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Chapter 3 - Lessons 1,2,3

This learning resource hopes to engage the learners into guided and independent learning activities at their own pace and time. Furthermore, this also aims to help learners acquire the needed 21st century skills while taking into consideration their needs and circumstances.

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67 views19 pages

Chapter 3 - Lessons 1,2,3

This learning resource hopes to engage the learners into guided and independent learning activities at their own pace and time. Furthermore, this also aims to help learners acquire the needed 21st century skills while taking into consideration their needs and circumstances.

Uploaded by

Jaja
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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CHAPTER 3:

PLANNING
• DEFINITION AND NATURE OF
PLANNING
• Types of plans
• Planning at different levels in the firm

MRS. JANNETH M. BARRERA, LPT


define planning
Objectives:
discuss the nature of planning

compare and contrast the different


types of plans

describe planning at different levels


in the firm
PLANNING
is a process that involves the setting of
the organization’s goals, establishing
strategies for accomplishing those
goals, and developing plans of action
or means that managers intend to use
to achieve organizational goals.
Planning starts with setting a company’s mission and
vision together with its goals.

Mission is the basic purpose of an


organization and range of their operations

Vision is a mental image of what the


organization will 11 be in the future as desired
Vision & by the company management and employees
Goal setting is the identification of targets or
Mission desired ends that management wants to
reach.
Goal setting
Why PLAN?
What needs to be done?

Who will do it?

How it will be done?

When it will be done?


NATURE OF PLANNING
The nature of planning can be understood by examining its four major aspects. They are;

2. It is
1.It is a 3. It is 4. The
primacy
contribution pervasivenes efficiency of
among the
to objectives, s, and resulting
manager’s
plans.
tasks.
STEPS IN PLANNING
Lesson 2: 4 Types of Planning in Management

– plans that establish the


organization’s overall goals
and apply to the entire firm;
they are broad in scope and are
the responsibility of the CEO,
President, and General
Manager of the company.
4 Types of Planning in Management

- tactical planning is
approached by mid-level
management which refers to
task prioritisation for achieving
short term goals.
4 Types of Planning in Management

– It translate the tactical plans into specific goals and


actions for small units of the organization.
- It is a plan that apply to a particular unit area only.
4 Types of Planning in Management

- Also known as ‘special planning’

- made to deal with situations that


might crop up if these assumptions
turn out to be wrong.
Lesson 3: Planning a Different Levels in the Firm

Top Level Management Planning (Strategic Planning)

- This includes coming up with decisions regarding the


organization’s long term goals and strategies.
- The top level managers are the CEO, company presidents
or the company’s senior executives.
- Strategic planning centers on long term and broad view
plan of the company.
Lesson 3: Planning a Different Levels in the Firm

Middle Level Management Planning (Tactical Planning)

- Tactical plans are usually actualized in the departmental


areas like marketing, production, finance, personnel and the
like.

- Tactical planning happens in real time seeking short term


outcomes.
Lesson 3: Planning a Different Levels in the Firm
Frontline/Lower Level Management Planning
(Operational Planning)

- They are responsible for making the operational plan, as in


many cases they are the ones involved in the customer
facing activities of the organization.
- Operational planning is narrow in scope and focuses on
routine activities of the company. It is short term and may
change year after year.
Hotel Service Organizational Plan

Strategic Plan: Expand hotel service to different parts of the


Philippines in seven years.

Tactical Plan: Allocate 30% of annual hotel income for


planned expansion of hotel service.

Operational Plan: Frontline Managers for Training and


Development to have continuing Training
Development Programs for Hotel Personnel to
ensure excellent Hotel services which will
ensure good hotel income.
ACTIVITY 2: “PYRAMID PLOT”
Instructions: Read and analyze the statements below and
identify whether it is strategic, tactical or operational. Copy
the exact statement on the space provided for it on the
pyramid.

Here are the statements:


1. The company hires the finest designers and brings them
to other countries for training.
2. The company works their way to improve the quality of
their bags and lessen customer complaints.
3. The company works to become the leading
manufacturer of bags in the country in five years.
THANK
YOU

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