International Marketing (SCDL)
International Marketing (SCDL)
International Marketing (SCDL)
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
trade fairs knowing new technological trends knowing new technological trends
true/false
question the movement of goods across national borders is a major part of an international
marketing strategy.
correct answer false
your answer true
multiple choice multiple answer
question people enter export markets for a variety of reasons like :-
correct answer recession in domestic market , higher profitability , utilization of export
incentives
your answer recession in domestic market , higher profitability , utilization of export incentives
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer false
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer true
true/false
question literature search is the quickest & cheapest way to collect information.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
international marketing
list of attempted questions and answers
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
trade fairs knowing new technological trends knowing new technological trends
true/false
question the movement of goods across national borders is a major part of an international
marketing strategy.
correct answer false
your answer true
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer false
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer true
true/false
question literature search is the quickest & cheapest way to collect information.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather than
consumer products.
correct answer false
your answer true
multiple choice multiple answer
question how is the nature of international strategy?
correct answer depends on company's objectives , varies from country to country
your answer depends on company's objectives , varies from country to country
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology and
huge investment in brands.
correct answer true
your answer true
currency restrictions
internal taxes
tariffs
politicals factors
can affect the competitiveness of researcher's product against products made within the market.
a)
b)
c)
d)
market environment
product
competitive profile
intermediaries
when did india get strengthened & become one of the newly industrialized economies in
the east asian region?
a)
b)
c)
d)
a)
b)
c)
d)
industrial site
labour cost
government regulations
true
false
a)
b)
c)
d)
joint venture:11-89
any technical matter of interest, statistical information etc should be part of the back end
of the proposal is termed as .
ppendics
purpose & scope
objectives
research scope
a)
b)
c)
d)
foreign disinvestment
contract manufacturing
foreign culture
a)
b)
c)
d)
strategies suggested in the medium term export plan include product-market penetration
strategy for existing products, product-market, diversification for new products & new markets.
true
false
1. direct mailing
1. price list
2. sales literature
2. target audience
3. personal selling
3. general audience
4. trade fairs
4. consumer market
5. industrial market
1. business dimensions
1. channel network
2. legal dimensions
2. use of patent
3. licensing arrangement
3. home-based merchant
4. indirect exporting
4. copyright
5. method of marketing
6. packaging
the scope of international marketing has been enlarged to cover activities like :-
a)
b)
c)
d)
joint venture
elimination of competitors
licensing
franchising
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
true
true/false
question
companies with smaller needs, an independent supplier will be less active.
correct answer
false
your answer
true
question
in case of ________ , the manufacturer retains control over marketing strategy, particular pricing,
positioning & advertising.
correct answer
cooperative exporter
your answer
cooperative exporter
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
the country experienced ________ in the external sector in 1990s due to fall of the soviet union &
the sharp rise in prices.
correct answer
negative trends
your answer
positive trends
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
question
what are the elements of evaluation of sources?
correct answer
emphasis , accessibility
your answer
company records , accessibility , chamber of commerce
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
ecgc
question
________ is one of the contractual entry modes in foreign countries
correct answer
assembling arrangement
your answer
assembling arrangement
multiple choice multiple answer
question
how is the nature of international strategy?
correct answer
depends on company's objectives , varies from country to country
your answer
depends on company's objectives , varies from country to country
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
advertising , telemarketing , distribution
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
false
question
________dimensions include customs and practices
correct answer
business
your answer
cultural
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
multiple choice multiple answer
question
"brighter colours are liked in africa" is an example of
correct answer
cultural views , packaging
your answer
cultural views
question
while negotiating an agency agreement, the indian firm should be careful on________.
correct answer
contracted territory
your answer
permanent agency
question
"make site booking" is a point of checklist of ________
correct answer
before the fair
your answer
a part of during and after the fair
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
acquisition , international licensing , joint venture
multiple choice single answer
question
which of the following represents the foreign buyer?
correct answer
purchasing agent
your answer
foreign distributors
question
in product planning for export, length is related to
correct answer
number of products
your answer
number of products
true/false
question
the naïve rule is for managers to use the same entry mode such as agent/distributor exporting, for
all target countries
correct answer
true
your answer
true
true/false
question
the area of change relates to product adaption requires upgradation of technology and huge
investment in brands.
correct answer
true
your answer
true
multiple choice multiple answer
question
this question is based on the case study "oriental silk pvt. ltd.". what were the options mr.patnaik
had to operate in the us market?
correct answer
opening a branch office , a subsidiary company
your answer
opening a branch office , a subsidiary company
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
question
correct answer
your answer
environmental factor
culture
culture
export merchants
take title to the goods
take title to the goods
export agents
do not take title to goods
do not take title to goods
question
this question is based on the case study 'ab enterprises'. what is the advantage of enlarging the
product line?
correct answer
enables exporters to gain profits
your answer
enables exporters to gain profits
question
people enter export markets for a variety of reasons like :-
correct answer
recession in domestic market , higher profitability , utilization of export incentives
your answer
recession in domestic market , higher profitability
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
multiple choice multiple answer
question
which are the terms included in international marketing?
correct answer
selling , advertising , distribution
your answer
advertising , shipping , distribution
question
what is the factor that is in favour of selling directly in foreign market?
correct answer
the exporting company will have direct control over the marketing operations
your answer
the exporting company will have direct control over the marketing operations
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
multiple choice multiple answer
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
emc , export broker
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
question
what is happening in developing countries?
correct answer
population & income growing
your answer
population & income growing
question
in________, a product is in the process of development & sales pick up gradually in plc
correct answer
introduction
your answer
introduction
multiple choice multiple answer
question
what are the necessary things for good questionnaire?
correct answer
avoiding irrelevant information , making it easy
your answer
avoiding irrelevant information , making it easy
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk had adopted
systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer
true
your answer
true
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
non tariff - ntb used by developing countries to prevent foreign exchange outflows.
offshore sourcing : hiring a foreign based organization to perform certain business functions. it
sector is the largest participant in offshore sourcing.
companies are sourcing products from other countries to reduce production and labour costs.
assignment
true/false
question the importers & exporters can obtain information relating to the markets &
products from eda
correct answer true
question this question is based on the case study "oriental silk pvt. ltd.". what were the
options mr.patnaik had to operate in the us market?
correct answer opening a branch office , a subsidiary company
your answer opening a branch office , a subsidiary company
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
multiple choice multiple answer
question what are the important infrastructure factors in evaluating production site?
correct answer industrial site , transportation & communication
multiple choice multiple answer
question how does the customer know about the product & is influenced to buy it?
correct answer publicity , advertising , sales promotion
question ethnocentric orientation includes following things :-
correct answer same products , same strategies , same home and foreign market
question what are the factors that decide controlled offshore manufacturing?
correct answer investment, capital, management, technology & products and/or parts,
profits and/or fees
question what are the benefits of participation in trade fair?
correct answer to get to know about competition , to know about the extent of product
adaption
question what could be attributed to the removal of trade restrictions in the process of
liberalization in agri & allied products?
correct answer sugar , wheat
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
question this question is based on the case study "chow flowers co. ltd.". which are the
products to be exported to foreign markets?
correct answer lily , rose
question in international marketing, cultural dimensions include customs, traditions
correct answer true
multiple choice single answer
question as per the wto report 2002, what was the position of india in the world?
correct answer next to only china
oriental silk apparel export promotion council apparel export promotion council
company provides engineering & construction services and other additional services
turnkey construction contracts
turnkey construction contracts
true/false
question
switzerland is among the top ten countries, which all together account for more than fifty percent
of india's total exports.
correct answer
false
your answer
false
true/false
question
decision to enter export market should be final and it does not call for a roll-back
correct answer
true
your answer
true
multiple choice single answer
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
select the blank
question
india's share in the total world exports in 1950 was around ________.
correct answer
0.02
your answer
0.04
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
tie-up
contract manufacturing
tie-up
technology transfer
foreign investment
economic development
setting own unit
true/false
question
catalogues contain a list of all competitors with product details.
correct answer
false
your answer
false
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it was high time
that he appraises his agents' performance relating to the vast & expanding us market.
correct answer
true
your answer
true
true/false
question
the importers & exporters can obtain information relating to the markets & products from eda
correct answer
true
your answer
true
true/false
question
this question is based on the case study "chow flowers co. ltd.". japan was a net importer of
artificial flowers until 1973, when it became a net exporter.
correct answer
false
your answer
false
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
currency restrictions
internal taxes
tariffs
politicals factors
can affect the competitiveness of researcher's product against products made within the market.
a)
b)
c)
d)
market environment product competitive profile intermediaries
when did india get strengthened & become one of the newly industrialized economies in
the east asian region?
a)
b)
c)
d)
when unilever came in india when east india company came in india when jrd tata
started steel manufacturing plant in india when reliance started petroleum manufacturing plant in
india
a)
b)
c)
d)
industrial site labour cost government regulations
transportation & communication
in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
true false
a)
b)
c)
d)
sole venture: acquisition joint venture: minority joint venture: majority joint venture:11-
89
any technical matter of interest, statistical information etc should be part of the back end
of the proposal is termed as .
ppendics
purpose & scope
objectives
research scope
a)
b)
c)
d)
foreign disinvestment studying indian economy contract manufacturing foreign culture
a)
b)
c)
d)
the currency of the purchaser
currency of the purchaser's currency
the seller's currency
leading international currency
strategies suggested in the medium term export plan include product-market penetration
strategy for existing products, product-market, diversification for new products & new markets.
true false
1. direct mailing
1. price list 2. sales literature
2. target audience 3. personal selling
3. general audience 4. trade fairs
4. consumer market 5. industrial market 6. knowing
new technological trends
1. business dimensions
1. channel network 2. legal dimensions
2. use of patent 3. licensing arrangement
3. home-based merchant 4. indirect exporting
4. copyright 5. method of marketing 6. packaging
the scope of international marketing has been enlarged to cover activities like :-
a)
b)
c)
d)
joint venture elimination of competitors licensing franchising
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
your answer false
true/false
question the naïve rule is for managers to use the same entry mode such as
agent/distributor exporting, for all target countries
correct answer true
your answer true
true/false
question the area of change relates to product adaption requires upgradation of
technology and huge investment in brands.
correct answer true
your answer true
export merchants take title to the goods take title to the goods
export agents do not take title to goods do not take title to goods
multiple choice single answer
question this question is based on the case study 'ab enterprises'. what is the advantage
of enlarging the product line?
correct answer enables exporters to gain profits
your answer enables exporters to gain profits
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather
than consumer products.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology
and huge investment in brands.
correct answer true
your answer true
true/false
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
your answer true
availability of materials change in product structure & fuel product redesign or invention
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer false
true/false
question the movement of goods across national borders is a major part of an international
marketing strategy.
correct answer false
your answer false
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
to pioneer new product in absence of channel partner piggy backing piggy backing
company desires little control indirect channels of distribution indirect channels of distribution
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
your answer false
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
true/false
question under an international management contracts, a company undertakes the day to
day management of an independent enterprise in a foreign target country
correct answer true
your answer false
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that
it was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question the area of change relates to product adaption requires upgradation of
technology and huge investment in brands.
correct answer true
your answer false
true/false
question if foreign retailers are used, the products in question are industrial products
rather than consumer products.
correct answer false
your answer false
true/false
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "chow flowers co. ltd.". japan was a net
importer of artificial flowers until 1973, when it became a net exporter.
correct answer false
your answer false
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred
to conduct sales in the us market through agents.
correct answer false
your answer true
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question licensing does not involve foreign investment
correct answer true
your answer false
true/false
question bargaining styles differ greatly across nations.
correct answer false
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer true
true/false
question under a turnkey project, a company provides only construction services to bring
the project up to the point of operation
correct answer false
your answer false
true/false
question this question is based on the case study "chow flowers co. ltd.". the largest
importer was the united states, absorbing over 40% of all exports.
correct answer true
your answer true
select the blank
question certain people may have negative attitudes towards a certain country & it's
products, called ________ which affects demand.
correct answer social & cultural factor
your answer social & cultural factor
true/false
question the movement of goods across national borders is a major part of an international
marketing strategy.
correct answer false
your answer true
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
to pioneer new product in absence of channel partner piggy backing piggy backing
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer true
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question high performers in terms of exports include electric fans, b&w tv & precision
tubes in 1998 - 2003.
correct answer false
your answer false
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
your answer false
true/false
question major benefits of standardization includes less distribution cost of standardization.
correct answer false
your answer false
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts international licensing
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question licensing does not involve foreign investment
correct answer true
your answer true
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
multiple choice multiple answer
question what contributed 50% of the total exports of engineering goods?
correct answer machinery & instruments , metals, primary & semi finished iron, steel
your answer machinery & instruments , metals, primary & semi finished iron, steel
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question pre-shipment credit guarantee is one of the schemes undertaken by ecgc
correct answer false
your answer false
international marketing
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
true/false
question this question is based on the case study "chow flowers co. ltd.". japan was a net
importer of artificial flowers until 1973, when it became a net exporter.
correct answer false
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
true/false
question joint ventures will prosper only if the partner trust each other and continuously support
their common endeavor
correct answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
cost-efficient competitive
true/false
question the research purpose motivates the development of research objectives.
correct answer true
true/false
question licensing does not involve foreign investment
correct answer true
true/false
question literature search is the quickest & cheapest way to collect information.
correct answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
true/false
question under a turnkey project, a company provides only construction services to bring the
project up to the point of operation
correct answer false
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts international licensing
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question licensing does not involve foreign investment
correct answer true
your answer true
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question pre-shipment credit guarantee is one of the schemes undertaken by ecgc
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question licensing does not involve foreign investment
correct answer true
your answer true
true/false
question in polycentric approach, each country is treated as separate entity
correct answer true
your answer true
true/false
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer false
true/false
question 4p's of marketing include product,price,place and people
correct answer false
your answer true
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question if foreign retailers are used, the products in question are industrial products
rather than consumer products.
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer false
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question high performers in terms of exports include electric fans, b&w tv & precision
tubes in 1998 - 2003.
