Power BI - PL300 - Companion

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CERTIFICATION STUDY COMPANION SERIES
Microsof t Power
BI Data Analyst
Certification
Companion
Preparation
for Exam PL-300
›
Jessica Jolly
Certification Study Companion Series
The Apress Certification Study Companion Series offers guidance and hands-on
practice to support technical and business professionals who are studying for an exam
in the pursuit of an industry certification. Professionals worldwide seek to achieve
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only possess a deep understanding of the content, but also have experience teaching the
key concepts that support readers in the practical application of the skills learned in their
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More information about this series at https://link.springer.com/bookseries/17100

Microsoft Power BI Data
Analyst Certification
Companion
Preparation for Exam PL-300
Jessica Jolly
Microsoft Power BI Data Analyst Certification Companion: Preparation for
Exam PL-300
Jessica Jolly
Evanston, IL, USA
ISBN-13 (pbk): 978-1-4842-9012-5 ISBN-13 (electronic): 978-1-4842-9013-2

https://doi.org/10.1007/978-1-4842-9013-2
Copyright © 2023 by Jessica Jolly
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Printed on acid-free paper
This book is dedicated to my husband who has always supported
me in my endeavors.
Table of Contents
About the Author��xvii
About the Technical Reviewer��xix
Acknowledgments��xxi
Introduction��xxiii
Part I: Prepare to Study�� 1

Chapter 1: Exam Overview�� 3
Why Certify?�� 3
When Should You Take the Exam?�� 3
What Is Reasonably Confident?�� 4
Taking the Exam�� 5
Signing Up�� 5
Online or at a Testing Center?�� 6
Choosing Your Time Block�� 8
Marking Your Calendar�� 8
Canceling or Rescheduling Your Exam�� 8
The Exam Format�� 9
General Tips for Exam Taking�� 10
You’ve Passed. Now What?�� 11
You’ve Failed. Now What?�� 12
Chapter 2: PL-300 Coverage�� 13

The Tools�� 13
Power BI Desktop�� 13
Power Query Editor�� 15
The Power BI Service�� 16
vii
Table of Contents
Workspaces, My workspace, and Apps�� 16

Licensing�� 17
Languages�� 17
Practicing Before the PL-300�� 18
Northwind Excel and CSV Files�� 18
AdventureWorks Database�� 18
What and Why?�� 19
Part II: Prepare the Data�� 21

Chapter 3: Get Data from Different Sources�� 23
Getting the Data�� 23
Entering Your Credentials�� 26
Change Data Source Settings�� 26
Changing Data Source Settings�� 27
When a Data Source Moves�� 27
Editing Permissions�� 28
Clear Permissions�� 30
Privacy Levels�� 30
Selecting a Storage Mode�� 32
Import�� 32
Direct Query�� 32
For Future Reference: Writing Your Own SQL Code�� 33
Live Connection�� 34
Using Different Data Sources�� 34
Dataverse�� 35
Dataflows�� 36
Shared Dataset�� 37
Local Dataset�� 38
Using Folders and SharePoint Folders�� 38
viii
Table of Contents
Parameters�� 39
Defining Parameters�� 40
Within the Power Query Editor�� 42
In the Power BI Desktop�� 43
Chapter 4: Clean, Transform, and Load the Data�� 47

Accessing the Power Query Editor�� 47
What Is the Power Query Editor?�� 47
The M Language�� 53
Naming and Documenting�� 54
Data Quality and Distribution�� 59
Keys and IDs�� 62
Data Types Matter!�� 64
For Future Reference: Query Folding�� 67
Replacing Data�� 69
Blanks and Nulls�� 69
Errors�� 71
Adding New Data�� 75
Adding a New Column�� 75
Adding a New Query�� 76
Keep Only What You Need�� 76
Combining Queries�� 77
Duplicating a query�� 82
Referencing a Query�� 83
Deleting a Query�� 83
Working with Some Data�� 85
Only 1000 Rows?�� 85
For Future Reference: Future-Proofing Your Work�� 89
Excluding and Including Columns�� 90
Resolving Errors in Your Query�� 91
Incorrect Data Type�� 91
Missing or Renamed Column�� 92
ix
Table of Contents
For Future Reference: Reusing Your Work�� 92

The Advanced Editor�� 92
Copying a Query�� 94
Copying Parts of an M Script�� 94
Loading Your Queries (or Not)�� 96
A Few Tips and Tricks�� 97
Additional Resources�� 97
Part III: Model the Data�� 99

Chapter 5: Design a Data Model�� 101
Define the Tables�� 101
Dims and Facts�� 102
Using Fields in Visuals�� 103
Relationships: A Model’s Connective Tissue�� 103
One-to-Many Relationship (1-Many)�� 103
Many-to-Many Relationships (Many-Many)�� 106
One-to-One (1-1)�� 107
For Future Reference: Disconnected Tables�� 108
Active and Inactive Relationships�� 108
Star Schema�� 108
Relationships and Directions�� 109
Single-Direction Relationships�� 109
Bidirectional Relationships�� 111
Finally, Cardinality!�� 112
Adding a Date Table�� 115
Inactive Relationships�� 121
Role-Playing Dimensions�� 123
Critical to Success�� 123
x
Table of Contents
Chapter 6: Develop a Data Model�� 125

Wait! What Is DAX?�� 125
Adding Data to Your Model�� 125
Calculated Tables�� 126
Calculated Columns�� 128
Refining Your Model�� 131
Hierarchies�� 131
Hiding Fields�� 134
Summarization�� 136
Default Summarization�� 137
Categorization�� 139
Setting Up Q&A Functionality�� 140
Preparing for Q&A�� 141
Security�� 144
Multilayer Security�� 144
For Future Reference: Object-Level Security�� 151
Chapter 7: Create Model Calculations Using DAX�� 153

Measures�� 153
DAX Syntax: A Quick Review�� 155
Filter Context�� 158
Introducing CALCULATE�� 160
Modifying the Filter Context�� 167
Modifying the Model (Temporarily)�� 167
Row Context�� 168
Implicit and Explicit Measures�� 170
Quick Measures�� 173
The Wonderful World of DAX Functions�� 176
Time Intelligence Functions�� 177
Semi-additive Measures�� 180
Statistical Functions�� 185
DAX Is Simple, but Not Easy�� 186
xi
Table of Contents
Chapter 8: Optimize Model Performance�� 187

Measuring Report Performance�� 187
Examining DAX Query Performance�� 188
Checking Number of Visuals per Page�� 190
Considering Other Performance Factors�� 191
Part IV: Visualize and Analyze the Data�� 193

Chapter 9: Create Reports�� 195
The Canvas�� 195
Just Because You Can…�� 198
Built-In Themes�� 198
Accessibility�� 200
Visualizations�� 201
Standard Visuals�� 201
Custom Visuals�� 203
Selecting the Right Visual Type�� 204
Formatting Visuals�� 204
Configuring Visualizations�� 206
Slicing and Filtering�� 207
Slicers�� 207
The Filters Pane�� 213
Formatting the Filters Pane�� 219
Drill-Through�� 220
Conditional Formatting�� 225
Web URL�� 226
For Future Reference: Using DAX to Conditionally Format�� 228
Other Page Elements�� 230
Images and Shapes�� 230
Text Boxes�� 231
Buttons�� 231
Paginated Reports�� 238
xii
Table of Contents
Chapter 10: Enhance Reports�� 241

Specifying a Sort Order�� 241
Expand Down and Drill Down Controls�� 242
Interactions Between Visuals�� 246
For Future Reference: Interactions Impact Page Performance�� 250
Bookmarks�� 250
Using the Bookmark Navigator Button�� 253
Viewing Your Bookmarks�� 254
For Future Reference: Bookmark Settings�� 254
Changing What Is Visible on a Bookmark�� 256
Combining Bookmarks and Buttons�� 261
Tooltips�� 263
Tooltip Pages�� 268
Designing for Mobility�� 272
Chapter 11: Identify Patterns and Trends�� 275

The Analytics Pane�� 275
Using the Analyze Feature�� 277
Identifying Outliers�� 279
Categorical vs. Continuous Axes�� 281
Groupings, Binnings, and Clustering�� 283
Creating Groups�� 283
Creating Bins�� 290
Clustering�� 296
Using AI Visuals�� 298
The Key Influencer Visualization�� 299
The Decomposition Tree Visualization�� 301
xiii
Table of Contents
Part V: Deploy and Maintain Assets�� 305

Chapter 12: Manage Files and Datasets�� 307
Schedule a Refresh�� 307
Do You Need a Gateway?�� 310
For Future Reference: Connecting OneDrive and Power BI�� 314
Configuring Row-Level Security�� 314
Build and Share Permissions�� 316
Chapter 13: Create Dashboards�� 323

Creating a Dashboard�� 323
Creating a Dashboard�� 324
Editing the Dashboard�� 327
Streaming Data�� 328
Dashboard Themes�� 329
Editing a Tile�� 330
Pinning Live Pages�� 333
Managing Tiles on a Dashboard�� 334
Configuring the Mobile View�� 336
Use the Q&A Feature�� 336
Enabling Q&A in the Power BI Desktop�� 337
Enabling Q&A in the Service�� 337
Refreshing a Dashboard�� 340
Chapter 14: Manage Workspaces in the Service�� 343

Publishing Your Report�� 343
Logging Into the Power BI Service�� 343
Choosing the Workspace�� 345
Overview of the Power BI Service�� 346
Getting There�� 346
The Structure of the Service�� 348
Navigating to Your Workspace�� 350
The Anatomy of a Workspace�� 350
xiv
Table of Contents
Updating a Report�� 358

A Workspace and Its App�� 358
Other Settings in the Workspace�� 364
Data Sensitivity Labels�� 364
Promoting and Certifying Content�� 365
Part VI: Continue Your Learning�� 367

Chapter 15: Where Do You Go from Here?�� 369
YouTube�� 369
Guy in a Cube�� 369
Havens Consulting (Reid Havens)�� 370
Ruth Curbal�� 370
RADACAD�� 370
SQLBI�� 370
Chris Wagner�� 371
Two Alex�� 371
Explicit Measures�� 371
Blogs�� 372
SQLBI�� 372
Chris Webb�� 372
Ben Gribaudo�� 372
Paul Turley�� 372
Books�� 373
The Definitive Guide to DAX by Marco Russo and Alberto Ferrari�� 373
Collect, Combine, and Transform Data Using Power Query in Excel and Power BI by Gil
Raviv�� 373
Master Your Data with Power Query in Excel and Power BI by Ken Puls and Miguel
Escobar�� 373
Super Charge Power BI by Matt Allington�� 373
Star Schema by Chris Adamson�� 374
xv
Table of Contents
Paid Training�� 374

Mastering DAX with Marco Russo and Alberto Ferrari�� 374
Power Query Editor and M with Ben Gribaudo�� 374
Video Training Courses by SQLBI�� 374
User Groups�� 374
Conferences�� 375
Social Media�� 375
Twitter�� 375
Reddit�� 375
LinkedIn�� 376
External Tools�� 376
DAX Studio�� 376
Bravo�� 376
Tabular Editor�� 377
Other Tools�� 377
Conclusion�� 377
Index�� 379
xvi
About the Author
Jessica Jolly is a Microsoft Certified Trainer (MCT) who
helps businesses, nonprofits, and individuals improve
their business intelligence skills, bit by byte. She runs her
own business, ALT-Enter, LLC. Before her reinvention
as an entrepreneur (after 50!), she worked for Unilever,
a global consumer products company, for 27 years, in a
variety of managerial roles. Her business practice focuses
on data visualization tools, specifically Microsoft's Power
BI platform. She is living proof that you could cry through
every math class you ever had and still fashion a career that
focuses on data, charts, visuals, and code. When she is not training other adults, she is
knitting and quilting (a refuge from all of the technology!), reading about the Civil War,
swimming, gardening, biking, hiking, and canoeing.
xvii
About the Technical Reviewer
Ginger Grant is a Data Platform MVP who provides
consulting services in advanced analytic solutions, including
machine learning, data warehousing, and Power BI. She
is an author of articles and books and at DesertIsleSQL.
com and uses her MCT to provide data platform training in
topics such as Azure Synapse Analytics, Python, and Azure
Machine Learning.
xix
Acknowledgments
I would like to thank Ginger Grant, my technical editor, for her kindness when correcting
my errors. It takes tact and empathy to tell someone they are wrong, and she has both
in spades.
xxi
Introduction
I cannot honestly say that I have always wanted to write a book. What I can say is that
I have relied on books written by others throughout my learning journey with Power
BI. Call me “old-school,” but having the physical document available to write notes
on, refer to, and reread helps me master a concept, technique, or idea. When Apress
approached me with the idea of writing a book about the PL-300, I was excited and
nervous. Excited because it would give me a chance to “pay it forward”—to help
others who want to pass the PL-300 and, more importantly, become skilled Power BI
practitioners. Nervous because I worried that I wouldn’t be able to write cogently and
succinctly about all the topics covered by the PL-300.
In the process of writing, I had to research some topics further, because I realized
that I didn’t fully understand them. I had to think deeply about each topic to come up
with simple, clear language to explain complex elements. In other words, I had to really
ensure that I understood each topic before I could write about it. This process has made
me a better teacher and a better practitioner. Because teaching is my priority, I really
hope that this book will reach folks who may feel intimidated by Power BI. I hope it will
empower you, dear reader, to tackle the PL-300 exam. Even more importantly, I hope the
book will encourage you to pick up other books written by other Power BI professionals.
Apress publishes many of these titles, and they are all excellent.
Finally, let me share with you my personal mantra: #showup. Do not be afraid to take
the exam; so what if you fail? Failure is integral to learning. Do not be afraid to speak
at a conference; there are always folks who know less than you do and folks who know
more than you do. Do not be afraid to become active in the Power BI community. We
are a very welcoming, inclusive group of people who want everyone to succeed, and that
includes you!
xxiii
PART I
Prepare to Study
CHAPTER 1
Exam Overview
Welcome, reader. I hope that this book will be informative and helpful as you prepare
for the PL-300 exam. I am a big believer in certification and want to encourage as many
people as possible to get certified.
Why Certify?
The very premise of this book begs a question: Why certify? Lots of very talented
professionals in the Power BI community are not, and don’t feel the need to be, certified.
You certainly can go this route if your “street cred” is high, that is, other professionals
recognize your expertise. Building up your reputation over time is one way to accomplish
professional recognition. But what if you are in a hurry? Or you don’t have an extensive
network to leverage? This is where a certification is valuable.
Any Microsoft certification test you take is rigorous and comprehensive—it is
supposed to be! If you pass, that is a very good indicator to others (hiring managers,
colleagues, your wider network) that you possess the minimum amount of expertise
deemed necessary to be a competent Power BI practitioner. The PL-300 exam is
what I call a “broad-spectrum” exam; it will test you on a wide range of concepts and
techniques. To prepare for the exam, you need to make sure you are conversant with
the full Power BI ecosystem. That’s what makes the PL-300 (and the DA-100 before
it) such a good indicator of your competencies and why certification is a great way to
advertise them.
When Should You Take the Exam?

I take exams as part of my job; I am a Microsoft Certified Trainer (MCT) and am required
to maintain active certifications to renew my MCT yearly. I was never terribly test-phobic
and am certainly not now—I can’t afford to be! But I recognize that lots of people are
3
© Jessica Jolly 2023
J. Jolly, Microsoft Power BI Data Analyst Certification Companion, Certification Study Companion Series,
https://doi.org/10.1007/978-1-4842-9013-2_1
Chapter 1 Exam Overview
terrified of taking a test. In my observation, there are two types of exam takers: (1) those
who want to be completely prepared and won’t sit for an exam unless they are close to
100% confident in their knowledge and (2) those who take the exam as soon as they feel
even slightly ready. (Full disclosure: I am firmly in the second camp.) If you are in the
“completely prepared” camp, you are your own best judge of when to take the exam.
But I can say don’t wait for the perfect moment. No such moment exists. I can’t honestly
say that this book (or any study material) will completely prepare you for every question
on the exam. There will be questions even a seasoned professional may not have
encountered. Nor do I expect that you will want to take exams the way I do: on a wing
and a prayer. I use exams as a gauge of how far I am from competency. Occasionally,
my approach works, and I unexpectedly pass an exam. But more frequently, I fail. I
have a high tolerance for failure, which is not the same as saying it doesn’t bother me. It
does. But I work at taking it in stride. I respond to passing the same way I react to failing;
it’s a milestone along the way. In this way, I normalize the taking of exams, without
overvaluing either outcome. In this book though, I am trying to prepare you for a middle
way: taking the exam once you are reasonably confident in your knowledge.
What Is Reasonably Confident?

Determining if you are reasonably confident is subjective, but there are objective
measures you can use. The first, and most important, method is to follow the list provided
by Microsoft that outlines each of the subject areas (also called domains). This book is
organized using those domains. Don’t skip any chapters because you can be sure that
some material from each domain will appear on the exam. Practice the techniques
described as much as possible. Read or listen to other supplementary material, particularly
on topics that you don’t understand. (I will provide well-reputed sources for additional
content in Chapter 15.) Attend as many user group meetings as you can. Post-COVID, most
of them have a virtual option, so attending is much easier than it used to be.
To assess my understanding of a topic, I describe the concept using layman’s terms—
no technical terms at all. If I can’t “translate” the idea into “plain English,” I know I am
not quite there. I also perform “teach-back” to someone else. Almost anyone in the
Power BI community is a likely audience for a “teach-back.” If the audience is more
proficient than you are, they can give you feedback on aspects where you were unclear
or, worse yet, incorrect. If your audience is not as knowledgeable as you are, they can tell
you which parts you explained clearly and areas where your explanation was “muddied.”
4
Taking the Exam

Before you take the exam, there are some steps you need to take.
Signing Up
The first step to taking the exam is signing up. You do this on the Microsoft website:
https://docs.microsoft.com/en-us/learn/certifications/exams/pl-300
The retail price for the exam is 165 USD. (You might have discounts based on your
workplace or other memberships.)
Once you choose “Schedule exam,” you will need to create a certification profile if
you haven’t taken an exam before. If you have taken an exam before, you will be taken to
your profile page.
You will need to provide a copy of valid identification when taking the exam. Here
are the acceptable forms of ID, taken from the Pearson VUE website:
• Passport
• Driver’s license
• Non–US military ID (including spouse and dependents)
• Identification card (national or local)
• Registration card (green card, permanent residence, visa)
Unacceptable forms of identification include renewal forms with expired IDs and
government-issued name change documents with government IDs. If your identification
is not considered valid, you will not be permitted to complete your exam, and you are
unlikely to receive a refund.
Tip 1 If you are creating a profile for the first time, make sure that the name that
you provide matches the name on your identification you will use to validate your
identity. If it doesn’t, you may be challenged during your sign-in process.
5
Tip 2 Use an email address you will continue to have access to even if you
change employers. Use a Microsoft email address for best results: Hotmail,
Outlook, or your own domain.
After creating or verifying your profile, you will then be taken to the “Exam
Discounts” page. If you have received a discount code, this is where you will be able to
enter it.
Now proceed to the scheduling page.
Online or at a Testing Center?

You will need to decide if you want to go into a testing center or take the test online. Here
are some factors to consider:
1. Are there testing centers near you? A lot of them closed during the
COVID pandemic and may not have reopened.
2. Do you have a quiet, uncluttered space in which to take the exam?

If you are taking the exam at home, you cannot have people
coming into the room where you are taking the exam. You also
need to clear out the space around your computer so there are
no books or other potential sources of information near you. The
exam proctor will ask you to take a picture of all four walls of your
room to make sure there is nothing that could provide any extra
information. This means removing any pictures from the walls,
covering all screens but the one you are working on, and closing
the door to the room.
3. Do you do your best work later in the day or at night? If so, a

virtual test may be the right option for you.
4. Do you have lots of distractions you cannot control at home? If so,

a testing center may be a better option.
5. Does your computer have a microphone and camera attached?
Both are required for an online exam.
6
6. Can your computer run the required software? Pearson VUE

provides a test that you should run before your first online exam,
to ensure you won’t have any issues. If you are taking the test from
a work-provided computer, make sure that you are not on the
virtual private network or behind your company’s firewall.
I have switched to online testing. Here are some things I have experienced or done
that have worked well for me (or not!):
1. When my local library was open, I booked a conference room for

two hours and took the test there. It was great because I didn’t
have to clear anything out. I put a handwritten sign “Do Not
Disturb—Testing” on the door and then locked the door so no one
could accidentally come in.
2. I took a test in my bathroom because it was the least cluttered of

my rooms. I don’t recommend this—it was very uncomfortable.
The proctor didn’t like it either as my device camera was at a
strange angle because I had my laptop on my lap.
3. I have taken a test in a bedroom, with a door that I thought I had

closed. My dogs came in and jumped up on the bed. I thought it
would invalidate my test, but fortunately it didn’t. (These dogs are
poodles, so they are smart, but their data analysis skills are not
renowned.)
4. I had a Dell laptop in which the camera was on the bottom of the
screen. This created an awkward angle, which the proctor was not
used to. She constantly asked me to adjust my camera, something
that was not easy based on its position. I would recommend using
a free-standing camera if you can, as it will be easy to adjust on
request.
5. Proctors do not like it if you cover your mouth with your hand. Be
aware of your habitual gestures because the proctor may object.
6. Proctors do not like it if you read the question to yourself, even
silently. If that is a habit you have while reading, be aware of it.
7
7. Do not expect to have drinks or food. I have had proctors

challenge my soda bottle.
These are just tidbits from my experience. Please read the Pearson VUE website
carefully, particularly if this is your first exam.
Choosing Your Time Block

If you are scheduling an online exam, you will see a calendar with dates on which an
appointment is available. (Grayed-out dates do not have available time slots.) You can
choose the clock type you want to use (12-hour or 24-hour). Be sure to set the time zone
where you will be when you are taking the exam.
The time you choose is the starting time for the exam. You can begin your check-in
process no earlier than 30 minutes prior to the starting time. I recommend checking
in as soon as you can—you can always start the exam a little early, but if you run into
problems when checking in, you may need that entire 30 minutes.
Marking Your Calendar

Once you have successfully scheduled your exam, you will receive a confirmation
email at the email address listed on your profile. (This may not be the email address
you check regularly.) I forward the confirmation to my business email, where I keep
my calendar. I then set up an appointment for the exam at the starting time of the exam
and make a note that I can sign in up to 30 minutes early. I attach the confirmation to
the appointment item. That way, I have all the relevant information I need right in the
appointment entry.
You should block out two hours for the exam. The time allotted for the exam varies
by exam, but two hours should be plenty for the PL-300.
Canceling or Rescheduling Your Exam

Up to 24 hours in advance, you can reschedule or cancel your exam. I have rescheduled
exams several times. Each time the process worked seamlessly, until I forgot to
reschedule an exam and therefore “lost” the exam. If you can’t reschedule more than
24 hours in advance, you will need to contact Pearson VUE to discuss your individual
situation.
8
I haven’t taken an onsite exam since the beginning of COVID, so I can’t speak to the
rescheduling or cancellation policies of an onsite testing center. If you choose to take
the test at an onsite center, be sure to read the guidance documents carefully.
The Exam Format

Now you are prepared to take the exam. You have scheduled, you have studied, and you
are ready! What can you expect? I am not allowed to give you information about the
content of the exam, but I can describe the format and structure of the exam.
Case Studies: You will have at least one case study, which will describe a scenario,
with the current setup, the solution requirements, and the problems/issues/constraints
fully described. You will then be given a series of specific questions, and you will need to
determine if the proposed solution will meet the requirements. Case study sections are
self-contained. You can mark a question for review, but you will only be able to review it
while you are still in the case study.
My advice for Case Studies: Take your time and read all the descriptive material
meticulously. Then read each question carefully and go back to the descriptive material
and look for wording or specific points that could affect your answer. If you are uncertain
about your answer, mark it for review and come back to it after answering the other
questions in the case study. Sometimes answering other questions will jog your memory,
and you will be able to confidently answer the question you weren’t sure about.
Drag and Stack: These questions will require you to build an answer using various
options that you can drag over from a list. For example, you will need to provide three
steps, in sequence, and you are provided four options from which to choose.
My advice for Drag and Stack: Eliminate the clearly incorrect answer. There will
usually, but not always, be one. Then, of the remaining options, identify the one that
is clearly either first or last in the sequence. You have thus minimized the options you
have to choose from and thereby reduced your risk of being incorrect. Read the options
carefully (have I already said this?!). There are times when the way an option is written
will make it clear whether it is correct or not.
Fill in the Blank: These questions provide you with options to use to fill in the blank
(or multiple blanks) in an answer. Unlike Drag and Stack, you can use an option more
than once or not at all.
9
My advice for Fill in the Blank: Look for the parts of the answer about which you are
confident and fill in that blank. Then look at the other options and eliminate anything
that is clearly wrong. After that, it is something of a guess. I do mark these questions
for review because after finishing all the questions, I feel more confident in some of my
answers.
Problem/Solution: These questions pose a particular problem and then provide
a proposed solution. You are then asked if the proposed solution will solve the stated
problem.
My advice for Problem/Solution: Read the problem statement carefully. (I know I am
repeating myself, but I cannot overemphasize this enough. Sometimes there is a clue in
the wording of the problem.) As you review the proposed solution, remember that there
can be multiple solutions to a problem. Just because you marked a previous answer as a
solution does not mean the next question is not a solution. Don’t try to outwit the exam
algorithm—there is not a predetermined set of solutions that always obtains. Read each
proposed solution at face value.
General Tips for Exam Taking

I am someone who has never had exam phobia, so maybe I am exactly the wrong person
to give you any tips. For what they are worth, here they are:
1. Don’t be afraid to fail. Failing a test does not mean you are a
failure. Rather, it is a gauge that tells you that more study is
needed. As I said earlier, I have failed plenty of exams!
2. Get a good night’s sleep. You are taking an exam, not facing a
judge and jury.
3. Do not eat or drink anything unusual the night before your exam.
You can step away for an unscheduled break, but this is a recent
development, so I can’t give you any specifics.
4. Breathe. Again, it seems obvious, but what I really mean is pay

attention to your breath. Don’t hold your breath or take shallow
breaths. These breath patterns can increase your anxiety.
5. Wear comfortable clothing and make sure the room temperature
is comfortable for sitting in one place for over an hour. Again, you
won’t be able to get up and put on a sweater or take off a garment.
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6. Plan to keep your face in the camera’s view and your hands resting
on the table/desk or lap when you aren’t using your mouse/
touchpad. Proctors do not like it when you cover your mouth in
any way.
7. Manage your exam clock. Don’t spend too much time on one
question. If I can’t answer the question completely or confidently
within two minutes, I answer to my best ability and then mark it
for review. I rarely leave an answer completely blank. You would
be surprised how much your nerves have settled toward the end
of the exam. You can look at questions you weren’t sure of and
answer them confidently when you are reviewing them.
8. Read carefully. Yes, I am saying it again. I have passed exams for

which I really didn’t know the material very well. But because
I read each question and answer carefully and I guessed very
judiciously, I passed the exam. I don’t recommend this as a
surefire way to pass an exam, but it certainly helps.
9. Handle failure and passing with the same amount of reaction—

don’t overly celebrate a pass or overly accentuate a failure. Neither
is anything other than a gauge of your knowledge. There’s always
more to learn.
You’ve Passed. Now What?

You will find out immediately whether you passed. Each Microsoft certification has a
“badge” with an icon. I search for the badge icon, capture it (or get it in a .png format),
and put it into a folder I keep for certification icons. I then add it to my email signature,
my LinkedIn profile, and my website.
If an employer needs proof that you have passed the exam, you can share your
transcript with them. You will have an MCID (once you’ve filled out your profile), and
you will have a transcript code. You can provide your MCID and transcript code to any
employer interested in your certifications.
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You’ve Failed. Now What?

