalist 11 noted that ‘when you say something is
foreign-funded, it immediately arouses suspicion. It can be used against you
because they will say that those people or funders have an agenda that is why
they are funding this or that’. Journalist 2 concurs, ‘It’s a two-edged sword. On
the one hand, support of foreign institutions and coalitions in promoting media
freedom is vital particularly in an environment of repression. On the other hand,
it can sometimes be viewed by the government as interference, which is then
spun [by government actors] to question the editorial independence of media
organisations’.
Conclusion
Using grounded theory, this study sought to examine the effect of the govern-
ment hostility against media on journalists’ perception of press freedom and
their attitude towards interventions from international media organisations and
coalitions. Results showed that the journalists’ perception about the level of
press freedom in the country is largely influenced by perceived support for their
work from their audiences and from the international community.
This has some bearing on the journalists’ role performance even as those
who perceive greater support for their work remain daring in their reportage of
government. While, those with a lack of support become more cautious and self-
censor their work. In the case of the journalist who was a victim of ‘red-tagging’,
he opted to lay low and remain at home.
Results of the study showed that most journalists (except for a few outliers)
experience the same ‘chilling effect’ from the hostile attitude of government
towards media. Respondents likewise observed the same level of public or
audience support for a free press, i.e. the mix between those who were silently
supportive and those who were vocally mistrustful of legacy media. However,
they varied in their rating of the level of media freedom based on the amount of
global support they perceived media coalitions and foreign media institutions.
For example, the respondent from Rappler actually rated the level of media
freedom in the high bracket; while the community journalist who was red-tagged
or harassed, rated it very low.
The results also show that the political leanings of the media establishment
affected the way they perceived support from the global community. Respondents
from pro-government media more readily dismissed the impact of global support
for media freedom than those from more independent media.
Based on this study, one can ask: Is the level of media freedom merely a
perception, then? The answer is no. As discussed in the early part of this article,
attacks against the media are real and increasing in recent years, taking new forms
as the social media becomes a new space for abuse and harassment. Whether
death threats received from trolls can translate to a reality is debatable but the
truth about journalists being killed in the line of duty is not something new in
the Philippines. In fact, it is one of the statistics that has kept the country low
ranking in the RSF Freedom Index.
Moreover, the majority of the interviewees expressed the fact that they had
heard about the UK-led global media freedom coalition only in the light of the
support they had given to Rappler. Meanwhile, 16 of the 20 interviewees said
that the only support they had received or media freedom activity that they had
participated in were those organised by the Philippine media organisations such
as the Philippine Press Institute (PPI) or the National Union of Journalists of the
Philippines (NUJP) in recent years. Although, they may not be aware that some
of those activities had received support from global media development partners.
What the study does show is that foreign media institutions and global
coalitions have been selective in their open support and therefore, not always
perceived by a local press that does not have access to them.
As observed by one of the heads of a Philippine media organisation during a
forum of press freedom, ‘the intervention of some foreign agency will highlight the
divisions. We cannot do it in competition with one another. I think foreign support
should come for the whole media industry, in terms of press freedom. If support
is given only for one media outlet then this becomes divisive’ (De Jesus, 2020).
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Acknowledgements
The author would like to thank all the interviewees/respondents who kindly gave
their time and insights for this research as well as the reviewers and editors for their
insights and guidance. Also, the author expresses a special thanks to Professor Mel
Bunce of the University of East Anglia and the AHRC Global Challenges Research
Fund Urgency Grant for the support.