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
multiple choice multiple answer
question what is the purpose of using exploratory study?
correct answer to provide information to identify the most promising markets , clarifying
concepts
your answer to provide information to identify the most promising markets , clarifying concepts
profit division functions performed in producing & marketing goods functions performed in
producing & marketing goods
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
your answer false
true/false
question the movement of goods across national borders is a major part of an international
marketing strategy.
correct answer false
your answer false
true/false
question pre-shipment credit guarantee is one of the schemes undertaken by ecgc
correct answer false
your answer false
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
true/false
question any technical matter of interest, statistical information should be a part of the
back end of the proposal called appendices.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that
it was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
currency restrictions
internal taxes
tariffs
politicals factors
can affect the competitiveness of researcher's product against products made within the market.
a)
b)
c)
d)
market environment
product
competitive profile
intermediaries
when did india get strengthened & become one of the newly industrialized economies in
the east asian region?
a)
b)
c)
d)
a)
b)
c)
d)
industrial site
labour cost
government regulations
true
false
which of the following is not investment entry?
a)
b)
c)
d)
joint venture:11-89
any technical matter of interest, statistical information etc should be part of the back end
of the proposal is termed as .
ppendics
purpose & scope
objectives
research scope
a)
b)
c)
d)
foreign disinvestment
contract manufacturing
foreign culture
a)
b)
c)
d)
strategies suggested in the medium term export plan include product-market penetration
strategy for existing products, product-market, diversification for new products & new markets.
true
false
1. direct mailing
1. price list
2. sales literature
2. target audience
3. personal selling
3. general audience
4. trade fairs
4. consumer market
5. industrial market
1. business dimensions
1. channel network
2. legal dimensions
2. use of patent
3. licensing arrangement
3. home-based merchant
4. indirect exporting
4. copyright
5. method of marketing
6. packaging
the scope of international marketing has been enlarged to cover activities like :-
a)
b)
c)
d)
joint venture
elimination of competitors
licensing
franchising
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
true
true/false
question
companies with smaller needs, an independent supplier will be less active.
correct answer
false
your answer
true
question
in case of ________ , the manufacturer retains control over marketing strategy, particular pricing,
positioning & advertising.
correct answer
cooperative exporter
your answer
cooperative exporter
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
the country experienced ________ in the external sector in 1990s due to fall of the soviet union &
the sharp rise in prices.
correct answer
negative trends
your answer
positive trends
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
question
what are the elements of evaluation of sources?
correct answer
emphasis , accessibility
your answer
company records , accessibility , chamber of commerce
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
select the blank
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
ecgc
question
________ is one of the contractual entry modes in foreign countries
correct answer
assembling arrangement
your answer
assembling arrangement
question
how is the nature of international strategy?
correct answer
depends on company's objectives , varies from country to country
your answer
depends on company's objectives , varies from country to country
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
advertising , telemarketing , distribution
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
false
question
________dimensions include customs and practices
correct answer
business
your answer
cultural
multiple choice single answer
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
"brighter colours are liked in africa" is an example of
correct answer
cultural views , packaging
your answer
cultural views
question
while negotiating an agency agreement, the indian firm should be careful on________.
correct answer
contracted territory
your answer
permanent agency
select the blank
question
"make site booking" is a point of checklist of ________
correct answer
before the fair
your answer
a part of during and after the fair
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
acquisition , international licensing , joint venture
question
which of the following represents the foreign buyer?
correct answer
purchasing agent
your answer
foreign distributors
question
in product planning for export, length is related to
correct answer
number of products
your answer
number of products
true/false
question
the naïve rule is for managers to use the same entry mode such as agent/distributor exporting, for
all target countries
correct answer
true
your answer
true
true/false
question
the area of change relates to product adaption requires upgradation of technology and huge
investment in brands.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". what were the options mr.patnaik
had to operate in the us market?
correct answer
opening a branch office , a subsidiary company
your answer
opening a branch office , a subsidiary company
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
question
correct answer
your answer
environmental factor
culture
culture
export merchants
take title to the goods
take title to the goods
export agents
do not take title to goods
do not take title to goods
question
this question is based on the case study 'ab enterprises'. what is the advantage of enlarging the
product line?
correct answer
enables exporters to gain profits
your answer
enables exporters to gain profits
multiple choice multiple answer
question
people enter export markets for a variety of reasons like :-
correct answer
recession in domestic market , higher profitability , utilization of export incentives
your answer
recession in domestic market , higher profitability
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
question
which are the terms included in international marketing?
correct answer
selling , advertising , distribution
your answer
advertising , shipping , distribution
question
what is the factor that is in favour of selling directly in foreign market?
correct answer
the exporting company will have direct control over the marketing operations
your answer
the exporting company will have direct control over the marketing operations
multiple choice single answer
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
emc , export broker
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
multiple choice single answer
question
what is happening in developing countries?
correct answer
population & income growing
your answer
population & income growing
question
in________, a product is in the process of development & sales pick up gradually in plc
correct answer
introduction
your answer
introduction
question
what are the necessary things for good questionnaire?
correct answer
avoiding irrelevant information , making it easy
your answer
avoiding irrelevant information , making it easy
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk had adopted
systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer
true
your answer
true
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather
than consumer products.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology
and huge investment in brands.
correct answer true
your answer true
cost-efficient competitive
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
multiple choice single answer
question what does product-mix decision include?
correct answer packaging
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
cost-efficient competitive
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question any technical matter of interest, statistical information should be a part of the
back end of the proposal called appendices.
correct answer true
your answer true
true/false
question under an international management contracts, a company undertakes the day to
day management of an independent enterprise in a foreign target country
correct answer true
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
multiple choice single answer
question when did india get strengthened & become one of the newly industrialized
economies in the east asian region?
correct answer when east india company came in india
your answer when east india company came in india
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
your answer false
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
true/false
question licensing does not involve foreign investment
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather
than consumer products.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology
and huge investment in brands.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that
it was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question under an international management contracts, a company undertakes the day to
day management of an independent enterprise in a foreign target country
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer true
true/false
question literature search is the quickest & cheapest way to collect information.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer false
international marketing
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer false
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question this question is based on the case study "chow flowers co. ltd.". the largest
importer was the united states, absorbing over 40% of all exports.
correct answer true
your answer true
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer true
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
multiple choice multiple answer
question how is the nature of international strategy?
correct answer depends on company's objectives , varies from country to country
your answer depends on company's objectives , varies from country to country
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
your answer true
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
true/false
question if foreign retailers are used, the products in question are industrial products
rather than consumer products.
correct answer false
your answer false
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer false
trade fairs knowing new technological trends knowing new technological trends
true/false
question the advantage of using an export agent is that the firm does not need to have an
export manager to handle all the documentation and shipping tasks.
correct answer true
your answer true
manufacturer's export agent substitute for export manager substitute for export manager
export brokers negotiate the best terms for the seller negotiate the best terms for the seller
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question this question is based on the case study "chow flowers co. ltd.". japan was a net
importer of artificial flowers until 1973, when it became a net exporter.
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question under a turnkey project, a company provides only construction services to bring
the project up to the point of operation
correct answer false
your answer false
offshore sourcing method company capability & resources company capability & resources
main cost tradeoffs cost of offshore sourcing cost of offshore sourcing
true/false
question high performers in terms of exports include electric fans, b&w tv & precision
tubes in 1998 - 2003.
correct answer false
your answer false
true/false
question the importers & exporters can obtain information relating to the markets &
products from eda
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered
the us market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer false
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question fairs are more useful for consumer products as it requires technical
demonstration.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question under a turnkey project, a company provides only construction services to bring
the project up to the point of operation
correct answer false
your answer false
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
your answer true
true/false
question this question is based on the case study "chow flowers co. ltd.". the largest
importer was the united states, absorbing over 40% of all exports.
correct answer true
your answer true
multiple choice multiple answer
question the scope of international marketing has been enlarged to cover activities like :-
correct answer joint venture , licensing , franchising
your answer joint venture , licensing
true/false
question the naïve rule is for managers to use the same entry mode such as
agent/distributor exporting, for all target countries
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered
the us market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question bargaining styles differ greatly across nations.
correct answer false
your answer false
select the blank
question in________, emphasis is put on local laws, custom and culture and great care is
taken to understand the local way of doing business
correct answer polycentric orientation
your answer polycentric orientation
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question the area of change relates to product adaption requires upgradation of
technology and huge investment in brands.
correct answer true
your answer true
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered
the us market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
manufacturer's export agent substitute for export manager substitute for export manager
domestic agents represent the buyer represent the buyer
export brokers negotiate the best terms for the seller negotiate the best terms for the seller
true/false
question this question is based on the case study "chow flowers co. ltd.". the largest
importer was the united states, absorbing over 40% of all exports.
correct answer true
your answer true
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
your answer true
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer true
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
select the blank
question ________dimensions include customs and practices
correct answer business
your answer business
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
your answer true
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question under an international management contracts, a company undertakes the day to
day management of an independent enterprise in a foreign target country
correct answer true
your answer false
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
international marketing
total set –3
literature brochure
questionnaire tool of field research
programme schedule allows planned research
samples price tags
quality end-issue
climatic conditions change of raw materials
product use is related to performance
cultural views preferences
question companies with smaller needs, an independent supplier will be less active.
correct answer false
question in case of ________ , the manufacturer retains control over marketing strategy,
particular pricing, positioning & advertising.
correct answer cooperative exporter
question the country experienced ________ in the external sector in 1990s due to fall of the
soviet union & the sharp rise in prices.
correct answer negative trends
question this question is based on the case study "chow flowers co. ltd.". what was the main line
of activity in chow flowers company limited?
correct answer artificial flowers manufacturing
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
question this question is based on the case study, 'ab enterprises'. what was one of the
arguments that favored a product development programme?
correct answer new & improved products arouse interest of the importers
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
question how does the customer know about the product & is influenced to buy it?
correct answer publicity , advertising , sales promotion
question while negotiating an agency agreement, the indian firm should be careful on________.
correct answer contracted territory
question which of the following are popular modes of entry in foreign market?
correct answer coproduction agreements , joint venture
question the naïve rule is for managers to use the same entry mode such as agent/distributor
exporting, for all target countries
correct answer true
question the area of change relates to product adaption requires upgradation of technology and
huge investment in brands.
correct answer true
question this question is based on the case study "oriental silk pvt. ltd.". what were the options
mr.patnaik had to operate in the us market?
correct answer opening a branch office , a subsidiary company
question ________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99
to usd 1.9 billion in 2002-03.
correct answer ores & minerals
question this question is based on the case study 'ab enterprises'. what is the advantage of
enlarging the product line?
correct answer enables exporters to gain profits
question this question is based on the case study 'ab enterprises'. what is the problem in
adapting ab enterprises product in the market?
correct answer novelty is lost due to ethnic character in ab enterprises
question what is the factor that is in favour of selling directly in foreign market?
correct answer the exporting company will have direct control over the marketing operations
question the basic advantage of having an agent in the export market is ________.
correct answer he is knowledgeable of the marketing condition
question in________, a product is in the process of development & sales pick up gradually in plc
correct answer introduction
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
set 2
question what are the necessary things for good questionnaire?
correct answer avoiding irrelevant information , making it easy
question the markets for the products of developing countries are usually in countries
with________
correct answer low national income
question switzerland is among the top ten countries, which all together account for more than
fifty percent of india's total exports.
correct answer false
question in________, a product is in the process of development & sales pick up gradually in
plc
correct answer introduction
question according to the task of international marketing in a hierarchy of steps, what is the fifth
stage?
correct answer to develop the organizational system
question which of the followings helps in finding level of education, ethnic background?
correct answer market segmentation
question what are the criteria for selection of channels?
correct answer cost involved on the part of the firm for a particular channel , the behavior of the
competitors , possibilities of getting appropriate feedback about customers
question this question is based on the case study "oriental silk pvt. ltd.". which are the two
years the imports of silk fabrics from japan by usa was almost same?
correct answer 1982 , 1983
question the feasibility of the adoption of marginal cost pricing depend upon________
correct answer the existence of a large home market
question ________ can affect the competitiveness of researcher's product against products
made within the market.
correct answer tariffs
question how much of a product people can buy, and which products they choose to buy are
obviously influenced by ________.
correct answer their purchasing power
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
question how will you recover the fixed/overhead costs in marginal cost pricing?
correct answer can be recovered from domestic market
question in ________ , the researcher should study the size & trends of production within the
market & export from that market.
correct answer consumption
question the importers & exporters can obtain information relating to the markets & products
from eda
correct answer true
question the country experienced ________ in the external sector in 1990s due to fall of the
soviet union & the sharp rise in prices.
correct answer negative trends
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
question this question is based on the case study "chow flowers co. ltd.". ________ was
thailand's second largest export market for artificial flowers, mostly polyester or hand-wrapped.
correct answer canada
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
question the scope of international marketing has been enlarged to cover activities like :-
correct answer joint venture , licensing , franchising
question this question is based on the case study "chow flowers co. ltd." what was the
production capacity of chow flowers?
correct answer 105,000 bunches of hand-wrapped per month
question this question is based on the case study "chow flowers co. ltd.". japan was a net
importer of artificial flowers until 1973, when it became a net exporter.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". oriental was an active
member of some councils, which are those?
correct answer apparel export promotion council , woolen export promotion council
set 3
question which of the following is considered for the comparison of international & domestic
distribution channel?
correct answer environment
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". which products did
help usa to become the largest importer?
correct answer silk fabrics , made-ups
question which of the followings gives information about the present & future use of products?
correct answer consumption
question this question is based on the case study "chow flowers co. ltd.". which are the
products to be exported to foreign markets?
correct answer lily , rose
question india's share in the total world exports in 1950 was around ________.
correct answer 0.02
question a research proposal describes a plan for conducting & controlling research project.
correct answer true
question this question is based on the case study "chow flowers co. ltd.". the largest importer
was ________.
correct answer united states
question any technical matter of interest, statistical information etc should be part of the back
end of the proposal is termed as ________.
correct answer appendices
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
question this question is based on the case study "oriental silk pvt. ltd.". what are the
distribution channels used for imports of silk products into usa market?
correct answer merchant intermediaries , departmental stores
question this question is based on the case study "chow flowers co. ltd.". the largest importer
was the united states, absorbing over 40% of all exports.
correct answer true
question in export pricing, ________ used for billing
correct answer currency of the purchaser's country
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
question a number of developing countries hold out very good prospects for business in future
because of
correct answer increase in income
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
true
false
what are the roles of price in the overall export marketing strategies?
creating competitive market
increasing import
export enhancing
affecting profit
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
singapore
italy
china
germany
what is the meaning of unit value of the product?
bulk transportation
perishability
high priced product
high sensitive product
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
true
false
match
1. direct mailing 1. price list
2. sales literature 2. target audience
3. personal selling 3. general audience
4. trade fairs 4. consumer market
5. industrial market
6. knowing new technological trends
match
1. business dimensions 1. channel network
2. legal dimensions 2. use of patent
3. licensing arrangement 3. home-based merchant
4. indirect exporting 4. copyright
5. method of marketing
6. packaging
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
true/false
question the area of change relates to product adaption requires upgradation of
technology and huge investment in brands.
correct answer true
your answer true
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
your answer true
trade fairs knowing new technological trends knowing new technological trends
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question any technical matter of interest, statistical information should be a part of the
back end of the proposal called appendices.
correct answer true
your answer true
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question licensing does not involve foreign investment
correct answer true
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer true
select the blank
question ________, advertising, sales promotion influence customer
correct answer publicity
your answer publicity
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country entire world as
a single market
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer false
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
multiple choice multiple answer
question how does the product reach to the buyer?
correct answer distribution , transportation
your answer distribution , transportation
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
to pioneer new product in absence of channel partner piggy backing piggy backing
company desires little control indirect channels of distribution indirect channels of distribution
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question bargaining styles differ greatly across nations.
correct answer false
your answer true
true/false
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer true
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer true
trade barriers to protect domestic industries liberal policies towards foreign capitals
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question under a turnkey project, a company provides only construction services to bring the
project up to the point of operation
correct answer false
your answer false
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
company provides engineering & construction services and other additional services turnkey
construction contracts coproduction arrangement
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
your answer false
true/false
question in marginal cost pricing for export, competition in foreign markets requires
quotation of a lower price
correct answer true
your answer true
true/false
question under a turnkey project, a company provides only construction services to bring
the project up to the point of operation
correct answer false
your answer false
true/false
question high performers in terms of exports include electric fans, b&w tv & precision
tubes in 1998 - 2003.
correct answer false
your answer false
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question bargaining styles differ greatly across nations.
correct answer false
your answer true
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
company provides engineering & construction services and other additional services turnkey
construction contracts coproduction arrangement
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
your answer true
true/false
question a research proposal describes a plan for conducting & controlling research
project.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
multiple choice single answer
question which of the following is not included in foreign environment?
correct answer local dimension
your answer local dimension
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer true
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer false
true/false
question literature search is the quickest & cheapest way to collect information.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question the advantage of using an export agent is that the firm does not need to have an
export manager to handle all the documentation and shipping tasks.
correct answer true
your answer true
match the following
question correct answer your answer
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products
rather than consumer products.
correct answer false
your answer false
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
your answer true
true/false
question promotion-mix decision consists of product,price,distribution,promotion
correct answer false
your answer false
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products
rather than consumer products.
correct answer false
your answer false
true/false
question the research purpose motivates the development of research objectives.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
availability of materials change in product structure & fuel quality & price change
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred
to conduct sales in the us market through agents.
correct answer false
your answer false
true/false
question major benefits of standardization includes less distribution cost of
standardization.