Plan to take the exam again. Do not be discouraged. At the end of each exam, you will
get a profile of your answers by domain. Take note of these areas and tackle the ones that
were scored the lowest.
Failed exams do not reflect on your transcript. No one needs to know if you failed.
And even if they do, so what? There’s a reason I am so public about failing exams—
failure is just a necessary part of success!
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CHAPTER 2
PL-300 Coverage
As I mentioned in Chapter 1, I consider the PL-300 exam a “broad-spectrum” exam.
That means that the domains covered are comprehensive: from the Power Query Editor
(PQE) to the Power BI Desktop and then the Power BI Service. Before we dive into each
of these domains in turn (in subsequent chapters), I would like to provide an overview of
the Power BI ecosystem. I start all my training classes with this overview, and invariably
there are elements that surprise students.
A Note on Terminology Power BI has a deep heritage in database technology.

It should therefore come as no surprise that there is a lot of database terminology.
Throughout this book, I will take pains to identify and explain terms that you will
encounter while studying for this exam.
The Tools
There are three separate tool sets that are used in Power BI: the Power Query Editor, the
Power BI Desktop, and the Power BI Service. You will need to be familiar with each of
these tools and what their individual roles are in the product.
Power BI Desktop
The Power BI Desktop (hereafter called “Desktop”) is the client where you will develop
your data model and create reports. It is a free tool, which can be downloaded from the
Microsoft Store. (See below for more information on downloading the Desktop.) You can
use the Power BI Desktop without logging into the Power BI Service, but if you want to
publish a report, you need to sign in.
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Chapter 2 PL-300 Coverage
Tip If you have Office 365 through your employer, your Power BI license will
probably be connected to those credentials. If you are learning Power BI proactively
and do not have employer-provided credentials (yet), you can sign up for a free
Power BI license. However, to do so you must use a “business” domain. For
example, you cannot sign up for a Power BI license using a Gmail email account.
The Power BI Desktop is a resource glutton; Microsoft recommends having a

machine with at least 8 GB of RAM. If you can, get a “beefier” machine, with at least
16 GB of RAM, preferably 32 GB. With less than 16 GB of RAM, you may struggle with the
responsiveness of the Desktop. Additionally, the Power BI Desktop does not have a Mac
version. If you are planning to use an Apple computer, you will need to install a Windows
virtual desktop, such as Parallels.
The Desktop is a development environment. Many of us come to Power BI through
Excel, and we don’t consider ourselves “developers.” But you need to adopt a developer
mindset when using the Desktop to develop your data model and your reports. There
will be some features and functionality that won’t be activated until the report is
published. You also do not want to share your reports (in a PBIX file) directly with
another user. Yes, they can open your report in the Desktop, but there will be things
that won’t work properly or as designed until you publish the report into the Power BI
Service.
Desktop Updates
The Power BI team at Microsoft delivers updates to the Power BI Desktop ten times a
year. The easiest way to ensure that you have the latest Power BI Desktop is to download
the application from the Microsoft Store. (Scroll down to the bottom of the web page to
find the download button.) If your organization does not allow you to download from the
MS Store, you can download the Desktop application directly from here. If you cannot
download from the MS Store, you will need to manually update the Power BI Desktop.
Reports and Dashboards

When I teach, I often hear students use the terms report and dashboard interchangeably.
Reports and dashboards are two different products, and as I will be using these terms
throughout this book, I want to define them here.
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A report is a single-page or multi-page document with one or more visuals on each

page. Reports are usually created in the Power BI Desktop but can be created in the
Power BI Service. A report is always underpinned by a data model. A report typically
covers a particular subject but doesn’t have to.
A dashboard is a single-page document with one or more visuals taken from one or
more reports. Dashboards can only be created in the Power BI Service. Visuals that are
“pinned” to a dashboard do not interact with each other as they do on a report. (There is
one exception to this rule, which we will cover in a later chapter.) Dashboards can have
streaming content, such as IoT data, whereas reports cannot.
Report or dashboard? The favorite answer in the Power BI community is “It
depends” because it often does. If the report consumers need to actively filter the visuals,
a report is probably the best choice. On a dashboard, when a visual tile is selected, the
reader is directed back to the original report. If you are creating something to provide
information at a glance, a dashboard may be a better option than a report. I think of a
dashboard as something that can be displayed on a big monitor hanging in the lobby,
cafeteria, or factory floor. People look at the monitor to see updated information, but
don’t expect to interact with that information.
Power Query Editor

The Power Query Editor (PQE) tool is what you use to extract, transform, and load
your data.
Extract, Transform, Load (ETL) describes the process in which you will connect to a
data source, acquire the data you want (Extract), perform the changes you need to
make (Transform), and then apply the changes you have specified to the selected
data and import it into the Power BI Desktop (Load).
The Power Query Editor is a tool that is available through the Power BI Desktop.
It is also available through Excel 2016 (or later) and from the Power BI Service. Any
techniques and skills you use in the Power Query Editor within the Power BI Desktop
you can also use in the Power Query Editor in Excel or in the Service. Just a quick note,
new features are released to the Power Query Editor in this order: PQE Service, PQE
Desktop, and, finally, PQE Excel. There may be features that you use in the PQE Service
or in the PQE Desktop that you won’t see in PQE Excel.
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The Power BI Service

If you shouldn’t send PBIX files to other users directly, what should you do? This is
where the Power BI Service (“the Service”) comes in. The Service is integrated into the
Office 365 suite of products. You can access the Power BI Service in one of three ways:
1. Navigate to www.app.powerbi.com. To sign in, use your Office

365 credentials or the sign-in credentials you used when you
registered for a free license and the trial.
2. From within Office 365, click the tile for Power BI. You may have to
go to All apps to surface the tile if you have never used it.
3. From within the Desktop, after you have published your report,
follow the hyperlink to the Service.
The Service has three main areas: My workspace, Workspaces, and Apps. For this
exam, it is essential to have familiarity with Workspaces. If you are using a free Power
BI account, you will not have access to Workspaces, only to My workspace. Practicing
only with My workspace will not provide access to the full capabilities of the Service,
which is why you should sign up for the 60-day trial Power BI Pro license as you study for
the exam.
Workspaces, My workspace, and Apps

A workspace is a membership-based collaboration area within the Power BI Service.
Workspaces are created by an Admin, who could be someone in the business or
someone in IT. If you are added to a Workspace, it will appear on your list of Workspaces.
Workspaces have four levels of membership:
• Admin: Has full control of the workspace
• Member: Can create, edit, and delete content. Can add other
members. Can decide what is included in the workspace’s app (if
there is one)
• Contributor: Can create, edit, and delete content

• Viewer: Can view content
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You will not see a specific workspace in the Service unless you have been added to it
at one of the preceding levels of membership.
My workspace is a sandbox area where you can publish reports and experiment with
the features of the Service. You should not publish content to My workspace that you
wish to share with others.
An app is a vehicle for the distribution of reports and dashboards within the Power
BI Service. It is not the same thing as the Power BI mobile app. I think of the app as a
magazine that has curated content and is distributed at intervals (weekly, monthly,
quarterly). An app is associated with a specific workspace on a one-to-one basis (one
app, one Workspace). Someone with the right privileges in the workspace must create
and update the app. Apps can contain reports, dashboards, and Excel content. I will cover
Apps in more detail in a later chapter.
Licensing
You can use the suite of tools with a free license. However, you will be limited in your
capabilities using a free license: primarily you will not have access to Workspaces. To use
Power BI within a workplace infrastructure, you will need a Pro license, which can be a
trial license. If you want to work with the full Power BI ecosystem and you don’t already
have a paid license, you will need to sign up for a Power BI Pro trial license, which is
valid for 60 days.
Tip You can’t sign up for a trial license with a consumer email address such as
Gmail or Yahoo or AOL. You will need a “work”-related email to sign up.
Languages
There are two languages that are used with the Power BI ecosystem: M and DAX (Data
Analysis Expressions). You do not need to be an expert in either of these languages for
the exam. But you will need to be familiar with basic DAX and M functions and syntax.
We will cover the basics of the M language in Chapter 4 and DAX in Chapters 6 and 7.
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Practicing Before the PL-300

If you are working in Power BI already, you may not need a lot of practice prior to sitting
for the exam. If, however, there are techniques or features that I refer to in this book with
which you are unfamiliar, your best bet is to practice. The biggest challenge is acquiring
a dataset that is easy to use. The good news is that Microsoft has several sample datasets
available that you can use.
Northwind Excel and CSV Files

The easiest way to practice is to use Excel and/or CSV files. Almost every business user
has familiarity with these two tools. Northwind is a set of data that Microsoft developed
for use as sample data. This data is fake, which makes the data safe for you to use without
worrying about confidentiality. If you are using the Excel (or CSV) version, you can
review the data so that you are familiar with it prior to using it in Power BI. You can also
calculate results using Excel formulas, which can help you check your DAX code. The
disadvantage of this data is that it is a small set of data with a limited number of fields in
each worksheet. But as a starter dataset, I think it is excellent. You can find it on GitHub:
https://github.com/graphql-compose/graphql-compose-examples/tree/master/
examples/northwind/data/csv
AdventureWorks Database
If you want a more robust (and realistic) set of data with which to practice, Microsoft
has developed several databases. AdventureWorks DW is the most commonly used, but
there are others, such as Tailwind Toys.
AdventureWorks is available as a BAK file, which you can use to restore a database
to your local device. This process was unfamiliar to me as I had no database background
(and still don’t); I assume it will be unfamiliar to many of you as well. I am going to
outline the steps you will need to take to use the database so you understand the overall
process. I will then provide a link to the Microsoft documentation where they give
step-by-step instructions.
Step 1: Download the BAK file for AdventureWorks DW. Find the BAK file for
AdventureWorks here.
Step 2: Install SQL Server Management Studio (SSMS). This is a free application
(there are paid versions, but you don’t need one) available here.
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Step 3: Install Microsoft SQL Server on your local device. This is where the
AdventureWorks database will be hosted.
Alternate Step 3: Set up an Azure AD account and use the Azure SQL Server option.
Note that you will need an Internet connection to access a database hosted in Azure.
Read all the fine print if you choose this option so that you aren’t surprised by any charges.
Step 4: Use SSMS to restore the database from the BAK file. There are detailed
instructions on how to do this at the following URL:
https://docs.microsoft.com/en-us/sql/samples/adventureworks-install-
configure?view=sql-server-ver15&tabs=ssms#restore-to-sql-server
Step 5: Use the credentials that you set up for the database to connect from the Power
BI Desktop. Take care to note if you are going to use database credentials or Windows
credentials to connect to your database.
What and Why?

When planning this book, I had to decide on both content and perspective. I could
have made this a “how-to” book, but there are many excellent “how-to” books—many
of them published by Apress! My approach is to explain a feature (what is) and why it is
important to understand it. If I believe that knowing a feature or concept will make you a
well-rounded Power BI practitioner, I have included it, even if it does not appear on the
PL-300 exam. Don’t misunderstand me: there are many features that I do not cover at all
because they are more complex or advanced. In Chapter 15, I will provide a list of books,
blogs, and YouTube channels that provide excellent “how-to” content. The feature set
in Power BI is constantly changing, and it is better to use frequently updated sources to
learn how to use a feature. In this book, I want to provide a road map for you so that you
know what to study and why.
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PART II
Prepare the Data

CHAPTER 3
Get Data from Different

Sources
Power BI can connect to many different data sources. These connection options are
called connectors. Take the time to review all the connectors available; you probably
will not encounter a question on the PL-300 about an obscure connector, but you should
know the commonly used connectors:
• SQL Server (all the flavors)
• Excel/CSV
• Folders (SharePoint and File Explorer)
• Power Platform
• Azure
• Power BI dataflows and datasets
Getting the Data

It is usual to initiate data extraction after launching the Power BI Desktop if you are
starting a new report. The Home tab has multiple options for getting data, as shown in
Figure 3-1.
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Chapter 3 Get Data from Different Sources
Figure 3-1. The Home tab has several options for extracting data
After initiating the extraction, you will be presented with the Navigator dialogue
box, as shown in Figure 3-2. This dialogue box is where you can make further selections
in your data source. For example, if you are connecting to an Excel workbook, you will
see a list of worksheets and table objects in that workbook, as shown in Figure 3-2.
24
Figure 3-2. Selecting worksheets in the Navigator dialogue box
As shown in Figure 3-2, it is tempting to choose the Load button (because it looks
like you should). But unless your data is clean and ready to work with, choose Transform
Data instead because it will open the Power Query Editor window.
Tip In the Navigator window, you will see three yellow dots that scroll across
the top of the window. Do not be misled—they are not indicative that you must
complete another step.
25
Entering Your Credentials

When you connect to a data source, you may be asked to enter the appropriate
credentials. Each type of connector will require a different type of credential, and some,
such as CSV and Excel sources, do not require credentials. For example, if you are
connecting to a SQL database, you may have to use a Windows credential or a database
credential. As a practitioner, you do need to know what type of credentials you should
use. In preparation for the exam, it is important for you to understand how and when
you will need to change or update credentials. We will cover that later in this chapter.
Change Data Source Settings

When you bring data into the Power Query Editor, the query retains the metadata of the
file path. The Source step in the Applied Steps is the step where you can see the source
information. If you need to change the pathway for the source, you can do so in the Data
source settings menu. Figure 3-3 shows how to access the Data source settings
dialogue box.
Figure 3-3. Accessing the Data source settings in the Power Query Editor
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Changing Data Source Settings

It is quite common to need to change the file path for a particular file. For example, if a
colleague shares a PBIX file with you, any files that were used in the PBIX file will have
the pathway pointing to where your colleague stored the files. You will have an error until
you change the pathway to point to the location on your device. The easiest way to do
this is in the Data source settings dialogue box. But you can also correct the pathway
directly from the error screen itself.
When a Data Source Moves

If you have moved a source file’s location, the path that is stored will not resolve. In
Figure 3-4, you can see an example of a broken file path.
Figure 3-4. A broken file path
To change the pathway, you can use the Go To Error button, which selects the
Source step and offers you an Edit Settings option, which you can see in Figure 3-5.
Figure 3-5. Edit Settings within an error
You will then be presented with a dialogue box, as shown in Figure 3-6.
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Figure 3-6. Browse to change the file path
This is one of the most common errors you can incur in the Power Query Editor. In
Chapter 4, we will cover errors in more depth.
Editing Permissions
If you are connecting to a data source such as SQL Server, you will have to enter the
credentials that enable you to access that source. If you need to change these credentials
(e.g., your password changes), you can do so in the Data source settings ➤ Edit
Permissions dialogue box, as shown in Figure 3-7.
Figure 3-7. Editing permissions on a file source
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Once you have identified the source you want to change, choose Edit Permissions,
as shown in Figure 3-8.
Figure 3-8. The Edit Permissions dialogue box
Finally, you arrive at the dialogue box shown in Figure 3-9, where you can choose
between three types of credentials: Windows, database, and Microsoft.
29
Figure 3-9. Changing your login credentials for a database
The type of credentials you will need depends on how the database administrator
has set up your account.
Clear Permissions
If you need to remove and/or replace existing permissions that you used to connect to a
data source, follow the same process as editing permissions. (See Figure 3-7.)
Privacy Levels
To control the potential leakage of your data, you can control the privacy levels of the
data in the Power Query Editor. If you are only working with data from within your
organization, you probably don’t need to worry about setting the privacy levels for your
data. However, it is important to understand what the options are both for the PL-300
and if you need to use them in your practice:
• None: There are no privacy restrictions on this data source. It can be

combined with other data without any restrictions.
• Public: This data can be combined with other public or

organizational data sources, and the data is visible to anyone.
However, only files, Internet data sources, and workbooks can be
marked as public.
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• Organizational: If you mark a data source as organizational, that

data source can be combined with other data sources classified as
“organizational.”
• Private: A data source classified as private will isolate that data

completely. It cannot be combined with any other data source, even
other data sources classified as private.
You can access the Privacy Level in the Edit Permissions dialogue box as shown
in Figure 3-10.
Figure 3-10. The Privacy Level
The challenge with setting privacy levels is that you can set them too rigorously.
If you do so, you can incur a Formula.Firewall error in your query. Another concern
with privacy levels is that they can slow down a refresh once your report is published
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in the Service. There is an option to disable the privacy levels in the File ➤ Options
and settings ➤ Options ➤ Global ➤ Privacy menu. If you do choose to disable
the privacy levels, you must be sure that you are only working with data within your
organization’s control.
Selecting a Storage Mode

In addition to entering credentials, you will also need to determine a storage mode (if
applicable) for the data source. For sources like SQL Server, you will be presented with
two options: Import or Direct Query. Knowing the differences (and limitations) of these
modes is included in the PL-300 exam.
Import
The default storage mode is Import. In this mode, Power BI extracts a copy of the
selected tables (or views) and stores them in the Analysis Services database that is
spun up when you create a PBIX file. Import does not affect the source of the data—
you are not “writing back” to the source in any way. Import is a copy of the data at the
time of extraction. Contrary to your initial assumption, you do not need to work with
a constantly refreshed copy of the data to build your report. If the data that you are
working with is representative of the latest data, that is sufficient.
What does it mean for data to be representative? It does not mean that the values are
the same or the most recent. It means that the structure of the data remains consistent as
data is added, updated, or deleted.
Using the Import mode is a much more efficient way to process your queries: your
report will be more responsive. You will also have full control over the data model—you
can add measures, create the tables you need, and structure relationships optimally.
Direct Query
When I teach a class on Power BI and Direct Query comes up, invariably a student says,
“You should always use Direct Query so you can have the latest data.” Not to put too fine
a point on it, this is not necessary. It is true that if you use Direct Query you will always
be using the latest data. But you will pay a performance price for that timeliness. And you
don’t usually need to work with the most recent data. If the data you are working with is
representative (see earlier) of all the data, working with older data is not an issue.
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Direct Query creates a connection between the Power BI Desktop and the data
source. Your report’s responsiveness will be dependent on the latency of this connection,
something that is probably not in your control but can negatively affect your report
performance. You will not be able to perform any transformations or modeling of
the data—you must use the data as is. If the data has been fully prepped for all your
reporting requirements, this restriction may not be an issue. But you need to be sure that
it meets your needs. Using Direct Query can also have a negative impact on the server
that you are connecting to; be sure to talk to the database and/or server owner to make
sure that your report doesn’t create an inordinate burden.
Before you choose Direct Query as your storage mode, fully investigate whether the
data really needs to be up-to-the-minute. Here are some questions you can ask yourself
or your report consumers:
1. How often will the report consumers act on the data? If the data
is only actioned once a day, or even twice a day, you don’t need
Direct Query.
2. Do you have a lot of historical data in your dataset? If you have

data that is several years old, typically you do not need the data
from five minutes ago, because you are making decisions across a
wider time frame.
3. Does the data change significantly in real time? How often is the
data refreshed at the source?
4. Are parts of the source data refreshed at different rates? If yes, you don’t
want to use Direct Query because parts of your report could conflict.
Don’t choose Direct Query unless you have some overriding business justification
for it; the disadvantages often outweigh any advantages.
For Future Reference: Writing Your Own SQL Code

In the same dialogue box where you see the Import and Direct Query options, you will
also see an Advanced drop-down. This is where you could write your own SQL to extract
exactly what you need from the source. Writing your own SQL statement immediately
breaks “query folding” (explained in Chapter 4), which is a bad thing. If you choose to
write a custom SQL query, do so only if you are confident that you can write a better
query than Power Query can generate.
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Live Connection
When you connect to an Analysis Services source, it is called a Live Connection. These
three sources are SQL Server Analysis Services Tabular, SQL Server Analysis Services
Multidimensional, and Power BI Service dataset.
Note on Hybrid Tables In December 2021, Microsoft announced the ability to

combine data that has been imported and data that is accessed via Direct Query.
These are called hybrid tables and are accomplished by partitioning the data. The
primary benefit of a hybrid table is you get the speedy performance of imported
data and the latest data via Direct Query. Partitions are not covered in the PL-300
exam and are beyond the scope of this book, but I want you to know what is meant
by hybrid tables.
Using Different Data Sources

The likelihood is that you will be connecting to data sources that are used heavily in your
organization: your ERP system (finance, accounts payable/receivable, inventory) and
your CRM system (customers, sales pipelines, marketing) are the most prevalent. You
can browse the list of connectors under the Get data menu to find the right connector as
shown in Figure 3-11.
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Figure 3-11. Reviewing all the connectors available
And of course, there are always good old Excel and CSV files. But there is a whole
new world of data sources that you have (potentially) available to you. (Whether you
have them available to you or not, you need to know about them for the exam.)
Dataverse
Dataverse is the new name for what used to be called the “Common Data Service.”
Approximately five years ago (don’t quote me on the exact date), Microsoft realized
that within their Dynamics CRM tool, they were sitting on a gold mine: a ready-made
database infrastructure that could be used by non-database-literate folks (like me)
35
to build a database. There are premade tables in Dataverse for commonly used data
structures, such as accounts, contacts, and so on. It’s a database in a box. And even
better, Dataverse is part of the Open Data Initiative, something that Microsoft, SAP, and
Adobe have collaborated to create. You can also use Dataverse to build your own tables,
if you can’t find one that works for you in the premade ones.
Dataverse is the data infrastructure that underpins the entire Power Platform, so
it should not be a surprise that Power BI can connect to a Dataverse model. Dataverse
tables are housed in something called an environment, and you need to have the URL to
connect to an instance of it. That URL will usually contain some reference to “CRM” and/
or “Dynamics.” (Remember, Dataverse emerged from Dynamics CRM.)
Dataflows
A dataflow is a set of data on which someone has performed transformations and saved
that work.
Imagine you have a colleague who is quite skilled with the Power Query Editor. This
person could perform transformations on a variety of data and then share the completed
work as a dataflow. Another use case: Often multiple report creators have the need
to connect to the same underlying data source, but for some reason, they should not
connect directly to the data source. A dataflow can be created that provides the content
(tables, views) that the report creators need.
To use a dataflow, you will need to have permissions for it (which we cover in a
later chapter). Once you have the appropriate permissions, connecting to a dataflow
is not substantively different from connecting from any other data source, as shown in
Figure 3-12.
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Figure 3-12. Connecting to a dataflow in a workspace
Shared Dataset
If someone in your organization has already put a lot of work into creating a dataset,
anyone who has permissions to that dataset can use it to create a new report. We will talk
further in a later chapter about datasets, but the benefit of using a shared dataset is the
time savings. Someone else can do all the work of transforming and modeling the data,
and you can use it all in a report. Just a side note: Using a shared dataset creates a Live
Connection (see earlier).
37
Local Dataset
A local dataset is one sitting on your computer. There isn’t anything unusual about
connecting to a local dataset except when you try to set up the refresh schedule for the
local dataset in the Power BI Service. The Service will not be able to “reach” this dataset
without a gateway, which will be covered in a later chapter.
Using Folders and SharePoint Folders

When you first use the Power Query Editor, you could be forgiven if you think that
you connect to each source, one by one. And, in fact, for some sources, you do have to
perform this action in sequence. But if a source can be put into a folder (on a shared
drive, on your laptop, on SharePoint), you can connect to the folder. What you will be
extracting is a list of what is in the folder (the metadata) as shown in Figure 3-13.
Figure 3-13. The contents of a folder as a query
That list will be your query. There is a hyperlink where you can expand the actual
dataset for each item in the list. If your organization puts files that are related to one
another in the same folder (e.g., monthly budget Excel workbooks), connecting to
the folder is far more efficient than connecting to each workbook singly. You can also
combine the individual files together as a single query, as shown in Figure 3-14.
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Figure 3-14. Options for combining files
Tip You usually combine files that have the same structure: number of columns,
names of columns. If you combine queries with different structures, there may be a
lot of “messy” transformations to perform.
SharePoint folders work the same way, but there is one trick: you need the top-level
URL to the SharePoint. Nothing else will work.
Parameters
A parameter is one of the terms that stumped me when I began to learn Power BI. I
understood a parameter as a boundary or a limit. But within Power BI, it follows another
definition: an arbitrary constant or an independent variable. (All three definitions
courtesy of Merriam-Webster Dictionary.) A parameter does one of three things within
Power BI:
• Provides a value to a function within the Power Query Editor
• Allows a user to enter a value in the Power BI Desktop
• Allows a user to enter a value in the Power BI Service
For the PL-300 exam, you will be expected to know how to change the value of a
parameter, but I want you to understand what a parameter is, where you create them,
and some of the ways you can use them.
39
Tip This is one of the few features where I do show how to create/use it because
parameters can be a little confusing when you are first getting started.
Defining Parameters
All parameters need to be defined in the Power Query Editor; they are part of data
preparation. To define a parameter, follow this list of steps:
Step 1: Select Manage Parameters.
Step 2: Select New Parameter.
Step 3: Populate the New Parameter dialogue box as shown in Figure 3-15.
Figure 3-15. The New Parameter dialogue box
Step 4: Provide a name and a description for your parameter. Use a name that
is unique.
Step 5: Specify the data type for the value that will be supplied to the parameter
(e.g., if you are going to enter dates, specify the Date data type).
40
Step 6: If there is only going to be a restricted list of possible values, you can provide
these values in a list you create or use an existing query that has all the values already in
it. If you want to use an existing column in an existing query, select that column, right-
click, and choose Add as a new query. This will create a new query that is a list (a single
column) that you can then provide as an input to the parameter as shown in Figure 3-16.
Figure 3-16. Populating the Manage Parameters dialogue box
Step 7: Provide a default value for the parameter. This will be the value that displays
when a user first opens the parameter. You can enter a helpful message such as “Enter a
date here” or choose a default value.
Tip If you have ever used the Data Validation feature in Excel, this process
will be very familiar. The only feature this dialogue box doesn’t offer is the ability to
add a message.
41
Within the Power Query Editor

One use case that is very common is to enable users to change file paths easily. Creating
this parameter is straightforward.
Follow Steps 1–5 as outlined earlier in the section “Defining Parameters.” For Step 6,
instead of using an existing query as for Suggested Values, create a list that will hold the
file paths. In Figure 3-17, there are two file paths shown, but the list can contain only one
file path.
Figure 3-17. Setting up a list of file paths as a parameter
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Once you set up the list of values, you can then change the parameter value as shown
in Figure 3-18.
Figure 3-18. Changing the parameter value in the Power Query Editor
In the Power BI Desktop

Once you have created a parameter, you can then use it in the Power BI Desktop. In our
file path parameter example, you can make the parameter available as a data source. The
first step is loading the parameter to the data model, something that does not happen by
default. You must Enable load for the parameter, as shown in Figure 3-19.
The other common use for a parameter is to set up a parameter with a server and
database name pre-populated. This method is useful because it is not uncommon to
need to connect to the same source for different tables or views.
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Figure 3-19. Enabling the load for the parameter
When you have enabled the load, the next time you choose Apply (or Close and
Apply), the parameter will appear in your data model in the Power BI Desktop. To
access the parameter, navigate to Transform data ➤ Edit parameters, and select the
appropriate parameter as shown in Figures 3-20 and 3-21.
Figure 3-20. Accessing the parameters created in the Power Query Editor
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Figure 3-21. Choosing the parameter
Incremental Refresh One of the most common uses of parameters is

incremental refresh. The first time you publish your report in the Service (covered
in a later chapter), you will set up a refresh schedule. Often, you want to bring in
all the data when you first publish and, in subsequent refreshes, only bring in the
new or changed data. Incremental refreshes allow you to specify the start date and
end date of the data you want to target during the subsequent refreshes. Setting
up a RangeStart and RangeEnd parameter is a prerequisite for setting up an
incremental refresh.
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CHAPTER 4
Clean, Transform, and

Load the Data
This chapter covers exam topics around cleaning data, transforming data, and loading
that data into Power BI where it can be analyzed. We cover the Power Query Editor, the
M language that underlies transformations, and various topics relating to data quality.
Accessing the Power Query Editor

After initiating the Get data procedure within the Desktop, the Power Query Editor
(PQE) will open in a new, separate window. This is intentional—the two tools are
intended to work side by side. While you are active in the PQE window, you can minimize
the Desktop window.
What Is the Power Query Editor?

