MULTIMEDIA

NICOLE ANSLEY NDEGWA
HDB212-0241/2021
GROUP E
MULTIMEDIA ASSIGMENT
QUESTION ONE
 Commercial Industry
Exciting presentations are used to grab and keep attention in advertising. Industrial,
business to business, and interoffice communications are often developed by creative
services firms for advanced multimedia presentations beyond simple slide shows to sell
ideas or liven-up training. Commercial multimedia developers may be hired to design for
governmental services and nonprofit services applications as well.
 Creative Industry
Creative industries use multimedia for a variety of purposes ranging from fine arts, to
entertainment, to commercial art, to journalism, to media and software services provided
for any of the industries listed below. An individual multimedia designer may cover the
spectrum throughout their career. Request for their skills range from technical, to
analytical and to creative.
 Entertainment Industry
Multimedia is heavily used in the entertainment industry, especially to develop special
effects in movies and animations. Multimedia games are a popular pastime and are
software programs available either as CD-ROMs or online. Some video games also use
multimedia features. Multimedia applications allow users to actively participate instead
of just sitting by as passive recipients of information.
QUESTION TWO
 Very High Processing Power is needed to deal with large data processing and real time
delivery of media.
 Large storage units and large memory (several Gb or more). Large Caches also required
and high speed buses for efficient management.
 Multimedia Capable File System is needed to deliver real-time media such as video and
audio streaming.
QUESTION THREE
 Scalable dimensions, so you can resize, stretch, and distort both large and small bitmaps.
 An intuitive graphical user interface with pull-down menus, status bars, palette control,
and dialog boxes for quick, logical selection.
 Paint tools to create geometric shapes, from squares to circles and from curves to
complex polygons
QUESTION FOUR
 In JPEG encoding, an image is represented by a two dimensional array of pixels. A

Grayscale picture of 307*200 pixels is represented by 2,457,600 bits and a color picture
is represented by 7,372,800 bits. Due to the number of calculations to be had in a JPEG
format of a grayscale picture, it is divided into blocks of 8*8 pixels. The number of the
units’ id equal to the number of mathematical equations of each picture. The whole idea
of JPEG is to change the picture into a linear set of numbers that reveals the
redundancies.
QUESTION FIVE
 Near video on demand

Near video on demand (NVOD) is a pay-per-view consumer video technique used by
multi-channel broadcasters using high-bandwidth distribution mechanisms such as
satellite and cable television. Multiple copies of a program are broadcast at short time
intervals, providing convenience for viewers, who can watch the program without
needing to tune in at a scheduled point in time.
 Exclusive Video on Demand
When a particular TV-based VOD content provider offers a function, service and/or
program that no other content provider has, it might be called Exclusive Video on
Demand.
 Quasi Video on Demand
This is the same as Near Video on Demand except that the programming only will be
presented if a minimum number of subscribers sign up for it.
QUESTION SIX
 Text.
Text and symbols are very important for communication in any medium. Words and
symbols in any form, spoken or written, are the most common system of communication.
They deliver the most widely understood meaning to the greatest number of people. Most
academic related text such as journals, e-magazines are available in the Web Browser
readable form.
 Audio
Sound is perhaps the most element of multimedia. It can provide the listening pleasure of
music, the startling accent of special effects or the ambience of a mood-setting
background.
 Images
Images whether represented analog or digital plays a vital role in multimedia. It is
expressed in the form of still picture, painting or a photograph taken through a digital
camera.
 Animation
Animation is the rapid display of a sequence of images of 2-D artwork or model positions
in order to create an illusion of movement. It is an optical illusion of motion due to the
phenomenon of persistence of vision, and can be created and demonstrated in a number
of ways.
 Video
Digital video has supplanted analog video as the method of choice for making video for
multimedia use. Video in multimedia are used to portray real time moving pictures in a
multimedia project.
QUESTION SEVEN
 Planning and Costing is the first stage which begins with an idea or need. This idea can
be further refined by outlining its messages and objectives. Before starting to develop the
multimedia project, it is necessary to plan what writing skills, graphic art, music, video
and other multimedia expertise will be required. It is also necessary to estimate the time
needed to prepare all elements of multimedia and prepare a budget accordingly. After
preparing a budget, a prototype or proof of concept can be developed.
QUESTION EIGHT
 Trimming
Removing dead air or blank space from the front of a recording and unnecessary extra
time off the end is your first sound editing task.
 Splicing and Assembly
Using the same tools mentioned for trimming, you will probably want to remove the
extraneous noises that inevitably creep into recording.
 Volume Adjustments
If you are trying to assemble ten different recordings into a single track there is a little
chance that all the segments have the same volume.
QUESTION NINE
Hypertext refers to text on a computer that will lead the user to other, related information on
demand. It can either be static or dynamic.
 Static hypertext can be used to cross-reference collections of data in documents,

software applications, or books on CD. It is prepared and stored in advance.
 Dynamic hypertext is continually changing in response to user input. It can develop very
complex and dynamic systems of linking and cross-referencing.

MULTIMEDIA

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NICOLE ANSLEY NDEGWA

 In JPEG encoding, an image is represented by a two dimensional array of pixels. A

 Near video on demand

 Static hypertext can be used to cross-reference collections of data in documents,

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