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
multiple choice single answer
question what are the factors that decide controlled offshore manufacturing?
correct answer investment, capital, management, technology & products and/or parts,
profits and/or fees
your answer investment, capital, management, technology & products and/or parts, profits
and/or fees
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer true
true/false
question adding additional products to the overseas even if the company does not carry
those products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered
the us market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that
it was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question joint ventures will prosper only if the partner trust each other and continuously
support their common endeavor
correct answer true
your answer true
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer true
export merchants take title to the goods take title to the goods
export agents do not take title to goods do not take title to goods
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question under an international management contracts, a company undertakes the day to
day management of an independent enterprise in a foreign target country
correct answer true
your answer true
true/false
question the importers & exporters can obtain information relating to the markets &
products from eda
correct answer true
your answer true
true/false
question the advantage of using an export agent is that the firm does not need to have an
export manager to handle all the documentation and shipping tasks.
correct answer true
your answer true
true/false
question in international marketing, cultural dimensions include customs, traditions
correct answer true
your answer true
true/false
question licensing does not involve foreign investment
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question exporting is the only avenue of entry into foreign market
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer true
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question the area of change relates to product adaption requires upgradation of
technology and huge investment in brands.
correct answer true
your answer true
true/false
question switzerland is among the top ten countries, which all together account for more
than fifty percent of india's total exports.
correct answer false
your answer false
true/false
question as regards imports into india, germany is among the top ten suppliers accounting
for over 60% of total imports.
correct answer true
your answer true
true/false
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
your answer false
true/false
question the naïve rule is for managers to use the same entry mode such as
agent/distributor exporting, for all target countries
correct answer true
your answer true
select the blank
question many companies modify their products/promotion strategies to suit ________ of
the population of the different countries.
correct answer tastes & preferences
your answer tastes & preferences
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred
to conduct sales in the us market through agents.
correct answer false
your answer true
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer false
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question the advantage of using an export agent is that the firm does not need to have an
export manager to handle all the documentation and shipping tasks.
correct answer true
your answer true
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
your answer false
true/false
question major benefits of standardization includes less distribution cost of standardization.
correct answer false
your answer false
international marketing
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , affecting profit
question
why should market researcher identify segments?
correct answer
they can arrive at a more accurate estimate of its potential consumption & sales
your answer
they can arrive at a more accurate estimate of its potential consumption & sales
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
select the blank
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
multiple choice single answer
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
question
this question is based on the case study "oriental silk pvt. ltd.". by 1983, the company's sales
were of the order of ________ .
correct answer
rs.600 million
your answer
rs.600 million
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
question
correct answer
your answer
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
question
which of the following are popular modes of entry in foreign market?
correct answer
joint venture , coproduction agreements
your answer
coproduction agreements , international licensing , joint venture
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
question
what are the similarities between domestic & international marketing?
correct answer
satisfying consumers need
your answer
satisfying consumers need
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he takes the title to the product , he can provide after sales
service
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
china , germany
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
question
what is the need of marketing research for export-import trade?
correct answer
to reduce the distance between an exporter & his customers in terms of marketing
your answer
to reduce the distance between an exporter & his customers in terms of marketing
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the reasons of entry in foreign market?
correct answer
recession in the domestic market
your answer
recession in the domestic market
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
lack of competition
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
question
product reach the buyer through________
correct answer
distribution
your answer
advertising
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
true
multiple choice multiple answer
question
how should the product for indirect exporting be?
correct answer
non-technical product , consumer products
your answer
non-technical product , consumer products
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , taiwan
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather
than consumer products.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology
and huge investment in brands.
correct answer true
your answer true
question
the main elements of ________dimensions include per capita gdp
correct answer
economic
your answer
economic
question
________dimensions include customs and practices
correct answer
business
your answer
business
question
why is packaging so important for product planning?
correct answer
as it enhances protection , as it gives shelf life for a product
your answer
as it enhances protection , as it gives shelf life for a product
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
packing credit guarantee , post-shipment credit guarantee
multiple choice single answer
question
what is export entry mode?
correct answer
indirect export
your answer
indirect export
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
question
what is the purpose of doing international promotion?
correct answer
to bring a product to the notice of potential buyers
your answer
to bring a product to the notice of potential buyers
question
support service includes ________
correct answer
warranty
your answer
warranty
match the following
question
correct answer
your answer
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
technology transfer
contract manufacturing
tie-up
tie-up
foreign investment
economic development
economic development
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
true/false
question
under a turnkey project, a company provides only construction services to bring the project up to
the point of operation
correct answer
false
your answer
false
question
which is the push factor that makes firms go internationally?
correct answer
saturation of the domestic market
your answer
profitability
question
in indirect export channel, the market is ________.
correct answer
dispersed
your answer
large potential sale
question
what are the principle ways of quoting export prices?
correct answer
free on board , cost insurance & freight
your answer
charged fas , free on board , cost insurance & freight
question
this question is based on the case study "chow flowers co. ltd.". which are the products to be
exported to foreign markets?
correct answer
lily , rose
your answer
lily , rose
question
what are the criteria for evaluation of products for offshore sourcing?
correct answer
main cost tradeoffs , labour intensive products
your answer
main cost tradeoffs , labour intensive products
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
question
________ is one of the reasons to enter export market.
correct answer
recession in domestic market
your answer
recession in domestic market
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
multiple choice single answer
question
as per the wto report 2002, what was the position of india in the world?
correct answer
next to only china
your answer
third position
question
ethnocentric orientation includes following things :-
correct answer
same products , same strategies , same home and foreign market
your answer
same products , same strategies
true/false
question
high performers in terms of exports include electric fans, b&w tv & precision tubes in 1998 - 2003.
correct answer
false
your answer
false
question
in________, a change is required to ensure adequate protection from environment
correct answer
packaging
your answer
packaging
true/false
question
the importers & exporters can obtain information relating to the markets & products from eda
correct answer
true
your answer
true
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us market in
1970 with a moderate export of rs.20 million.
correct answer
false
your answer
false
question
literature search is also called ________.
correct answer
desk research
your answer
desk research
question
what is the motivation towards offshore sourcing?
correct answer
establishing a presence in a foreign market
your answer
establishing a presence in a foreign market
true/false
question
switzerland is among the top ten countries, which all together account for more than fifty percent
of india's total exports.
correct answer
false
your answer
false
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he can provide after sales service
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
question
what are the elements of research approach?
correct answer
data collection method , sample selection procedure
your answer
data collection method , sample selection procedure
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
what are the necessary things for good questionnaire?
correct answer
avoiding irrelevant information , making it easy
your answer
avoiding irrelevant information , making it easy
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
product reach the buyer through________
correct answer
distribution
your answer
distribution
question
what is product planning for exports?
correct answer
selecting product for market
your answer
selecting product for market
question
what is the meaning of research objective?
correct answer
the research purpose , a precise statement of what information is needed
your answer
the research purpose , a precise statement of what information is needed
question
"brighter colours are liked in africa" is an example of
correct answer
cultural views , packaging
your answer
cultural views , packaging
question
any technical matter of interest, statistical information etc should be part of the back end of the
proposal is termed as ________.
correct answer
appendices
your answer
appendices
question
which of the following is direct exporting channel?
correct answer
foreign retailers
your answer
foreign retailers
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
multiple choice multiple answer
question
what are the elements of research approach?
correct answer
data collection method , sample selection procedure
your answer
data collection method , sample selection procedure
question
what is the purpose of using exploratory study?
correct answer
to provide information to identify the most promising markets , clarifying concepts
your answer
to provide information to identify the most promising markets , clarifying concepts
question
in indirect export channel, the market is ________.
correct answer
dispersed
your answer
dispersed
true/false
question
catalogues contain a list of all competitors with product details.
correct answer
false
your answer
false
true/false
question
under a turnkey project, a company provides only construction services to bring the project up to
the point of operation
correct answer
false
your answer
false
question
which of the following are indirect channels?
correct answer
emc , export broker
your answer
emc , export broker
question
correct answer
your answer
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
technology transfer
contract manufacturing
tie-up
tie-up
foreign investment
economic development
economic development
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
question
how does international marketing research help in assessing market size, pattern & growth?
correct answer
what sales potential exporter's product really has in the market
your answer
what sales potential exporter's product really has in the market
question
how much of a product people can buy, and which products they choose to buy are obviously
influenced by ________.
correct answer
their purchasing power
your answer
their purchasing power
question
during the period 1998-99 to 2002-03, which products marked the single largest growth in agri &
allied category?
correct answer
marine
your answer
marine
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
distribution , transportation
question
correct answer
your answer
literature
brochure
brochure
questionnaire
tool of field research
tool of field research
programme schedule
allows planned research
allows planned research
samples
price tags
price tags
select the blank
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
export-import bank
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
what contributed 50% of the total exports of engineering goods?
correct answer
machinery & instruments , metals, primary & semi finished iron, steel
your answer
machinery & instruments , metals, primary & semi finished iron, steel
question
which of the following is considered for the comparison of international & domestic distribution
channel?
correct answer
environment
your answer
environment
question
what are the techniques used to collect information regarding market need?
correct answer
marketing information , research
your answer
marketing information , research
question
________ is important aspect of international physical distribution.
correct answer
warehousing
your answer
warehousing
question
this question is based on the case study "oriental silk pvt. ltd.". what are the distribution channels
used for imports of silk products into usa market?
correct answer
merchant intermediaries , departmental stores
your answer
merchant intermediaries , departmental stores
question
ethnocentric orientation includes following things :-
correct answer
same products , same strategies , same home and foreign market
your answer
same products , same strategies , same home and foreign market
question
products with steady sales or at least predictable sales are more suitable for ________ than
products that face abrupt shift in demand.
correct answer
manufacturing
your answer
manufacturing
question
how will you recover the fixed/overhead costs in marginal cost pricing?
correct answer
can be recovered from domestic market
your answer
can be recovered from domestic market
question
the main elements of ________dimensions include per capita gdp
correct answer
economic
your answer
economic
question
which of the following does not come under economic environment?
correct answer
customs
your answer
customs
question
which are the terms included in international marketing?
correct answer
selling , advertising , distribution
your answer
selling , advertising , distribution
question
liberalization era, started in ________, brought a swift change in the economic & trade policy from
inward-oriented approach to market-oriented approach.
correct answer
1991
your answer
1991
true/false
question
this question is based on the case study "chow flowers co. ltd.". the largest importer was the
united states, absorbing over 40% of all exports.
correct answer
true
your answer
true
question
the scope of international marketing has been enlarged to cover activities like :-
correct answer
joint venture , licensing , franchising
your answer
joint venture , licensing
question
what are the internal sources of information?
correct answer
sales record , correspondence from salesmen
your answer
sales record , correspondence from salesmen
question
________dimensions include customs and practices
correct answer
business
your answer
business
true/false
question
the naïve rule is for managers to use the same entry mode such as agent/distributor exporting, for
all target countries
correct answer
true
your answer
true
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
question
which of the followings helps in finding level of education, ethnic background?
correct answer
market segmentation
your answer
market segmentation
question
why is packaging so important for product planning?
correct answer
as it enhances protection , as it gives shelf life for a product
your answer
as it enhances protection , as it gives shelf life for a product
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us market in
1970 with a moderate export of rs.20 million.
correct answer
false
your answer
false
true/false
question
bargaining styles differ greatly across nations.
correct answer
false
your answer
false
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
polycentric orientation
true/false
question
in social & cultural factors, the researcher must consider the employment level & distribution of
income.
correct answer
false
your answer
false
question
how is the nature of international strategy?
correct answer
depends on company's objectives , varies from country to country
your answer
depends on company's objectives , varies from country to country
correct answer
intermediaries
your answer
intermediaries
question
payment of commission to overseas agents is allowed either by remitting the amount or by
________
correct answer
deducting it from the invoice value
your answer
deducting it from the invoice value
question
the aim of import quota is________
correct answer
to restrict the quantity of imports
your answer
to restrict the quantity of imports
question
________ is one of the reasons to enter export market.
correct answer
recession in domestic market
your answer
recession in domestic market
multiple choice single answer
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
question
in ________, the firm faces only one set of customers.
correct answer
domestic marketing
your answer
domestic marketing
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
multiple choice single answer
question
when a manufacturer exports indirectly, what does he do?
correct answer
he transfers the responsibility for the selling job to some other organization
your answer
he gives title to the distributor through agent
true/false
question
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
correct answer
true
your answer
true
true/false
question
buyers of general equipments prefer to deal directly with the manufacturers.
correct answer
false
your answer
false
question
which were the programmes included in reforms?
correct answer
a programme of micro-economic stabilization , productivity & international competitiveness of
indian economy , foreign collaboration
your answer
productivity & international competitiveness of indian economy , foreign collaboration
question
india's share in the total world exports in 1950 was around ________.
correct answer
0.02
your answer
0.02
true/false
question
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
correct answer
false
your answer
false
question
this question is based on the case study "chow flowers co. ltd.". which are the products to be
exported to foreign markets?
correct answer
lily , rose
your answer
lily , rose
question
what could be attributed to the removal of trade restrictions in the process of liberalization in agri
& allied products?