Let’s set the scene. You have a project that requires you to gather data from a variety of
sources. You didn’t (necessarily) originate this data, and therefore it probably needs
some shaping before you can use it. It may have columns you don’t need, or it might
be missing columns you do need. It may not have necessary calculations, or the data
might not be in the right format for you to perform calculations on it. It might have
misspellings, inconsistent abbreviations, blank rows, and null values. Any or all these
things are invariably true for most data sources. Can you go back to the sources and
fix them? Maybe, but most likely not. If the data comes from a database, it has been
created for and is used by a lot of different people. The database owner is probably not
going to change the data to meet your specific requirements. The Power Query Editor to
the rescue!
47
https://doi.org/10.1007/978-1-4842-9013-2_4
Chapter 4 Clean, Transform, and Load the Data
I think the Power Query Editor is the best tool Microsoft has ever created! And you
can use it through the Power BI Desktop, through Excel, or through the Power BI Service.
The Power Query Editor is not a standalone application; it must be accessed through the
Power BI Desktop or Service or through Excel. You can open it in one of two ways:
1) Get data on the Home tab
2) Transform data on the Home tab (as shown in Figure 4-1)
Figure 4-1. Accessing the Power Query Editor using Transform data
The PQE allows you to take the raw data (in the form of queries) and work with it to
perform all the changes you need to make it work for you. What kinds of changes?
1. Deleting, merging, combining, and splitting columns
2. Deleting top, bottom, and alternate rows
3. Changing the data type of a column
4. Combining queries together (merging, appending)

5. Duplicating or referencing a query
6. Renaming and documenting columns, queries, and steps
7. Replacing values, blanks, and errors
8. Adding new columns
9. Adding new calculations
This is not a comprehensive list of all the types of changes (called transformations)
you can perform, but to pass the PL-300 exam, you should be conversant with all the
preceding transformations.
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You use the ribbon tools to specify the transformations you want to perform
for each query. Your mouse clicks are captured and recorded in individual steps,
called Applied Steps. (If you are familiar with macros in Excel, this process will sound
familiar.) Each step is “translated” into M and is visible using the Formula Bar
(see Figure 4-6 for an example).
To become a very proficient “transformer” (sorry—couldn’t help myself!), you need to
be very familiar with the extensive available commands. You do not need to know how to
write M from scratch, but some basic M skills are helpful on the exam (and in real life!).
Tip Turn on the Formula Bar under the View tab. Leave it on because it is the
fastest way to absorb M while going about your transformations. Each action you
perform using the ribbon is recorded in M and is visible in the Formula Bar, as
you can see in Figure 4-2.
Figure 4-2. The Formula Bar visible
Let’s examine an M statement, using a simple example shown in Figures 4-3 , 4-4,
and 4-5. I am going to split a column into two columns.
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Figure 4-3. Column to be split
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Figure 4-4. Splitting the column by delimiter
And here are the resulting two columns:
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Figure 4-5. One column split into two
Now that we have the example set up, let’s look at the M that was generated by this
transformation, shown in Figure 4-6.
Figure 4-6. The anatomy of a sample M statement
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The M Language
You don’t have to be able to write M from scratch, but knowing some basic facts about M
is helpful:
1. M is a separate language from DAX. It is used in the PQE, not in

the Desktop.
2. M is case sensitive. Pay attention to upper- and lowercase!
3. M is a functional language. You use a function to perform an action.
4. An M function has arguments (just like in Excel) that are separated

by commas.
5. In M, when you see curly braces “{}”, that indicates a list.
6. To see the entire script you have written in the query you are
working on, open the Advanced Editor on the Home tab.
Undoing and Redoing a Step

One of the first things I look for in any application is the Undo feature. It just makes me feel
more secure. But in the Power Query Editor, you can look all day long, and you will not
find an Undo feature in the ribbon. The way you fix mistakes is by working with the relevant
Applied Step. Each step will have a red X if you mouse over it, as you can see in Figure 4-7.
But don’t be hasty—the Power Query Editor is very flexible. You can Redo a step that has a
gear icon next to it. You can also rearrange steps by dragging them up or down the list.
Figure 4-7. Undoing or redoing a step

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Naming and Documenting

In addition to data not meeting your requirements, it often does not have user-friendly
names. If your source is a database, you will often see column names prefixed with
the term “DIM” or “FACT”—more on these prefixes in Chapter 5. You should rename
columns and queries with names that make sense to your report readers. Two columns
in the same query cannot have the same name, but you can have columns of the same
name in different queries. In fact, you should make sure that your key columns have the
same names in different queries. That will make it easier for you to relate them in the
data model and easier for your report reader to know that they represent the same value.
You may have seen names where there are two words joined by an underscore
(Name_Name2). Should you have spaces in the names of your columns and queries?
Spaces are more familiar to your users, but if you have a space in your table name, you
will always have to enclose it with single quotes (e.g., ‘Name Name2’).
Tip Get in the habit of always putting your table name in single quotes—then,
when a table name requires single quotes, you won’t be wondering what is wrong.
If there is a naming convention in your organization, follow it. If there isn’t a naming
convention, establish one. Column and query names will be consistent.
Rename all your columns in the query as one Applied Step. That way, when you
look for the step where you renamed a column(s), it will be in one step. It doesn’t matter
if you do it at the beginning or end of your process, but because you may be creating and
deleting columns, you may want to save it until close to the end.
You can also rename individual steps, something I advise. Sometimes the Applied
Steps list is quite long—it will be much easier to find a particular step if it is descriptively
named. You can name a step by right-clicking it and choosing Rename. The one type
of step I always rename is one in which I have filtered out some data. That way, when
I panic, I can easily find that step and undo or redo it, as shown in Figures 4-8, 4-9,
and 4-10.
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Figure 4-8. Filtering out data
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Figure 4-9. Renaming the resulting step
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Figure 4-10. Much easier to find when in a panic
While you are naming things, it is a good time to document your query and your
steps. On the Applied Steps panel (on the right of the Power Query Editor window),
there is a hyperlink label All Properties. Click the hyperlink and enter a description
of the query as shown in Figure 4-11. Bonus: When you bring the query over into the
Desktop, the description will appear in the tooltip for the table!
Figure 4-11. Documenting a query

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Even more importantly, you can document a particular step as shown in Figure 4-12.
Right-click the step and choose Properties. Enter a description of what you did
and why.
Figure 4-12. Documenting a step
Bonus: If you add a description to a step, a little circle with an “i” in it appears next to
it in your Applied Steps list.
Tip I always document steps when I filter data, remove columns, or make other
changes that may not be obvious to me or a colleague after some time has passed.
There’s an old expression a stitch in time saves nine. It really applies to

documentation—do it while you are during the work. You (or your colleagues) will be
grateful later!
Tip Any documentation you add will be visible once you have applied your
changes (see “Loading Your Queries (or Not)” below).
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Data Quality and Distribution

If you are connecting to a data source you are not familiar with, you don’t necessarily
know what to expect. Will the data have lots of errors? Will there be a lot of blanks or null
values? Inconsistencies? We all hope that the data will be perfect “out of the box,” but this
is usually not the case, which is why one of your first steps should be to enable the Data
Preview tools on the View tab as shown in Figure 4-13. Specifically you should enable:
Column quality
Column distribution
Column profile
Figure 4-13. Turning on column profiling
Each of these features will introduce new elements to your screen real estate, so you
may not want these features on all the time. Looking at them when you first bring in the
data is a good practice; then you can turn them off after you have assessed your data.
Here are some suggestions for things to look for in these boxes:
1. Are there empty or blank values in a column? Decide what your

strategy will be for filling these blanks. Do you want to put in a “0”
or an “N/A” or a “blank”? Using Replace Values is a simple way to
make these changes, but make sure you know if the empty value is
truly blank or is a null. Blanks and nulls are treated differently in
the Power Query Editor.
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2. What is the ratio of distinct to unique values? Distinct indicates

the number of different values present in the column. (If you have
a list {1, 2, 3, 4}, there are four distinct values.) Unique indicates
the number of values that are not repeated. (In a list {1, 1, 2, 2, 2,
3, 4, 4}, there is only one unique value.) A ratio of one to one (or
close to 1/1) means that this column has very high cardinality
(shown in Figure 4-14)—a term I will explain below. A ratio of 1
to 0 or 1/0 is good (shown in Figure 4-15). This means that every
value is repeated at least once.
Figure 4-14. Example of a high-cardinality column
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Figure 4-15. Example of a low-cardinality column
3. What is the distribution of values? Do you see different types of

data in the same column (i.e., text and numeric)? Part of your
work will be to make the values in a column a consistent type
(either a text or number).
Once you have scanned your data and noted any “problem” areas, you can return
to the View tab and turn off the Data Preview tools. You will always have the Profile
shortcut bar visible, right under the column headers as shown in Figure 4-16.
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Figure 4-16. Simplified data profiling is always available
Keys and IDs

It makes intuitive sense that every collection of data has something that uniquely
identifies each row (or data point). Otherwise, how would you tell rows apart? Or identify
duplicates? A column that contains a unique identifier is called a “key” in database
terminology. A key can be native to the data (e.g., an employee ID number in a table with
employee information). It can also be something that the database designer has added.
Regardless of where the key comes from, it is a unique identifier for the data, and there
must be one present for the data model to be constructed.
If you are extracting your data from a data warehouse or a database, a column that is
the unique identifier is usually going to have the word “key” in its title. But if you don’t
see a column with “key” in its name, open the Data Preview tools and look for a column
with a 1/1 ratio for distinct/unique: it is likely to be a “key” field, as shown in Figure 4-17.
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Figure 4-17. A good example of a key column
If you have two columns with a 1/1 ratio, scrutinize each of them to see which you
should keep. A key column has (by definition) high cardinality, which means it will be
very “expensive” to “store.” I hate to keep putting you off, but we will get to cardinality.
(It gets its own section!)
When a key column is present in another table, it is called a “foreign key.” When it is
in its own “home” table, it is called a “primary key.” You may not see these terms directly
on the exam, but the concepts they represent are critical. You can connect two tables
together by matching the primary and foreign key columns. If we were working in a
database, we would call this process “joining.” In Power BI, the term “join” is not used;
rather, we create “relationships.” You need to have relationships between tables for the
data model to work. (See Chapter 5.)
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As part of your transformation process, you must ensure that each query has a
column that serves as the “key.” Simplify this column as much as you can. For example,
if the ID has two components (1234-56789) and only one of the components can serve as
an ID, split the column and reduce the key down to the minimum number of characters
to uniquely identify each row.
For Future Reference: Native and Surrogate Keys
A native key is something that the business (or the data owner) uses to uniquely
identify a data point, for example, employee ID for employees.
A surrogate key is a unique ID that is added to the data by a database owner. The
advantage of a surrogate key is that it is independent of the business, so does not
change, even if the business changes its methodology for identification.
For example, the HR department assigns an employee the ID number XYZ123. The
database administrator assigns the same employee the ID number 123456. Both
IDs are unique, but the ID 123456 is the surrogate key and never changes even if
the HR department changes their ID taxonomy to 123XYZ.
Data Types Matter!

When I taught Excel to beginners, one of the points I emphasized was to not leave a
column’s data type as General. This is equally (if not more) true in Power BI. The wrong
data type is not a net-neutral decision. There are some rules that you need to follow
when assigning a data type to a column:
1. Currency should be stored as a Fixed Decimal type. This

data type stores a number at four digits of precision after the
decimal point.
2. A Fixed Decimal type is not the equivalent of a Decimal type.
3. A Decimal type stores up to 15 digits, including numbers before

and after the decimal place. For example, if I have a number that
is 13 digits before the decimal place, the Decimal data type will
only store two digits after the decimal place, resulting in a loss of
precision.
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4. Dates should be stored as a Date data type. If you need to store

a value for Time, store it in a separate column. (Don’t worry
about formatting a date column—that happens in the Power BI
Desktop.)
5. If you know your PBIX file will be consumed by someone in

a different region of the world, you should assign Date, Fixed
Decimal, and Decimal using the Locale option, shown in
Figure 4-18. This feature will properly convert a date from US
format (Month/Day/Year) to rest-of-the-world format (Day/
Month/Year) automatically. It will do the same for Fixed Decimal
and Decimal—it switches the decimal place to a comma and vice
versa—all without any manual intervention.
Figure 4-18. Accessing Using Locale in the Data Type menu
Once you have accessed Using Locale, set the data type as normal, as
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Figure 4-19. Set the data type as normal
6. If you can store a value as a Whole Number, do so. A whole number

is going to be the “cheapest” way to store values.
7. If you can avoid storing a value as a Text value, do so. String (text)
values are the most “expensive” way to store values.
8. If you have two columns in two different queries that will be

used to link the two tables together (once we get to the Power BI
Desktop), make sure that the two columns have the same data
type. (As mentioned earlier, it is nice if they have the same name
as well, but that isn’t strictly required.)
Food for Thought
A colleague told me he once saved 30% in his overall data model size by changing
a column from the text data type to the whole number data type. Indeed, data
types matter!
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Be deliberate and intentional in your data type choices. Checking the data types
should be the last thing you do before you finish your query transformations. Watch out
for extra Changed Type steps. You are usually safe removing these as they appear in your
list of steps. Most of the time they are unnecessary. (There are always exceptions. If the
Changed Type is necessary to perform a step below it, do not delete it. You will break the
subsequent steps.)
For Future Reference: Query Folding

This is the feature you don’t know you need until you break it. When you connect to a
data source that is powered by something (meaning a server), you can “fold” the work
of doing the transformations back to that engine. For example, if you connect to a data
source on SQL Server, there’s an excellent chance that the server supports folding. If so,
the PQE is going to fold back the transformations to the server to perform them and thus
get them done faster. (Servers typically have more power than our laptops.) But there
are some transformations that will break query folding, and changing a data type is one
of them (usually). That’s why I said that you should delete any gratuitous Changed Type
steps that the PQE creates. That is also why I said that changing data types should be the
last step you perform on your query. All the previous steps will be folded back, speeding
up the process.
There are sources that have no underlying “engines”: Excel, CSV, and PDF come
to mind. When a query originates from one of these types of sources, there is no query
folding. One school of thought is “don’t worry about breaking query folding in these
queries.” But I disagree.
Tip Practice the same good habits regardless of whether the query type supports
folding. Then you won’t accidently break folding when it is available because of
sloppy practices.
How do you know if query folding is happening (or not)? On your Applied Steps
panel, select a step and right-click. If the View Native Query is grayed out, then query
folding is not happening. In Figure 4-20, query folding is happening.
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Figure 4-20. Query folding is occurring in this step
If you think it should be, go back up your list of steps until you find the step where
it was broken. (Remember, it will never work with Excel, CSV, or PDF.) If View Native
Query is an active option, click it. A window will then open in which you can see the M
translated into the “native” language of the source server as shown in Figure 4-21.
Figure 4-21. Example of a native query

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One final note: Query folding is probably not going to show up on the PL-300, but
while I want to help you pass the exam, I also want you to become a skilled Power BI
practitioner. Knowing how to use query folding to speed up your transformations is
one skill that you should have.
Your Chance to Practice
Look up Alex Powers’ 30 days of query folding on YouTube. It is a great opportunity

to understand what steps do (and don’t) break folding.
Replacing Data
Blanks and Nulls
The Power Query Editor treats Null and Blank values differently. For both values, you
use the same technique to replace them: Replace Values as shown in Figures 4-22
and 4-23.
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Figure 4-22. Replacing values in a column
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Figure 4-23. For null values, be sure to enter “null”
For blank values, leave the Value To Find box empty.
Errors
Errors are a little trickier. If you are lucky enough to have all the errors show up in the first
1000 rows, you can review them and determine the issue. You can see the error source by
clicking the cell with the error, as shown in Figure 4-24.
Figure 4-24. Displaying the reason for the error
You can also click the hyperlink for the error. This will result in a new step being
added, which may not be necessary for diagnosis. If you right-click the Data Quality
peek bar, there is a contextual menu specifically for handling errors, as shown in
Figure 4-25.
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Figure 4-25. Several options for handling errors
You can remove or replace the errors from this menu. But what if you suspect that
you have errors in rows that are not included in the first 1000 rows? You can set the
Power Query Editor to profile all the rows of your data. There is a drop-down box on the
bottom left-hand side of the screen you can toggle, as shown in Figure 4-26.
Figure 4-26. Changing the profiling behavior
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Once the profiling behavior is changed, the Data Quality peek will reflect all the
rows. If there are errors, they will be highlighted under the Error category, shown in
Figure 4-27.
Figure 4-27. After changing the profiling behavior
This example does not have errors, but if it did, they would be reflected in the Error
category in the Data Quality peek.
If the errors are not present in the first 1000 rows, how can you determine how to fix
them? Use the Keep Errors option in the Data Quality peek context menu, as shown
in Figure 4-28.
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Figure 4-28. Choose Keep Errors
You will now have a query with just the errors, as you can see in Figure 4-29. (It might
be a good idea to duplicate the query first if you want to preserve the query in its original
state. Duplicating a query is discussed below.)
Figure 4-29. Now only the errors are displayed
Now you can diagnose the errors and take the appropriate measures to fix them.
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Adding New Data

If only the data sources to which we connect had all the data we needed! But all too
frequently the source(s) you are using lacks something important. There are two types of
new data you can create in the Power Query Editor: a new column or a new table.
Adding a New Column

There are several ways to create new columns:
• Column from Examples
• Custom Column
• Conditional Column
• Index Column
• Duplicate Column
The correct option is the one that most efficiently performs the necessary task. For
example, if you want to add a new column with the country “United States,” you could
use either Column from Examples or Custom Column. Figures 4-30 and 4-31 show both
methods.
Figure 4-30. Adding a column from examples

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Figure 4-31. Adding a custom column
I have provided these two examples to illustrate that there will often be several
ways to perform the same task. Which method you choose will vary based on your
understanding of each technique and the requirements of your task.
Adding a New Query

To create a new query, you have several options. You can create a blank query—
essentially a blank sheet of paper. You can also duplicate an existing query, something
we will cover in detail later in this chapter.
Keep Only What You Need

I tell my students that the Power Query Editor is very forgiving. It will allow you to
easily fix or change a step that you created earlier in the process; very few decisions
are irreversible. With that in mind, be ruthless as you look at your queries. Don’t need
a column? Remove it. Don’t need an entire query but just part of it? Combine it with
another query, either as a merge or append. One of your main objectives is to streamline
and simplify the data before you bring it into the Power BI Desktop. Do not bring a query
or a column over “just in case.” You can always come back for it.
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Combining Queries
Append
Imagine a scenario in which you have 12 different Excel worksheets, each for a different
month in the year. You bring each of them into the PQE, and now you have 12 different
queries. You have a perfect opportunity to streamline the queries. You can choose
to append all of them into one new query (e.g., Append Queries as New) or append
them into an existing query (e.g., append February into the January query and so on).
In Figures 4-32, 4-33, and 4-34, there are four queries that will be combined into one
separate query. (In these examples I am using Append, but these remarks apply equally
to Merge.)
Figure 4-32. Appending queries as a new query
The following dialogue box will open:
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Figure 4-33. Appending multiple queries into a new one
Figure 4-34. The new query
Merging
The mechanics of merging two queries are like those you use when appending, with
one key difference. When appending, it is a good idea to ensure that the structures of
both queries (number, name, data types of columns) are the same. With a merge, it is
important to understand exactly how you want to merge the two queries. There are
seven different join patterns, which I will explain in the following.
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The default join is a left outer join (Figure 4-35). In a left outer join, records in one
query are compared with records in a second query. Because a picture can replace 1000
words, I am illustrating each type of join with a simple diagram.
Figure 4-35. Left outer join: all rows from the left, matching from the right
The next most common type of join is a right outer join. This is the inverse of a left
outer join (Figure 4-36).
Figure 4-36. Right outer join: All rows from the right, matching from the left
Next up is a full outer join (Figure 4-37). This type of join merges the two queries
regardless of matches.
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Figure 4-37. Full outer join: all rows from both queries
The full outer join (Figure 4-38) is very effective for identifying where two queries
do not match up. The direct opposite of the full outer join is the inner join.
Figure 4-38. Inner join: only rows that are present in both queries
By now you have probably figured out what is next: the left anti join
(Figure 4-39).
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Figure 4-39. Left anti join: only rows in Query A that are not matched
Next up, the right anti join (Figure 4-40).
Figure 4-40. Right anti join: only rows in Query B that are not matched
Finally, the full anti join (Figure 4-41).
Figure 4-41. Full anti join: only rows in both queries that are not matched
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Duplicating a query
In the preceding example, one option you have is to duplicate one of the queries and
then append all the other queries into the duplicate. When you duplicate a query, you
are making an exact copy, shown in Figure 4-42. There are other times when duplicating
a query is helpful, for example, when you need to preserve the original query as it is.
Figure 4-42. Duplicating a query
A Matter of Style
Lots of choices you make in the Power Query Editor are questions of style. When
appending files, I prefer to append (or merge) them all into one new query, leaving
the originals as is. But this isn’t a “must-do.” Experiment with different methods so
that you can choose the right one in each circumstance.
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Referencing a Query
Now let’s think about it another way. What if the original query has many Applied Steps
(transformations) and you are still working on it, but you need to copy the query and
have it reflect all the work you are continuing to do on the original query? Reference the
original query as shown in Figure 4-43. It will create a second version of the query, but
any changes you make in the original query will cascade to the second version.
Figure 4-43. Referencing a query
Deleting a Query
You can delete a query if you don’t need it as shown in Figure 4-44.
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Figure 4-44. Deleting a query
You can’t delete a query that is being used in another query (e.g., if you have
appended or merged it into another query).
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Working with Some Data

If your data has millions of rows, you do not need (or want) to work with all the rows to
decide on your transformations. Or you may not want certain rows to appear in the final
report. Either way, you can filter your data in the PQE to limit what you are working with.
Filtering excludes rows that do not meet the filter conditions. These rows will not appear
in the finished report. If you want to work with only a subset of the data during the report
development process, remember to remove the steps in which you limited the rows
before publishing the report.
Only 1000 Rows?

In the lower-left corner, the Power Query Editor displays the number of columns the
query has and how many rows it has scanned (previewed)—up to 1000 rows. At first
glance this seems problematic, but it isn’t because you are not actually transforming the
data right now. You are writing a script of transformations that will be performed on the
data when you load the data into the Desktop. (Don’t worry. You haven’t missed that
part—we haven’t gotten there yet.) All you need is a representative sample of the data.
The presumption is that 1000 rows are sufficient for you to understand the structure and
layout of the data and make appropriate decisions. If you need to see more values, you
can use Filters ➤ Load more to see up to 1000 unique values in each column, as shown
in Figure 4-45.
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Figure 4-45. Using the Filters panel to see all the unique values in a column
But there’s a hitch: the Filters panel cannot display more than 1000 unique values,
as you can see in Figure 4-46.
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Figure 4-46. Only 1000 unique values can be displayed
If you have more than 1000 unique values and you need to filter some out, you must
use the manual filters to create the filter you need as shown in Figure 4-47.
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Figure 4-47. Creating a manual filter
If you cannot filter without seeing all of the data, you can scroll through your data,
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Figure 4-48. Scrolling through data in the Preview window
Scrolling through thousands of rows of data is tedious at best and impracticable at

worst, which is why working with representative data is so important. If the data you
have is very inconsistent, you may need to go back to the source to clean it prior to being
able to use the Power Query Editor.
Once you create a step to filter out rows, I would strongly recommend renaming and
documenting that step (see earlier).
For Future Reference: Future-Proofing Your Work

If only data would stay the same. If only users would never remove or add columns to an
Excel worksheet. We often don’t have much control on the data we work with; therefore,
we should never assume that there won’t be any changes. Here are just a few of the types
of changes that can occur:
1. Columns are renamed, added, or deleted.
2. Files are moved, added, or deleted.

When you are working with a database, the data is probably much more stable. But if
your data source is Excel, you have a higher likelihood of having columns changed. You
need to build your transformation script such that if a change happens, your script can
handle it without breaking. This is called future-proofing. The first step is to make sure
your Formula Bar is visible and read the M for every step you create.
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Excluding and Including Columns

When removing multiple columns, depending on how you make your selection (as a
Remove Columns, Remove Other Columns, Select Columns), the M will be constructed
differently. In Figure 4-49 a column will be removed. In Figure 4-50 only explicitly named
columns will be kept.
Figure 4-49. This step will remove a column called “Vendor Number”
Figure 4-50. This step will only keep the explicitly named columns
In Figure 4-49, one column has been excluded explicitly by using Remove Columns.
What happens if the next time the data is refreshed another column is added? Will the
new column appear in the report? In this example, the answer is yes because it has not
been specifically excluded.
In Figure 4-50, three columns have been specifically included using Select Columns.
What happens if the next time the data is refreshed another column has been added to
the data source? Will the new column appear in the report? The answer is, no, it will not
because it has not been specifically included.
There are many techniques to write M so that it is flexible and can handle changes
to the source data, almost all of which are beyond the scope of this book. But there are
several good books that have been published in which you learn how to future-proof
your queries, which I will list at the end of the chapter. For the PL-300, learn to recognize
an M expression that will break your query or perform unexpectedly. For real life,
invest some time in learning how to future-proof your queries—your future self, and
colleagues, will thank you.
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Resolving Errors in Your Query

When you see the dreaded yellow error symbol in a query, it can be a little alarming
(Figure 4-51)!
Figure 4-51. A lot of alarming errors!
Hopefully you won’t often see this many errors, but the resolution process is always
the same. Start with the step that has the error and then select each step preceding the
one with the error, until you find a step that isn’t broken. Then identify what happened
between the last working step and the first broken step.
The good news is that most errors are one of two types: a broken file path or a prior
step in the wrong sequence. I covered broken file paths in the previous chapter, so here
I will talk about a few common types of steps that break other steps. (I can’t cover every
possible error type.)
Incorrect Data Type

Usually, you set your data types as your last step in the query because the Changed Type
step will break query folding (see earlier). However, there are times when you need
to perform an operation on a column or columns. If the existing data types are not
compatible with that operation (e.g., you try to multiply two text columns), you may
produce an error. The solution in this case is to insert a Changed Type step before the
operational step.
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Missing or Renamed Column

If you rename or delete a column that a subsequent step depends on, the Power Query
Editor will generate an error. In Figure 4-52, I have engineered an error by renaming a
column in the Renamed Columns step that then breaks the Added Custom step (and all
following steps).
Figure 4-52. I renamed a column too early!
No matter the type of error, to troubleshoot I start at the broken step and then look
at each step above it in turn. In this case, I would find that the Renamed Columns step
caused the problem, and I can fix the error by deleting that step. Sometimes you must do
more radical surgery and rearrange or redo your steps.
For Future Reference: Reusing Your Work

A well-written M script can be a work of art. That may seem an extravagant statement,
until you spend a considerable amount of time building one! A lot of thought goes into
choosing the correct steps, in the right order, preferably without breaking query folding
(see earlier), and planning for future changes to the data. It is nice to know you can reuse
your work.
The Advanced Editor

The Formula Bar reflects the M that has been generated for the step currently selected.
If you want to see all the M that has been generated for a particular query, you need to
open the Advanced Editor on the Home tab, shown in Figure 4-53.
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Figure 4-53. The M for a query, in the Advanced Editor
While using the Advanced Editor is beyond the scope of the exam, I want you to
know what it can do for you. If you need to modify several steps and you feel confident in
your M coding skills, you can edit the M directly in the Advanced Editor. Additionally,
M steps that you see in the Advanced Editor can be copied as plain text and pasted into
another query.
When you first start editing M in the Advanced Editor, there are some common
pitfalls:
• Make sure that you have a comma after each step except the last one
(the one just above the in statement).
• Make sure that your M script starts with a let statement and ends
with an in statement (unless you are using functions).
• The in statement usually references the last step name.
• The Source step (the first one) must point to the right location for
your data source.
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• When copying and reusing M in another query, check anything that

is “hard-coded” (in double quotes) to ensure that an item with that
name is present in the destination query.
• When copying and reusing M in another query, check all the step
references to ensure that they are present in the new query.
C
opying a Query
An even easier way to reuse the M script is to copy the query on the Queries panel. Select
the query on the Queries panel (on the left side of the PQE) and then Ctrl+C. Open the
PQE window for another PBIX file and Ctrl+V. The entire query is now available to the
second PBIX file.
Copying Parts of an M Script

In the Formula Bar, you can see the M for each step. In the Advanced Editor, you can
see the entire script. You can edit the M here (and in the Formula Bar), but it might be
easier to copy the script and drop it into a text editor. (I use plain-old Notepad.) You can
copy elements of the script (shown in Figure 4-54) and then paste those elements into
the Advanced Editor for a different query in which you want to reuse the M.
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Figure 4-54. Sample of an M script to be copied into another query
Like all surgery, be careful when you do this. Here are some common “gotchas”:
1. Step names are not the same in the two queries.
2. Column names are not the same in the two queries.
3. The source reference is different (this is usually in the top step).
4. Omitting the comma at the end of a step.
5. Including the comma in the last step.
Take your time and pay attention to the details. Don’t try to edit in a hurry; that is the
fastest way to break your M script.
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Loading Your Queries (or Not)

Once you have completed your work, it is time to load your changes into the data model.
It is important to understand exactly what is happening when you do this. The first
thing that will happen is that the script, as it is written, is applied to the full set of the
data that you have included. Sometimes, though, you don’t want to load a particular
query. Perhaps it is a “helper” query. A good example of a “helper” query is one that you
appended into another query (as in the example earlier in this chapter). In this scenario,
you don’t need the original query as you have already appended (or merged) it into
another query.
To disable the load of a query, right-click the name of the query and uncheck the box
next to Enable Load as shown in Figure 4-55. This does not delete the query. The query
name will be indicated in italics once you disable it. The “helper” queries will remain
visible in the Power Query Editor but will not appear in the Power BI Desktop.
Figure 4-55. Disable loading to the Desktop
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A Few Tips and Tricks

Here are a few tips and tricks that I hope you take from this chapter. Not all of these are
covered on the PL-300 exam, but they will all serve you well:
1. Document your queries and steps.
2. Keep like steps together.
3. Name your steps.

