Sponsorship

Sponsorship Packet
Packet

San Francisco's
Fillmore Jazz Festival
Saturday July 4 & Sunday July 5, 2015
from 10:00 am ~ 6:00 pm
Fillmore Street ~ Jackson to Eddy in San Francisco, California

(Last year’s poster)

HOW DO I SPONSOR THE EVENT?

 Please read the attached information on the benefits of sponsoring this event.
 Review the different levels and decide on which one you are interested in.
 Contact us at Steven@SRESproductions.com or call 415-456-6455 or mail the attached
application with your selection.
 Then we will send you a contract and the promotion for your company can begin!

Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 Overview
Overview

WHAT The Fillmore Street Jazz Festival blends art and soul in one of the country’s most unique
neighborhoods. The Festival is the largest free Jazz festival on the West Coast, drawing over
100,000 visitors over the Independence Day weekend. From sunup to sundown, visitors can
groove to the sounds of live music from multiple stages, browse the offerings of 12 blocks of
fine art and crafts and enjoy gourmet food and beverages. Asian to Cajun, paintings to pottery,
old favorites and new directions, the Fillmore Jazz Festival is not to be missed.

WHERE The Festival is held on Fillmore Street between Jackson & Eddy Streets in San Francisco.
Fillmore Street once again hops with an acknowledging nod to the spirit that once filled the
street. Boasting an eclectic mix of over 200 businesses: music clubs, shops and restaurants, it
continues to echo the music of its birth, transcending boundaries, embracing diversity, and
celebrating personal style.

WHEN Saturday July 4 & Sunday July 5, 2015 ~ 10 am to 6 pm

BY WHO The Fillmore Street Jazz Festival is proudly presented by the Fillmore Merchants Association
and the Fillmore Jazz Preservation District Merchants Associations. Both Associations are non-
profit organizations formed by local property owners and merchants of the area in an effort to
improve the business environment on Fillmore Street in San Francisco.

The event is produced by Steven Restivo Event Services, LLC (SRES). The company is a long
time provider of event production services to chambers of commerce, merchant associations,
various city agencies, corporations, non-profit groups, and other event industry professionals.
The company’s founder, Steven Restivo, has been involved in the event world for 30 years and
has contributed to the production of hundreds of public events and large corporate functions.

The Fillmore Street Jazz Festival

Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 Event
EventHighlights
Highlights

 100,000 attendees fill 12 blocks of Fillmore Street

* Three Stages of Live Jazz

The Fillmore Street Jazz Festival

Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 Audience

COVERAGE/ IMPRESSIONS
These are just a few of the publications and radio stations that have helped promote our events
to the Bay Area over the years:

 Print: The San Francisco Chronicle with average daily circulation of 485,000, SF
Station, SF Magazine, 7x7 Magazine, The New Fillmore, Northside, Marina Times,
Here, Pacific Sun, Via Magazine, SF Examiner

 Radio: KCBS, Alice 97.3, Live105, MOViN 99.7, KBLX

 Online: The event has its own facebook page with hundreds of fans. It is also listed
on over 100 event listing websites

 TV: We have partnered with KOFY TV20 who run 30 second ads for the event,
View from the Bay, ABC 7, KRON 4

 Publicity: Our publicist sends the press release to thousands of contacts in her
media list

BAY AREA DEMO-GRAPHICS

The Festival is attended by people from all over the nation and the nine-county San
Francisco Bay Area. The Bay Area represents one of the world's great regional economies.
It successfully competes in the global market as a knowledge-based economy powered by
its wealth of research, technology, and innovation. If the Bay Area were a country it would
rank about 20th in the world

The Bay Area’s population consists of 6.5 million people within three metropolitan centers:
San Francisco, San Jose and Oakland. The gross regional product exceeds $200 billion and
ranks fifth in the U.S. The region is top ranked nationally for its proportion of scientists,
lawyers, computer programmers, musicians, engineers, business consultants, authors,
physicians and artists.

San Francisco’s Fillmore Street is a business district with typical historic San Francisco
architecture where you will find examples of both old and modern structures sharing the
avenues. The main thoroughfare is a retail destination for visitors and residents alike with
the Victorians lining the street sharing it with buildings built in the 1960's.

The Fillmore Street Jazz Festival

Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 EventPromotion
Event Promotion&&
SponsorBenefits
Sponsor Benefits

PROMOTION/MARKETING: The Fillmore Street Jazz Festival is being aggressively marketed

throughout the Bay Area and on the World Wide Web. Publicity and promotion will consist of
extensive multi-media campaigns of T.V., print, radio and on-line, as well as posters, postcards
and fliers distributed throughout the Bay Area prior to the event.

PROGRAM/INSERT: With the help of a key media partner we will insert a beautiful event program
into the partner’s newspaper, as a supplement, one week prior to the event. Additional copies of
the program will be distributed at the event.