correct answer
wheat , sugar
your answer
wheat , sugar
question
many companies modify their products/promotion strategies to suit ________ of the population of
the different countries.
correct answer
tastes & preferences
your answer
tastes & preferences
question
what are the risks involved in international marketing?
correct answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
your answer
rejection of goods , longer time in transit
question
this question is based on the case study "oriental silk pvt. ltd.". which products did help usa to
become the largest importer?
correct answer
silk fabrics , made-ups
your answer
silk fabrics , made-ups
question
what are the factors of joint-venture offshore manufacturing?
correct answer
investment, capital, management, technology, materials, payment and/or parts, profit, fees
your answer
investment, capital, management, technology, materials, payment and/or parts, profit, fees
question
what is the health & safety regulation on food products?
correct answer
condition under which it is prepared
your answer
materials of packaging
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
false
true/false
question
policies or regulations regarding quality control & inspection vary considerably between nations.
correct answer
true
your answer
true
true/false
question
switzerland is among the top ten countries, which all together account for more than fifty percent
of india's total exports.
correct answer
false
your answer
false
question
what is the meaning of research objective?
correct answer
the research purpose , a precise statement of what information is needed
your answer
the research purpose , a precise statement of what information is needed
question
when did liberalization era start?
correct answer
1991
your answer
1991
question
this question is based on the case study "oriental silk pvt. ltd.". oriental was an active member of
some councils, which are those?
correct answer
apparel export promotion council , woolen export promotion council
your answer
apparel export promotion council , woolen export promotion council
correct answer
as it is easier to obtain quality goods at a bargain price
your answer
as company gives committed after sales service
question
correct answer
your answer
trade fairs
knowing new technological trends
knowing new technological trends
direct mailing
target audience
target audience
sales literature
price list
price list
personal selling
industrial market
industrial market
question
________ is institutional source which provides market information.
correct answer
chamber of commerce
your answer
chamber of commerce
true/false
question
the advantage of using an export agent is that the firm does not need to have an export manager
to handle all the documentation and shipping tasks.
correct answer
true
your answer
true
question
what is the purpose of doing international promotion?
correct answer
to bring a product to the notice of potential buyers
your answer
to bring a product to the notice of potential buyers
question
correct answer
your answer
domestic agents
represent the buyer
represent the buyer
emc
greater freedom & authority
greater freedom & authority
export brokers
negotiate the best terms for the seller
negotiate the best terms for the seller
question
this question is based on the case study 'ab enterprises'. what was the medium problem
encountered by ab enterprises?
correct answer
changing the medium from brass to copper
your answer
changing the medium from brass to copper
question
it is the transfer of industrial property rights from a licensor in one country to a licensee in a
second country, what is it called?
correct answer
international licensing
your answer
international licensing
question
what is marketing research?
correct answer
systemic gathering, processing, analyzing & interpretation of the marketing data
your answer
systemic gathering, processing, analyzing & interpretation of the marketing data
multiple choice multiple answer
question
what is the nature of direct export market?
correct answer
large potential sale , concentrated
your answer
concentrated , consumer market
question
which is the pull factor that makes firms go internationally?
correct answer
profitability
your answer
profitability
question
while negotiating an agency agreement, the indian firm should be careful on________.
correct answer
contracted territory
your answer
contracted territory
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
multiple choice single answer
question
which international orientation says "plans for overseas markets are developed in home offices,
using policies & procedure identical to those employed in domestic marketing"?
correct answer
ethnocentric
your answer
ethnocentric
question
this question is based on the case study "oriental silk pvt. ltd.". which are the two years the
imports of silk fabrics from japan by usa was almost same?
correct answer
1982 , 1983
your answer
1982 , 1983
question
what are the criteria for evaluation of products for offshore sourcing?
correct answer
main cost tradeoffs , labour intensive products
your answer
main cost tradeoffs , labour intensive products
question
which of the following factors is related to employment levels?
correct answer
economic factor
your answer
economic factor
question
what are the points to be taken into consideration in export agency agreement?
correct answer
contracted territory , contracted products
your answer
contracted territory , contracted products
question
the most evident advantage of ________ is a faster start in the target country
correct answer
acquisition entry
your answer
international licensing entry
question
which of the following indirect channel has greater freedom & authority?
correct answer
export management companies
your answer
export management companies
question
________is not an avenue of entry into foreign market
correct answer
exim policy
your answer
exim policy
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
true/false
question
economic dimensions include communication, channel network
correct answer
false
your answer
false
question
________ is an attached office of ministry of commerce.
correct answer
the directorate general of foreign trade
your answer
board of trade
question
literature search is also called ________.
correct answer
desk research
your answer
desk research
true/false
question
this question is based on the case study "chow flowers co. ltd.". japan was a net importer of
artificial flowers until 1973, when it became a net exporter.
correct answer
false
your answer
false
question
in ________, the firm faces only one set of customers.
correct answer
domestic marketing
your answer
domestic marketing
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
question
when a manufacturer exports indirectly, what does he do?
correct answer
he transfers the responsibility for the selling job to some other organization
your answer
he gives title to the distributor through agent
true/false
question
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
correct answer
true
your answer
true
true/false
question
buyers of general equipments prefer to deal directly with the manufacturers.
correct answer
false
your answer
false
question
which were the programmes included in reforms?
correct answer
a programme of micro-economic stabilization , productivity & international competitiveness of
indian economy , foreign collaboration
your answer
productivity & international competitiveness of indian economy , foreign collaboration
question
india's share in the total world exports in 1950 was around ________.
correct answer
0.02
your answer
0.02
true/false
question
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
correct answer
false
your answer
false
question
this question is based on the case study "chow flowers co. ltd.". which are the products to be
exported to foreign markets?
correct answer
lily , rose
your answer
lily , rose
question
what could be attributed to the removal of trade restrictions in the process of liberalization in agri
& allied products?
correct answer
wheat , sugar
your answer
wheat , sugar
select the blank
question
many companies modify their products/promotion strategies to suit ________ of the population of
the different countries.
correct answer
tastes & preferences
your answer
tastes & preferences
question
what are the risks involved in international marketing?
correct answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
your answer
rejection of goods , longer time in transit
question
this question is based on the case study "oriental silk pvt. ltd.". which products did help usa to
become the largest importer?
correct answer
silk fabrics , made-ups
your answer
silk fabrics , made-ups
question
what are the factors of joint-venture offshore manufacturing?
correct answer
investment, capital, management, technology, materials, payment and/or parts, profit, fees
your answer
investment, capital, management, technology, materials, payment and/or parts, profit, fees
multiple choice single answer
question
what is the health & safety regulation on food products?
correct answer
condition under which it is prepared
your answer
materials of packaging
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
false
true/false
question
policies or regulations regarding quality control & inspection vary considerably between nations.
correct answer
true
your answer
true
true/false
question
switzerland is among the top ten countries, which all together account for more than fifty percent
of india's total exports.
correct answer
false
your answer
false
multiple choice multiple answer
question
what is the meaning of research objective?
correct answer
the research purpose , a precise statement of what information is needed
your answer
the research purpose , a precise statement of what information is needed
question
when did liberalization era start?
correct answer
1991
your answer
1991
question
this question is based on the case study "oriental silk pvt. ltd.". oriental was an active member of
some councils, which are those?
correct answer
apparel export promotion council , woolen export promotion council
your answer
apparel export promotion council , woolen export promotion council
question
why do buyers buy a foreign products?
correct answer
as it is easier to obtain quality goods at a bargain price
your answer
as company gives committed after sales service
match the following
question
correct answer
your answer
trade fairs
knowing new technological trends
knowing new technological trends
direct mailing
target audience
target audience
sales literature
price list
price list
personal selling
industrial market
industrial market
question
________ is institutional source which provides market information.
correct answer
chamber of commerce
your answer
chamber of commerce
true/false
question
the advantage of using an export agent is that the firm does not need to have an export manager
to handle all the documentation and shipping tasks.
correct answer
true
your answer
true
question
what is the purpose of doing international promotion?
correct answer
to bring a product to the notice of potential buyers
your answer
to bring a product to the notice of potential buyers
question
correct answer
your answer
domestic agents
represent the buyer
represent the buyer
emc
greater freedom & authority
greater freedom & authority
export brokers
negotiate the best terms for the seller
negotiate the best terms for the seller
multiple choice single answer
question
this question is based on the case study 'ab enterprises'. what was the medium problem
encountered by ab enterprises?
correct answer
changing the medium from brass to copper
your answer
changing the medium from brass to copper
question
it is the transfer of industrial property rights from a licensor in one country to a licensee in a
second country, what is it called?
correct answer
international licensing
your answer
international licensing
question
what is marketing research?
correct answer
systemic gathering, processing, analyzing & interpretation of the marketing data
your answer
systemic gathering, processing, analyzing & interpretation of the marketing data
question
what is the nature of direct export market?
correct answer
large potential sale , concentrated
your answer
concentrated , consumer market
question
which is the pull factor that makes firms go internationally?
correct answer
profitability
your answer
profitability
question
while negotiating an agency agreement, the indian firm should be careful on________.
correct answer
contracted territory
your answer
contracted territory
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
question
which international orientation says "plans for overseas markets are developed in home offices,
using policies & procedure identical to those employed in domestic marketing"?
correct answer
ethnocentric
your answer
ethnocentric
question
this question is based on the case study "oriental silk pvt. ltd.". which are the two years the
imports of silk fabrics from japan by usa was almost same?
correct answer
1982 , 1983
your answer
1982 , 1983
question
what are the criteria for evaluation of products for offshore sourcing?
correct answer
main cost tradeoffs , labour intensive products
your answer
main cost tradeoffs , labour intensive products
question
which of the following factors is related to employment levels?
correct answer
economic factor
your answer
economic factor
question
what are the points to be taken into consideration in export agency agreement?
correct answer
contracted territory , contracted products
your answer
contracted territory , contracted products
question
the most evident advantage of ________ is a faster start in the target country
correct answer
acquisition entry
your answer
international licensing entry
question
which of the following indirect channel has greater freedom & authority?
correct answer
export management companies
your answer
export management companies
question
________is not an avenue of entry into foreign market
correct answer
exim policy
your answer
exim policy
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
true/false
question
economic dimensions include communication, channel network
correct answer
false
your answer
false
question
________ is an attached office of ministry of commerce.
correct answer
the directorate general of foreign trade
your answer
board of trade
question
literature search is also called ________.
correct answer
desk research
your answer
desk research
true/false
question
this question is based on the case study "chow flowers co. ltd.". japan was a net importer of
artificial flowers until 1973, when it became a net exporter.
correct answer
false
your answer
false
question
in product planning for exports, depth signifies
correct answer
variation of particular item
your answer
variation of particular item
question
________ marketing strategy involves the creation of a single strategy for a product for the entire
global market
correct answer
global
your answer
global
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
multiple choice single answer
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
polycentric orientation
true/false
question
if business is variable, the company will choose the purchasing or subcontracting alternatives.
correct answer
true
your answer
true
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
select the blank
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , germany , france
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
question
what does market approach focus on?
correct answer
pricing from the viewpoint of the customer
your answer
pricing from the viewpoint of total cost
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
ores & minerals
question
when did india emerge as a supplier of manufactured products to asia & africa?
correct answer
on the eve of first world war
your answer
on the eve of first world war
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
export-import bank
question
correct answer
your answer
trade barriers
to protect domestic industries
to protect domestic industries
social environment
customs
customs
demographic environment
age composition
age composition
technological environment
causing relocation of production
business policies & regulations
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
gathering information , research approach
question
what are the criteria for selection of channels?
correct answer
cost involved on the part of the firm for a particular channel , the behavior of the competitors ,
possibilities of getting appropriate feedback about customers
your answer
cost involved on the part of the firm for a particular channel
true/false
question
the area of change relates to product adaption requires upgradation of technology and huge
investment in brands.
correct answer
true
your answer
true
multiple choice single answer
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
question
which of the following is direct exporting channel?
correct answer
foreign retailers
your answer
foreign retailers
question
the distinction between direct & indirect exporting is based on
correct answer
transaction flow between exporter & the foreign importer
your answer
transaction flow between exporter & the foreign importer
multiple choice multiple answer
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
coproduction agreements , joint venture
question
any technical matter of interest, statistical information etc should be part of the back end of the
proposal is termed as ________.
correct answer
appendices
your answer
appendices
question
this question is based on the case study "oriental silk pvt. ltd.". what are the distribution channels
used for imports of silk products into usa market?
correct answer
merchant intermediaries , departmental stores
your answer
merchant intermediaries , departmental stores
true/false
question
in marginal cost pricing, fixed costs are recovered from the international market
correct answer
false
your answer
false
question
________ is one of the contractual entry modes in foreign countries
correct answer
assembling arrangement
your answer
assembling arrangement
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
true
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us market in
1970 with a moderate export of rs.20 million.
correct answer
false
your answer
false
question
correct answer
your answer
manufacturer's export agent
substitute for export manager
substitute for export manager
domestic agents
represent the buyer
represent the buyer
emc
greater freedom & authority
greater freedom & authority
export brokers
negotiate the best terms for the seller
negotiate the best terms for the seller
question
this question is based on the case study "oriental silk pvt. ltd.". the bulk of the trade was handled
by ________
correct answer
central buying organizations
your answer
foreign agents
true/false
question
this question is based on the case study "chow flowers co. ltd.". the largest importer was the
united states, absorbing over 40% of all exports.
correct answer
true
your answer
true
multiple choice single answer
question
the scope of international marketing has been enlarged to cover activities like :-
correct answer
joint venture
your answer
joint venture
question
what are the necessary things for good questionnaire?
correct answer
avoiding irrelevant information , making it easy
your answer
avoiding irrelevant information , making it easy
true/false
question
buyers of general equipments prefer to deal directly with the manufacturers.
correct answer
false
your answer
false
question
which of the following does not come under economic environment?
correct answer
customs
your answer
resources
multiple choice multiple answer
question
what are the main objectives of imposing trade barriers?
correct answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
your answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
question
this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to conduct sales
in the us market through ________
correct answer
an agent
your answer
an agent
question
what are included in sovereign political entities?
correct answer
custom duties , exchange control , local taxes
your answer
custom duties , exchange control , local taxes
question
what is the nature of direct export market?
correct answer
concentrated , large potential sale
your answer
concentrated , large potential sale
multiple choice single answer
question
what is export in indian context?
correct answer
surplus turned exports-generated by an excess of production over local demand & does not result
into domestic inflation
your answer
surplus turned exports-generated by an excess of production over local demand & does not result
into domestic inflation
question
which of the following is considered for the comparison of international & domestic distribution
channel?
correct answer
environment
your answer
environment
question
which of the followings gives information about the present & future use of products?
correct answer
consumption
your answer
consumption
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk had adopted
systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer
true
your answer
true
question
in case of ________ , the manufacturer retains control over marketing strategy, particular pricing,
positioning & advertising.
