Manoraj Da 02

VIT BUSINESS SCHOOL
DIGITAL ASSIGNMENT NO: 02
SLOT: F1+TF1
COURSE CODE: BMT6144
NAME OF THE COURSE: CUSTOMER ENGAGEMENT

MARKETING
FACULTY NAME: DR. MANORAJ
DATE OF SUBMISSION: 31/12/2023
TEAM MEMBERS:
ROHITH PRASANTH – 22MBA0076

MANOJKUMAR T – 22MBA0111
We have selected Rolex brand to promote in social media and increase
customer engagement by creating a content on it.
Blog we wrote to promote Rolex watches:
"Timeless Elegance: Embrace the Exceptional Legacy of Rolex

Watches"
Introduction:
In the world of luxury timepieces, few brands command as much
respect and admiration as Rolex. With a history rooted in precision
engineering, innovation, and timeless design, Rolex watches stand as a
symbol of unparalleled craftsmanship and sophistication. In this blog,
we invite you to embark on a journey through the rich legacy of Rolex,
exploring what sets these iconic timepieces apart and why they
continue to be the choice of discerning individuals around the globe.
Heritage of Excellence:
Rolex's journey began in 1905, and since then, the brand has
consistently pushed the boundaries of watchmaking. Every Rolex
timepiece is a culmination of over a century of relentless pursuit of
perfection. The brand's commitment to excellence is reflected in its
attention to detail, precision, and the use of the finest materials.
Innovation Beyond Boundaries:

Rolex has been at the forefront of horological innovation, introducing
numerous groundbreaking technologies that have redefined the
industry. From the invention of the Oyster case, which revolutionized
water resistance, to the development of the self-winding Perpetual
movement, Rolex has consistently set new standards for watchmaking
excellence.
Timeless Design:
One of the hallmarks of a Rolex watch is its enduring design. The
brand's timepieces are characterized by their elegant simplicity, making
them instantly recognizable. Whether it's the classic Datejust, the
sporty Submariner, or the prestigious Day-Date, Rolex watches
transcend trends, remaining as relevant and stylish today as they were
when they were first introduced.
Craftsmanship Beyond Compare:

Each Rolex watch is a testament to the skill and expertise of the brand's
master craftsmen. Meticulous attention is given to every component,
from the precision-cut gemstones to the finely polished cases. The
result is a timepiece that not only tells the time but also tells a story of
unparalleled craftsmanship and artistry.
A Symbol of Success:
Owning a Rolex is more than just possessing a timekeeping instrument;
it's a statement of success and accomplishment. Rolex watches are
worn by individuals who appreciate the finer things in life and
recognize the value of a timepiece that transcends generations.
Resilience and Durability:

Rolex watches are built to last, and their reputation for durability is
legendary. Whether you're exploring the depths of the ocean or
navigating the boardroom, a Rolex watch is designed to accompany
you on life's adventures, becoming a reliable companion that stands the
test of time.
Investment in Excellence:
Beyond being a luxury accessory, a Rolex watch is a sound investment.
The brand's commitment to quality ensures that Rolex timepieces not
only retain their value but often appreciate over time. For many, a Rolex
is a legacy piece that can be passed down from one generation to the
next.
 Social media Platforms I used to post this blog to

promote Rolex:
 This blog is posted in various social media platforms. We posted

this blog in following platforms to increase customer engagement
in order to promote Rolex.
Conclusion:
In the world of luxury watches, Rolex stands alone as a symbol of
prestige, elegance, and enduring quality. As you explore the vast array
of Rolex timepieces, you'll discover more than just watches – you'll
uncover a legacy of excellence that has stood the test of time. Embrace
the timeless elegance of Rolex, and let a Rolex watch be a reflection of
your success, style, and appreciation for the finer things in life.

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VIT BUSINESS SCHOOL

DIGITAL ASSIGNMENT NO: 02

NAME OF THE COURSE: CUSTOMER ENGAGEMENT

FACULTY NAME: DR. MANORAJ

DATE OF SUBMISSION: 31/12/2023

ROHITH PRASANTH – 22MBA0076

Blog we wrote to promote Rolex watches:

"Timeless Elegance: Embrace the Exceptional Legacy of Rolex

Innovation Beyond Boundaries:

Craftsmanship Beyond Compare:

Resilience and Durability:

 Social media Platforms I used to post this blog to

 This blog is posted in various social media platforms. We posted

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