4. Data types matter—be intentional in selecting them.
5. Keep the Formula Bar open and read the M for each step.
6. Future-proof your queries to the best of your current ability.
7. Reuse your M script as/when appropriate.
8. Change data types as close to the last step as you can.
A
dditional Resources
It is impossible to cover everything about the Power Query Editor in a single chapter.
With that in mind, I want to recommend a few books that can further your knowledge.
• Collect, Combine, and Transform Data Using Power Query in Excel
and Power BI by Gil Raviv
• Master Your Data with Excel and Power BI by Ken Puls and
Miguel Escobar
In Chapter 15, I will provide additional resources, including YouTube and other
Internet resources.
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PART III
Model the Data

CHAPTER 5
Design a Data Model

What is a data model and why is it necessary? This is (perhaps) the most difficult
concept to understand for a business user because Excel works in a flat world. Any
summarization you want to perform requires that all the data is on the same worksheet.
So, at most, you must use some LOOKUP functions to “retrieve” the data you need to
include. While having everything on one worksheet is easy to comprehend, it is unwieldy
and inefficient. Enter the data model.
A data model allows the logical combination of different groups of data (arranged in
tables) without physically combining them. The model is the structure within which you
will define these connections (relationships) between the tables.
Of all the skills we cover together in this book, data modeling may be the most
critical to your success as a Power BI practitioner. Certainly, there are questions on the
exam that test your knowledge of data modeling, and that is our main purpose here.
However, when you use Power BI, by far most of your challenges will arise because of
your data model structure. A good data model is vital for a performant Power BI report; a
bad data model will hinder the speed and responsiveness of the report despite your best
efforts. In this chapter I explain the basic principles of data modeling that you should
know, both for the exam and in real life.
Define the Tables

As we saw in Chapter 4, a query is the form your extracted data takes in the Power Query
Editor. Once you finish all your transformations and apply your changes, those queries
become tables inside the Power BI Desktop. (For example, if you extract data from an
Excel worksheet, it first becomes a query in the Power Query Editor and then a table
once it is loaded into the data model. The same is true for any extracted data.) Once all
your data has been loaded, you will have at least one table and usually many more. Now
we need to define the connections between all these disparate tables. (Remember, they
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https://doi.org/10.1007/978-1-4842-9013-2_5
Chapter 5 Design a Data Model
may come from a wide variety of different sources and may never have been combined
before. That’s part of the magic of Power BI!) Before we explore relationships, I need to
define some important terminology.
Dims and Facts

There are two primary types of tables in a data model: a fact table and (usually) several
dimension (dim) tables.
Fact Tables Dimension Tables
A fact table contains the data you are reporting on. In retail, Dimension (dim) tables describe the
it could be sales transactions. In medicine, it could be elements of your fact table in greater
appointments and/or outcomes. In manufacturing, it could be detail. A dim table usually has a lot
data from each production line. Fact tables record things that of columns (very wide), many of
have happened (usually), and so you will almost always see which are “strings” or alphanumeric.
a date (and maybe time) stamp as part of a fact table record.
In the dim table, the ID number
A fact table ideally only contains values that are in numeric
for the product (or customer or
format (quantity; date; time; price; unique IDs for customers,
patient) is a primary key. (See
patients, and products; etc.).
Chapter 4, “Keys and IDs,” for more
For example, if the fact table contains sales transactions, information.) In the dim table, the
each record will have an ID for the customer and for the record for that ID number is very
product. Ideally, this ID will be an integer (whole number). detailed: the customer’s name,
This ID is a foreign key that allows the fact table to be address, birth date, demographic
related to the dim table for the customer (or product). info, etc.
The fact table is usually the longest (the greatest number Dimension tables have just one row
of rows) of the tables in the model. There can be two fact for each element being described
tables in a model, but that is a more advanced modeling (customer, product, store, etc.).
problem, so I assume only one fact table in this book.
Models usually have multiple
Fact tables can have many rows for each element such as dimension tables. Ideally, dim tables
product or customer or store. connect directly to the fact table,
but they can be related to other
dimension tables.
A quick note about other types of tables: There can be other types of tables in a data model such as a
factless fact table or a bridge table. This book does not tackle those concepts, nor will the PL-300.
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Using Fields in Visuals

We will be tackling visuals in a later chapter, but I want to introduce the concept of which
types of fields you will use in a visual:
• Dimension table fields are descriptive; they should be used as labels

on charts (e.g., rows, columns, and axes).
• Fact table fields are the values that are analyzed in a visual (e.g.,
summarized, averaged, counted).
Relationships: A Model’s Connective Tissue

There are multiple types of relationships that Power BI supports. Let’s walk through each
of them. But first a word for those of you with a database background: relationships in
Power BI are similar to but not the same as a join. The purpose of a relationship in the
Power BI context is to transmit filters. (Much more on filters later.)
One-to-Many Relationship (1-Many)

Dimension tables have one row for each record (customer, product, store, etc.). (See the
preceding definition.) Fact tables usually have many rows for each element described in
a particular dim table (see the preceding definition). Therefore, the relationship used to
connect a dim table to a fact table is a one-to-many relationship as shown in Figure 5-1.
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Figure 5-1. A one-to-many relationship between a dimension and fact table
In Figure 5-1, both the Product and the fact table have a field called ProductKey.
Because there is only one row for each product in the Product (dim) table and there are
multiple rows for each product in the Sales (fact) table, the relationship is one-to-many.
The one side of the relationship is indicated by a tiny 1. The many side of the relationship
is indicated by an asterisk, as shown in Figure 5-2.
Figure 5-2. The one-to-many icons
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Tip If you can’t figure out which table is your fact table, look for the table that
has lots of rows with repeating customer IDs or product IDs or store IDs (the ID will
depend on what data you are reporting on). Each fact will usually have a date (and
maybe a time) associated with it.
Using the preceding example, if you choose a particular ProductKey in the Product
table, the relationship will convey that selection to the Sales table as outlined in
Figure 5-3. The Sales table is then filtered to only show facts related to the selected
product (or selected products).
Figure 5-3. Filter transmission from the Product to the Sales table
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Many-to-Many Relationships (Many-Many)

The opposite of a 1-many relationship is a many-to-many relationship. If your model
has two tables with multiple rows for the same customer (or store or product), the only
way to connect these two tables is with a many-to-many relationship (meaning there
are multiple rows for each customer in both the fact and the dimension table). I ask my
students to visualize two sheets of paper, each with a list that has multiple lines for the
customer they are interested in. I have illustrated the challenge in Figure 5-4.
Figure 5-4. A dimension table with multiple rows for each customer
How can you select the right rows in the dimension table? What is the difference
between each row listing Customer A in the dimension table? The multiple rows in
the fact table are to be expected; after all, you hope that there are multiple sales for
each customer. We can create a many-to-many relationship between these two tables
and then ask the engine to process through the records. Here’s the problem, and it is
a big one: You run the risk of duplicate counts or of records not being included. Either
way, your report will be inaccurate. If your tables contain millions of records, you are
not likely to spot the error. Your report will also be slow. If you must create a many-to-
many relationship, you can mitigate its potential ill effects by setting a filter direction
(see below). But your best course of action is to redesign your model before resorting
to a many-to-many relationship. Return to the Power Query Editor and simplify the
dimension table. How you do this will vary based on your data, but keep the goal in
mind: you want the dimension tables to contain one unique record for each element
described (customer, store, product, etc.). Usually, you must simplify the dimension
table (de-duplicate, add a field, etc.), which will result in the dimension table having a
unique record for each element. Apply your changes to the model and create a one-to-
many relationship.
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One-to-One (1-1)
The third type of relationship is a one-to-one relationship. A one-to-one relationship
is created between two tables when there is a unique row in both tables for a particular
customer (store, product, etc.). (Don’t confuse this with a fact table that currently only
has one row for a particular customer. In that case, the fact table can have multiple rows
for a customer. It just does not right now.) If Power BI suggests a one-to-one relationship,
this is an opportunity to simplify your data model, as shown in Figure 5-5.
Figure 5-5. Two dimension tables merged
Return to the Power Query Editor and combine the two tables (it will probably be a
merge operation). Apply your changes; you will only have one table and can proceed to
create the standard one-to-many relationship.
Unlike the many-to-many relationship, the one-to-one relationship doesn’t come
with any significant disadvantages. Notwithstanding, if Power BI suggests a one-to-one
relationship, you should try to merge the two tables to streamline your data model.
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For Future Reference: Disconnected Tables

What happens if a table does not have a relationship with any other tables in the model?
If you try to use a field from the disconnected table in a visual with a field from another
table in the model, you will usually see repeating values. There are situations in which a
disconnected table can be useful, but they are not in the scope of this book and are not
included in the exam.
Tip If you see repeating values in a visual, the first place to look is in your model.
There is a missing relationship or a problem with the existing relationship between
the two tables. Do not waste time trying to “fix” the visual—that is almost never
the problem.
Active and Inactive Relationships

There can only be one active relationship between two tables, but there can be as many
inactive relationships as necessary. We will explore one of the most common use cases
for inactive relationships below.
Star Schema
As soon as you get started with Power BI, you will start reading and hearing about
star schemas. This term refers to the “shape” of your data model, but it is much more
metaphorical than physical. In a star schema, the fact table (usually just one) sits at the
“virtual” center of your tables. The dimension tables are arranged in a circle around the
fact table. Each dimension table is connected to the fact table through a relationship.
The star schema is not required. Rather, you should consider it the ideal that you
are striving toward as you create your model. There is a common variant called the
“snowflake” schema.
For Future Reference: Normalized Tables
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A normalized schema is one in which tables have been deconstructed into their
constituent parts. For example, if you have a Product table that has Subcategory
and Category information in it, in a normalized schema, this table is broken
down into three separate tables (or maybe even further). You will see this type of
schema referred to as Third Normal Form, and it is quite common in data modeling
generally.
Power BI aims for a happy medium. You don’t want to break down your tables
to their furthest extreme, but you also don’t want all your data in one table (as
in Excel).
Snowflake schemas are not the worst design for a data model, and sometimes they
are necessary. Remember, the star schema is your ideal data model structure.
Relationships and Directions

Now that we have covered relationships, we must address the direction of the
relationship. Yes, relationships have a direction. In Power BI a relationship is not a join;
rather, it is a method to convey a filter from one table to another.
Single-Direction Relationships
By default, when Power BI creates a 1-many relationship, the direction will be single,
flowing from the one side (usually the dim table) to the many side (usually the fact
table). Recall the example from earlier (Figure 5-6).
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Figure 5-6. Two dimension tables connected by single-direction one-to-many

relationships
This behavior enables you to make a selection in the dim table where there is only
one row for each customer (or product or store), thereby avoiding ambiguity in your
selection. This selection is then transmitted from the dim table to the fact table via the
direction of the relationship. As long as the direction is one way, you don’t have to worry
about incorrect results arising from a bidirectional relationship.
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Bidirectional Relationships
A bidirectional relationship is one in which a filter can be transmitted from either table
in the relationship. This may sound very convenient, and there will be times you will be
tempted to use a bidirectional relationship to solve a data modeling problem, as shown
in Figure 5-7. Avoid this if you can. Bidirectional relationships can introduce ambiguity
(or, worse, errors) in your reports. They can also slow your report down significantly.
With that warning out of the way, there are ways to mitigate the potential damage a
bidirectional relationship can do.
Figure 5-7. Bidirectional relationship
You will be presented with a bidirectional filter in two scenarios:
1. In a 1-1 relationship: These relationships are automatically created

as bidirectional, and largely in this instance, the bidirectional filter
won’t do much damage to your report. The risk of ambiguity is not
present, because both tables have unique rows for each element.
2. In a many-many relationship: This is the scenario in which you

do not want a bidirectional relationship, but a many-to-many
relationship is always created as bidirectional. Usually, you are
going to use one of the tables to filter the other table, so in this
situation, mimic a single-direction relationship by setting the
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filter direction artificially. This selection will mitigate the potential

for ambiguity because the selection is made in one table and is
filtered to the other one.
With all that said, avoid bidirectional relationships as much as possible!
Finally, Cardinality!
In the previous chapter, I mentioned cardinality, and I promised that I would go into
great depth explaining this very important concept. First, a formal definition: A column’s
cardinality is defined by how many unique (non-repeating) values it has. A column that
is a “key” column has, by its very nature, high cardinality. In contrast, a column that
has the same values repeated has lower cardinality. One of your primary jobs as a data
modeler is to reduce or eliminate high cardinality everywhere you can, because a column
with high cardinality is “expensive” to store.
For Future Reference: The VertiPaq Engine
The engine that powers Power BI is called “Vertipaq.” Vertipaq stores and accesses
data in columns (vertically), not horizontally. This method makes Vertipaq very
fast at retrieving data and performing computations. It uses several compression
algorithms, all of which are less effective the higher the number of unique values
in a column. Therefore, a column with high cardinality is “expensive” to store: the
engine cannot perform as much compression.
The best place to reduce cardinality is in the Power Query Editor. Can you eliminate
the column entirely (is it necessary for your reporting)? Can you split the column into
smaller units with more repeating values? For example, here’s a single column with
values separated by a pipe (|) symbol:
Contoso | Mountain Bike| MB-200
This column could be split into potentially four columns:
Contoso || Mountain Bike || MB || 200
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Each of the columns, except the last one (with the “200”), would have much lower
cardinality than the original column. Another common opportunity to lower cardinality
is a date/time column:
4/15/2022 09:43 am
If you are using the time component, you can split the column into two (date and
time), each of which will have much lower cardinality than the original column:
4/15/2022 || 9:43 am
If you are not using the time component, change the contents to date only.
When you do have a column with high cardinality that you cannot simplify (e.g., a
key column), try to store that column as an integer, preferably a whole number. Integers
are easier to compress, so even if the column is “expensive,” you can mitigate the impact
by selecting the most efficient data type.
Selecting the data type for the column is best done in the Power Query Editor, but
you can change the data type in the Power BI Desktop if needed. There are a few other
things you can set for the column in the Desktop:
1. The format of the data: You are not changing the data type
(which is how the data is stored); rather, you are changing how
it is displayed in your report. The only place you can change the
format of the data type is in the Desktop; you cannot change the
data format in the Power Query Editor.
2. The categorization of the data: There are certain types of data that
benefit from being correctly categorized. The most frequently
categorized data is geographic data, shown in Figure 5-8. For
example, if you have a column with a city name and a column with
country names, both columns are text data types. By categorizing
columns—these respectively as “City” and “Country”—you can
ensure that they won’t be inaccurately mapped. (Cities and
countries can have the same name: Columbia, South Carolina,
and Columbia the country.)
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Figure 5-8. Categorizing data using the Column tools menu in the Report view
Another use case for categorization is if you have a column with

a URL that points to a storage location for an image. When you
categorize that column as Image URL, and then use that column in
a visual, it will display the image, not the text string for the URL.
Once you have successfully categorized a geographical field, a

globe symbol will appear next to the field.
Tip This is a Microsoft tool, which means that there are almost always at least
two ways to perform a task. You can categorize data in the Model view as well, as
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Figure 5-9. Data categorization in the Model view
3. The name of the column: Ideally, this is something you did in

the Power Query Editor, but if you forgot or need to change the
name of a column, you can do so in the Desktop. The change will
propagate back to the Power Query Editor, if the data was loaded
from the Power Query Editor.
Adding a Date Table

Almost every data model will have fields with dates in them; quite frequently, there will
be several fields that store dates. In a data model that contains information about orders
(for example), the fact table may have three fields related to dates: order date, ship date,
delivery date. You could use these date fields in your reports, but this will present some
problems:
1) The fact table may not have all the dates between the earliest and
latest dates represented. What if the company in question does
not accept orders, ship, or deliver on the weekends? (Improbable,
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I know, but work with me here.) The fact table will not contain
any rows for dates that fall on a Saturday or Sunday. What if the
company observes holidays that can fall on a weekday (Christmas,
New Year’s Day, Fourth of July)? None of these dates will be
represented in the fact table. These gaps in your data mean that
you will not be able to make accurate calculations of time elapsed
between an order date and a ship date (performed by a simple
subtraction of dates) or any other calculations involving dates.
2) What if your company is based in a country whose weekend falls

on Friday and Saturday?
3) Any reports that display information using your company’s

specific calendar will not be correct, unless your fiscal calendar
strictly follows the Gregorian calendar. For example, if your
company’s fiscal year ends on June 30th, just using dates that are
included in the fact table will not accurately portray your financial
performance.
4) The built-in time intelligence functions in DAX will not work as

designed. These functions will be covered in the next chapter, but
here’s a sneak preview: you will want to use the time intelligence
functions!
By now you are wondering what to do to avoid all these dire circumstances, and well
you might! The answer is simple: add a dimension table specifically for dates. And the
good news is that it is (relatively) easy to do so. A date dimension table (often shortened
to “date dim”) can be constructed in one of three ways, all of which are equally effective.
Which one you should choose depends on your company’s particular data environment:
1. Use one that has been created by someone else and stored in a
data warehouse. If you are lucky enough to have one of these,
rejoice! All you do is to import that table the same way you would
any other table from a data source. The good news is that it will be
accurate, standardized, and complete.
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Tip If your company does not already have a corporate date table, make it your
mission to get one created and stored in an area where anyone using Power BI can
access it.
2. Create one in the Power Query Editor. This method has the
advantage of taking up less “space” in your model (more on that
in the next chapter). You can readily find the M code for date
tables that have been created by experts in M such as Ken Puls
and others. Or you can watch one of the several excellent YouTube
videos on the subject and create one yourself.
3. You can use DAX to create a date table in the Power BI Desktop. As
with the M code date tables, there are excellent examples readily
available on the Internet. Most would agree that the best examples
are those provided by SQLBI (I have no affiliation with them, just a
big fan). In the next chapter, wherein we explore DAX more fully, I
will return to using DAX for your date dimension table.
Whichever method you choose (or have available), you need a date table in your
model. Once the date dimension table has been created, there are several steps you must
take for it to be useful:
1. Establish a numerical sort column for the months of the year.

Otherwise, when you use the month column in a report, it will be
sorted alphabetically (e.g., April, August, February, etc.).
Best Practice In your sort column, include the year number and the month
number (e.g., 202101, 202102, 210203). That way, the months and years will be
sorted appropriately in your report.
2. Mark your date table. You will need to have one column that has a row for
every date between the earliest and the latest date present in your model.
This column must be formatted as a date. Once you have successfully
marked the date table, you see a little icon next to your date column that
looks something like an ID card as shown in Figures 5-10 and 5-11.
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Figure 5-10. Marking a date table
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Figure 5-11. The date column indicates that the date table has been marked
For Future Reference: Shadow Date Tables
Without a date table, Power BI creates mini date tables “behind” every date field in
your model; these tables are called “shadow” date tables, and they are problematic
for several reasons: 1) You have no control over them. You can’t add to or modify
them.2) They bloat the data model unnecessarily. 3) They don’t work reliably with
DAX time intelligence functions.There are several ways to get rid of them. The first
is to create a date table (using one of the methods listed earlier), mark it as a date
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table, and establish a relationship between the date dim table and the fact table.
Once you perform these three steps, the shadow date tables are expunged from
the data model for each table connected to the date dimension table. The second
way is to prevent them from being created at all, either for the current file or for
all of your PBIX files. You do this in the File ➤ Options and settings ➤
Options under Data Load, as shown in Figure 5-12.
Figure 5-12. Disabling “shadow” date tables forever
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3. Connect the date dimension table to the fact table via a 1-many
relationship. (Remember, the date dim table is a dimension table
just like any other in your model. There is one row for each date
between the earliest and the latest date in your model.)
Now that I have covered the why and the how of creating a date dim table, we can
return to the first statement of this section: almost every data model will have multiple
fields that are dates. To use each date field in a report visual accurately, the field must
be connected to the date dimension table. But remember: there can only be one active
relationship between two tables, which leads us to inactive relationships.
Inactive Relationships
If you create a second relationship between two tables, the second one will automatically
be inactive. You can’t manually activate a relationship once the report is published,
which is why there is a DAX function called UseRelationship. I will address DAX
in Chapter 7, so don’t worry if you are not sure what a DAX function is. For now, the
important thing to know is that you can create as many inactive relationships as you
need between two tables. Returning to our example, you would create one active
relationship and two inactive relationships between the fact table and the date dim table
(as shown in Figure 5-13):
'FactTable'[OrderDate] to 'DateDim'[Date] (active)
'FactTable'[ShipDate] to 'DateDim'[Date] (inactive)
'FactTable'[DeliveryDate] to 'DateDim'[Date] (inactive)
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Figure 5-13. Active and inactive (dotted lines) relationships
Usually, the field that you use most in your reports is the one that has the active
relationship. In this example, the 'Orders'[OrderDate] field is the most used in reports,
which is why it is the active relationship. If 'Orders'[ShipDate] is more commonly
used in reports, then the active relationship could be between 'Orders'[ShipDate] and
'DateDim'[Date].
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Role-Playing Dimensions
There are scenarios in which you don’t want to use the imactive relationship technique.
Perhaps you can’t identify which date field will be used the most in reports. There is another
way to model the data so that you can use the OrderDate, ShipDate, and DeliveryDate
without having to activate a relationship: role-playing dimensions. In our example, you
would duplicate the DateDim table twice (so you have three total), and each DateDim table
would have an active relationship to the appropriate date field in the fact table:
FactTable[OrderDate] to OrderDateDim[Date] (active)
FactTable[ShipDate] to ShipDateDim[Date] (active)
FactTable[DeliveryDate] to DeliverDateDim[Date] (active)
Every table that you add increases the size of your model, so think carefully
before you choose role-playing instead of using active/inactive relationships. If your
model is small overall, then the penalty for the extra tables may not be important for
performance. But if your model is already complex, with lots of tables, opting for active/
inactive relationships is probably a better choice.
Critical to Success
Creating the correct relationships is critical to the success of your report. Without
the proper relationships, your visuals will be, at best, inaccurate. At worst, they will
be wrong. Relationships play an important role in the performance of your report. A
bidirectional relationship can slow your report significantly, among its other drawbacks.
There is a rule of thumb in the Power BI community that you will spend 80% of your
time cleaning, transforming, and modeling your data. If you find yourself wondering
when you can get to building a report, be patient! Once the model is complete, you will
be amazed at how fast the report comes together. In the meantime, let’s move to perhaps
(?) the most challenging part of modeling: writing DAX.
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CHAPTER 6
Develop a Data Model

In the previous chapter, we covered the basic principles of creating a data model. A
star schema, dim and fact tables, and relationships are the building blocks of a data
model. Once you have those in place, you can proceed to refine your model. The one
assumption that we made was that all the data we needed was either in the source(s),
or we created it using the Power Query Editor. But sometimes that isn’t sufficient or
possible; we need to explore how to add data using DAX in the Power BI Desktop.
Wait! What Is DAX?