correct answer
cooperative exporter
your answer
export houses
question
which international orientation says "plans for overseas markets are developed in home offices,
using policies & procedure identical to those employed in domestic marketing"?
correct answer
ethnocentric
your answer
polycentric
question
liberalization era, started in ________, brought a swift change in the economic & trade policy from
inward-oriented approach to market-oriented approach.
correct answer
1991
your answer
1991
select the blank
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
the foreign exchange
question
what is direct exporting?
correct answer
the producer himself takes the responsibility for the marketing job & makes direct sale to foreign
customer
your answer
the producer himself takes the responsibility for the marketing job & makes direct sale to foreign
customer
question
what is the meaning of research objective?
correct answer
the research purpose , a precise statement of what information is needed
your answer
the research purpose , a precise statement of what information is needed , a plan for conducting
research
question
what is the meaning of unit value of the product?
correct answer
high priced product , high sensitive product
your answer
high priced product , high sensitive product
multiple choice single answer
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
support service includes ________
correct answer
warranty
your answer
warranty
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
question
which of the following indirect channel has greater freedom & authority?
correct answer
export management companies
your answer
export management companies
question
what are the internal sources of information?
correct answer
sales record , correspondence from salesmen
your answer
sales record , correspondence from salesmen
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
false
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he can provide after sales service
question
this question is based on the case study "chow flowers co. ltd.". which are the products to be
exported to foreign markets?
correct answer
lily , rose
your answer
lily , rose
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
increase in income
question
________ is important aspect of international physical distribution.
correct answer
warehousing
your answer
cost of handling
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
question
some companies in developed countries move to foreign countries because of certain regulations
like________.
correct answer
environmental laws
your answer
payment of royalty
question
what does dumping mean?
correct answer
it refers to the practice of pricing exports at levels lower than the domestic one
your answer
it refers to the practice of pricing exports at levels lower than the domestic one
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
distribution , transportation
question
correct answer
your answer
company provides engineering & construction services and other additional services
turnkey construction contracts
turnkey construction contracts
question
this question is based on the case study "chow flowers co. ltd." which department was the
largest?
correct answer
production
your answer
production
multiple choice single answer
question
in international product strategy, the decision to standardize or adapt is dictated by
correct answer
nature of product
your answer
nature of product
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
true
question
certain people may have negative attitudes towards a certain country & it's products, called
________ which affects demand.
correct answer
social & cultural factor
your answer
social & cultural factor
question
this question is based on the case study "oriental silk pvt. ltd.". which products did help usa to
become the largest importer?
correct answer
silk fabrics , made-ups
your answer
silk fabrics , made-ups
true/false
question
as compared with emc, export agents have greater freedom and authority.
correct answer
true
your answer
true
question
offshore purchasing requires________.
correct answer
little experience
your answer
little experience
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
question
________dimensions include customs and practices
correct answer
business
your answer
business
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to sell the products in bulk quantity , to know the
buyer's reaction instantaneously
question
what are the elements of research approach?
correct answer
data collection method , sample selection procedure
your answer
data collection method , sample selection procedure
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
true/false
question
in social & cultural factors, the researcher must consider the employment level & distribution of
income.
correct answer
false
your answer
false
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
which are the two years marked the end of the most protected trade regime phase in india?
correct answer
1990 , 1991
your answer
1990 , 1991
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
correct answer
your answer
target market
marketing strategy
marketing strategy
external factor
competitive profile
product & resources
ethnocentric orientation
overseas operation conducted from home country
overseas operation conducted from home country
polycentric orientation
each market is unique
each market is unique
question
why is packaging so important for product planning?
correct answer
as it enhances protection , as it gives shelf life for a product
your answer
as it enhances protection , as it gives shelf life for a product
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
________ is one of the reasons to enter export market.
correct answer
recession in domestic market
your answer
recession in domestic market
question
it is the transfer of industrial property rights from a licensor in one country to a licensee in a
second country, what is it called?
correct answer
international licensing
your answer
international franchising
international marketing
total set –3
literature brochure
questionnaire tool of field research
programme schedule allows planned research
samples price tags
quality end-issue
climatic conditions change of raw materials
product use is related to performance
cultural views preferences
question companies with smaller needs, an independent supplier will be less active.
correct answer false
question in case of ________ , the manufacturer retains control over marketing strategy,
particular pricing, positioning & advertising.
correct answer cooperative exporter
question the country experienced ________ in the external sector in 1990s due to fall of the
soviet union & the sharp rise in prices.
correct answer negative trends
question this question is based on the case study "chow flowers co. ltd.". what was the main line
of activity in chow flowers company limited?
correct answer artificial flowers manufacturing
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
question what are the elements of evaluation of sources?
correct answer emphasis , accessibility
question this question is based on the case study, 'ab enterprises'. what was one of the
arguments that favored a product development programme?
correct answer new & improved products arouse interest of the importers
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
question how does the customer know about the product & is influenced to buy it?
correct answer publicity , advertising , sales promotion
question while negotiating an agency agreement, the indian firm should be careful on________.
correct answer contracted territory
question which of the following are popular modes of entry in foreign market?
correct answer coproduction agreements , joint venture
question which of the following represents the foreign buyer?
correct answer purchasing agent
question the naïve rule is for managers to use the same entry mode such as agent/distributor
exporting, for all target countries
correct answer true
question the area of change relates to product adaption requires upgradation of technology and
huge investment in brands.
correct answer true
question this question is based on the case study "oriental silk pvt. ltd.". what were the options
mr.patnaik had to operate in the us market?
correct answer opening a branch office , a subsidiary company
question ________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99
to usd 1.9 billion in 2002-03.
correct answer ores & minerals
question this question is based on the case study 'ab enterprises'. what is the advantage of
enlarging the product line?
correct answer enables exporters to gain profits
question this question is based on the case study 'ab enterprises'. what is the problem in
adapting ab enterprises product in the market?
correct answer novelty is lost due to ethnic character in ab enterprises
question what is the factor that is in favour of selling directly in foreign market?
correct answer the exporting company will have direct control over the marketing operations
question the basic advantage of having an agent in the export market is ________.
correct answer he is knowledgeable of the marketing condition
question in________, a product is in the process of development & sales pick up gradually in plc
correct answer introduction
question what are the necessary things for good questionnaire?
correct answer avoiding irrelevant information , making it easy
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
set 2
question what are the necessary things for good questionnaire?
correct answer avoiding irrelevant information , making it easy
question the markets for the products of developing countries are usually in countries
with________
correct answer low national income
question switzerland is among the top ten countries, which all together account for more than
fifty percent of india's total exports.
correct answer false
question according to the task of international marketing in a hierarchy of steps, what is the fifth
stage?
correct answer to develop the organizational system
question which of the followings helps in finding level of education, ethnic background?
correct answer market segmentation
question this question is based on the case study "oriental silk pvt. ltd.". which are the two
years the imports of silk fabrics from japan by usa was almost same?
correct answer 1982 , 1983
question the feasibility of the adoption of marginal cost pricing depend upon________
correct answer the existence of a large home market
question ________ can affect the competitiveness of researcher's product against products
made within the market.
correct answer tariffs
question how much of a product people can buy, and which products they choose to buy are
obviously influenced by ________.
correct answer their purchasing power
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
question how will you recover the fixed/overhead costs in marginal cost pricing?
correct answer can be recovered from domestic market
question in ________ , the researcher should study the size & trends of production within the
market & export from that market.
correct answer consumption
question the importers & exporters can obtain information relating to the markets & products
from eda
correct answer true
question the country experienced ________ in the external sector in 1990s due to fall of the
soviet union & the sharp rise in prices.
correct answer negative trends
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
question this question is based on the case study "chow flowers co. ltd.". ________ was
thailand's second largest export market for artificial flowers, mostly polyester or hand-wrapped.
correct answer canada
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
question the scope of international marketing has been enlarged to cover activities like :-
correct answer joint venture , licensing , franchising
question this question is based on the case study "chow flowers co. ltd." what was the
production capacity of chow flowers?
correct answer 105,000 bunches of hand-wrapped per month
question this question is based on the case study "chow flowers co. ltd.". japan was a net
importer of artificial flowers until 1973, when it became a net exporter.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". oriental was an active
member of some councils, which are those?
correct answer apparel export promotion council , woolen export promotion council
set 3
question which of the following is considered for the comparison of international & domestic
distribution channel?
correct answer environment
question the main advantage of indirect method of exporting is "the manufacturer gives up
control over the marketing of it's products to another firm which doesn't hamper the success in
future".
correct answer false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
question this question is based on the case study "oriental silk pvt. ltd.". which products did
help usa to become the largest importer?
correct answer silk fabrics , made-ups
question which of the followings gives information about the present & future use of products?
correct answer consumption
question what is the period of pre-reforms?
correct answer from 1950-51 to 1990-91
question the naïve rule is for managers to use the same entry mode such as agent/distributor
exporting, for all target countries
correct answer true
question this question is based on the case study "chow flowers co. ltd.". which are the
products to be exported to foreign markets?
correct answer lily , rose
question india's share in the total world exports in 1950 was around ________.
correct answer 0.02
question a research proposal describes a plan for conducting & controlling research project.
correct answer true
question this question is based on the case study "chow flowers co. ltd.". the largest importer
was ________.
correct answer united states
question any technical matter of interest, statistical information etc should be part of the back
end of the proposal is termed as ________.
correct answer appendices
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
question this question is based on the case study "oriental silk pvt. ltd.". what are the
distribution channels used for imports of silk products into usa market?
correct answer merchant intermediaries , departmental stores
question this question is based on the case study "chow flowers co. ltd.". the largest importer
was the united states, absorbing over 40% of all exports.
correct answer true
question in export pricing, ________ used for billing
correct answer currency of the purchaser's country
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
question decision to enter export market should be final and it does not call for a roll-back
correct answer true
question a number of developing countries hold out very good prospects for business in future
because of
correct answer increase in income
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
true
false
what are the roles of price in the overall export marketing strategies?
creating competitive market
increasing import
export enhancing
affecting profit
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
singapore
italy
china
germany
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
true
false
match
1. direct mailing 1. price list
2. sales literature 2. target audience
3. personal selling 3. general audience
4. trade fairs 4. consumer market
5. industrial market
6. knowing new technological trends
match
1. business dimensions 1. channel network
2. legal dimensions 2. use of patent
3. licensing arrangement 3. home-based merchant
4. indirect exporting 4. copyright
5. method of marketing
6. packaging
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the area of change relates to product adaption requires upgradation of technology and huge
investment in brands.
correct answer
true
your answer
true
correct answer
it can affect the competitiveness of product against products made within the market
your answer
it can affect the competitiveness of product against products made within the market
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
question
many companies modify their products/promotion strategies to suit ________ of the population of
the different countries.
correct answer
tastes & preferences
your answer
income levels
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
multiple choice single answer
question
under what circumstance is unified advertising policy possible?
correct answer
custom, culture and demand are same
your answer
custom, culture and demand are same
question
correct answer
your answer
quality
end-issue values
change of raw materials
climatic conditions
change of raw materials
shelf life
cultural views
preferences
preferences
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
question
ethnocentric orientation includes following things :-
correct answer
same strategies , same home and foreign market , same products
your answer
same products , same strategies
question
what are the points to be taken into consideration in export agency agreement?
correct answer
contracted territory , contracted products
your answer
contracted territory , contracted products , payment of commission before selling of goods
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
business dimension
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given to buyer by foreign sources & products are accepted by
him
question
what is important to take pricing decision?
correct answer
competition
your answer
foreign investment
correct answer
export houses , export merchant
your answer
emc , export houses , export broker
question
product reach the buyer through________
correct answer
distribution
your answer
distribution
question
what does product-mix decision include?
correct answer
packaging
your answer
distribution channel
question
________ sector registered a hundred percent growth from usd 0.89 billion in 1998-99 to usd 1.9
billion in 2002-03.
correct answer
ores & minerals
your answer
agri & allied products
select the blank
question
this question is based on the case study "oriental silk pvt. ltd.". by 1983, the company's sales
were of the order of ________ .
correct answer
rs.600 million
your answer
rs.500 million
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
affordable price
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
match the following
question
correct answer
your answer
trade fairs
knowing new technological trends
knowing new technological trends
direct mailing
target audience
target audience
sales literature
price list
general audience
personal selling
industrial market
consumer market
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk had adopted
systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer
true
your answer
true
question
the basic objective of globalization is :-
correct answer
to concentrate on a few business functions
your answer
to decrease imports
question
what are the criteria for selection of channels?
correct answer
cost involved on the part of the firm for a particular channel , the behavior of the competitors ,
possibilities of getting appropriate feedback about customers
your answer
cost involved on the part of the firm for a particular channel , the behavior of the competitors ,
level of market potential
question
this question is based on the case study "oriental silk pvt. ltd.". what are the distribution channels
used for imports of silk products into usa market?
correct answer
merchant intermediaries , departmental stores
your answer
merchant intermediaries , domestic agents
question
what are the criteria for evaluation of products for offshore sourcing?
correct answer
main cost tradeoffs , labour intensive products
your answer
main cost tradeoffs , labour intensive products
correct answer
emc , export broker
your answer
emc , export broker , foreign retailers
question
the most evident advantage of ________ is a faster start in the target country
correct answer
acquisition entry
your answer
joint venture entry
question
what does political environment include?
correct answer
legal dimension
your answer
licensing arrangement
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
correct answer
depends on company's objectives , varies from country to country
your answer
depends on company's objectives , varies from country to country
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
post-reforms period
question
the feasibility of the adoption of marginal cost pricing depend upon________
correct answer
the existence of a large home market
your answer
the existence of a large home market
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
ecgc
correct answer
warranty
your answer
warranty
question
what is the meaning of unit value of the product?
correct answer
high priced product , high sensitive product
your answer
bulk transportation , perishability , high sensitive product
question
the aim of import quota is________
correct answer
to restrict the quantity of imports
your answer
to increase the quantity of imports
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
false
true/false
question
policies or regulations regarding quality control & inspection vary considerably between nations.
correct answer
true
your answer
true
question
what are the necessary things of reliability & capability in selection of right supplier?
correct answer
quality of product , price of the product
your answer
quality of product , price of the product , identifying suitable suppliers
question
what is export in indian context?
correct answer
surplus turned exports-generated by an excess of production over local demand & does not result
into domestic inflation
your answer
surplus turned exports-generated by an excess of production over local demand & does not result
into domestic inflation
multiple choice single answer
question
this question is based on the case study "chow flowers co. ltd." what was the production capacity
of chow flowers?
correct answer
105,000 bunches of hand-wrapped per month
your answer
110,000 bunches of hand-wrapped per month
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
what are the elements of research approach?
correct answer
data collection method , sample selection procedure
your answer
data collection method , sample selection procedure
question
what is not included in social environment?
correct answer
growth rates
your answer
growth rates
question
this question is based on the case study 'ab enterprises'. what was the initial problem faced by
the importers?