POSTERS/POSTCARDS: A minimum of 2,000 posters will be distributed to high traffic areas throughout
the Bay. Over 25,000 postcards will be mailed out to participating artists and distributed around
the Bay Area.

THE WEB: The official event website is located at www.FillmoreJazzFestival.com and will be promoted in
all materials related to the festival. The event will be listed on all regional and national
websites that have a calendar listing section and featured on the Fillmore Merchants
Association’s website at www.FillmoreStreetSF.com.

RADIO: The event will be publicized on a number of local radio stations via promotional spots and 30 to 60
second spots.

PRINT: We will be partnering with several newspapers in the area to help promote and advertise the event.

BENEFITS AS A SPONSOR:
 Have access to one of the most sought after demographic niches in the country. This is an
exceptional opportunity to reach the sophisticated Bay Area market.
 Reach a large audience with repeated impressions. Your company name and/or logo will
appear on the event’s poster and in all promotional materials, include the official festival
website.
 A unique opportunity to engage with people. Event attendees are a captive, receptive audience
that has time to look, listen and hear about your products and/or services.
 Develop new business contacts. The Event provides you with a unique networking
opportunity to connect with the community in a fun and entertaining environment.
 Demonstrate, sample or test market your product. Receive instant responses about your
products and/or services from attendees.
 Show your company’s commitment to the arts and local community. The event offers a great
way for you to show your commitment to the residents of the Bay Area.
 Help promote community outreach. The event provides a unique opportunity for the
community of San Francisco to come together. The community has a long tradition of
supporting its benefactors.

The Fillmore Street Jazz Festival

Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 Sponsor Packages

Have special space requirements? Questions about the different levels? Want to sponsor several events
and receive a discount? Call or email us and we can personalize your participation level.

TITLE/PRESENTING SPONSOR $50,000:

 Everything listed on page below PLUS
 Category exclusivity for 2015
 Right of first refusal for the 2016 Event
 Company name and logo incorporated into event name for all advertising and
promotional purposes, including all print advertising, radio spots, posters/postcards
 25 VIP wristbands

MAJOR SPONSOR $20,000:

 Everything listed on page below PLUS
 Company logo prominently displayed in all print advertising, posters/postcards
 Large banners placed around event site, including Main Stages (sponsor to provide)
 Logo inclusion on event t-shirt (if applicable- deadline: 2 months before the show)
 10 VIP wristbands

PARTICIPATING SPONSOR $10,000:

 Everything listed on page below PLUS
 Logo displayed in all print advertising (deadline: 2 months before the show)
 Company logo displayed on 2,000 posters (deadline: 2 months before the show)
 Company logo displayed on 25,000 postcards (deadline: 2 months before the show)
 5 VIP wristbands

CONTRIBUTING SPONSOR $5,000:

 Everything listed on page below PLUS
 Booth, table & chairs provided
 Logo and link to sponsor’s website displayed on official event websites
 Company name mentioned in all publicity for event
 Company name listed in Official Event Program* (if applicable)

FESTIVAL COPORATE SPONSOR $3,000:

 One 10ft x 10ft space only at the Festival ($250 extra if need booth, table & chairs)
 One large banner at booth (sponsor to provide)

The Fillmore Street Jazz Festival

Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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 Fillmore Jazz
Sponsor Application
Sponsor Application

Please fill out and fax, email or mail to:

Steven@SRESproductions.com
Ph 415-456-6455 ~ Fax: 415-456-6436
SRES, 805 4th Street, Ste #8, San Rafael, CA 94901

COMPANY NAME:

CONTACT NAME:

ADDRESS:

TELEPHONE: FAX:

WEBSITE: EMAIL:

DESCRIPTION OF WHAT WILL BE PROMOTED IN BOOTH & SIZE REQUIRED:

LEVEL
I would like to sponsor at the level of (please check one):
Title Sponsor $50,000
Major Sponsor $20,000
Participating Sponsor $10,000
Contributing Sponsor $5,000
Corporate Sponsor $3,000
In-Kind Media Sponsor valued at $
Other $
 I would like to personalize my sponsorship level, please contact me to discuss the cost
Please note:
*Prices increase if require more than one 10x10 space
*Possible discount can be applied if sign up for 3 or more SRES events

PAYMENT INFORMATION (please check one):

 Check enclosed
 Payment will come later
 Invoice me
 Charge a credit card (5% processing fee added) cc # exp
Signature to authorize credit card: date

 SRES Tax ID# 32-0030309

 Make all checks payable to Steven Restivo Event Services and mail to 805 4th Street, Ste #8,
San Rafael, CA 94901
The Fillmore Street Jazz Festival
Produced by Steven Restivo Event Services, LLC ~~ Ph: 1-800-310-6563 ~ 415-456-6455 ~~ Fax: 415-456-6436
www.FillmoreJazzFestival.com ~ Steven@SRESproductions.com
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