Data Analysis Expressions (DAX) is the language that is used to perform four types of
content in the Power BI Desktop:
• Calculated tables
• Calculated columns
• Measures
• Security roles
In this chapter we will cover calculated columns and tables and security roles in
some depth. We are saving measures, and a deeper examination of DAX, for Chapter 7.
Adding Data to Your Model

It is best to add data that you need “as far upstream as possible,” meaning at the source.
But quite often you do not have access to the source data or permission to change it. The
next best option is to add the data in the Power Query Editor. Let’s assume that adding
the data in the source or in the Power Query Editor is not possible. In that situation, you
will need to use DAX to add the content in the Power BI Desktop.
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https://doi.org/10.1007/978-1-4842-9013-2_6
Chapter 6 Develop a Data Model
Tip The Formula Bar isn’t visible unless you are creating something (table,
measure, column) using DAX or you select something that was created using
DAX. If you want the Formula Bar not to display, check the X. Don’t worry—you
won’t delete anything that has already been created.
Calculated Tables
The easiest way to add a table is to copy an existing one. The DAX syntax is simple.
For example, if you want to make a copy of an existing table, you could use this DAX
expression, as shown in Figure 6-1:
NewTableName='Existing Table Name'
Figure 6-1. Adding a table by copying an existing one
You can also construct new tables using more complex DAX. It is beyond the scope
of this book to provide detailed information about DAX functions. For the PL-300 exam,
there are two concepts to understand:
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1. Creating a calculated table can be a significant drag on the

performance of your report because it is not compressed as
effectively by the VertiPaq engine.
2. Calculated tables (and columns) are initiated when the report

opens. Their values do not get recalculated unless the model is
reinitiated.
In Figure 6-2, you can see examples of calculated tables.
Figure 6-2. Calculated tables are marked with a different icon
Avoid creating calculated tables if you can. Your best option is to create the needed
content (tables or columns) at the source. Because modifying the source is often
impossible, the next best option is to have tables and columns in the Power Query Editor.
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Calculated Columns
Calculated columns present a temptation for newer Power BI practitioners, especially
those of us coming from Excel. Let’s stipulate that you need to perform a calculation not
present in your existing data; a common one is Total Sales. In Excel this is easily solved
by adding a formula in a new column that multiplies Unit Price by Quantity. Once over
in the Power BI Desktop, creating a column is our first instinct. There are times when
creating a calculated column is the correct option, but if so, you should create it in the
Power Query Editor if possible. (Even better, add it to the source of the data.) The reason
to avoid calculated columns is the same as it is for calculated tables: the impact on
performance and the static nature of the calculation. With this warning in mind, when
should you use a calculated column? In two specific circumstances:
1. When you want to use the resulting values in the column in a

slicer or filter.
2. When the calculation must be performed row by row to be

accurate. In Figure 6-3, you can see an example, using an Excel
table for ease of presentation.
Figure 6-3. Example of a row-by-row calculation
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If the calculation needs to be performed for each row for the total to be accurate, then
you should use a calculated column. In Figure 6-4 is a screenshot of the base columns in
the 'Orders Details' table.
Figure 6-4. The original columns in the query; none provide a total
Here are the DAX calculations to create the necessary columns such as subtotal
and total:
Subtotal=
'Orders Details'[UnitPrice]*'Orders Details'[Quantity]
Discountvalue =
'Orders Details'[Subtotal]*'Orders Details'[Discount]
LineTotal =
'Orders Details'[Subtotal]-'Orders Details'[Discountvalue]
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Figure 6-5. Compare the DAX expressions to the results in the columns
Note several things about these expressions:
1) They are written the same way you would write them in Excel.
2) There are no functions (e.g., SUM, AVERAGE, COUNT) in the

expressions.
3) Each column has a unique name.
4) Column names (in square brackets) are fully qualified by their

table name.
5) Common mathematical operators are used (*, –, +).
6) Table names have single quotes around them.
When you create a calculated column, you are performing a specific calculation row
by row. This behavior is called “iterating.” A calculated column is an iterated calculation.
We will be getting deeper into DAX in Chapter 7, but it’s never too early to start
introducing key DAX concepts—here’s your first one:
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DAX “thinks” primarily in columns. It can also “think” in rows, and when
it does, it is iterating over a table or a column.
(Yes, I am speaking as if DAX is a living breathing organism, which of course it is not.
But bear with my literary flights of fancy. Maybe once you have worked with DAX, you
too will think it has a mind of its own!)
Refining Your Model

There are several ways to refine your model. They aren’t all necessary, but they are useful
touches that make your model easier for your report consumers to understand.
Hierarchies
Many types of data lend themselves readily to hierarchies. Here are just a few examples
that come to mind:
• Dates: Year, Quarter, Month, Date
• Products: Category, SubCategory, Product
• Organization: President, Vice President, Director, Manager,

Supervisor
You can use these individual fields without congregating them in a hierarchy, but if
you organize them into a hierarchy, you accomplish several things:
1. You make it clear to the user that the fields relate to each other in a
hierarchical structure.
2. You make it easy for the report creator (who might be you!) to drag
all the related fields on to a visual at once.
3. You create a clear “path” for drilling down in a visual.
Hierarchies can be created either in the Report view or in the Model view. In the
following examples, I am using the Model view.
In Figure 6-6, there are several fields in the “Product” table that could be combined
into a hierarchy. (I say “could” because there is no requirement to create hierarchies.
They are a nice touch though.)
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Figure 6-6. Several fields that can be combined into a hierarchy
To initiate a hierarchy, right-click the field that will be at the top of the hierarchy. In
Figure 6-7, the top of the hierarchy is Category.
Figure 6-7. Initiating a hierarchy
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Once you have the hierarchy created, you can add fields to it in
several different ways. Shown in Figure 6-8 is how to initiate a hierarchy
using the Properties panel of the Model view.
Figure 6-8. Adding to a hierarchy on the Properties panel
Tip If you don’t see the Hierarchy option on the Properties pane, make sure
that you have selected the hierarchy.
A second way to add fields to your hierarchy is to right click. What happens if you
don’t start with the field at the top of the hierarchy? Or if you add the fields in the wrong
order? You can rearrange the fields, but the only place you do so is in the Model view
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on the Properties panel. To rearrange the fields, drag them up or down, as shown in
Figure 6-9.
Figure 6-9. The only place you can rearrange a hierarchy
Hiding Fields
Why would you want to hide fields that you have worked so hard to bring into the model?
For several good reasons:
• To minimize report consumer confusion
• To prevent the use of the wrong field in the visual
In Chapter 5, I mentioned that you should use dimension fields as labels for your
visuals and analyze fields from the fact table. But when both fields have the same
name, it isn’t always clear to a report consumer which one to use. But if you, the report
developer, hide the fields in the fact table, it will significantly reduce potential confusion.
The rule of thumb is to hide fields in the fact table and use the corresponding fields from
the dimension table. In Figure 6-10, observe that the two tables (Product dimension and
Sales fact) are connected by a relationship on ProductKey.
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Figure 6-10. The Product dim table and the Sales fact table
In this example, it would be best practice to hide the ProductKey field in the Sales
table. The report consumers would have to use a field from the Product dimension table
as a label in a visual.
It is also best practice to hide “helper” fields—fields that are present to provide a
needed function but are not useful in a visual. An index field or a field that provides a
sort order is a good example of a “helper” field.
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Hidden fields remain visible in the Power BI Desktop except in the Report view,
where they are hidden so they cannot be added to reports. If you want to see fields that
you have hidden in the Report view, right-click any blank area on the Fields pane,
and choose View hidden, as shown in Figure 6-11. Fields are not fully hidden until you
publish the report to the Power BI Service.
Figure 6-11. Showing hidden fields in the Report view
Summarization
A summarization is a computation on a column. I am using the term “summarization”
because that is what it is called in the ribbon, but the computation can be a SUM,
AVERAGE, COUNT, MAXIMUM, MINIMUM, or COUNTDISTINCT if the field is numeric. If the
field is text, the summarization can be COUNT or COUNTDISTINCT. The presence of a sigma
symbol next to the field in the Desktop indicates the presence of a default summarization
behavior, as shown in Figure 6-12. Later in this chapter, we will examine how to either
change this behavior or remove it.
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Figure 6-12. The sigma symbol indicates a summarization behavior
Default Summarization
The default summarization that Power BI applies is a SUM if the field’s data type is a
number. During the refinement of your model, you should examine each field that has a
sigma symbol next to it and decide if that is an appropriate operation to apply. You can
perform this operation in any of the three views within the Power BI Desktop.
From either the Report or Data view, after selecting the field as shown in Figure 6-13
Figure 6-13. Set the summarization behavior
From the Model view, after selecting the field, as shown in Figure 6-14
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Figure 6-14. Changing the summarization behavior in the Model view
The default summarization behavior is applied when you use that field in a visual.
You can also change the summarization in the visualization, which we will explore in
Chapter 7. There isn’t a best practice, per se, regarding default summarization. As a data
modeler, you decide if you want to leave the summarization in place. You can remove it
without a deleterious impact on your model as shown in Figure 6-15. On the other hand,
you can also leave it in place without a negative impact.
Figure 6-15. Changing the default summarization behavior on a field
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Categorization
For certain types of data, categorization can enable additional uses for the field in
question. Geographic data is most frequently categorized data. In Figure 6-16, you can
see how to categorize a field (in this case City), after selecting it.
Figure 6-16. Categorizing a field
There are a couple of interesting points about categorization:
1. You can categorize a place (e.g., an airport or a stadium).

2. You cannot categorize a region (or any geographical unit not used
in standard maps).
3. Make sure your zip/postal codes are in a text data type; if they are
not, they cannot be categorized as a postal code.
Maps will work without categorization, but performing this step can remove
ambiguity. For example, if you have a column with an abbreviation CA, is that
California or Canada? Is AR Arkansas or Argentina? It is usually clear from the column
heading (Country or State); nonetheless, categorization is a form of insurance. Finally,
categorization will help the Q&A feature properly interpret a question about an address
or place (see in the following for more discussion about Q&A).
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Another interesting example of categorization is for URLs. If your data has a URL that
points to an image or a web page, you want Power BI to display the image (or web page),
not the text of the URL. Categorizing the data as either an Image URL or a Web URL will
enable this capability.
The only indication that you have successfully categorized a field is when you
categorize a field geographically, a globe symbol will appear next to the field name on
the Fields pane as shown in Figure 6-17.
Figure 6-17. Two fields categorized as geographic
Setting Up Q&A Functionality

Imagine a day when we can simply speak a question and Power BI will recognize and
answer that question. This is what the Q&A function supports: the ability to use natural
language to ask a question about the data. While Power BI will deliver results without
any special preparation, you can enhance the user experience by completing a few steps
in advance.
Q&A is available for reports and dashboards. In both mediums, you “activate” Q&A
by asking a question. In a report, you do this by choosing the Q&A visualization as shown
in Figure 6-18.
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Figure 6-18. Q&A visualization with sample questions
The Q&A engine reviews the data model and generates questions based on the
relationships between tables. (See Chapter 5 for more details on relationships.) The
questions use the names of the columns in each table, so naming the columns with a
user-friendly name (see Chapter 5 again) contributes to the success of Q&A.
Preparing for Q&A

There are two places to enable Q&A: in the Power BI Desktop and in the Service. This
chapter addresses the steps you can take in the Desktop to set up (and optimize)
Q&A. The good news? All these steps are ones you are already taking while building a
good model:
1) Make sure to set the appropriate data types. For example, when
working with date columns, set them as Date data type. The
Q&A will be able to map the relevant date column to a “when”
question.
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2) Normalize your tables, to some extent. If your tables have

compound information in one column (such as a full address),
break the entry into separate columns (such as street address, city,
state, zip).
3) Categorize your data (see earlier) so that Power BI recognizes that

a specific column references a geographic location. The Q&A will
be able to answer a “where” question.
4) Relationships are critical for Q&A success. For example, to answer

a “when” and “where” question, the date table and the table with
location information must have a relationship.
After you have created a robust model, there are four steps you can take in the Power
BI Desktop to enhance the user’s Q&A experience:
• Set up synonyms for key terms.
• “Seed” with some suggested questions.
• Review questions that have been asked and correct as needed.
• “Teach” the model by supplying some sample questions.
To access the Q&A setup within the Power BI Desktop, go to Modeling ➤ Q&A setup
as shown in Figures 6-19 and 6-20.
Figure 6-19. Accessing the Q&A setup menu
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Figure 6-20. The Q&A setup menu
If the organization uses terminology that is significantly different from the field
names used in the model, setting up synonyms as you build your model is very helpful.
You can do this in either the Q&A setup menu or the Model view, as shown in Figure 6-21.
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Figure 6-21. Entering synonyms in the Model view
Security
Like setting up Q&A, setting up security is a two-step process. The first step happens in
the Desktop, and the second happens in the Service. This chapter covers the steps you
complete in the Desktop. A subsequent chapter will address the steps that are completed
in the Service.
Multilayer Security
There are multiple layers to the security options available in the Power BI Desktop.
Access Credentials
When connecting to a data source, you must enter your credentials. Those credentials
determine what you can access (as in a database). These credentials control what you
can access, not what the report viewer can see.
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Row-Level Security
Once the data has been extracted, loaded into the data model, and combined, the model
creator must set up the security controls that will determine what data the viewers can
see in the report. This is called row-level security because the security controls the rows
that a viewer can see.
The key step in this process is setting up roles. Each role is limited to specific data,
based on DAX expressions. To set up these roles, click the Manage roles tile on the Home
tab as shown in Figure 6-22.
Figure 6-22. The Manage roles dialogue box
Set up the role with the appropriate DAX to restrict the data that the reader can view.
In the following example, the role is restricted to viewing the data of customers who are
based in Germany as shown in Figure 6-23.
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Figure 6-23. Setting up a role restricted to customers in Germany
In this example, the restriction is simple. Roles can be set up using multiple
conditions and much more complex DAX. One very common restriction is using the
UserPrincipalName function, which allows you to set up restrictions based on a person’s
identity. This type of security is called dynamic row-level security.
The first step to set up dynamic security is to create a table in the model that lists
the relevant users and assigns them a unique ID. In Figure 6-24, you can see a very
simplified example of such a table.
Figure 6-24. An example of a simplified user table

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The next step is to assign user access to specific data using the user’s unique ID. In
Figure 6-25, you can see that only Megan Bowen has access to the A. Datum and
Litware brands.
Figure 6-25. The brands and the associated user IDs
Dynamic security uses the mechanism of filter transmission through a relationship,

so it makes sense that the next step is to wire the two new tables into the model and
create the appropriate relationships, as shown in Figure 6-26.
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Figure 6-26. The key to dynamic security is the relationships in the model
Now that the relationships are in place, there is one more step: to create a new
role that explicitly states that the data a user will have access to depends on their User
Principal Name (UPN). In Figure 6-27, you can see an example of such a role.
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Figure 6-27. Setting up a role that explicitly ties visibility to the UPN
Once you have set up the necessary roles, the next step is to test the role, which you
can do using the View as function. In the following are two figures—Figure 6-28 that
has no row-level security in place and Figure 6-29 when viewed as the Germany Account
Manager role.
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Figure 6-28. Without row-level security, all data is visible
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Figure 6-29. Using the View as feature
Once the roles are established and tested, the second step is to assign users to roles
in the Service, which will be covered later.
For Future Reference: Object-Level Security

The PL-300 does not cover this topic, but as always, I want you to be fully prepared for
the terminology and concepts you will read about when studying for the exam. Unlike
row-level security, object-level security controls access to an entire object or entity. For
example, you can restrict access to a table or a field such that it is not visible or useable
by a report viewer. Object-level security must be implemented with an external tool,
such as Tabular Editor.
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CHAPTER 7
Create Model Calculations

Using DAX
DAX (Data Analysis Expressions) is the language Power BI uses to create content: tables,
columns, security roles, and measures. We covered the first three uses of DAX in the
last chapter. In this chapter, we will focus on measures. Measures are calculations that
your data doesn’t already have. What kind of calculations? They can be anything from a
simple addition to a way to conditionally format a visual or to create a dynamic title for
a visual.
Measures
What do you use when a calculated column is not necessary? For example, in the earlier
chapter, we created a column that calculates the total for each row ([LineTotal]), but
we need to know the total for all sales, not just the total line by line. We need a measure,
which is a calculation not currently present in the data. In Figure 7-1, you can see how to
enter a measure in the Formula Bar:
All_Sales=SUM('Orders Details'[LineTotal])
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Chapter 7 Create Model Calculations Using DAX
Figure 7-1. Entering a measure
This expression adds up the entire column called LineTotal in the table called
'Orders Details' and creates a measure called All_Sales. A measure is stored inside
the data model (which is why the topic is introduced in this chapter). Because a measure
is not materialized, it does not require resources from the engine until it is used in a visual.
Tip You won’t see a measure in the Data view because it is not materialized.
Let’s revisit DAX’s basic behavior. In my classes, I search for analogies that may
resonate with my audience. I have started to call DAX the “Cookie Monster.” (For folks
who did not grow up with Sesame Street, “Cookie Monster” is known for gobbling down
cookies.) DAX’s innate behavior is to “gobble” up columns and produce the result, unless
it is iterating (going row by row), as we covered in the previous chapter. With this in
mind, let’s analyze the simple measure used in Figure 7-1:
All_Sales=SUM('Orders Details'[LineTotal])
Right away, you should notice that unlike calculated columns, a measure requires a
function, such as SUM, AVERAGE, MIN, or MAX. In our simple example, the measure
is using SUM. The function tells DAX what operation you want to perform. The result of
this measure is that the entire 'Orders Details'[LineTotal] column is added up.
All_Sales_Average=AVERAGE('Orders Details'[LineTotal])
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In the preceding example, the 'Orders Details'[LineTotal] column is added up

and then divided by the number of rows in the column—in other words, it is averaged.
And just to remind you, let’s reverse the question. When must you use a calculated
column and not a measure? If you need to use the values that are calculated in a slicer
or filter, you must use a calculated column. If the calculations must be performed row by
row to be accurate, you must use a calculated column or an iterator function (covered
later in the chapter).
DAX Syntax: A Quick Review

I covered the syntax rules for DAX in the previous chapter, but as you are probably new
to DAX, I think they are worth repeating:
• DAX is not case sensitive (unlike M in the Power Query Editor).
• Every column name is enclosed in square brackets.
• Every column name is “fully qualified” with its table name.
• Table names do not require single quotes around them unless the
name has a space in it. (Nonetheless, I make it a practice to always
enclose my table names with single quotes because that way I won’t
forget to put them in when necessary.)
• Measures are enclosed in square brackets, without a table name.
• After a function, the arguments required by the function are enclosed

in parentheses and separated by commas (exactly as formulas are
entered in Excel).
• You can nest functions within other functions.
• You can reuse measures within other measures.
• Functions have mandatory arguments and optional arguments. In

the IntelliSense menus, optional arguments are enclosed in square
brackets.
When you are first learning to write DAX, it can be confusing. One helpful tool is
IntelliSense built into the Power BI Desktop. As soon as you start typing in the Formula
Bar, IntelliSense initiates.
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As you start typing the name of a function, it will prompt you with the available
functions that start with the letters you have typed in as shown in Figure 7-2. You can
select the appropriate function from the list.
Figure 7-2. IntelliSense suggestions for functions
After selecting the function, IntelliSense will prompt with an explanation of the
function and a list of the mandatory and optional arguments. Optional arguments are
enclosed in square brackets, as you can see in Figure 7-3.
Figure 7-3. IntelliSense explanation of the selected function
To see a list of tables (and columns) available in the model, simply type in a single
quote. You can select from the provided list of tables and fields, as shown in Figure 7-4.
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Figure 7-4. Enter a single quote to see a list of tables (and columns)
To see a list of measures available in the model, type in a left square bracket, as
Figure 7-5. Enter a left square bracket to display a list of measures in the model
If you are new to DAX, using IntelliSense can guide you toward writing DAX that
is syntactically correct. This does not mean that the DAX you write will work. You should
test every measure in a simple visual to see the results of the DAX you have written.
Tip Many people test their DAX by using simple data and performing the same
calculation in Excel. This is a great way to understand what DAX is doing.
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Filter Context
Continuing with the “Cookie Monster” analogy, what if we want to split the cookie up,
rather than just letting the “Cookie Monster” gobble the whole cookie in one bite? Enter
the filter context.
The measure All_Sales produces a single number. How can we see, for example,
the sales for companies in Germany? The first way, the simplest way, is to set up a slicer
visual, set to “Germany,” as shown in Figure 7-6.
Figure 7-6. Creating a filter context with a slicer
We can create the same filter context by putting the 'Orders Details'[Country]
field into the Filters pane and setting it to “Germany,” as you can see in Figure 7-7.
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Figure 7-7. Creating a filter context with the Filters pane
There are numerous ways that a filter context can be introduced. In the preceding
figures, you can see the obvious ways: using a slicer or the Filters pane. Some other
ways include
• A drill-through from another page (or report)
• A selection on another visual on the same page
• A synced slicer
• Any combination of slicers, filters, drill-throughs, and/or hard-

coded filters
You should always be aware of the current filter context because it can affect
the results of any measure you are using in a visual.
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In Figures 7-6 and 7-7, the slicer or Filters pane selection is affecting everything on
the page. (I am only showing one visual, to keep the figure simple.) What happens if you
want to include the total value of [All_Sales] on the same visual where it is also filtered?
We need a new tool to be able to control the filter context’s impact on a measure.
Introducing CALCULATE
Not surprisingly, DAX has just such a tool available: the CALCULATE function. After
practicing with simple measures, the next function to master is CALCULATE, because it
allows you to fine-tune and control the filter context. Here’s a measure that removes any
filtering coming from the 'Customers'[Country] field:
All_Sales_AllCountries=
CALCULATE(
[All_Sales],
REMOVEFILTERS('Customers'[Country]
)
The CALCULATE function requires only one argument: the expression to calculate.
In the preceding example, the expression is [All_Sales], a measure already created
in the model. In addition to the required argument, CALCULATE can take optional
arguments as shown in Figure 7-8.
Figure 7-8. Optional filter context modifiers
The optional arguments are of two types:

1) A filter context modifier that adds, modifies, or removes filters.
Examples of filter modifiers include REMOVEFILTERS, ALL, and
ALLEXCEPT (and there are many more).
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2) A model modifier that alters the functionality of the model.

Examples of model modifiers include USERELATIONSHIP and
CROSSFILTER.
CALCULATE does not wipe out the existing filter context. It superimposes the filter
conditions you have included in the CALCULATE measure onto the existing filter context.
In our measure All_Sales_AllCountries, the REMOVEFILTERS function scans the
filter context for any filters coming from the ‘Customers'[Country] field and removes
them prior to calculating the measure, as you can see in Figure 7-9.
Figure 7-9. Removing filters coming from the Filters pane
It is very important to realize that this measure will not remove any filters coming
from another field in the 'Customers' table or from a field in another table. If, for
example, we add the 'Product'[Category] field to the Filters pane, the All_Sales_
AllCountries will reflect that change in the filter context as shown in Figure 7-10.
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Figure 7-10. All_Sales_AllCountries (and All_Sales) reflects the “Beverages” filter
The other optional argument that CALCULATE will accept is a model modifier
argument. Examples of these include USERELATIONSHIP and CROSSFILTER functions.
It is possible to “hard-code” a filter selection using CALCULATE:
All_Sales_GermanyandBeverages=
CALCULATE([All_Sales],
'Customers'[Country]= "Germany",
'Categories'[CategoryName]= "Beverages"
)
In this example, there are two filter modifier arguments:
'Customers'[Country] = "Germany" hard-codes the country to

Germany during the evaluation of the measure.
'Categories'[CategoryName] = "Beverages" hard-codes the

category to Beverages during the evaluation of the measure, as
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Figure 7-11. All_Sales_GermanyandBeverages returns the same value as All_Sales

filtered
But what happens if we set the filters on the Filters pane to a different country and
a different category? Spoiler alert: The hard-coded measure does not respond to the
filter context, as shown in Figure 7-12.
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Figure 7-12. All_Sales_GermanyandBeverages does not respond to filter selections
In the following table, I have listed all three example measures and how they are (or
are not) modifying the filter context.
164
The All_Sales(Measure 1) All_Sales_AllCountries All_SalesGermanyand

Measure (Measure 2) Beverages(Measure 3)
The DAX =SUM('Orders =CALCULATE( =CALCUATE([All_Sales],

Details' [All_Sales], 'Customers'[Country]=
[LineTotal]) REMOVEFILTERS('Custo "Germany",
mers'[Country] 'Categories'
) [CategoryName]=
"Beverages"
)
(continued)
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The All_Sales(Measure 1) All_Sales_AllCountries All_SalesGermanyand

Measure (Measure 2) Beverages(Measure 3)
The This measure This measure uses This measure uses

explanation does not use CALCULATE to remove any CALCULATE to set the
CALCULATE. Therefore, filters that are coming from Country=Germany and the
it is not performing any the Country column in Categories=Beverages.
additional manipulation the ‘Customers' table in Anything in the external filter
of the filter context. Its the external filter context. context that conflicts with
results depend on the The external context these two filter settings will
external filter context. stipulates that Country be overwritten. The fact that
In this example the = France, and this is the external filter context
external filter context is still true. But the presence sets Country=France and
Country=France and of the REMOVEFILTERS Category=Condiment is
Category= is imposed in addition to “overwritten” for this measure.
Condiments. the external filter context. Any other filters present in the
In this example, because filter context are unaffected.
the measure removes
any filters coming from
'Customer'
[Country], the
Country=France is
“overwritten” for this
measure.
By contrast, the
external filter context
also has a filter
Category=Condiments.
This external filter is
included when calculating
the measure, because
nothing in the CALCULATE
statement changes this
external filter.
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Modifying the Filter Context

In the preceding measure 3, we hard-coded two filter settings. In measure 2, we used the
function REMOVEFILTERS. This is one of several functions you can use to modify the
filter context. I have listed some of these functions in the following. You are not expected
to be a DAX expert to pass the PL-300 exam, but to continue your DAX learning, you
should familiarize yourself with some of these functions:
• KEEPFILTERS
• ALL
• ALLEXCEPT
• ALLSELECTED
Every filter modifier argument for CALCULATE does one of two things: removes
existing filters or adds a filter. Two different modifier arguments can be combined
as well.
Modifying the Model (Temporarily)

There are times when the optimal model structure is different from what you need for a
specific reporting requirement. Imagine an orders table that has multiple fields related
to dates: order date, ship date, delivery date. Let’s assume that the primary reporting
requirement is on order date, so the active relationship should be between the date
field in the date table and the order date field in the orders table. But on occasion, there
is a requirement to report on ship date or delivery date, but the active relationship
is still between order date and the date table. (Remember, you can only have one
active relationship between two tables.) The answer is to create inactive relationships
between tables. But how can you “activate” the inactive relationship? You can use
USERELATIONSHIP with CALCULATE in a measure to activate the needed relationship.
The following is an example of what the measure could look like:
SampleMeasure=CALCULATE
(SUM('Orders'[Sales]),
USERELATIONSHIP('Date'[Date], 'Orders'[ShipDate]))
Another example of a model-modifying function is CROSSFILTER, which changes

the direction of a relationship.
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Row Context
Now that we have introduced the filter context, let’s reintroduce the row context. You
may recall that I mentioned the row context in the previous chapter, when explaining
calculated columns. But the row context is broader than just a calculated column. Let’s
use the same example we used in the last chapter: calculating sales (not including
discount value). We can create two calculated columns called [Subtotal] and
[LineTotal] using these expressions:
Subtotal=
'Orders Details'[Quantity]* 'Orders Details'[Unit Price]
LineTotal =
'Orders Details'[Subtotal]-'Orders Details'[DiscountValue]
But remember, we want to avoid creating calculated columns if we have an

alternative. We can create a subtotal measure using an iterator function—SUMX:
LineTotalAsMeasure =
SUMX (
'Orders Details',
('Orders Details'[Quantity] * 'Orders Details'[UnitPrice]) - 'Orders
Details'[Discountvalue]
)
Iterator functions have an X at the end of them: SUMX, AVERAGEX, MAXX, MINX,
and COUNTAX are examples. (Not every function has an iterator equivalent.) An iterator
function evaluates an expression, row by row. In our model, we have three different
methods to calculate the sales total:
• A calculated column called [LineTotal] and using it in a visual

• A measure called LineTotalAsMeasure
• A measure called All_Sales
In Figure 7-13 you can see all three methods used in the same visual.
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Figure 7-13. Three different methods to calculate the same results
When should you create a calculated column and when should you use a measure
with an iterator function? The answer is one we have already talked about: create a
calculated column when you need to use the resulting values in a slicer or filter, as
shown in Figure 7-14. You can’t use a measure in a slicer or a filter.
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Figure 7-14. Using a calculated column in a filter on the Filters pane
Implicit and Explicit Measures

In Figure 7-14, when we used the calculated column 'Orders Details'[LineTotal]
in the visual, we created what is called an implicit measure. Implicit measures are
convenient, but not the ideal way to perform a calculation because the default
summarization behavior can be readily changed as you can see in Figure 7-15. (There
are other disadvantages to implicit measures as well.)
170
Figure 7-15. Changing the summarization of an implicit measure
Default summarization behavior is covered in Chapter 6, where I also mentioned

that removing the default summarization isn’t critical. Here’s why: instead of using
an implicit measure, you should create explicit measures for any (and all, if possible)
calculations that a report viewer will need. In Figure 7-16, the [All_Sales] measure is
used in the visual. This is an example of an explicit measure. Notice that the results of the
implicit and explicit measures are the same, as you can see in Figure 7-16.
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Figure 7-16. The results of an implicit and explicit measure side by side
An explicit measure is “locked down”—the summarization behavior cannot be

modified as shown in Figure 7-17.
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Figure 7-17. The summarization of an explicit measure cannot be modified
Once all the necessary explicit measures have been created, the “base” field
can be hidden. As I stated in Chapter 6, the hidden column is not hidden from the
report developer in the Power BI Desktop. Rather, hiding a base column (or any field)
streamlines the model once the report is published.
Tip It would not be unusual to hide all the fields in the fact table. Doing so
ensures that report creators would have to use the dimension table fields to create
a visual, which is almost always preferable.
Quick Measures
Learning to write DAX is a nontrivial effort. There is a way to jump-start your learning:
use the Quick measure feature. In Figure 7-18, you can see the Quick measure menu.
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Figure 7-18. There are built-in calculations in the Quick measure dialogue box
To create a quick measure, drag fields from the list on the right-hand side to the
appropriate field well on the left-hand side of the dialogue box. Let’s create a measure
that calculates the average value for the orders of each product, as shown in Figure 7-19.
174
Figure 7-19. Creating a quick measure
The Quick measure wizard writes the DAX for you, which you can see once the
measure is created.
175
Tip Select the table where you want the measure to appear, then right-click,
and choose Quick measure. This will ensure that the measure appears in the
selected table. You can always re-home a measure (and a measure doesn’t care
where it is), but it is nice to be able to find a measure quickly.
Once the Quick measure wizard has created the measure, it will be named
something awkward such as Price Minus Cost. You will almost always want to rename
these measures.
Caution It does take a long time to learn how to write good DAX, and the Quick
measure wizard is a useful way to get started. However, DAX masters say that the
DAX created by the Quick measure wizard can be “clunky.” This should not deter
you from taking advantage of the wizard, but be aware that the DAX it generates
can be improved.
The Wonderful World of DAX Functions

DAX provides several hundred functions that can be divided into a few “families”:
• Logical
• Aggregation
• Statistical
• Text
• Time intelligence
• Mathematical/trigonometric
• Date/time
• Filter
• Table manipulation
• Financial
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Time Intelligence Functions