correct answer
defect in packaging material
your answer
defect in packaging material
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
packing credit guarantee , post-shipment credit guarantee
question
this question is based on the case study "oriental silk pvt. ltd.". which products did help usa to
become the largest importer?
correct answer
silk fabrics , made-ups
your answer
silk fabrics , made-ups
question
________dimensions include customs and practices
correct answer
business
your answer
business
question
the main elements of ________dimensions include per capita gdp
correct answer
economic
your answer
economic
question
what are the techniques used to collect information regarding market need?
correct answer
marketing information , research
your answer
marketing information , research
question
in________, a product is in the process of development & sales pick up gradually in plc
correct answer
introduction
your answer
introduction
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he can provide after sales service
question
what does dumping mean?
correct answer
it refers to the practice of pricing exports at levels lower than the domestic one
your answer
it refers to the practice of pricing exports at levels lower than the domestic one
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
false
question
who is merchant exporter of the following?
correct answer
one who is not engaged in manufacturing
your answer
one who takes title but not manufacturer
question
________is not an avenue of entry into foreign market
correct answer
exim policy
your answer
exim policy
true/false
question
in marginal cost pricing, fixed costs are recovered from the international market
correct answer
false
your answer
false
true/false
question
as compared with emc, export agents have greater freedom and authority.
correct answer
true
your answer
true
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
true/false
question
in executive summary, a description of the management problem, the possible reasons for the
problem, and the decision alternatives are studied.
correct answer
false
your answer
true
question
correct answer
your answer
external factor
competitive profile
product & resources
ethnocentric orientation
overseas operation conducted from home country
entire world as a single market
polycentric orientation
each market is unique
each market is unique
target market
marketing strategy
competitive profile
multiple choice single answer
question
what is happening in developing countries?
correct answer
population & income growing
your answer
population & income growing
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
false
question
which of the following indirect channel has greater freedom & authority?
correct answer
export management companies
your answer
export management companies
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
italy , china
true/false
question
economic dimensions include communication, channel network
correct answer
false
your answer
false
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
distribution , transportation
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
coproduction agreements , joint venture
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
regiocentric orientation
question
what are the advantages of investment entry modes?
correct answer
companies depend critically on the choice of the acquired firm , the local partner reduces the
foreign partner's investment outlays & risk exposure , they promise a quicker return on investment
your answer
companies depend critically on the choice of the acquired firm , the local partner reduces the
foreign partner's investment outlays & risk exposure , they promise a quicker return on investment
question
which of the following does not come under economic environment?
correct answer
customs
your answer
customs
question
correct answer
your answer
to pioneer new product in absence of channel partner
piggy backing
piggy backing
true/false
question
in social & cultural factors, the researcher must consider the employment level & distribution of
income.
correct answer
false
your answer
false
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
select the blank
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
what is the nature of direct export market?
correct answer
concentrated , large potential sale
your answer
concentrated , large potential sale
question
the country experienced ________ in the external sector in 1990s due to fall of the soviet union &
the sharp rise in prices.
correct answer
negative trends
your answer
negative trends
question
products with steady sales or at least predictable sales are more suitable for ________ than
products that face abrupt shift in demand.
correct answer
manufacturing
your answer
subcontracting
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what does "currency used for billing" stand for?
correct answer
currency of the purchaser's currency , leading international currency
your answer
the currency of the purchaser , currency of the purchaser's currency , the seller's currency
question
________ is institutional source which provides market information.
correct answer
chamber of commerce
your answer
chamber of commerce
question
payment of commission to overseas agents is allowed either by remitting the amount or by
________
correct answer
deducting it from the invoice value
your answer
deducting it from the invoice value
true/false
question
companies with smaller needs, an independent supplier will be less active.
correct answer
false
your answer
false
true/false
question
bargaining styles differ greatly across nations.
correct answer
false
your answer
true
question
the markets for the products of developing countries are usually in countries with________
correct answer
low national income
your answer
low national income
question
what are the main objectives of imposing trade barriers?
correct answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
your answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
true/false
question adding additional products to the overseas even if the company does not carry those
products domestically - is an alternative for product development
correct answer true
your answer true
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer true
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental entered the us
market in 1970 with a moderate export of rs.20 million.
correct answer false
your answer false
trade barriers to protect domestic industries liberal policies towards foreign capitals
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question under a turnkey project, a company provides only construction services to bring the
project up to the point of operation
correct answer false
your answer false
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
currency restrictions
internal taxes
tariffs
politicals factors
can affect the competitiveness of researcher's product against products made within the market.
a)
b)
c)
d)
market environment
product
competitive profile
intermediaries
when did india get strengthened & become one of the newly industrialized economies in
the east asian region?
a)
b)
c)
d)
a)
b)
c)
d)
industrial site
labour cost
government regulations
false
a)
b)
c)
d)
joint venture:11-89
any technical matter of interest, statistical information etc should be part of the back end
of the proposal is termed as .
ppendics
purpose & scope
objectives
research scope
a)
b)
c)
d)
foreign disinvestment
contract manufacturing
foreign culture
a)
b)
c)
d)
strategies suggested in the medium term export plan include product-market penetration
strategy for existing products, product-market, diversification for new products & new markets.
true
false
1. direct mailing
1. price list
2. sales literature
2. target audience
3. personal selling
3. general audience
4. trade fairs
4. consumer market
5. industrial market
1. business dimensions
1. channel network
2. legal dimensions
2. use of patent
3. licensing arrangement
3. home-based merchant
4. indirect exporting
4. copyright
5. method of marketing
6. packaging
the scope of international marketing has been enlarged to cover activities like :-
a)
b)
c)
d)
joint venture
elimination of competitors
licensing
franchising
true/false
question
promotion-mix decision consists of product,price,distribution,promotion
correct answer
false
your answer
true
true/false
question
companies with smaller needs, an independent supplier will be less active.
correct answer
false
your answer
true
select the blank
question
in case of ________ , the manufacturer retains control over marketing strategy, particular pricing,
positioning & advertising.
correct answer
cooperative exporter
your answer
cooperative exporter
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
the country experienced ________ in the external sector in 1990s due to fall of the soviet union &
the sharp rise in prices.
correct answer
negative trends
your answer
positive trends
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
true/false
question
in international market, the existing of different legal systems makes the task of businessmen
more difficult.
correct answer
true
your answer
true
question
what are the elements of evaluation of sources?
correct answer
emphasis , accessibility
your answer
company records , accessibility , chamber of commerce
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what marketing technique is used to know international marketing need?
correct answer
marketing information & research
your answer
marketing information & research
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
ecgc
question
________ is one of the contractual entry modes in foreign countries
correct answer
assembling arrangement
your answer
assembling arrangement
question
how is the nature of international strategy?
correct answer
depends on company's objectives , varies from country to country
your answer
depends on company's objectives , varies from country to country
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
advertising , telemarketing , distribution
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
false
question
________dimensions include customs and practices
correct answer
business
your answer
cultural
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
"brighter colours are liked in africa" is an example of
correct answer
cultural views , packaging
your answer
cultural views
question
while negotiating an agency agreement, the indian firm should be careful on________.
correct answer
contracted territory
your answer
permanent agency
question
"make site booking" is a point of checklist of ________
correct answer
before the fair
your answer
a part of during and after the fair
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
acquisition , international licensing , joint venture
question
which of the following represents the foreign buyer?
correct answer
purchasing agent
your answer
foreign distributors
question
in product planning for export, length is related to
correct answer
number of products
your answer
number of products
true/false
question
the naïve rule is for managers to use the same entry mode such as agent/distributor exporting, for
all target countries
correct answer
true
your answer
true
true/false
question
the area of change relates to product adaption requires upgradation of technology and huge
investment in brands.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". what were the options mr.patnaik
had to operate in the us market?
correct answer
opening a branch office , a subsidiary company
your answer
opening a branch office , a subsidiary company
correct answer
ores & minerals
your answer
ores & minerals
question
correct answer
your answer
environmental factor
culture
culture
export merchants
take title to the goods
take title to the goods
export agents
do not take title to goods
do not take title to goods
question
this question is based on the case study 'ab enterprises'. what is the advantage of enlarging the
product line?
correct answer
enables exporters to gain profits
your answer
enables exporters to gain profits
question
people enter export markets for a variety of reasons like :-
correct answer
recession in domestic market , higher profitability , utilization of export incentives
your answer
recession in domestic market , higher profitability
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
question
which are the terms included in international marketing?
correct answer
selling , advertising , distribution
your answer
advertising , shipping , distribution
question
what is the factor that is in favour of selling directly in foreign market?
correct answer
the exporting company will have direct control over the marketing operations
your answer
the exporting company will have direct control over the marketing operations
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
emc , export broker
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
question
what is happening in developing countries?
correct answer
population & income growing
your answer
population & income growing
question
in________, a product is in the process of development & sales pick up gradually in plc
correct answer
introduction
your answer
introduction
question
what are the necessary things for good questionnaire?
correct answer
avoiding irrelevant information , making it easy
your answer
avoiding irrelevant information , making it easy
true/false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk had adopted
systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer
true
your answer
true
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
question
what are the risks involved in international marketing?
correct answer
less knowledge about parties reputation , longer time in transit , larger volume of transaction
your answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
italy , china , germany
multiple choice multiple answer
question
what contributed 50% of the total exports of engineering goods?
correct answer
metals, primary & semi finished iron, steel , machinery & instruments
your answer
machinery & instruments , metals, primary & semi finished iron, steel
question
products with steady sales or at least predictable sales are more suitable for ________ than
products that face abrupt shift in demand.
correct answer
manufacturing
your answer
exporting
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
acquisition , international licensing , joint venture
question
correct answer
your answer
quality
end-issue values
change of raw materials
climatic conditions
change of raw materials
end-issue values
cultural views
preferences
preferences
question
correct answer
your answer
company provides engineering & construction services and other additional services
turnkey construction contracts
coproduction arrangement
question
under what circumstance is unified advertising policy possible?
correct answer
custom, culture and demand are same
your answer
custom, culture and demand are same
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
true
question
________dimensions include customs and practices
correct answer
business
your answer
cultural
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
multiple choice multiple answer
question
which of the following are indirect channels?
correct answer
emc , export broker
your answer
emc , foreign distributors
question
any technical matter of interest, statistical information etc should be part of the back end of the
proposal is termed as ________.
correct answer
appendices
your answer
appendices
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
foreign culture
question
what is a foreign agent?
correct answer
independent middleman
your answer
independent middleman
question
support service includes ________
correct answer
warranty
your answer
packaging
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
regiocentric orientation
question
how does international marketing research help in assessing market size, pattern & growth?
correct answer
what sales potential exporter's product really has in the market
your answer
what sales potential exporter's product really has in the market
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export broker
question
what are the risks involved in international marketing?
correct answer
less knowledge about parties reputation , longer time in transit , larger volume of transaction
your answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
decision to enter export market should be final and it does not call for a roll-back
correct answer
true
your answer
false
question
what is the period of pre-reforms?
correct answer
from 1950-51 to 1990-91
your answer
from 1950-51 to 1990-91
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
question
what does board of trade do?
correct answer
it deliberates on the policy and major bottlenecks faced by the trade & industry in international
business
your answer
it deliberates on the policy and major bottlenecks faced by the trade & industry in international
business
question
what are the main objectives of imposing trade barriers?
correct answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
your answer
to protect domestic industries from foreign competition , to curb conspicuous consumption , to
increase the foreign exchange resources of the country
true/false
question
under a turnkey project, a company provides only construction services to bring the project up to
the point of operation
correct answer
false
your answer
false
question
which are the terms included in international marketing?
correct answer
selling , advertising , distribution
your answer
selling , advertising , shipping , distribution
multiple choice single answer
question
what does market approach focus on?
correct answer
pricing from the viewpoint of the customer
your answer
pricing from the viewpoint of the customer
question
what does political environment include?
correct answer
legal dimension
your answer
legal dimension
true/false
question
high performers in terms of exports include electric fans, b&w tv & precision tubes in 1998 - 2003.
correct answer
false
your answer
false
question
________ is important aspect of international physical distribution.
correct answer
warehousing
your answer
warehousing
multiple choice single answer
question
what does product-mix decision include?
correct answer
packaging
your answer
packaging
true/false
question
if business is variable, the company will choose the purchasing or subcontracting alternatives.
correct answer
true
your answer
true
question
in ________, the firm faces only one set of customers.
correct answer
domestic marketing
your answer
global marketing
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
true/false
question
bargaining styles differ greatly across nations.
correct answer
false
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
pre-shipment credit guarantee , import production finance guarantee , post-shipment credit
guarantee
question
"brighter colours are liked in africa" is an example of
correct answer
cultural views , packaging
your answer
cultural views , packaging
multiple choice single answer
question
what is the motivation towards offshore sourcing?
correct answer
establishing a presence in a foreign market
your answer
establishing a presence in a foreign market
question
what does promotion encompass?
correct answer
advertising
your answer
advertising
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , economic environment , advertising
multiple choice single answer
question
what does channel-mix decision include?
correct answer
intermediaries
your answer
intermediaries
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
italy , china , germany
question
what contributed 50% of the total exports of engineering goods?
correct answer
machinery & instruments , metals, primary & semi finished iron, steel
your answer
machinery & instruments , metals, primary & semi finished iron, steel
question
products with steady sales or at least predictable sales are more suitable for ________ than
products that face abrupt shift in demand.
correct answer
manufacturing
your answer
exporting
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
acquisition , international licensing , joint venture
question
correct answer
your answer
quality
end-issue values
change of raw materials
climatic conditions
change of raw materials
end-issue values
cultural views
preferences
preferences
company provides engineering & construction services and other additional services
turnkey construction contracts
coproduction arrangement
question
under what circumstance is unified advertising policy possible?
correct answer
custom, culture and demand are same
your answer
custom, culture and demand are same
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
true
question
________dimensions include customs and practices
correct answer
business
your answer
cultural
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
question
which of the following are indirect channels?
correct answer
emc , export broker
your answer
emc , foreign distributors
question
any technical matter of interest, statistical information etc should be part of the back end of the
proposal is termed as ________.
correct answer
appendices
your answer
appendices
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
foreign culture
question
what is a foreign agent?
correct answer
independent middleman
your answer
independent middleman
question
support service includes ________
correct answer
warranty
your answer
packaging
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
regiocentric orientation
question
how does international marketing research help in assessing market size, pattern & growth?
correct answer
what sales potential exporter's product really has in the market
your answer
what sales potential exporter's product really has in the market
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export broker
question
in product planning for exports, depth signifies
correct answer
variation of particular item
your answer
variation of particular item
question
this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to conduct sales
in the us market through ________
correct answer
an agent
your answer
an agent
question
what is correct according to geocentric orientation?
correct answer
companies view the entire world as a single market , uniform inventory management & training
your answer
companies view the entire world as a single market , uniform inventory management & training
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , export enhancing , affecting profit
question
in indirect export channel, the market is ________.
