Arc1437 Forcadilla Fa5
Arc1437 Forcadilla Fa5
Arc1437 Forcadilla Fa5
Formative Assessment 5
Definition: Characteristics/Facts:
1. Marketing is focused on satisfying 1. The business planning when
and attending to the needs of the marketing considers the long-
consumers. It considers the term period and is highly
efficiency in manufacturing, focused on the consumer
producing, and delivering excellent needs.
consumer value to the target 2. The business planning when
market. selling is only short-term and
2. Selling is an aggressive method mainly focuses on the product.
where persuasion takes place
towards the customers for them to
purchase a product or service.
1. Marketing
2. Selling
Examples: Non-Examples:
3. Marketing examples: 1. Marketing is not sales. It does
- Product placement in not include the actual execution
entertainment platforms of the sales may it be in a store
- Newsletters by a clerk or in a field by an
- Search Engine Marketing assigned sales professional.
4. Selling examples: 2. Selling does not include the
- Door-to-door sales promotional procedure and the
- Business-to-business sales process of profitably translating
- Personal selling the consumer needs into
revenue.
Production and Manufacturing
Definition: Characteristics/Facts:
Cohen. https://heidicohen.com/what-marketing-is-not/
Difference between selling and marketing: Meaning, example. (2019, February 15).
BYJUS. https://byjus.com/commerce/what-is-the-difference-between-selling-and-
marketing/
Indeed. https://www.indeed.com/career-advice/career-development/production-vs-
manufacturing
ProjectManager. https://www.projectmanager.com/blog/production-vs-
manufacturing-key-differences
What is manufacturing? (Definition, types and examples). (n.d.). Joining Innovation with
manufacturing#:~:text=However%2C%20for%20example%2C%20logging%20or,a%
20facet%20of%20manufacturing%20either
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