Once you get the hang of the most common functions, for example, SUM, AVERAGE,
COUNT, and CALCULATE, the next functions most people want to master are the time
intelligence functions. Time intelligence functions allow us to perform calculations that
are commonly required in most reporting. Examples of these functions include
• TOTALYTD
• SAMEPERIODLASTYEAR
• PARALLELPERIOD
It’s unnecessary for me to list all the time intelligence functions as that information is
easily found with a simple web search. Rather, I want to use this space to share some tips
and tricks for using this group of functions:
1. Time intelligence functions require a marked date table to work

(covered in Chapter 5) because they operate on the premise that
there is one row for every day between the earliest date and the
latest date.
2. Time intelligence functions work best if you include a field from

the date table on the visual. Otherwise, you will have a number
that is opaque. Let’s look at some examples. First, here’s a simple
time intelligence function that calculates sales year-to-date. You
can see the results of the measure in Figure 7-20:
YTD Sales =
TOTALYTD(
SUM('Orders Details'[LineTotal]),
'DateDim'[Date])
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Figure 7-20. Using YTD in a visual
If we use the YTD Sales measure in a visual without a date field,

the result is opaque, as you can see in Figure 7-21.
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Figure 7-21. Using a time intelligence function without a date field can be
ambiguous
3. Time intelligence functions can be used to modify the filter

context. For example, what if we want to calculate the sales for the
same period last year?
Sales_Last_Year =
CALCULATE([All Sales],
PARALLELPERIOD('DateDim'[Date],-12,MONTH)
)
There is a function called PARALLELPERIOD, which allows you to set the clock back
(or forward) to compare two time periods. In Figure 7-22, you can see the results of this
measure.
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Figure 7-22. Using ParallelPeriod to modify a filter context
Semi-additive Measures
Not everything that we want to calculate should result in a grand total. I call these types
of calculations “point-in-time” calculations. Officially, these types of calculations are
called semi-additive. The classic example is a bank balance. When you check your bank
balance, it is a “snapshot” of your balance at that point in time. Another example is
inventory balances. If you are calculating inventory, you don’t want to see a total of the
inventory over the month; you want to see the inventory at that point in time.
Once again, DAX to the rescue! There are multiple functions that can be used to
make these calculations. Examples include
• OPENINGBALANCEYEAR
• CLOSINGBALANCEYEAR
• ENDOFMONTH
• STARTOFMONTH
Once again, I am not going to list all the semi-additive measures. A great place to
research these functions is www.sqlbi.com. They have posted in-depth articles on how
these functions work.
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Instead, I want to use the space to talk about semi-additive calculations that do
not have dedicated functions. What if you want to total all the sales in each category,
but each category is managed by a separate division and therefore adding them up
is not meaningful? I call these non-totaling calculations. You can see an example in
Figure 7-23.
Figure 7-23. A non-totaling measure
Your first thought might be to change the visual in some way. Tables and matrices
have a formatting setting where you can turn off subtotals, as shown in Figure 7-24.
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Figure 7-24. Turning off subtotals
But this is not a solution because any other field you add to the visual will also not be
totaled. But there are functions that allow you to turn off the total value without resorting
to clumsy formatting:
• HASONEVALUE
• HASONEFILTER
• ISINSCOPE
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These are functions that test for a condition and, if the condition is true, perform the
expression and, if it is false, leave a blank. Here’s an example:
Non-Total All_Sales =
IF(
HASONEVALUE('Categories'[CategoryName]),
[All Sales]
)
All these functions use the IF function to perform the logical test. In the
preceding measure, the logical test is whether, in the current filter context, the
'Categories'[CategoryName] field has one value. If the test returns true, then the [All
Sales] measure is calculated. If the test returns a false, then the measure returns a blank
(because the false argument is not included) as shown in Figure 7-25.
Figure 7-25. Using HASONEVALUE to turn off the totaling for one column
A variant of the HASONEVALUE is ISINSCOPE. At first glance, they seem to do

the same thing and can, to some degree, be used interchangeably. However, there are
differences. ISINSCOPE checks to see if the visual is using the field to group the data.
183
The easiest way to see this is in a matrix. To create this matrix, I first created a hierarchy
in the data model, but the example works without a formal hierarchy as well. Then I
created three measures using ISINSCOPE:
DAX Expression Explanation
Address_All_Sales = This measure tests whether the 'Suppliers'[Address]

IF( field is being used to group the data.
ISINSCOPE(
'Suppliers'[Address]),
[All Sales]
)
City_All_Sales = This measure tests whether the 'Suppliers'[City] field is
IF( being used to group the data.
ISINSCOPE(
'Suppliers'[City]),
[All Sales]
)
Country_All_Sales = This measure tests whether the 'Suppliers'[Country]
IF( field is being used to group the data.
ISINSCOPE(
'Suppliers'[Country]),
[All Sales]
)
In Figure 7-26, you can see how these measures perform in a matrix.
184
Figure 7-26. Anything lower in the hierarchy is in scope
In the Address_All_Sales column, the measure tests for the presence of the
'Suppliers'[Address] in the current filter context. Because the test returns TRUE, the
All_Sales measure is calculated. The next column, City_All_Sales, tests for the presence
of 'Suppliers'[City]. The test returns true for both the row with the city name and for the
row with the address. Anything that is lower in the hierarchy is considered in scope.
In the preceding example, I used the formal hierarchy that I created. If I were to use
the base fields, the result would be the same.
Statistical Functions
In the exam prep items for PL-300, there is a specific entry for the DAX statistical
functions. I am going to be candid here and state that I really don’t know why this subset
of DAX functions was mentioned specifically. Statistical functions work the same way as
other DAX functions. My guess is that while most of us can intuitively understand a logic
or mathematical function, we may not be as familiar with basic statistics. I recommend
that you familiarize yourself with some basic statistical principles, such as median,
average, and standard deviation.
185
DAX Is Simple, but Not Easy

This is a common saying in Power BI circles. I think it originated with either Alberto
Ferrari or Marco Russo, the DAX powerhouses who run www.SQLBI.com. If you want to
get better at DAX, focus on understanding filter and row contexts. These are the two
hardest concepts to master, but once you do, your DAX will improve dramatically.
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CHAPTER 8
Optimize Model
Performance
When you first start writing DAX, you are bound to write some “ugly baby” DAX—DAX
only an author can love! And that is okay—at the beginning. There’s an expression
“Perfect is the enemy of done,” which means don’t let the quest for perfect DAX get in the
way of writing DAX. Good DAX takes practice and some tools, one of which is built into
the Power BI Desktop.
Measuring Report Performance

The first concept to grasp is that every visual creates a DAX expression. Even if you never
write a line of DAX, your report is still using it. Any DAX that you write (for measures or
tables or calculated columns) is another layer that can affect your report’s performance.
To see the DAX, navigate to the View tab, and then choose the Performance analyzer, as
Figure 8-1. On the View tab, click Performance analyzer
The Performance analyzer will open. To use the Performance analyzer, click
Start recording, as shown in Figure 8-2.
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Chapter 8 Optimize Model Performance
Figure 8-2. The Performance analyzer will record your selections
Once you have started recording, begin interacting with your report page. In the
following example, I sorted the CompanyName column as shown in Figure 8-3.
Figure 8-3. Note the four entries under the name Table
Examining DAX Query Performance

Earlier, I said that each visual constitutes a DAX query. To see that DAX query, on the
Performance analyzer window, select Copy query and then paste the query into a text
editor or DAX Studio (which we will cover in Chapter 14). Here is the DAX query from
the preceding example:
188
// DAX Query
DEFINE
VAR __DS0Core =
SUMMARIZECOLUMNS(
ROLLUPADDISSUBTOTAL('Customers'[CompanyName],
"IsGrandTotalRowTotal"),
"TotalOrderValue", 'DAX Measures'[TotalOrderValue],
"LargestLineValue", 'DAX Measures'[LargestLineValue],
"AverageOrderValue", 'DAX Measures'[AverageOrderValue]
)
VAR __DS0PrimaryWindowed =
TOPN(502, __DS0Core, [IsGrandTotalRowTotal], 0,
'Customers'[CompanyName], 1)
EVALUATE
__DS0PrimaryWindowed
ORDER BY
[IsGrandTotalRowTotal] DESC, 'Customers'[CompanyName]
Tip A great way to start improving your DAX is to copy the queries from the
visuals you create. You may not understand everything in the query, but you can
start to get a “feel” for the syntax and logic of DAX.
Cumulatively, the number of separate DAX queries on a page can slow page
responsiveness. If this starts to happen, open the Performance analyzer and interact
with each visual in turn. Identify the slowest elements of the visual. If the DAX query
component is slow, and if your visual uses measures or calculated columns, you can
optimize those elements by rewriting the DAX. You cannot modify the DAX on which the
visual is based.
189
Checking Number of Visuals per Page

There is no set number of visuals for a page, but the rule of thumb is to aim for between
five and seven visuals. Of course, it very much depends on the cumulative impact of
everything that is on the page, which is why it can be useful to use the Performance
analyzer to see how long a page takes to refresh. To do so, first choose Clear and then
Refresh visuals, as shown in Figure 8-4.
Figure 8-4. Refreshing a page to measure the overall responsiveness
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Considering Other Performance Factors

Other factors that can affect your report’s performance, with suggested remediation
methods, are as follows:
Source Remediation
Unnecessary Remove those columns in the Power Query Editor.

(unused) columns
Columns with high Remove these columns in the Power Query Editor or reduce their cardinality by
cardinality simplifying them. For example, if the column has both date and time, separate
these into two columns, date and time.
Many-to-many Build bridge tables between two tables that currently have a many-to-many
relationships relationship.
Bidirectional Use DAX to reverse a relationship (e.g., build a measure using CROSSFILTER).
relationships
Using nonoptimized Many DAX functions can be replaced by one that is faster. Test various versions
DAX of a measure.
Calculated columns Replace with a measure or add the column in the source or using the Power
Query Editor.
Aggregate large Create aggregated tables in the Power Query Editor or in the source.
tables
Filter and slicer Preset filter and slicer to the most commonly selected items. Close the Filters
selections pane.
Excessive tooltips Tooltips generate a query. Avoid using too many fields in a tooltip. If a tooltip is
unnecessary, disable tooltips for that visual on the Format visual panel.
Reduce interactions If a visual does not need to interact with other visuals, you can disable
interactions on the Edit interactions panel.
As you can see, report performance is dependent on many factors, many of which
should be addressed before creating the first visual.
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PART IV
Visualize and Analyze

the Data
CHAPTER 9
Create Reports
When I teach, I notice that many students use the terms “report” and “dashboard”
interchangeably. Understandably so, because from a user perspective, the function of a
report is to serve as a dashboard, as defined by the Oxford Dictionary:
A graphical summary of various pieces of important information, typically
used to give an overview of a business.
In the Power BI ecosystem, reports and dashboards are two different elements that
can be created. Let’s compare reports and dashboards, side by side.
Reports Dashboards
Can be created in the Power BI Desktop Can only be created in the Power BI Service
or the Power BI Service
Multiple pages One virtual page
Must be underpinned by a data model Uses visuals from published reports
Can be shared via apps Can be shared via apps
Cannot contain streaming content Can contain streaming content
In this chapter, we will explore reports in depth. In Chapter 13, we will address
dashboards.
The Canvas
When you launch the Power BI Desktop, it will open in the Report view. When you
are new to Power BI, this canvas can be a little daunting. Where to start? A good place
is to set up the overall parameters for your report. In Figure 9-1, you can see all of the
formatting options available for the report and page.
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Chapter 9 Create Reports
Figure 9-1. The page- and report-level settings
Starting from a blank page (or after selecting the white area of your page) in the
Format page menu, there are a lot of formatting options. Going by the numbers in the
preceding screenshot, here is a brief description of each formatting card:
1. Page information: If this is going to be a tooltip page, you need to

enable it here. You can also re-name a page here.
2. Canvas settings: This controls the overall size of your canvas.

Notice that the default option is an aspect ratio rather than the
familiar paper sizes (letter, legal, etc.).
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3. Canvas background: This setting allows you to place colors or a

picture within the canvas (as indicated by the dotted lines).
4. Wallpaper: This setting allows you to place colors or a picture

across the entire report area (working and nonworking). By
adjusting the transparency, the background and wallpaper colors
can be interactive, as shown in Figure 9-2.
Figure 9-2. Combining the background and wallpaper colors
5. Filter pane: You can set up a background color of your

Filters panel.
6. Filter cards: You can change the look and feel of the individual
filter cards.
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Just Because You Can…

…doesn’t mean you should. It is easy to fall down a design rabbit hole in the Power BI
Desktop. It’s far better to standardize on the colors, fonts, page sizes, and images that
you are going to use in your report. A great starting point is the PowerPoint template
that your company probably has. You can capture your PowerPoint template slides as
images and use them on your canvas or wallpaper. You can build a theme using JSON
and embed it in a PBIT (template) file. Just like your company’s PowerPoint template,
this PBIT file can be used as a starting point for every PBIX file, thus ensuring visual
consistency and accurately “branded” reports.
Built-In Themes
If you need somewhere to start, there are several themes built into the Power BI Desktop,
under the View menu, as shown in Figure 9-3.
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Figure 9-3. Available standardized themes
Just as in PowerPoint, the chosen theme determines the color palette used in the
visuals. Be careful, though, to not overwhelm your report readers with different color
schemes in reports and dashboards.
Once a theme is selected, it is possible to customize the theme at a very detailed level
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Figure 9-4. Customizing a theme
Accessibility
Making reports readable by everyone should be a priority for anyone designing a report.
Doing so, however, is a nontrivial exercise. I am not qualified to write a comprehensive
guide to accessibility, but I can point out some key techniques:
• Make sure your color scheme has sufficient contrast particularly

when used in highlighting on a visual.
• Font sizes, for all text on a visual, should be at least 15 points.
• There are fonts that are preferred for accessibility. Make sure that
your report uses these fonts.
• All visuals should have alternative text provided, describing the

visual in detail. Avoid the use of “see” (and related words) in the
description.
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• Every report should be tested with a screen reader, to ensure that all
the accessibility settings are present.
Because ensuring a report is fully accessible is time consuming, ideally your

company’s Power BI theme adheres to all the design principles of accessibility.
Visualizations
At the heart of every report are the visualizations. The visualization is the materialization
of all the hard work of transforming and modeling the data. Because 80% of the work
to create a report lies in transformation and modeling, choosing, populating, and
formatting the visuals should take far less time. Despite this reality, when first getting
started with Power BI, the visualization component looms large.
Standard Visuals
Power BI offers a standard list of visualization types, which periodically expands to
include a new visualization. As of this writing, there are 37 standard visuals available as
Figure 9-5. The Visualizations menu
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To select one, simply click once the icon. To change the visualization, select the
visualization on the canvas, and then click the icon for the new visualization. It is
possible to drag a field directly onto the canvas, which will create a table visual. It is
also possible to drag a field onto the “placeholder” for the visual. When you use this
technique, the Desktop will automatically pick a field well in which to place this field. If
you have ever created a pivot table in Excel, you are familiar with this behavior as shown
in Figure 9-6.
Figure 9-6. Automatic placement of fields into field wells
Every visualization has unique field wells in which fields can be placed. My preferred
method for building my visuals is to drag a field to a specific field well, but of course, this
is personal preference.
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Custom Visuals
If the standard visual menu doesn’t offer the type of visualization you are looking for,
there is a large “aftermarket” of custom visuals, created by developers. You access the
menu by clicking the ellipsis in the Visualizations menu, as shown in Figure 9-7.
Figure 9-7. Accessing custom visuals
Many companies limit access to custom visuals, considering them security risks.
There are custom visuals that have been certified by Microsoft, and many organizations
consider that sufficient risk mitigation. Some custom visuals do require an additional
purchase.
For Future Reference: Build Your Own Visual

Among the standard and custom visual menus, there will probably be a visual type that
will meet the requirements for your data. If, however, there are specific requirements
that cannot be addressed, there are tools that allow you to create a custom visual, such as
Deneb and Charticulator. (This is not an endorsement of either tool set.)
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Selecting the Right Visual Type

There are several categories of visuals. The type of the data should drive the type of
visual used1:
• Comparison: Clustered column, bar, line
• Change over time: Line and area
• Parts of a whole: Stacked column and bar, pie, donut, treemap
• Flow: Area and specialty custom visuals
• Spatial: Globe and filled maps, ArcGIS maps
• Distribution: Line, scatter, box, and whiskers
• Correlation: Scatter, line
• Single: Cards, KPI, gauge visuals
Before using a custom visual type (if your organization allows them), be sure to
explore all the formatting features for the standard visual types that suit the data.
Formatting Visuals
Every visual type has formatting features common to all visuals and formatting features
unique to that visual type. Access these features by choosing the Format visual menu,
1
I would like to credit SQLBI for these visualization categories. For an excellent one-page
reference, go to www.SQLBI.com for a downloadable PDF.
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Figure 9-8. The Format visual menu
Tip When using a visualization for the first time, always make the time to explore
all the features specific to the visual type.
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Configuring Visualizations
Once the right visualization type is selected and formatted, there are some controls that
every visual has in common, which are in the visual header as shown in Figure 9-9.
Figure 9-9. The three controls all visual types share
• Focus mode: Opens the visual in its own window
• Filter: Displays all the filters currently active on the visual
• Ellipsis: (As shown in Figure 9-10) Contains the following controls:
• Export data: Export the data used in this visual to Excel.

• Show as a table: Instead of exporting the data to Excel,
showing the data in a table format can be sufficient.
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• Remove: Usually selecting a visual and choosing Delete is

sufficient to remove a visual from the canvas. However, if this
doesn’t work, choosing Remove from the ellipsis menu works.
• Spotlight: Fades back any other visuals on the report page.
• Sort ascending, Sort descending, Sort by: This option is

only available if there are multiple fields used in the visual.
Figure 9-10. The ellipsis menu
Slicing and Filtering

Interactions are one way of filtering visuals. But there are several other more direct ways
to filter visuals: by using slicers and/or the Filters panel. (Yes, you can use both of them
together!)
Slicers
A slicer is a form of visual. You can have multiple slicers on a page, and you can
have slicers that control several pages. Setting up slicers is easy, and users intuitively
understand what to do with a slicer. Select a slicer the same way you would any other
visual, as shown in Figure 9-11.
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Figure 9-11. Slicers are a visual type
Slicers are easy to populate:
1. Drag the field directly onto the slicer placeholder.
2. Check the box next to the field to use in the slicer.
3. Drag the field into the field well.
Tip Any visual can be populated using one of these three ways, but if the
visual has more than one field well, Power BI may put the field in an unexpected
field well.
Slicers have different configuration options based on the data type of the field used.
These options are underneath a caret in the upper-right corner, as shown in Figure 9-12.
Note In the most recent version of Power BI Desktop (as of this writing), these
settings have moved to the Format Visuals menu.
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Figure 9-12. You can change the type of slicer in the slicer header
If the data type of the field is text, there are two options for the slicer format:
• List
• Drop-down
If the data type is a number, there are five options for the slicer format:
• List
• Drop-down
• Between
• Less than or equal to
• Greater than or equal to
If the data type is a date, there are seven different options for the slicer format:
• Between
• Before
• After
• List
• Drop-down
• Relative date
• Relative time
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Like other visuals, slicers have unique formatting settings. One of the most important
ones is the Slicer settings, as shown in Figure 9-13.
Figure 9-13. Consider always turning Select all on
There are custom slicers available as well, but as always, investigate all the formatting
settings for the standard slicer before resorting to a custom slicer.
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Copying Slicers, Syncing Slicers

If you have performed a lot of formatting on a slicer, you might want to have another
slicer with the same formatting settings. Doing so is easy—simply copy the slicer you
want to replicate. Select the slicer, right-click, and choose Copy, as you can see in
Figure 9-14. Or use the standard keyboard shortcut Ctrl+C.
Figure 9-14. Two different methods for copying a visual
Use Ctrl+V to paste the slicer in a new location.
Tip Any visual element can be copied. However, as of this writing, when copying
a button, you will not be able to right-click a button and choose Copy visual.
Simply select the button and Ctrl+C.
When copying a slicer, Power BI will ask if you want to sync the copy of the slicer with
the original as shown in Figure 9-15. If two slicers are synced, a selection made on one
slicer will be reflected on the synced slicer(s), even if on different pages.
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Figure 9-15. To sync or not to sync?
Once you have synced some slicers, you might want to fine-tune the sync settings
or initiate syncing without copying a slicer. To do so, you need to open the Sync slicers
panel: View ➤ Sync slicers as shown in Figure 9-16.
Figure 9-16. Opening the Sync slicers panel
Once you have the Sync slicers panel open, make sure you select one of the
slicers you want to sync or to adjust. The Sync slicers panel has two columns: one for
syncing the slicers and one for rendering the slicers visible (or not). You can see the Sync
slicers panel in Figure 9-17.
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Figure 9-17. Synced slicers settings
Tip Even though you can have “invisible” slicers on a page, use this feature
cautiously. It could be very confusing to a report user to have a page filtered
without any visible indicator.
The Filters Pane

Slicers are wonderful tools for filtering a report page (or several pages), but they have
limitations. They are simple to set up, but that also means that they have a limited set
of features. They also take real estate on the report page, something that is in limited
supply. It’s a good thing we have another option: the Filters pane.
The Filters pane has three areas as shown in Figure 9-18:
• Filters on this visual, (only visible when a visual is selected)
• Filters on this page
• Filters on all pages

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Figure 9-18. The Filters pane has three parts
If you have ever created a pivot table, you are familiar with how to populate the
Filters pane—drag the field you want to use on the Filters pane directly onto it as
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Figure 9-19. Dragging a field onto the Filters pane
You can drag multiple fields into the same area of the Filters pane. Using a field on the
Filters pane provides two and sometimes three options for filtering as shown in Figure 9-20:
• Basic filtering
• Advanced filtering
• Top N filtering (available only for Filters on this visual)

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Figure 9-20. Basic filtering is very similar to slicer behavior
Basic filtering operates very similarly to a slicer. More compelling is the Advanced
filtering option afforded by the Filters pane as shown in Figure 9-21.
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Figure 9-21. Advanced filtering offers the opportunity to combine filter conditions
The third type of filtering, Top N, is available for Filters on this visual, as you
can see in Figure 9-22.
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Figure 9-22. The Top N filtering is available for Filters on this visual
You, as the report developer, decide how much control the report user will have
on the Filters pane. If the report user should not be able to change the filter pane
settings, you can lock individual filter cards. Similarly, if the user should not even see the
filter card, you can hide that card. Remember, by hovering over the Filters icon on a
particular visual, the user can see the filters impacting an individual visual.
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F or Future Reference: Controlling the Performance Impact

of Filtering
Every selection made on the Filters pane generates a query back to the engine. The
overall performance of the page is dependent on a lot of variables, but the more of those
variables you can control, the better your report’s response. If you know that most report
readers are only interested in a specific set of data, you can preselect this data on the
Filters pane and then close the pane. Once you publish the report, most of the users
will be able to see the data they are interested in, without paying a performance hit.
Users who are interested in different data can open the Filters pane and change the
filters.
Formatting the Filters Pane

At the beginning of this chapter, we covered formatting the entire canvas. In those
menus, there were two that pertained to the Filters pane. They are numbers 5 and 6, as
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Figure 9-23. Numbers 5 and 6 have formatting features for the Filters pane
If you want the Filters pane to appear continuous with the report page, you can do
so by using the same color scheme as your canvas and/or background.
Drill-Through
In addition to synced slicers, there is another way to transmit a filter from one page to
another: the drill-through feature. When you use a field as a drill-through field on a
particular page, you can navigate directly to that page from another page and visual where
that field appears. Sounds confusing? Don’t worry—it’s easy once you have set one up. The
first step is to drag the selected field to the Drill through area of the Visualizations pane
on the destination page for the drill through, as shown in Figure 9-24.
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Figure 9-24. The Drill through area
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When the back button appears in the upper left-hand corner, you have set up the
drill-through successfully as shown in Figure 9-25.
Figure 9-25. The back button indicates success
Once you have set up the drill-through page, return to the report page from which
you want to drill. On that page, select a visual that uses the drill-through field (in the
preceding example, the field is CategoryName). Select one of the data points and right-
click. From there, follow the Drill through menu, as shown in Figure 9-26.
Figure 9-26. The Drill through option in the right-click menu
The results following the drill-through are visible in Figure 9-27.
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Figure 9-27. The drill-through page showing the filtered result
The purpose of the drill-through is to be able to make a selection on one page and
have it “carry through” to another page in the report. A side benefit is that any other filter
on the originating page will also be carried through to the drill-through page. As shown
in Figure 9-28, if you have a slicer on the originating page, any selection made on that
slicer will be reflected on the drill-through page. You can prevent other filters carrying
over to the drill through destination page by toggling the Keep All Filters setting to “off”.
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Figure 9-28. The selected value on a slicer will also be “carried through” to the
drill-through page
For Future Reference: Drill Through from One Report to Another

The good news is that the same functionality allows you to create a drill-through from
one report to another!
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Conditional Formatting
Some Power BI visuals (specifically tables and matrices) have conditional formatting
built into them. The Conditional formatting in Power BI works very similarly to that
in Excel. As shown in Figure 9-29, access the Conditional formatting menu by clicking
the down arrow next to the field you want to format.
Figure 9-29. Accessing Conditional formatting for tables or matrices
As shown in Figure 9-30, the features in Conditional formatting include
• Background color
• Font color
• Icons
• Web URL
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Figure 9-30. The Conditional formatting options
Because most readers will probably have used conditional formatting in Excel, I will
focus on the interesting nuances in Power BI.
Web URL
If you have data that is readily viewed on the Internet, you might want to make it easy
for your report reader to easily access the appropriate page. But first, you must create a
connection between the field you want to format and the web URL address. Figure 9-31
shows a simple example.
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Figure 9-31. Adding a custom column for conditional formatting as a web URL
Once the web address is present in the data model (and related to the field you want
to format with it), you can set up the conditional formatting:
1) Select Conditional formatting ➤ Web URL.
2) Set the format to be based on the value in the Web Address field,
Figure 9-32. Base the conditional formatting on the content of the Web
Address field
Tip This technique (basing conditional formatting on the value of a field) works

for other formatting, such as background or font color. To turn the background of
a cell a specific color, make sure you have a column with the hexadecimal color
corresponding to the value you want to use in the format present in the table.
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For Future Reference: Using DAX to Conditionally Format

Anywhere in the formatting settings that you see an Fx symbol, as shown in Figure 9-33,
you can use a measure to create variable content or format content conditionally.
Figure 9-33. The Fx symbol indicates an opportunity to provide variable content
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An easy example to demonstrate this capability is to create a title that will vary based
on a particular value that is selected. The measure is
Title=
"All Sales by Country for "
& SELECTEDVALUE('Suppliers'[CompanyName])
Once you have created the measure (using the same methodology to create any
measure), you can “point” the Title field to the measure. Eliminate any title content that
already exists for the visual as shown in Figure 9-34.
Figure 9-34. Clear the default title text
Point the title text to the measure that you created as shown in Figure 9-35.
Figure 9-35. Using a measure to create a variable title
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Because of the DAX function used in the measure (SELECTEDVALUE), the title will
reflect a value chosen for the name of the supplier as you can see in Figure 9-36.
Figure 9-36. The title reflects the selection for the supplier name made on the
Filters pane
This is just one example. I am choosing to show the process so that the idea isn’t
completely theoretical. The specifics aren’t as important as the overall concept.
Other Page Elements

Visuals are going to take up the bulk of the space on your page. But there are other
elements that you can use on the page to enhance functionality.
Images and Shapes

Both JPEG and PNG images can be used to enhance the report page. Shapes can also
be placed on the report page to create dimensional effects as well as create other
composite shapes.
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Text Boxes
You can also place text boxes on the page to provide instruction or further details. Note
that the text box contains static text. To create variable text, you need to use either the
card visual type or buttons (see in the following).
Buttons
Buttons have (relatively) recently received an upgrade in features. The new capabilities
now make buttons a great option to use instead of the single-value cards because they
have more formatting options. When you add a button to your page, it will always appear
in the upper left-hand corner of the page. There are several types of buttons:
• Left and right arrows
• Reset
• Back
• Information
• Help
• Q&A
• Bookmark
• Blank
• Navigator
Most of these button settings are self-evident, or will be with a little experimentation,
which I encourage you to do. Here, we will delve into the Blank and Navigator button
types. As shown in Figure 9-37, access the Buttons menu through the Insert tab.
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Figure 9-37. The Insert ➤ Buttons menu
After inserting a button, the Format ➤ Button pane will appear. Of all the features a
button has, the Action feature (shown in Figure 9-38) is the most important. Without an
action, a button is a fancy text box.
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Figure 9-38. Action feature of buttons
Assigning an action to a button enables the button to add functionality to a page.