correct answer
dispersed
your answer
dispersed
question
it is the transfer of industrial property rights from a licensor in one country to a licensee in a
second country, what is it called?
correct answer
international licensing
your answer
international licensing
question
correct answer
your answer
external factor
competitive profile
competitive profile
ethnocentric orientation
overseas operation conducted from home country
overseas operation conducted from home country
polycentric orientation
each market is unique
each market is unique
target market
marketing strategy
marketing strategy
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
true/false
question
"selling, advertising and distribution" are included in export marketing.
correct answer
false
your answer
true
question
which international orientation says "plans for overseas markets are developed in home offices,
using policies & procedure identical to those employed in domestic marketing"?
correct answer
ethnocentric
your answer
ethnocentric
question
what are included in sovereign political entities?
correct answer
custom duties , exchange control , local taxes
your answer
custom duties , exchange control , local taxes
question
this question is based on the case study 'ab enterprises'. what is the marketing components the
product adaption had?
correct answer
reproduction of european antiques
your answer
reproduction of european antiques
true/false
question
major benefits of standardization includes less distribution cost of standardization.
correct answer
false
your answer
false
true/false
question
literature search is the quickest & cheapest way to collect information.
correct answer
true
your answer
true
question
which of the following are indirect channels?
correct answer
emc , export broker
your answer
emc , export broker
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
question
which of the following is contractual entry mode?
correct answer
franchising
your answer
franchising
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
policies or regulations regarding quality control & inspection vary considerably between nations.
correct answer
true
your answer
true
true/false
question
the advantage of using an export agent is that the firm does not need to have an export manager
to handle all the documentation and shipping tasks.
correct answer
true
your answer
true
question
correct answer
your answer
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
technology transfer
contract manufacturing
tie-up
tie-up
foreign investment
economic development
economic development
question
this question is based on the case study "oriental silk pvt. ltd.". oriental was an active member of
some councils, which are those?
correct answer
apparel export promotion council , woolen export promotion council
your answer
apparel export promotion council , woolen export promotion council
question
what are the domestic market constraints?
correct answer
scale economies
your answer
scale economies
question
people enter export markets for a variety of reasons like :-
correct answer
recession in domestic market , higher profitability , utilization of export incentives
your answer
recession in domestic market , higher profitability , utilization of export incentives
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
packing credit guarantee , post-shipment credit guarantee
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
question
what are the necessary things of reliability & capability in selection of right supplier?
correct answer
quality of product , price of the product
your answer
quality of product , price of the product
true/false
question
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
correct answer
false
your answer
false
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
export-import bank
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
question
which of the following is limitation of indirect method of exporting?
correct answer
the manufacturer gives up control over the marketing of it's products to another firm
your answer
the manufacturer gives up control over the marketing of it's products to another firm
question
which of the following is considered for the comparison of international & domestic distribution
channel?
correct answer
environment
your answer
environment
question
as per the wto report 2002, what was the position of india in the world?
correct answer
next to only china
your answer
next to only china
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
question
in product planning for exports, depth signifies
correct answer
variation of particular item
your answer
variation of particular item
question
liberalization era, started in ________, brought a swift change in the economic & trade policy from
inward-oriented approach to market-oriented approach.
correct answer
1991
your answer
1991
question
when did india emerge as a supplier of manufactured products to asia & africa?
correct answer
on the eve of first world war
your answer
on the eve of first world war
true/false
question
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
correct answer
true
your answer
true
question
what decides in building-up cost/price for a product?
correct answer
internal taxes
your answer
internal taxes
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
question
what are the internal sources of information?
correct answer
sales record , correspondence from salesmen
your answer
sales record , correspondence from salesmen
correct answer
chamber of commerce
your answer
chamber of commerce
question
what are the criteria for selection of channels?
correct answer
possibilities of getting appropriate feedback about customers , cost involved on the part of the
firm for a particular channel , the behavior of the competitors
your answer
possibilities of getting appropriate feedback about customers , cost involved on the part of the
firm for a particular channel , the behavior of the competitors
question
which international orientation says "plans for overseas markets are developed in home offices,
using policies & procedure identical to those employed in domestic marketing"?
correct answer
ethnocentric
your answer
ethnocentric
question
in direct export channel, the product is ________.
correct answer
technical product
your answer
technical product
multiple choice multiple answer
question
what are the criteria for evaluation of products for offshore sourcing?
correct answer
main cost tradeoffs , labour intensive products
your answer
main cost tradeoffs , labour intensive products
question
what does "currency used for billing" stand for?
correct answer
currency of the purchaser's currency , leading international currency
your answer
leading international currency
question
support service includes ________
correct answer
warranty
your answer
warranty
question
what are the risks involved in international marketing?
correct answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
your answer
larger volume of transaction , less knowledge about parties reputation , longer time in transit
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
what is important to take pricing decision?
correct answer
competition
your answer
competition
true/false
question
the main advantage of indirect method of exporting is "the manufacturer gives up control over the
marketing of it's products to another firm which doesn't hamper the success in future".
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
true/false
question the naïve rule is for managers to use the same entry mode such as
agent/distributor exporting, for all target countries
correct answer true
your answer true
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
technology transfer
contract manufacturing
tie-up
tie-up
foreign investment
economic development
economic development
true/false
question as compared with emc, export agents have greater freedom and authority.
correct answer true
your answer false
true/false
question buyers of general equipments prefer to deal directly with the manufacturers.
correct answer false
your answer false
true/false
question in international market, the existing of different legal systems makes the task of
businessmen more difficult.
correct answer true
your answer true
true/false
question bargaining styles differ greatly across nations.
correct answer false
your answer true
true/false
question the advantage of using an export agent is that the firm does not need to have an
export manager to handle all the documentation and shipping tasks.
correct answer true
your answer true
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
your answer false
true/false
question major benefits of standardization includes less distribution cost of standardization.
correct answer false
your answer false
certain people may have negative attitudes towards a certain country & it's products, called
which affects demand.
the movement of goods across national borders is a major part of an international marketing
strategy.
true
false
in which year did india became the world's 13th largest exporter?
a)
b)
c)
d)
1950
1953
1954
1993
a)
b)
c)
d)
a)
b)
c)
d)
a)
b)
c)
d)
which are the two years marked the end of the most protected trade regime phase in india?
a)
b)
c)
d)
1988
1989
1990
1991
38. the scope of international marketing has been enlarged to cover activities like :-
a)
b)
c)
d)
joint venture
elimination of competitors
licensing
franchising
true
false
if foreign retailers are used, the products in question are industrial products rather than
consumer products.
true
false
49. which of the following represents the foreign buyer?
a)
b)
c)
d)
resident buyer
purchasing agent
export broker
foreign distributors
51. what is the factor that is in favour of selling directly in foreign market?
a)
b)
c)
d)
distributors have highly qualifies technical people for conducting sales negotiation
a new exporter's name an unknown element which incurs less cost to make it known
the exporting company will have direct control over the marketing operations
53. what are the factors of joint-venture offshore manufacturing?
a)
b)
c)
d)
investment, capital, management, technology, materials, payment and/or parts, profit, fees
capital, management, materials, products and/or parts and /profit and/orfees only
1. business dimensions
1. use of patent
2. legal dimensions
2. copyright
3. licensing arrangement
3. channel network
4. indirect exporting
4. method of marketing
5. home-based merchant
6. packaging
56.
1. joint venture
2. contract manufacturing
2. technology transfer
3. foreign investment
3. economic development
4. ethnocentric
4. similar strategies
5. tie-up
6. different strategies
company provides engineering & construction services and other additional services turnkey
construction contracts turnkey construction contracts
company undertakes the day to day management of enterprise in target country management
contracts management contracts
to get production to it's own specification from manufacturer contract manufacturer contract
manufacturer
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
select the blank
question this question is based on the case study "chow flowers co. ltd.". the largest importer
was ________.
correct answer united states
your answer united states
true/false
question "selling, advertising and distribution" are included in export marketing.
correct answer false
your answer false
true/false
question in executive summary, a description of the management problem, the possible
reasons for the problem, and the decision alternatives are studied.
correct answer false
your answer false
true/false
question in social & cultural factors, the researcher must consider the employment level &
distribution of income.
correct answer false
your answer false
true/false
question in marginal cost pricing, fixed costs are recovered from the international market
correct answer false
your answer false
true/false
question economic dimensions include communication, channel network
correct answer false
your answer false
true/false
question in geocentric orientation, companies view different regions as different markets.
correct answer false
your answer false
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental silk had
adopted systematic & modern office practices and was positively inclined towards professional &
management styles.
correct answer true
your answer true
true/false
question this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to
conduct sales in the us market through agents.
correct answer false
your answer false
true/false
question major benefits of standardization includes less distribution cost of standardization.
correct answer false
your answer false
question
this question is based on the case study "oriental silk pvt. ltd.". oriental preferred to conduct sales
in the us market through ________
correct answer
an agent
your answer
an agent
question
what is correct according to geocentric orientation?
correct answer
companies view the entire world as a single market , uniform inventory management & training
your answer
companies view the entire world as a single market , uniform inventory management & training
multiple choice multiple answer
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , export enhancing , affecting profit
question
in indirect export channel, the market is ________.
correct answer
dispersed
your answer
dispersed
question
it is the transfer of industrial property rights from a licensor in one country to a licensee in a
second country, what is it called?
correct answer
international licensing
your answer
international licensing
question
correct answer
your answer
external factor
competitive profile
competitive profile
ethnocentric orientation
overseas operation conducted from home country
overseas operation conducted from home country
polycentric orientation
each market is unique
each market is unique
target market
marketing strategy
marketing strategy
question
this question is based on the case study 'ab enterprises'. what is the problem in adapting ab
enterprises product in the market?
correct answer
novelty is lost due to ethnic character in ab enterprises
your answer
novelty is lost due to ethnic character in ab enterprises
true/false
question
"selling, advertising and distribution" are included in export marketing.
correct answer
false
your answer
true
correct answer
ethnocentric
your answer
ethnocentric
question
what are included in sovereign political entities?
correct answer
custom duties , exchange control , local taxes
your answer
custom duties , exchange control , local taxes
question
this question is based on the case study 'ab enterprises'. what is the marketing components the
product adaption had?
correct answer
reproduction of european antiques
your answer
reproduction of european antiques
true/false
question
major benefits of standardization includes less distribution cost of standardization.
correct answer
false
your answer
false
true/false
question
literature search is the quickest & cheapest way to collect information.
correct answer
true
your answer
true
question
which of the following are indirect channels?
correct answer
emc , export broker
your answer
emc , export broker
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
true
multiple choice single answer
question
which of the following is contractual entry mode?
correct answer
franchising
your answer
franchising
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
policies or regulations regarding quality control & inspection vary considerably between nations.
correct answer
true
your answer
true
true/false
question
the advantage of using an export agent is that the firm does not need to have an export manager
to handle all the documentation and shipping tasks.
correct answer
true
your answer
true
question
correct answer
your answer
ethnocentric
similar strategies
similar strategies
joint venture
technology transfer
technology transfer
contract manufacturing
tie-up
tie-up
foreign investment
economic development
economic development
question
this question is based on the case study "oriental silk pvt. ltd.". oriental was an active member of
some councils, which are those?
correct answer
apparel export promotion council , woolen export promotion council
your answer
apparel export promotion council , woolen export promotion council
question
what are the domestic market constraints?
correct answer
scale economies
your answer
scale economies
question
people enter export markets for a variety of reasons like :-
correct answer
recession in domestic market , higher profitability , utilization of export incentives
your answer
recession in domestic market , higher profitability , utilization of export incentives
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
packing credit guarantee , post-shipment credit guarantee
question
the basic advantage of having an agent in the export market is ________.
correct answer
he is knowledgeable of the marketing condition
your answer
he is knowledgeable of the marketing condition
question
what are the necessary things of reliability & capability in selection of right supplier?
correct answer
quality of product , price of the product
your answer
quality of product , price of the product
true/false
question
if foreign retailers are used, the products in question are industrial products rather than consumer
products.
correct answer
false
your answer
false
question
________ extends finance to exporters of capital & manufactured goods.
correct answer
export-import bank
your answer
export-import bank
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
question
which of the following is limitation of indirect method of exporting?
correct answer
the manufacturer gives up control over the marketing of it's products to another firm
your answer
the manufacturer gives up control over the marketing of it's products to another firm
question
which of the following is considered for the comparison of international & domestic distribution
channel?
correct answer
environment
your answer
environment
question
as per the wto report 2002, what was the position of india in the world?
correct answer
next to only china
your answer
next to only china
correct answer
joint venture
your answer
joint venture
question
in product planning for exports, depth signifies
correct answer
variation of particular item
your answer
variation of particular item
question
liberalization era, started in ________, brought a swift change in the economic & trade policy from
inward-oriented approach to market-oriented approach.
correct answer
1991
your answer
1991
question
when did india emerge as a supplier of manufactured products to asia & africa?
correct answer
on the eve of first world war
your answer
on the eve of first world war
true/false
question
strategies suggested in the medium term export plan include product-market penetration strategy
for existing products, product-market, diversification for new products & new markets.
correct answer
true
your answer
true
question
what decides in building-up cost/price for a product?
correct answer
internal taxes
your answer
internal taxes
true/false
question
joint ventures will prosper only if the partner trust each other and continuously support their
common endeavor
correct answer
true
your answer
true
question
what are the internal sources of information?
correct answer
sales record , correspondence from salesmen
your answer
sales record , correspondence from salesmen
select the blank
question
________ is institutional source which provides market information.
correct answer
chamber of commerce
your answer
chamber of commerce
true/false
question this question is based on the case study "oriental silk pvt. ltd.". mr.patnaik felt that it
was high time that he appraises his agents' performance relating to the vast & expanding us
market.
correct answer true
your answer true
true/false
question strategies suggested in the medium term export plan include product-market
penetration strategy for existing products, product-market, diversification for new products & new
markets.
correct answer true
your answer true
true/false
question if foreign retailers are used, the products in question are industrial products rather
than consumer products.
correct answer false
your answer true
ethnocentric orientation overseas operation conducted from home country overseas operation
conducted from home country
true/false
question in marginal cost pricing for export, competition in foreign markets requires quotation of
a lower price
correct answer true
your answer true
true/false
question policies or regulations regarding quality control & inspection vary considerably
between nations.
correct answer true
your answer true
true/false
question if business is variable, the company will choose the purchasing or subcontracting
alternatives.
correct answer true
your answer true
true/false
question companies with smaller needs, an independent supplier will be less active.
correct answer false
your answer false
true/false
question catalogues contain a list of all competitors with product details.
correct answer false
your answer false
true/false
question the area of change relates to product adaption requires upgradation of technology
and huge investment in brands.
correct answer true
your answer true
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
multiple choice multiple answer
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , affecting profit
question
why should market researcher identify segments?
correct answer
they can arrive at a more accurate estimate of its potential consumption & sales
your answer
they can arrive at a more accurate estimate of its potential consumption & sales
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
select the blank
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
correct answer
rs.600 million
your answer
rs.600 million
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
question
correct answer
your answer
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
question
which of the following are popular modes of entry in foreign market?
correct answer
joint venture , coproduction agreements
your answer
coproduction agreements , international licensing , joint venture
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
question
what are the similarities between domestic & international marketing?
correct answer
satisfying consumers need
your answer
satisfying consumers need
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he takes the title to the product , he can provide after sales
service
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
china , germany
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
question
what is the need of marketing research for export-import trade?
correct answer
to reduce the distance between an exporter & his customers in terms of marketing
your answer
to reduce the distance between an exporter & his customers in terms of marketing
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the reasons of entry in foreign market?
correct answer
recession in the domestic market
your answer
recession in the domestic market
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
lack of competition
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
question
product reach the buyer through________
correct answer
distribution
your answer
advertising
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
offshore sourcing method
company capability & resources
import decision
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
true
question
how should the product for indirect exporting be?
correct answer
non-technical product , consumer products
your answer
non-technical product , consumer products
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , taiwan
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
multiple choice multiple answer
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , affecting profit
question
why should market researcher identify segments?
correct answer
they can arrive at a more accurate estimate of its potential consumption & sales
your answer
they can arrive at a more accurate estimate of its potential consumption & sales
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
select the blank
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
multiple choice single answer
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
question
this question is based on the case study "oriental silk pvt. ltd.". by 1983, the company's sales
were of the order of ________ .
correct answer
rs.600 million
your answer
rs.600 million
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
question
correct answer
your answer
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
question
which of the following are popular modes of entry in foreign market?
correct answer
joint venture , coproduction agreements
your answer
coproduction agreements , international licensing , joint venture
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
question
what are the similarities between domestic & international marketing?
correct answer
satisfying consumers need
your answer
satisfying consumers need
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he takes the title to the product , he can provide after sales
service
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
china , germany
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
question
what is the need of marketing research for export-import trade?
correct answer
to reduce the distance between an exporter & his customers in terms of marketing
your answer
to reduce the distance between an exporter & his customers in terms of marketing
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the reasons of entry in foreign market?
correct answer
recession in the domestic market
your answer
recession in the domestic market
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
lack of competition
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
question
product reach the buyer through________
correct answer
distribution
your answer
advertising
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
true
question
how should the product for indirect exporting be?
correct answer
non-technical product , consumer products
your answer
non-technical product , consumer products
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , taiwan
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , affecting profit
question
why should market researcher identify segments?
correct answer
they can arrive at a more accurate estimate of its potential consumption & sales
your answer
they can arrive at a more accurate estimate of its potential consumption & sales
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
question
this question is based on the case study "oriental silk pvt. ltd.". by 1983, the company's sales
were of the order of ________ .
correct answer
rs.600 million
your answer
rs.600 million
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
question
correct answer
your answer
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
question
which of the following are popular modes of entry in foreign market?
correct answer
joint venture , coproduction agreements
your answer
coproduction agreements , international licensing , joint venture
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
multiple choice single answer
question
what are the similarities between domestic & international marketing?
correct answer
satisfying consumers need
your answer
satisfying consumers need
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he takes the title to the product , he can provide after sales
service
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
china , germany
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
question
what is the need of marketing research for export-import trade?
correct answer
to reduce the distance between an exporter & his customers in terms of marketing
your answer
to reduce the distance between an exporter & his customers in terms of marketing
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
multiple choice multiple answer
question
which of the following are domestic channels?
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the reasons of entry in foreign market?
correct answer
recession in the domestic market
your answer
recession in the domestic market
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
lack of competition
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
select the blank
question
product reach the buyer through________
correct answer
distribution
your answer
advertising
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
true
question
how should the product for indirect exporting be?
correct answer
non-technical product , consumer products
your answer
non-technical product , consumer products
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , taiwan
select the blank
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
question
what are the benefits of participation in trade fair?
correct answer
to get to know about competition , to know about the extent of product adaption
your answer
to get to know about competition , to know about the extent of product adaption
question
________ occurs when an international company invest in a business enterprise in a target
country together with a local partner firm
correct answer
joint venture
your answer
joint venture
question
what are the roles of price in the overall export marketing strategies?
correct answer
creating competitive market , export enhancing , affecting profit
your answer
creating competitive market , affecting profit
question
why should market researcher identify segments?
correct answer
they can arrive at a more accurate estimate of its potential consumption & sales
your answer
they can arrive at a more accurate estimate of its potential consumption & sales
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
what are the important infrastructure factors in evaluating production site?
correct answer
industrial site , transportation & communication
your answer
industrial site , transportation & communication
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
question
the ________ can be described from 1950-51 to 1990-91
correct answer
pre-reforms period
your answer
pre-reforms period
question
experience survey, which is also called as ________.
correct answer
key informant survey
your answer
key informant survey
true/false
question
as regards imports into india, germany is among the top ten suppliers accounting for over 60% of
total imports.
correct answer
true
your answer
true
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what is the avenue of entry into foreign markets?
correct answer
contract manufacturing
your answer
contract manufacturing
question
what is the meaning of offshore subcontracting?
correct answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
your answer
technology & materials payment is given by buyer to foreign sources & products are accepted
from him
true/false
question
any technical matter of interest, statistical information should be a part of the back end of the
proposal called appendices.
correct answer
true
your answer
true
true/false
question
under an international management contracts, a company undertakes the day to day
management of an independent enterprise in a foreign target country
correct answer
true
your answer
false
question
in export pricing, ________ used for billing
correct answer
currency of the purchaser's country
your answer
currency of the purchaser's country
question
this question is based on the case study "oriental silk pvt. ltd.". oriental silk private limited, is a
________ unit, was one of the leading indian manufacturers & exporters of silk fabrics & made-
ups
correct answer
100% export oriented
your answer
100% export oriented
question
this question is based on the case study "oriental silk pvt. ltd.". by 1983, the company's sales
were of the order of ________ .
correct answer
rs.600 million
your answer
rs.600 million
multiple choice single answer
question
which of the following is not included in foreign environment?
correct answer
local dimension
your answer
local dimension
question
this question is based on the case study "chow flowers co. ltd.". what was the main line of activity
in chow flowers company limited?
correct answer
artificial flowers manufacturing
your answer
artificial flowers manufacturing
question
correct answer
your answer
indirect exporting
home-based merchant
home-based merchant
business dimensions
channel network
channel network
legal dimensions
copyright
copyright
licensing arrangement
use of patent
use of patent
question
which of the following are popular modes of entry in foreign market?
correct answer
joint venture , coproduction agreements
your answer
coproduction agreements , international licensing , joint venture
true/false
question
in geocentric orientation, companies view different regions as different markets.
correct answer
false
your answer
false
question
when did india get strengthened & become one of the newly industrialized economies in the east
asian region?
correct answer
when east india company came in india
your answer
when east india company came in india
question
what are the similarities between domestic & international marketing?
correct answer
satisfying consumers need
your answer
satisfying consumers need
question
________ banks also have good deal of information on commercial agents in various countries.
correct answer
international merchant
your answer
international merchant
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he takes the title to the product , he can provide after sales
service
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
china , germany
true/false
question
fairs are more useful for consumer products as it requires technical demonstration.
correct answer
false
your answer
false
question
what are the contents of a research proposal?
correct answer
purpose & scope , research approach
your answer
purpose & scope , research approach
question
what is the need of marketing research for export-import trade?
correct answer
to reduce the distance between an exporter & his customers in terms of marketing
your answer
to reduce the distance between an exporter & his customers in terms of marketing
true/false
question
exporting is the only avenue of entry into foreign market
correct answer
false
your answer
false
correct answer
export houses , export merchant
your answer
export houses , export merchant
question
what are the reasons of entry in foreign market?
correct answer
recession in the domestic market
your answer
recession in the domestic market
question
a number of developing countries hold out very good prospects for business in future because of
correct answer
increase in income
your answer
lack of competition
question
what are the advantages of personal selling?
correct answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
your answer
to provide technical information to the buyers , to know the buyer's reaction instantaneously
correct answer
distribution
your answer
advertising
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
question
what is the meaning of offshore purchasing?
correct answer
relationship between independent buyer & seller for exchange of good for money
your answer
relationship between independent buyer & seller for exchange of good for money
true/false
question
in marginal cost pricing for export, competition in foreign markets requires quotation of a lower
price
correct answer
true
your answer
true
true/false
question
the research purpose motivates the development of research objectives.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
correct answer
your answer
standardized products
suitable for manufacturing
suitable for manufacturing
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
true
question
how should the product for indirect exporting be?
correct answer
non-technical product , consumer products
your answer
non-technical product , consumer products
question
this question is based on the case study "chow flowers co. ltd.". which of the followings were
large exporters of artificial flowers?
correct answer
hong kong , taiwan
your answer
hong kong , taiwan
question
________ can affect the competitiveness of researcher's product against products made within
the market.
correct answer
tariffs
your answer
tariffs
question
this question is based on the case study, 'ab enterprises'. what was one of the arguments that
favored a product development programme?
correct answer
new & improved products arouse interest of the importers
your answer
new & improved products arouse interest of the importers
question
how does the customer know about the product & is influenced to buy it?
correct answer
publicity , advertising , sales promotion
your answer
publicity , advertising , sales promotion
question
what are the elements of research approach?
correct answer
data collection method , sample selection procedure
your answer
data collection method , sample selection procedure
multiple choice single answer
question
what is not included in social environment?
correct answer
growth rates
your answer
growth rates
question
this question is based on the case study 'ab enterprises'. what was the initial problem faced by
the importers?
correct answer
defect in packaging material
your answer
defect in packaging material
question
what are the special schemes of ecgc?
correct answer
packing credit guarantee , post-shipment credit guarantee
your answer
packing credit guarantee , post-shipment credit guarantee
question
this question is based on the case study "oriental silk pvt. ltd.". which products did help usa to
become the largest importer?
correct answer
silk fabrics , made-ups
your answer
silk fabrics , made-ups
select the blank
question
________dimensions include customs and practices
correct answer
business
your answer
business
question
the main elements of ________dimensions include per capita gdp
correct answer
economic
your answer
economic
question
what are the techniques used to collect information regarding market need?
correct answer
marketing information , research
your answer
marketing information , research
question
in________, a product is in the process of development & sales pick up gradually in plc
correct answer
introduction
your answer
introduction
multiple choice multiple answer
question
what are the advantages of having agents?
correct answer
knowledgeable about the market , he can provide after sales service
your answer
knowledgeable about the market , he can provide after sales service
question
what does dumping mean?
correct answer
it refers to the practice of pricing exports at levels lower than the domestic one
your answer
it refers to the practice of pricing exports at levels lower than the domestic one
true/false
question
licensing does not involve foreign investment
correct answer
true
your answer
false
question
who is merchant exporter of the following?
correct answer
one who is not engaged in manufacturing
your answer
one who takes title but not manufacturer
select the blank
question
________is not an avenue of entry into foreign market
correct answer
exim policy
your answer
exim policy
true/false
question
in marginal cost pricing, fixed costs are recovered from the international market
correct answer
false
your answer
false
true/false
question
as compared with emc, export agents have greater freedom and authority.
correct answer
true
your answer
true
question
________, advertising, sales promotion influence customer
correct answer
publicity
your answer
publicity
true/false
question
in executive summary, a description of the management problem, the possible reasons for the
problem, and the decision alternatives are studied.
correct answer
false
your answer
true
question
correct answer
your answer
external factor
competitive profile
product & resources
ethnocentric orientation
overseas operation conducted from home country
entire world as a single market
polycentric orientation
each market is unique
each market is unique
target market
marketing strategy
competitive profile
correct answer
population & income growing
your answer
population & income growing
true/false
question
in international marketing, cultural dimensions include customs, traditions
correct answer
true
your answer
false
question
which of the following indirect channel has greater freedom & authority?
correct answer
export management companies
your answer
export management companies
question
which of the following are among the top ten suppliers together accounting for over 60% of total
imports?
correct answer
china , germany
your answer
italy , china
true/false
question
economic dimensions include communication, channel network
correct answer
false
your answer
false
question
how does the product reach to the buyer?
correct answer
distribution , transportation
your answer
distribution , transportation
question
which of the following are popular modes of entry in foreign market?
correct answer
coproduction agreements , joint venture
your answer
coproduction agreements , joint venture
true/false
question
adding additional products to the overseas even if the company does not carry those products
domestically - is an alternative for product development
correct answer
true
your answer
true
select the blank
question
in________, emphasis is put on local laws, custom and culture and great care is taken to
understand the local way of doing business
correct answer
polycentric orientation
your answer
regiocentric orientation
question
what are the advantages of investment entry modes?
correct answer
companies depend critically on the choice of the acquired firm , the local partner reduces the
foreign partner's investment outlays & risk exposure , they promise a quicker return on investment
your answer
companies depend critically on the choice of the acquired firm , the local partner reduces the
foreign partner's investment outlays & risk exposure , they promise a quicker return on investment
question
which of the following does not come under economic environment?
correct answer
customs
your answer
customs
question
correct answer
your answer
true/false
question
in social & cultural factors, the researcher must consider the employment level & distribution of
income.
correct answer
false
your answer
false
true/false
question
a research proposal describes a plan for conducting & controlling research project.
correct answer
true
your answer
true
question
this question is based on the case study "oriental silk pvt. ltd.". in year ________, the production-
cum-sales turnover of oriented silk was the highest
correct answer
1983
your answer
1983
question
what is the nature of direct export market?
correct answer
concentrated , large potential sale
your answer
concentrated , large potential sale
question
the country experienced ________ in the external sector in 1990s due to fall of the soviet union &
the sharp rise in prices.
correct answer
negative trends
your answer
negative trends
question
products with steady sales or at least predictable sales are more suitable for ________ than
products that face abrupt shift in demand.
correct answer
manufacturing
your answer
subcontracting
multiple choice single answer
question
what is the meaning of "standing in the market" in indirect exporting?
correct answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
your answer
to gain credibility in the market if a known distributor can be persuaded to handle the product by
manufacturer
question
what does "currency used for billing" stand for?
correct answer
currency of the purchaser's currency , leading international currency
your answer
the currency of the purchaser , currency of the purchaser's currency , the seller's currency
question
________ is institutional source which provides market information.
correct answer
chamber of commerce
your answer
chamber of commerce
question
payment of commission to overseas agents is allowed either by remitting the amount or by
________
correct answer
deducting it from the invoice value
your answer
deducting it from the invoice value
true/false
question
companies with smaller needs, an independent supplier will be less active.
correct answer
false
your answer
false
true/false
question
bargaining styles differ greatly across nations.
correct answer
false
your answer
true
question
the markets for the products of developing countries are usually in countries with________
correct answer
low national income
your answer
low national income
question
what are the main objectives of imposing trade barriers?
correct answer
to protect domestic industries from foreign competition , to curb conspicuous consumption
your answer
to protect domestic industries from foreign competition , to curb conspicuous consumption