Most of the actions have an equivalent preprogrammed button option, but there are
several actions that only appear in the Action menu:
• Drill through
• Web URL
What if you are not sure that your users will be savvy enough to right-click to drill
through to another page? Placing a button on the page can make the process more
transparent to the user. The first thing to do is to Insert ➤ Buttons ➤ Blank.
Once the button is on the page (remember, it will show up in the upper left-hand
corner), you can move it to an appropriate place on the page. Once the button is placed,
select it, and configure the Action to Drill through, as shown in Figure 9-39.
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Figure 9-39. Setting up a Drill through action on a button
Once the button action is set up, add instructional text to tell your report user
how to use the button, as shown in Figure 9-40. To do so, go to Format ➤ Visual ➤
Style ➤ Text.
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Figure 9-40. Adding instructional text to a button
Button States
Not only do buttons have lots of format options; they also can be formatted differently
based on their “state.” A button offers four states:
• Default
• On hover
• On select
• Disabled
You can add text or another formatting that is appropriate to that particular state. In
this example, I am choosing to put the following text for two different states:
Default: “Select a category to get more details,” as shown in

Figure 9-41.
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Figure 9-41. Setting the button text for the Default state
On hover: “Drill through for more details,” as shown in

Figure 9-42.
Figure 9-42. Setting the button text for the On hover state
Now, all the report user must do is click the button to drill through. Leveraging the
states of a button allows you to design in layers of functionality and instruction on the
same page.
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Using the Navigation Button

One very common use for buttons is to set up convenient page navigation. In December
2021, the Power BI team made this much easier by adding a button specifically for page
navigation. You can add a navigation button that includes all the pages of the report, as
shown in Figure 9-43. This navigation button can be copied from one page to another
and automatically adjusts to highlight the page it is on.
Figure 9-43. Including a page navigator
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Once you have added the Page navigator button to a report page, you can configure
it in multiple ways. Two of the most important configurations are the ability to show (or
hide) hidden or tooltip pages as shown in Figure 9-44. Using the Page navigator button
greatly simplifies page navigation and management.
Figure 9-44. Setting the page navigator button to not show hidden or
tooltip pages
Paginated Reports
After spending many pages describing how to create a report in the Power BI Desktop,
there are times when this kind of report won’t do:
• If the report must conform to a specific size of paper, usually because

it is printed (e.g., an invoice)
• If the report must include all the rows of a long table (e.g., an
inventory report)
• If all the elements must be aligned perfectly on a printed page (e.g., a

report printed on pre-printed stationary or forms)
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In these instances, a paginated report is required. Downloading the Power BI Report

Builder is free, and you can use that to build a paginated report.
Tip There is a paginated report visual that enables you to embed a paginated

report into a standard Power BI report.
Once the report is created, you can publish it into the Service if you have Admin,
Member, or Contributor rights to a workspace in a Premium capacity. If those terms
mean nothing to you, fear not. We will be covering the Service in upcoming chapters.
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CHAPTER 10
Enhance Reports
In Chapter 9, we covered the steps and features for creating a report. In this chapter, we
will delve a bit deeper into some of the features we have already covered and explore
some new ones. Because in some cases we are talking about enhancements to features
we covered previously, you may need to page back and forth between these two
chapters.
Specifying a Sort Order

There are times when a column needs to be sorted differently than the native sorting
behavior. For example, months and days of the week need to be sorted by number, not
by their names. You can create a calculated column with the sort order and then set the
relevant column to sort by the new sort order column, as is visible in Figure 10-1.
Figure 10-1. Using the Sort by feature to sort month names
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Chapter 10 Enhance Reports
Expand Down and Drill Down Controls

If you have data in a hierarchical arrangement, the controls for expanding the hierarchy
to the next level and the control for drilling down will appear as shown in Figure 10-2.
Figure 10-2. The drill down and expand down controls
These controls will only appear if you have multiple fields in a field well, as you can
see in Figure 10-3.
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Figure 10-3. Fields in a hierarchical arrangement
Notice that I don’t say “in a hierarchy,” which is a specific structure you can set up
in a data model, which was covered in Chapter 6. You can use a hierarchy, which will
enable the drill down and expand all down controls.
When clicking the “trident” once, the next layer in the hierarchy will display as you
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Figure 10-4. Category and Subcategory fields are visible after clicking the
“trident” once
After hitting the “trident” twice, the next field (Product Name) in the arrangement is
visible, as shown in Figure 10-5.
Figure 10-5. Category, Subcategory, and Product Name are all visible
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The next icon, the double arrows, displays each “layer” of the data by itself, as shown
in Figure 10-6.
Figure 10-6. The double arrows show the next level of the hierarchy but not the
level above it
Finally, when you are done drilling or expanding down, to go back up the hierarchy,
use the drill up arrow, as you can see in Figure 10-7.
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Figure 10-7. The drill up arrow
Interactions Between Visuals

Visuals, once placed on a page, interact with each other by default. If you make
a selection on one visual, the other visuals on the page will respond. The default
interaction is highlighting: graying back the color of the data elements in order to
highlight only the values that are relevant to the selection on the other visual. You can
see this in Figure 10-8.
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Figure 10-8. Selecting the USA data point highlights the sales by category in
just the USA
The reverse is also true. Making a selection on the bottom visual will highlight the
appropriate values on the top visual, as shown in Figure 10-9.
Figure 10-9. Interactions work from any visual to any other visual
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There are three modes of interaction:
• Highlight (the default)
• Filter
• None
There are some visual types (such as maps) that do not highlight—they can only be
filtered or have no interaction. The report developer can control the types of interactions
visuals have with each other, either in the Power BI Desktop or in the Service. In this
chapter, we will cover controlling interactions using the Desktop.
The first step in controlling interactions is to turn the feature on under Format ➤
Edit interactions. (To see the Format contextual menu, select a visual first.) Once Edit
interactions is toggled on, a new set of icons will appear in the visual header (either in
the top right-hand corner or the bottom right-hand corner) as shown in Figure 10-10.
Figure 10-10. The Edit interactions icons
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If the visual does not support highlighting, you won’t see the highlight icon.
Interactions are controlled from the selected visual to the other visuals on the page. In
other words, to edit interactions you select the source visual first and then change the
interactions it has with the other visuals. The current interaction mode is darker than the
other options, as you can see in Figure 10-11.
Figure 10-11. Editing interactions from the selected visual to the others on
the page
The interaction between two types of visuals does not have to be reciprocal. In the
preceding example, All Sales by Country can highlight All Sales by Category, and
All Sales by Category can filter All Sales by Country.
Tip When selecting colors for your theme, be sure to consider how the colors will
look when highlighted. A light color will be difficult to see once it is grayed back
and therefore difficult for a screen reader to “read.”
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F or Future Reference: Interactions Impact

Page Performance
Interactions can have an impact on the performance of your report. If your users are
complaining about the page performance, one option is to disable some or all of the
interactions.
Bookmarks
In theory, there are no limits on the number of pages in a report or, at least, none that
I have been able to find. With that said, there is a limit to the number of pages a report
user is going to be willing to tab through. But what if you have a lot of information to
share? Or what if you want to make your report users’ lives a little easier by providing
them with “shortcuts” to see details that you don’t want to put on the “front page”? In
either scenario, and in many more, bookmarks are the answer.
What is a bookmark? It is a saved view of a page. How do you create one? Easy. Go to
View ➤ Bookmarks to open the Bookmarks pane as shown in Figure 10-12.
Figure 10-12. Open the Bookmarks pane
Once the Bookmarks pane is open, your next step is to make selections on your
page to “capture.” The easiest example is to set a slicer (or a filter on the Filters pane)
to a particular selection. In Figure 10-13, I have set the 'Customers'[Country] field
to Canada.
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Figure 10-13. Setting the view to be captured and adding a bookmark
Once the bookmark is created, rename it something that will make it clear what the
bookmark captures as is shown in Figure 10-14.
Figure 10-14. Renaming a bookmark
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Once the bookmark is added, the report user can see that captured view by selecting
the bookmark. (More on how to make this easier a little further down.) What happens,
though, if you make a change to the page? The bookmark may not reflect this change. If
you add (or change) something to the page, you it is a good idea to update the bookmark
Figure 10-15. Remember to update the bookmark if you make a change to

the page
Once you have created your bookmark, you can then revert to the default (or
standard) view. If you make a change to the page that you want reflected on the
bookmark, remember to select Update after making the change.
Tip I find it easier to create a Default View bookmark first and then build
bookmarks from that. You can delete the Default View bookmark once you have all
of the bookmarks created.
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Using the Bookmark Navigator Button

If you want all your bookmarks visible to your report user, you do not have to create a
button for each bookmark. Rather, you can use the bookmark navigator button, which is
very similar in functionality to the Page navigator button covered earlier, as you can see
Figure 10-16.
Figure 10-16. Selecting bookmarks to exclude in the bookmark navigator button
And there is a bonus: both the page and bookmark navigator buttons have all of the
rich formatting options available for buttons.
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Viewing Your Bookmarks

When I ask students what they want to be able to do with Power BI, many say that they
want to be able to present their data without having to create PowerPoint decks. One way
of doing this is to use the View option on the Bookmarks panel, as shown in Figure 10-17.
Figure 10-17. Use the View option for presentations
For Future Reference: Bookmark Settings

There are other options in the Bookmarks ellipsis menu:
• Data
• Display
• Current page
• All visuals
• Selected visuals
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Understanding the nuances of each of these settings is not on the PL-300 exam.
However, the first time you create a bookmark, you will probably be curious about
what each of these settings does. I will summarize the Data and Display options, and I
encourage you to experiment with the others for yourself.
Data: Preserves the filtering and/or slicing selections you made when you first
created (or when you update) the bookmark. In the preceding example, Data was
checked, and my slicer selections were preserved in the bookmark. This is default
behavior and without a doubt a setting you want active most of the time.
Display: Preserves the display settings you made when you first created (or when
you update) the bookmark. If Display is unchecked, any display selections you made
before switching to the bookmark are transferred to the bookmark. The easiest way to
understand this is to see two examples as shown in Figures 10-18 and 10-19.
Figure 10-18. The Default View, with Spotlight turned on for one visual
In Figure 10-18, all the slicers are set to Select All, and a single visual is
spotlighted. In Figure 10-19, the bookmark has been saved with the Display option
unchecked.
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Figure 10-19. With Display unchecked, the bookmark inherits the selections made
on the previous view of the data
Tip Understanding all the bookmark settings, and how they work, requires a
lot of trial and error (in my opinion). I suggest setting up a test page with at least
two slicers (or a slicer and a filter) and two visuals. Then save that as a Default
View bookmark. Make individual selections on the slicers and save the bookmarks
with a name indicating what you did. Then toggle back and forth between the
bookmarks to see the impact of changing the settings.
Changing What Is Visible on a Bookmark

Many times, on a bookmark, you will want some elements to show and others to
be hidden. To do that, you need to open the View ➤ Selection pane as shown in
Figure 10-20.
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Figure 10-20. Opening the Selection pane
The Selection pane is easy to use. As you can see in Figure 10-21, to make
something “invisible,” toggle the eye icon so that it has a slash through it.
Figure 10-21. Making an element invisible (or visible) on a page
One of the typical uses of making an element invisible is when using a bookmark
and a button. In the preceding example, the Return to Default View button is not
necessary, because this is the Default View. But on other bookmarks, this button should
be visible to make navigation back to the Default View easier as shown in Figure 10-22.
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Figure 10-22. Making an element visible using the Selection pane
Tip Remember to toggle Update when making an element visible or invisible on

a particular bookmark.
As in PowerPoint, you can arrange and layer the elements on your report page. On
the Selection pane, use the Layer order to place shapes, buttons, and other visual
elements on top of each other. Use the Tab order to determine the selection sequence
when tabbing on a page.
Another similarity with PowerPoint is the Group feature. If you want to be able to
work with a group of elements as a block, you can create a group, using Format ➤ Group
as is shown in Figure 10-23. (To see the Format contextual menu, make sure that you first
select a visual. To activate the Group feature, select at least two elements on the page.)
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Figure 10-23. Select at least two visual elements to see Format ➤ Group
As soon as you create a group, it will show up as a group on the Selection pane. You
can rename this group to make it easier to identify as shown in Figure 10-24.
Figure 10-24. Groups appear with their constituent elements on the

Selection pane
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A group makes it easier to apply a single action to multiple visual elements at once.
As shown in Figure 10-25, if you want to make multiple elements not visible, you can
make the group not visible.
Figure 10-25. Setting a group as not visible
Tip You might be familiar with the Selection pane in PowerPoint. (If not, it is
worth checking out!) As in PowerPoint, you can rename elements on your Selection
pane (as I did with the preceding group) to make them easier to select. However,
there is one “gotcha.” If you rename a visualization on the Selection pane, that
name will appear in the visualization’s title as shown in Figure 10-26. This is not
usually a desired outcome. But you can rename any page element successfully, as
long as you are not using the Title feature for the visual.
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Figure 10-26. Renaming visual elements on the Selection pane
Combining Bookmarks and Buttons

Expecting the report user to know how to open the Bookmarks pane to view and
use bookmarks might be a big “ask.” Many report developers combine buttons and
bookmarks to make it easy for report users to navigate to a bookmark. We have already
seen how to set up a button and how to set up a bookmark. All that remains is for us to
combine them together.
The first step is to create the bookmark. Once that is created, you then create
a button. After both elements are present, the button is configured to “point” to
the bookmark. You can use two different kinds of buttons to point to a bookmark. I
demonstrated the Blank button option earlier, so I will use the Bookmark button option
here. When using the Bookmark button option, all you choose is the bookmark that the
button will “point” to as shown in Figure 10-27.
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Figure 10-27. A Bookmark button
A Bookmark button will include a bookmark icon, but the icon alone will not be
sufficient to tell a report user what the button does. Don’t forget to add some helpful text
to the button as shown in Figure 10-28.
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Figure 10-28. Add helpful text to your button
Tip In an earlier chapter, I said that when you are working in the Power BI
Desktop, you are in developer mode. Some features do not work without using the
Ctrl key. Once the report is published into the Service, Ctrl is no longer required.
Tooltips
Perhaps you have reached saturation in the number of features you can use in a Power BI
report. Take a break and stretch. Maybe take a walk outside—because we have one very
rich area still to cover: tooltips.
If you have ever hovered your mouse over a data point on a visualization, you have
seen a tooltip. Figure 10-29 shows an example of a tooltip.
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Figure 10-29. A typical tooltip
As useful as the default tooltip is, it can be configured to be much richer. By default, a
tooltip displays the default values for each field used in the visualization. The first step to
enhance a tooltip is to add a field or a measure to the tooltip, as shown in Figure 10-30.
Figure 10-30. Adding a measure to the Tooltips field well for a visual
Be very judicious when adding additional measures to a visual in the Tooltips field
because every measure will require additional calculation time, which can slow down
the report’s performance. This is true even if the report user never hovers over a data
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point to see the tooltip! If your report page is slow, one reason can be too many measures
in the Tooltips field for one or more visualizations.
Tip Don’t forget that if the field or measure has a “clunky” name, you can
rename it just for the visual in question as shown in Figure 10-31.
Figure 10-31. If you rename a field or measure, be consistent across visualizations
After renaming the measure (in this case), the tooltip is more readable. You can
judge for yourself in Figure 10-32.
Figure 10-32. A more readable tooltip
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But wait… There’s more! As you can see in Figure 10-33, the background and text
properties of a tooltip can be adjusted as well, under Format visual ➤ General.
However, before you change the tooltip for each visualization, remember you are
changing it for just that visualization. If you want consistency in your report (which most
people do), you will have to perform these formatting changes for all your visualizations.
Figure 10-33. Formatting tools for the background and text of a tooltip
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Always keep accessibility in mind before changing all your tooltips.
Tooltip Pages
A tooltip page is just what it sounds like—an entire page that shows up in a tooltip! The
setup for a tooltip page has several steps, but it isn’t hard. The first step is to create a new
page in your report and hide the page as shown in Figure 10-34. (It is rare that you will
want viewers to access your tooltip page.)
Figure 10-34. A new tooltip page, named “Tooltip Page” for clarity
Before adding anything to the report page, navigate to Format page ➤ Page
information and set the page as a tooltip page as shown in Figure 10-35. If you skip this
step, you cannot set up a tooltip page.
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Figure 10-35. Setting the page as a tooltip page
If you want the tooltip to be smaller than the default tooltip canvas size, you can set
the Canvas settings to Custom and change the pixel size as shown in Figure 10-36.
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Figure 10-36. Adjusting the tooltip display size
Now you can add your visualizations. Keep in mind that you are designing for a
tooltip, so be judicious about adding multiple visual elements. In Figure 10-37, I have
added a single-value card visual to display the largest order value and formatted the
visual for more impact.
Figure 10-37. The tooltip page, formatted
Once you have the tooltip page set up, navigate back to the page and visualization
where you want this tooltip to appear. (In Figure 10-38, I have named the page “Tooltip
Page,” but this is not necessary; the page can be named anything.)
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Figure 10-38. Setting up the visualization to display the tooltip page
Figure 10-39 shows the results.
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Figure 10-39. Displaying the entire tooltip page
Not only are tooltip pages a cool concept, but they can also help improve the
performance of your report page. Unlike a garden variety tooltip, a measure used in a
tooltip page is not evaluated unless the report user hovers over the data point.
Tip For a tooltip to work, the fields (or measures) used in the visualization and
tooltip must be related in the data model.
Designing for Mobility

The formatting that we have discussed thus far is for Power BI reports viewed on a
monitor or on a laptop. If you know that some of your users are going to be viewing
your report on their tablets or phones, you can design your report so that it fits nicely on
mobile devices. As shown in Figure 10-40, to start designing the mobile version of your
report, go to View ➤ Mobile layout.
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Figure 10-40. Accessing the Mobile layout
Once in the Mobile layout, drag your existing visuals onto the mobile canvas and
arrange them as appropriate as you can see in Figure 10-41. The grid allows you to lock
visual elements. The mobile view auto-adjusts to different devices, so you don’t need to
create separate layouts for different sizes of device.
Figure 10-41. Drag, drop, and arrange selected visuals on the mobile canvas
Once the visuals are laid out, you can adjust formatting features as needed as you
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Figure 10-42. Adjust the formatting of visualizations for optimized viewing
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CHAPTER 11
Identify Patterns
and Trends
Power BI’s purpose is to allow you to visualize your data and thereby facilitate analysis
of that data. In this chapter, I will explore several features and visualization types that are
available to make analysis both easy and comprehensive. Let’s start with the Analytics
feature.
The Analytics Pane

Power BI has a lot of visualizations that we readily recognize: column, bar, the much
maligned pie, and, of course, line charts. Some of these visualization types have an
additional feature available: Analytics.
Let’s start our exploration of the Analytics pane using a line chart. When a
visualization type supports analytics, these options will appear on the Analytics pane.
The full range of the Analytics feature is present in the line visualization, as shown in
Figure 11-1. Other visualizations will have some (or none) of these features.
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Chapter 11 Identify Patterns and Trends
Figure 11-1. The Analytics pane for a line chart
In Figure 11-2, I have added a Trend line.
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Figure 11-2. Adding a Trend line to a line visualization
In the “Identifying Outliers” section, there is another example of using an Average

line to a visualization.
If the type of data you are working with supports it, the Analytics pane will display
an option for Forecasting. For the PL-300 exam, be sure to understand the components
that go into creating a forecast in case you are asked to create a forecast line. There
are many excellent blog posts that walk through the steps, using data that supports
forecasting.
Using the Analyze Feature

When looking at data, there may be dramatic increases or decreases. Power BI has
an Analyze feature that can be activated to explain the change. The Analyze feature
processes the entire data model, looking for relationships between different data points.
To activate the Analyze feature, select a data point, right-click, and choose Analyze ➤
Explain the increase (or decrease) as shown in Figure 11-3.
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Figure 11-3. Right-click a data point and choose Analyze ➤ Explain….
The benefit of the Analyze feature is that it looks at all the data and the relationships
in the data model. It will surface insights that may (or may not) be useful. If you like one
of the visuals it creates, you can click the + sign in the upper right-hand corner, and the
visualization will be added to your report page as shown in Figure 11-4.
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Figure 11-4. One of the visualizations produced by the Analyze feature
Identifying Outliers
When analyzing data, we often want to find data points that don’t fit the dominant
pattern because that data may reveal insights about the rest of the data. The scatter
plot visualization is a very useful tool for discovering outliers. In the following example,
the data points cluster between 0.1 and 0.2 trillion dollars each month, with a few
months clearly well above the average. Depending on how narrowly the band is defined,
there will be fewer or more outliers as you can see in Figure 11-5.
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Figure 11-5. The gray band indicates a pattern
The scatter plot makes it easy to see clustering because you can add average,
median, or trend lines to make the pattern clear. On the Analytics pane, choose the type
of line you want to add to the scatter plot. In Figure 11-6, I have added an Average line.
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Figure 11-6. An average line makes the clustering clear
Categorical vs. Continuous Axes

What is categorical data? What is continuous data? It turns out that you know the answer
to this question intuitively. Categorical data is data that has discrete points. For example,
in a product table, you can have different categories (e.g., computers, electronics, toys,
etc.). In a customer table, there may be an education column that has high school, some
college, BA, MA, or PhD. These are examples of data that is categorical. This data is best
displayed using visuals that can show the data in distinct elements, such as a bar or
column chart. Continuous data is data that is not readily divided into groups. Time is the
classic example of continuous data, even though time can also be divided into groups
(years, months, days). In the two visuals (Figures 11-7 and 11-9), I show the same data,
one using a continuous axis and one using a categorical axis.
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Figure 11-7. Using a Year field on a continuous axis
It is natural to display time on a continuous axis because…time is continuous.

However, what if you want to sort the years by Total Sales? You can’t if you are using a
continuous axis. But it is easy to change the axis type under Format visual ➤ X-axis as
Figure 11-8. Setting the X-axis to Categorical
Once the type of axis is changed, the visualization will change, and you will be able
to sort the years by other fields on the visual as shown in Figure 11-9.
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Figure 11-9. Using a Year field on a categorical axis
Most data will naturally fall definitively in one of the two types. But if you are working
with data that can be either continuous or categorical, experiment with the different
types of axes to see if one suits your analysis better than the other.
Groupings, Binnings, and Clustering

Sometimes your data has a lot of values, and it would be useful to be able to organize
them into larger groupings. Power BI has several useful tools to help you accomplish this.
Creating Groups
Start with a column or bar visualization and then select the data points you want to
group. Select multiple data points by holding down the Shift key as you select each one
and then right-click, as shown in Figure 11-10.
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Figure 11-10. Selecting the data points for sales over 200 billion
Once the group has been created, it will appear on the Fields pane, in the same
table as the base field. In Figure 11-11, the base field is Year Month, and the group
appears in the Date table.
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Figure 11-11. A group appears in the same table as the base field
Once created, a group can be edited easily, as shown in Figure 11-12. Click the
ellipsis menu next to the group name on the Fields pane. (You can also click the
drop-down arrow next to the group if you use it in a visual.)
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Figure 11-12. Editing a group from the Fields pane
In the Groups dialogue box, you can add members to a group, remove members from
a group, and rename groups. In Figure 11-13, I have renamed my two groups to make
their composition clear.
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Figure 11-13. Editing groups
An advantage of renaming a group is to control how it appears on a visualization.

In Figure 11-14, the legend much more clearly reflects the two elements on the chart.
The data colors also reflect the two groups.
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Figure 11-14. Naming a group improves the clarity of a visualization
But wait… There’s more! You can use a group either in a slicer or on the Filters
pane, making it easy to filter multiple data points at once, as shown in Figure 11-15. To
use a group in a slicer, simply drag the group to the slicer visualization field well.
Figure 11-15. Groups can be used in a slicer
Groups can also be used on the Filters pane, with the same results. To do so,
right-click the group and choose Add to filters and then the appropriate filter area as
shown in Figure 11-16. (You can also drag the group to the Filters pane.)
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Figure 11-16. Adding a group to the Filters pane
Once the group is on the Filters pane, it behaves like any other field that is acting as
a filter as shown in Figure 11-17.
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Figure 11-17. A group on the Filters pane
Creating Bins
Groups work well with data points created by a measure. In the preceding example,
the Total Sales field is a measure that I created. What if you want to group values in a
calculated column? It’s just as easy as creating groups (hopefully you found that easy!).
I am starting with a calculated column called Total Sales CC (to distinguish it from
the Total Sales measure). Right-click the calculated column and choose New group as
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Figure 11-18. Choose New group to create bins on a calculated column
The Bins dialogue box will open, and you can choose whether to create bins based
on the size or create bins based on a set number of bins as shown in Figures 11-19
and 11-20.
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Figure 11-19. Creating bins based on the size of each bin
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Figure 11-20. Setting a predetermined number of bins
Once the bins have been generated, they will appear in your Fields list in the same
table as the calculated column, as you can see in Figure 11-21.
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Figure 11-21. Bins appear in the same table as the calculated column
Now you can use bins just as you would a field. In Figures 11-22 and 11-23, I want to
know how many orders are in each of the bins.
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Figure 11-22. Using a Count Distinct implicit measure with the bins
Figure 11-23. The resulting visualization
Tip If I were using the visualization shown in Figure 11-23 in a report, I would
spend more time perfecting the formatting on the X-axis!
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Clustering
The last way of grouping your data is to let Power BI do it for you with the clustering
feature.
Tip There are some very sophisticated statistical techniques for clustering. If you
want to be able to use those techniques, you should probably use R or Python and
then create a visual.
I am going to find clusters in store sales data. In Figure 11-24, I have created a table
and added the fields for Total Sales and store Name.
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Figure 11-24. Access the clustering feature from the ellipsis menu on the visual
Once Power BI has found the clusters, it will create a new field and display it on the
same visual as shown in Figure 11-25.
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Figure 11-25. Power BI found four clusters in the data
Now the resulting field can be used in a slicer, on the Filters pane, or on another
visualization.
Using AI Visuals
There are several types of visualizations that use artificial intelligence to detect patterns
that may not be immediately apparent. I will cover two of these here, but I encourage you
to experiment with all the visualization types before sitting the PL-300 exam.
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The Key Influencer Visualization

Many times, when looking at data, we want to know what is causing the patterns we see.
If we are working with millions of rows of data, finding those patterns is a herculean
task. But using the AI technology embedded within Power BI, the key influencer
visualization can visualize underlying patterns, if there are any, as shown in Figure 11-26.
Setting up the key influencer visualization can be a little confusing. (I often experiment
with the placement of fields to produce a result. Sometimes the data doesn’t support any
findings in the visualization.)
Figure 11-26. Setting up the key influencer visualization
Once the fields are in place, the key influencer visualization looks like
Figure 11-27.
Figure 11-27. The Music, Movies, and Audio Books drive up sales
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There is a second pane for the key influencer visualization called Top segments.
On this pane, Power BI detects groupings of data and profiles those segments as you can
see in Figure 11-28.
Figure 11-28. Profiling a segment of the data
I strongly recommend taking the time to understand the key influencer

visualization because it uses some statistical concepts that you may not use regularly.
You may need to experiment with different data sources to produce results that make
sense. As with other visualizations, take the time to investigate the Format visual options
for key influencers, because there are functional settings in the Format visual menu as
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Figure 11-29. The Format visual pane has functional features as well
The Decomposition Tree Visualization

While the key influencer visualization is interesting, I confess that it isn’t my favorite AI
visualization. That title is reserved for the decomposition tree. Despite its unattractive
name, the decomposition tree is elegant and simple to use.
This visualization breaks down the component parts of a field. Setting it up is
identical to the setup for the key influencer visualization, as shown in Figure 11-30.
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Figure 11-30. The decomposition tree setup
Once the visualization is set up, you can expand the Analyze field into its constituent
parts by choosing the + symbol as shown in Figure 11-31.
Figure 11-31. Sorting the Explain by fields
Once the Explain by fields are visible, you can select individual elements by
selecting the appropriate bar as shown in Figure 11-32.
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Figure 11-32. Viewing the Explain by fields
As befits my favorite visualization, the decomposition tree has some wonderful

formatting options as you can see in Figure 11-33.
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Figure 11-33. The formatting options for the decomposition tree
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PART V
Deploy and Maintain

Assets
CHAPTER 12
Manage Files
and Datasets
You have created and published your report. Bravo! In Chapter 14, you will read about
how to publish and update a report once it is published in the Service. In that chapter, I
specifically say that updating the report does not include updating the data. “But wait,”
you say! Isn’t the whole point to be able to see the latest data in the report, at any time?
Yes, you are correct—having up-to-date data in the report is one of the main benefits of
using Power BI. It is time to talk about refreshing the data.
Schedule a Refresh
How often you can refresh your data automatically depends on the license you have:
• Free license: No automated refresh, just manual refreshes
• Pro license: Up to eight scheduled refreshes per day

• Premium per user: Up to 48 refreshes a day
• Workspace in Premium capacity: Up to 48 refreshes a day
Once you have published a report (and its accompanying dataset) in the Service, you
will need to schedule automated refreshes, license permitting. A refresh is set up on a
dataset, not the report itself.
Tip Datasets do not have to be in the same workspace as the report.
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On the same line as the dataset, there are two icons that are shortcuts to the refresh
menu as shown in Figure 12-1. One is a manual refresh, and the other is a scheduled
refresh.
Figure 12-1. Accessing the Scheduled refresh for a dataset
The Scheduled refresh is a subitem in the Settings menu (in Figure 12-2), which is
accessed through the ellipsis menu shown in the Figure 12-1.
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Figure 12-2. The Scheduled refresh in the Settings menu
To set up the refresh, there are several steps to complete:
1) Turn on Scheduled refresh. It is not on by default (shown in

Figure 12-3).
2) Set the refresh frequency.
3) Set the time zone.
4) Add the times when the refresh should occur.
Note: Microsoft does not commit to meeting these times to the

minute. For example, if you set the refresh time as 2:00 p.m.,
the refresh may happen at 1:58 p.m. or 2:01 p.m.
5) Determine who should receive notification if the refresh fails. It is

very important to make sure that someone is notified because if a
refresh fails three times, the refresh is turned off.
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Figure 12-3. The Schedule refresh settings
If, when you open the Scheduled refresh menu, all the items are grayed out, that
means that the Power BI Service is not able to access the source data to perform the
refresh.
Do You Need a Gateway?

To refresh data, Power BI has to be able to connect to the data source. If the data is
stored behind a firewall, the Schedule refresh menu will be grayed out. To enable an
automated refresh, you will need to set up a gateway connection. There are two types of
gateway connections:
• On-premise data gateway
• On-premise data gateway (personal mode)

• Virtual network data gateway
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Unless you are in IT, you will probably only ever install an on-premise data gateway
in personal mode. (These used to be called personal gateways.) If you wish to install one,
you will need to download the software to do so. After installing the gateway, you can
view it under the Settings ➤ Datasets menu as shown in Figure 12-4.
Figure 12-4. Accessing the Settings menu for the dataset
As you can see in Figure 12-5, under the Settings menu, open the Gateway
connection menu.
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Figure 12-5. The Gateway connection sub-menu
In Figure 12-6, you can see the gateway that a dataset depends upon to perform a
refresh.
Figure 12-6. An example of a personal gateway running
You can access the list of gateways to which you have access through the Settings ➤
Manage gateways menu, as shown in Figure 12-7.
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Figure 12-7. Accessing the Manage gateways menu
Personal gateways are typically used to connect to datasets stored on your computer.
Personal gateways use your credentials to access the data source. Also, personal
gateways will only be active while your device is connected to the data source. If your
organization needs a gateway to enable multiple users to access data sources behind a
firewall, then one of the other two types of gateways is necessary:
• On-premise data gateways
• Virtual network data gateways
Both are shown in Figure 12-8.
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Figure 12-8. The list of gateway connections used in the workspace
For Future Reference: Connecting OneDrive and Power BI

Sometimes, you may want to access Excel and CSV content without having to install
a gateway (personal or other). When you create a workspace, you can associate a
OneDrive instance with it and then store Excel and CSV content. In this scenario, the
Power BI Service can access the data sources and refresh once an hour.
Configuring Row-Level Security

In an earlier chapter, we discussed how to create the row-level security roles in the
Power BI Desktop. The second half of this process must be completed once the report
is published. In the row for the dataset, choose Settings ➤ Security, as shown in
Figure 12-9.
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Figure 12-9. Accessing the Settings ➤ Security menu for the dataset
Once you are in the Security dialogue box, you will see a list of the roles that have
been defined in the PBIX, as shown in Figure 12-10. Enter the names of individuals (or
security groups) who should be assigned these roles.
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Figure 12-10. Adding individuals (or security groups) to a role
Build and Share Permissions

Anyone who is an Admin, Member, or Contributor in a workspace automatically has
both build and share permissions. This means that they can create a new report using
an existing published dataset (even if they didn’t publish it). Admins, Members, and
Contributors can also share a report (and its underlying dataset) with others who do not
belong to the workspace.
Tip Sharing with colleagues who are not members of the workspace (or
subscribed to the associated app) can lead to “security sprawl.” It is a good idea
to have very clear governance about when sharing with non-workspace members
should be allowed.
Share and build permissions are enabled on a particular dataset. To initiate the
process, go to Settings ➤ Manage permissions on the same row as the dataset as shown
in Figure 12-11.
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Figure 12-11. Accessing the Manage permissions sub-menu
In the Permissions dialogue box, there are two areas: Links and Direct access.
Anyone who is an Admin, Member, or Contributor in the workspace has direct access to
any dataset in the workspace, as is shown in Figure 12-12.
Figure 12-12. Workspace members have share and build permissions by default
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To grant someone either share or build permissions, choose Direct access ➤ Add
user. Then type in the name of the person to whom you are granting permissions and
check the appropriate boxes, as shown in Figure 12-13.
Figure 12-13. Granting share or build permissions to an individual
Access can also be granted using generated links, much as you do in OneDrive. To
share using a link, you must first select the report, not the dataset. Then you can choose
Add link as shown in Figure 12-14.
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Figure 12-14. To create a link, you must select the report
As shown in Figure 12-15, you can adjust who can use the link and set whether the
link will allow sharing of the report and/or using the underlying dataset to build new
reports.
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Figure 12-15. Defining the permissions granted by the link
Once the link is created, it will show up under Links, and it will list the permissions it
grants, as you can see in Figure 12-16.
Figure 12-16. Displaying the links
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If you need to delete the link, or adjust the associated permissions, use the ellipsis
menu to display these options as shown in Figure 12-17.
Figure 12-17. Adjusting the links
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CHAPTER 13
Create Dashboards
When students introduce themselves in my classes, I ask them to tell me what they want
to learn. Invariably, I will hear that they are using dashboards and they want to learn
how to create one. When I dig a little deeper, it often turns out that they are using reports,
not dashboards. Now that we are close to the end of this book, I hope that it is clear that
dashboards and reports are two different things. So far, we have focused on reports. This
chapter is dedicated to dashboards.
Creating a Dashboard
If reports and dashboards are different, what is a dashboard? A dashboard
• Is a virtual one-page document
• Can only be created in the Service
• Can contain visuals from multiple reports published in the workspace
• Can contain streaming content (reports cannot)

The purpose of a dashboard is different from that of a report. It is intended as a
“snapshot” of the data being represented by the visualizations that are included on the
dashboard. I say “snapshot” quite deliberately because, by default, the visual tiles do not
interact with each other. This is in sharp contrast to reports, where visualizations interact
with each other by default. (Remember Edit interactions?) There is some anecdotal
evidence that organizations don’t use dashboards as much as reports, perhaps because
users expect dashboards to act exactly as reports do. I have a suggestion for the ideal
purpose for a dashboard—feel free to use it as a jumping-off point for your imagination.
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In a previous working life, I was a facilities manager. After the 9/11 events, I was
asked to put up large TV monitors in common areas, for example, the lobby, the break
rooms, and the cafeteria. (You may have noticed this in your own office.) The perfect
application for a dashboard is to be displayed on these monitors. They are usually
mounted high on a wall, so no one expects to interact with the dashboards. The data
is being displayed for information, not investigation. Setting users’ expectations
appropriately can reduce their frustration with the mechanics of dashboards.
Creating a Dashboard
Setting up a dashboard is easy. Starting from a report, find a visualization you want to
include on a dashboard and pin it, using the pushpin icon in the visualization’s header,
as you can see in Figure 13-1. (If you don’t see a header above the visualization, it may be
hidden by the report creator.)
Figure 13-1. Pin your visualization using the pushpin icon
The Service will ask you if you want to add the visualization to an existing dashboard
or create a new one, as you can see in Figure 13-2.
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Figure 13-2. Choose an existing or create a new dashboard
Tip Keep scrolling to a minimum on a dashboard by limiting the number of

visualizations you pin.
Immediately after choosing the dashboard, you will see a pop-up menu (Figure 13-3)
that allows you to go to the dashboard.
Figure 13-3. This pop-up menu only stays up for a short time
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If you miss the pop-up window, there are several ways to navigate to the dashboard.
The first way is to use the “breadcrumbs” at the top of the screen, as you can see in
Figure 13-4. This will take you back to the main page of the workspace. From there, you
can pick the dashboard you created (or added to).
Figure 13-4. Follow the “breadcrumbs” at the top of the screen
The other way to find your dashboard, or any other content, is to use the navigation
on the left side of the screen as shown in Figure 13-5. From there, you can find the
content organized into groups.
Figure 13-5. Using the left-hand navigation
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Once you have navigated to the dashboard, you can see the visualizations you have
pinned. A sample dashboard is shown in Figure 13-6. If you are at all familiar with the
AdventureWorks data, you will notice that in Figure 13-6, there are clearly visuals from
more than one report (and dataset). Dashboards can contain content from multiple
reports.
Figure 13-6. Example of a dashboard
Editing the Dashboard

In Figure 13-7, you can see that the editing options for a dashboard are limited, which in
some ways is refreshing, given how many editing options there are for reports!
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Figure 13-7. Editing options on a dashboard
Streaming Data
Unlike reports, dashboards support live or streaming content. It is easy to add a tile
for streaming data or a YouTube video channel. As shown in Figure 13-7, choose Add
a tile in the Edit menu. You will then see the Add a tile dialogue box, as shown in
Figure 13-8.
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Figure 13-8. Adding a tile with live data (or an image or a text box)
Dashboard Themes
The built-in creative options with a dashboard are very limited. You can change the
theme from light to dark or color-blind-friendly. If you need more formatting options,
the best option is to upload a JSON theme you have created, as shown in Figure 13-9.
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Figure 13-9. Changing your dashboard theme
Editing a Tile
I have been referring to the elements added to dashboards as visualizations, because
that is what they are. However, once they are placed on a dashboard, they are called tiles.
Can you edit a tile? Yes, to a limited extent. (To change the source visualization, you will
need to return to the report, either in the Service or, preferably, in the Power BI Desktop.)
Click the ellipsis menu in the upper right-hand corner, and you will see the edit
options, as shown in Figure 13-10.
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Figure 13-10. Limited editing options on a tile
Most of the options are straightforward, but there are a couple worth exploring.
Export to .csv
If you want to see the data underlying this particular tile, choose Export to .csv.
(Unlike in the Power BI Desktop, there is no option to view the data as a table.) In
Figure 13-11 you can see the result of exporting data underlying a visual to Excel.
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Figure 13-11. Export to .csv result
View Insights
In a previous chapter, we reviewed various ways that the underlying AI capabilities can
be used to find relationships and patterns in the data that you may not be able to surface
easily. This capability is also built into dashboards. If you want to generate insights from
just the data underlying a specific tile, choose View insights. If there are any insights,
Power BI will generate new visuals to represent them. If one (or more) is useful, you can
pin it to your dashboard using the pushpin icon, as shown in Figure 13-12.
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Figure 13-12. Visualizations generated by the AI engine using View insights
Pin Tile
This option may seem odd—isn’t this visualization already pinned? Yes, but what if you
want to pin it to another dashboard? Nothing easier.
As I mentioned at the beginning of the chapter, some users are disappointed
when viewing dashboards, because the tiles do not interact with each other. Upon
consideration, this is only to be expected, as visuals can come from multiple reports and
different datasets. If you click a tile, you will return to the source report. But there is one
way to achieve interactions between tiles on a dashboard: pin an entire report page.
Pinning Live Pages

To pin an entire report page, return to the report. In Read mode, select the ellipses ➤
Pin to a dashboard, as shown in Figure 13-13.
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Figure 13-13. Pinning an entire page to a dashboard
Once the page has been pinned, you can tell that it is a live page in two ways. The
visualizations will interact (just as they do on a report page), and the name of the
report and the page number will appear in the upper left-hand corner, as shown in
Figure 13-14.
Figure 13-14. A live page has the report name in the upper left-hand corner
Think carefully before pinning a live page to a dashboard. Can the users benefit from
simply using the source report? Dashboards and reports are not the same thing and
shouldn’t be used interchangeably. Can the report be simplified and shared with users
via the app?
Managing Tiles on a Dashboard

We have already looked at some of the editing features built into each tile. From the
ellipsis menu, a tile can be deleted. But in addition to the settings in the tile’s ellipsis
menu, there are other controls that can be accessed in the File ➤ Settings menu, as
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Figure 13-15. Accessing the File ➤ Settings menu on the dashboard
You can rename the dashboard and add a contact for the dashboard. There are
additional controls in the menu, as shown in Figure 13-16.
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Figure 13-16. Part of the Settings menu for a dashboard
We will be talking about Q&A in the following. The Dashboard tile flow automatically
rearranges the tiles if a tile is added or deleted.
Configuring the Mobile View

Setting up your dashboard to perform well on a mobile device is easy. Simply choose
Edit ➤ Mobile layout. You can unpin tiles from the dashboard to make the mobile view
easy to navigate.
Use the Q&A Feature

In an earlier chapter, we covered setting up the natural language feature, Q&A. There are
several settings that must be enabled in the Service and in the Power BI Desktop.
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Enabling Q&A in the Power BI Desktop

Back in the Power BI Desktop, choose Modeling ➤ Q&A setup, as shown in Figure 13-17.
Figure 13-17. Setting up Q&A in the Desktop
Enabling Q&A in the Service

Once the report is published, use the Dataset ➤ Settings ➤ Q&A menu to enable Q&A, as
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Figure 13-18. Accessing the Settings menu for a dataset
As you can see in Figure 13-19, in the Settings sub-menu, you will find an entry
for Q&A.
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Figure 13-19. Making sure Q&A is turned on for the dataset
Now that Q&A is enabled, you can take advantage of it on a dashboard and on
a report.
At the top of a dashboard, there will be a line where you can type in a question using
natural language as shown in Figure 13-20.
Figure 13-20. The Q&A feature at the top of a dashboard
As soon as you click into the Q&A area on the dashboard, a new window will open
where you can type in your own question or choose a suggested question from those
offered, shown in Figure 13-21. (You can set up suggested questions in the Power BI
Desktop.)
Figure 13-21. The Q&A window
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As shown in Figure 13-22, after typing in a question or choosing one of the suggested
questions, Q&A will generate a visualization.
Figure 13-22. Q&A generates a visual from a question
If you like the visualization that Q&A produces, you can pin it to the dashboard as
Figure 13-23. You can pin a Q&A visual if you like it
Refreshing a Dashboard
The data that underpins the visualizations will be updated by the refresh schedule
you set up for a dataset. If the visualizations are changed, you will need to refresh the
dashboard to reflect those changes. This is easy. Choose the refresh icon in the upper
right-hand corner of the dashboard, as shown in Figure 13-24.
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Figure 13-24. Refreshing visualizations
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CHAPTER 14
Manage Workspaces
in the Service
Your report is done, and you want to share it with colleagues and, possibly, a wider
audience within your organization. It can be tempting to email your PBIX (a Power
BI Desktop file), but you will quickly find this method of sharing less than optimal,
to say the least. PBIX files can be very large, and many email servers will block them.
Additionally, there are features of your report that will not work properly unless the
report is published to the Power BI Service. So what do you do? You publish your report
to a specific workspace in the Power BI Service. Not sure what that means? Read on.
Publishing Your Report

There are several steps to complete before starting the publish process:
1. Save your report with a unique name.
2. Log into the Power BI Service.

3. Choose the workspace where you want the report to be published.
4. Publish.
Logging Into the Power BI Service

The Power BI Service is integrated into Office 365, so you will probably use your Office
365 credentials to log in. (Check with your IT department.) You can log in directly from
the Power BI Desktop, by going to the upper right-hand corner and hitting Sign in, as
shown in Figure 14-1. You can also log in to the Power BI Service by using https://app.
powerbi.com, using the credentials you used to sign up for your trial or license.
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Figure 14-1. Sign into the Power BI Service using your credentials
When you have successfully signed in, your name will appear in the upper right-
hand corner. If you need to sign out and sign in with different credentials, you can do so
readily, as you can see in Figure 14-2.
Figure 14-2. You can sign in with different credentials if needed
Now that you are signed in, you are ready to publish your report to a workspace in
the Service.
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Choosing the Workspace

After navigating to Home ➤ Publish, you will need to choose a workspace in which to
publish your report. There are two types of workspaces in Power BI:
• My workspace
• Workspaces
My workspace is a personal sandbox in which you can publish a report, create

dashboards, and manually refresh the data populating your report. You can use My
workspace without a paid Power BI license. However, using My workspace to share
reports with others in your organization is not a sustainable method for collaborating
with others. Rather, the best practice is to publish to a workspace. In Figure 14-3, the
name of the workspace is Training workspace. (A workspace does not have to include
the word “workspace” in its name.)
Figure 14-3. Selecting the appropriate workspace

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Once the report is published, you can keep working in the Power BI Desktop or go
directly to the report in the Service by following the link in the Publishing to Power BI
dialogue box, as shown in Figure 14-4.
Figure 14-4. You can go directly to your report in the Service
Overview of the Power BI Service

Getting There
The Power BI Service is embedded into the Office 365 ecosystem. You can get to the
Service in three ways:
1) Follow the hyperlink for your report after you have published it
(see Figure 14-4).
2) Log in to Office 365 and use the App Launcher to navigate to your
apps, as shown in Figure 14-5. (If the icon for the Power BI Service
isn’t present, hit All apps.)
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Figure 14-5. Find Power BI in the list of your apps in Office 365
3) Go to https://app.powerbi.com and sign in using your

credentials.
As shown in Figure 14-6, you can tell you are there once you see the App Launcher
and Power BI in the upper left-hand corner.
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Figure 14-6. From the Power BI Service, you can go to other places in Office 365
The Structure of the Service

Let’s take a tour of the Service so that we understand all the components. The
navigation menu is shown in Figure 14-7.
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Figure 14-7. The navigation menu for the Service
Home: Frequently accessed reports and dashboards, recent files, favorited files.
Everybody’s Home screen will vary based on your organizational settings and your use of
the Power BI Service.
Create: Initiate the creation of a report in the Service. Note that you will have to use a
previously published dataset.
Browse: Browse the contents of the Service.
Data hub: Lists all the datasets published and available to you in the Service.
Apps: Where all the apps to which you have access are listed. You may have to hit Get
apps to find an app initially.
Learn: One-stop shop for finding additional learning resources.
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Workspaces: A list of all the workspaces to which you have access.

My workspace: Access to your My workspace, a sandbox environment ideal for
experimentation. Not designed for collaboration on production reports and dashboards.
Navigating to Your Workspace

Now we are ready to go into a workspace, where all the work gets done. To find the list of
workspaces to which you have access, navigate to Workspaces, as shown in Figure 14-8.
Figure 14-8. Choosing the workspace to work in
The Anatomy of a Workspace

Once you are in a workspace, the number of options can be daunting, so we will examine
it in detail. A workspace contains five types of content, as shown in Figure 14-9:
• Reports: Reports can be published from the Power BI Desktop or

created in the Service. If you want to create a report in the Service,
you must use a dataset that has been published into the workspace or
that has been shared directly with you.
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• Datasets: A dataset accompanies every report that is published from

the Power BI Desktop. It is a combination of the data model and
the data.
• Dashboards: A dashboard is a virtual single page that can comprise

visualizations from any report published in the workspace.
• Dataflows: A dataflow is the output of the Power Query Editor in the

Service. (Yes, the Power Query Editor is available in the Service.)
• Excel content: Excel workbooks can also be stored in a workspace.
Figure 14-9. The colors of tiles indicate the type of content
As shown in Figure 14-10, you can also filter the view even further by using the
Filters menu.
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Figure 14-10. The Filters menu
Next to the Filters tab is the Access tab (Figure 14-11). This is where individuals,
and/or security groups, can be added to the workspace. There are four levels of access:
• Admin: This is the highest level of privilege. Someone with Admin
rights can delete the workspace. It is a good idea to have at least two
people with Admin rights in the workspace.
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• Member: Members can add, edit, and delete content. They can also
add other people to the workspace. They can publish, edit, and
unpublish the app associated with the workspace.
• Contributor: Contributors can add, edit, and delete content.

Contributors can also be given optional rights to update the
workspace’s app.
• Viewer: Viewers can only view content. They have no other rights.
Most individuals will be added at either the Member or Contributor level.
Figure 14-11. Workspace membership levels
Governance
Because three of the four access levels allow the editing of any content in the workspace,
establishing governance practices is very important. Anyone with Admin, Member, or
Contributor access needs to follow agreed-upon practices to ensure that unintentional
changes do not occur.
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Creating a Workspace
You may have the right to create a workspace if your Power BI Admin (usually someone
in IT) has allowed this configuration. If you do, you will see Create a workspace, as
Figure 14-12. Creating a workspace
Setting up a workspace is straightforward:
• Name: Ideally, your organization has a naming convention to avoid

duplicative names. If not, name your workspace something that
clearly identifies it.
• Description: A good description will remind participants of the

purpose and audience for the workspace. An overall governance
statement in the description would not be a bad idea either.
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• Contacts: The default contacts are the workspace Admins, but it

may be more appropriate to put the business owners in as contacts,
particularly if IT is the only one with Admin privileges in the
workspace.
• Workspace OneDrive: A dedicated OneDrive space can be designated for

the workspace. The advantage of this is that files that support datasets
can be put in OneDrive. For example, if you have Excel files that are
part of a dataset, if they are stored in OneDrive associated with the
workspace, the Service will be able to perform a refresh once an hour.
• Template app: A template app is one that is designed and developed

for viewers external to the organization.
• Contributors update app: This is an optional setting.
Tip Before creating a workspace, it is best to have a clear idea of both the purpose
of the workspace and the intended audience (if any) of the reports and dashboards.
This is because, as of this writing, there is only one app allowed per workspace.
Recently, Microsoft has added the ability to define multiple audiences for a single app,
which does help. Your workspace still can only have one app, but different content
within the same app can be viewed by different audiences. This is a relatively new
feature (as of this writing), so you may not see it implemented in your workspace yet.
Premium Capacity
There is a Premium license that allows an organization to purchase dedicated server
capacity in which to house some of their workspaces. Premium capacity provides more
features and functionality:
• Larger datasets (above 10 GB).
• Paginated reports.
• More frequent refreshes (48/day).

• Viewers do not require a Pro license.
If a workspace resides in Premium capacity, it will have a diamond icon next to it.
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Creating Reports in the Service

We have discussed publishing reports from the Power BI Desktop, but that is not the only
way to provide content in a workspace. You can create new reports in the Service, using
datasets that have been published into the workspace. To create a new report, choose
New ➤ Report in the workspace, as shown in Figure 14-13.
Figure 14-13. Creating a report in the Service
A report that is created in the Service must use a preexisting data model. No
additional content (e.g., columns, measures) can be added to the report in the Service.
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Adding Additional Content

You can also add additional types of content to the workspace: Excel workbooks, CSV
files, and PBIX files that have been published in other workspaces (Figure 14-14).
Figure 14-14. Adding additional content to the workspace
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Updating a Report
Once a report is published, imported, or created within the Service, the question of
updating will eventually arise. Not the data, of course; that is taken care of when you
establish the refresh schedule. But what happens when a visual needs to be added,
deleted, or changed? You can edit the report in the Service, but this option should be
exercised with significant caution.
If a report is updated in the Power BI Desktop and republished to the Service, it will
overwrite the version of the Power BI report saved in the Service. This is by design—you
want to make sure that the latest version of the report is what is available in the Service.
This means that if a change is made in the Service, it will be overwritten when a new
version of the report is published, unless the change is replicated in the Power BI Desktop.
A Workspace and Its App

First things first: Power BI does have a mobile app, but that isn’t what I am referring to
here. The app is the distribution vehicle for reports, dashboards, and Excel content that
need to be shared with others in the organization. It can then be updated on a periodic
basis. An app can be shared in two ways1:
• With a restricted group of people (you can also share with a

security group)
• To the entire organization
These are either/or conditions—you can’t share the same app to a specific group of
people and with the organization.
I think of an app as a magazine or newsletter. Someone decides what content is going
to be included, and then the app is updated on a periodic basis (daily, weekly, monthly,
quarterly). The great thing about using the app as a sharing vehicle is that app viewers
1
At the time of writing, Microsoft has just released a new way of sharing apps. Because these
features are not fixed in stone (yet), the PL-300 exam will probably not have questions on this new
set of features. However, I strongly urge you to go to Microsoft docs and familiarize yourself with
the new methods for organizing apps.
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do not see the working copy of the content. If a report is published in the app (e.g., in
January), viewers will only see the January version of that report until the app is updated.
To designate content that should be included in the app, toggle the Include in app to
Yes, as shown in Figure 14-15.
Note Microsoft has released a newer set of features for apps, which allow for the
designation of different audiences for content in the app. The screenshots below
pertain to V1 Apps, not to V2 Apps.
Figure 14-15. Toggle the Include in app to Yes
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Only reports, dashboards, and Excel content can be shared in an app.
Tip Viewing content in an app requires a Pro license unless the workspace is

stored in Premium capacity (see earlier).
Creating an App
As I mentioned earlier, a workspace can only have one app, which means that it is
important to think about the intended audience for the content of the workspace, when
you set up the workspace. There are three stages for creating an app2:
• Setup (Figure 14-16)
• App name (which can be different from the workspace name)
• Description (mandatory)
• Support site: A place to put a URL to get more information
• Contact information: One contact (or group) for the app or

individual contacts for each report or dashboard (this must be set
individually)
2
Again, I strongly encourage you to read the latest documentation provided by Microsoft, as these
setup steps, and indeed the way the screens look, are changing.
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Figure 14-16. The Setup screen for an app
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• Navigation (Figure 14-17)
• Sections: You can use sections to organize your content. In the

following example, the sections are Reports and Dashboards.
• Links: You can add links to the app.
Figure 14-17. Setting up Navigation in the app
Once you have established sections, you can designate content for each section, as
shown in Figure 14-18. Content does not have to be included in a section and can be
hidden from Navigation if needed.
Figure 14-18. Assigning content to a specific section
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• Permissions (Figure 14-19)
• Access: This is where the audience for the app is identified.

Note that it is either to a restricted group of people or the entire
organization.
• Build permissions: Allowing build permissions gives anyone who

has access to the app the ability to discover the underlying dataset
and build a new report off the dataset. Think carefully before
allowing build permissions in the app.
• Share permissions: Allowing share permissions gives anyone

who has access to the app the ability to share the report and the
underlying dataset, with accompanying build permissions. Think
carefully before allowing share permissions in the app.
• Pushing the app: You can “push” the app to all authorized viewers,
which saves them the step of going to Get apps and “pulling” the app.
Figure 14-19. Access controls for the app
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If, after creating the app, you need to change the settings, click Update app. The
Settings menu will open, and you can alter settings as needed.
Deleting an App
If an app is no longer needed you can delete it, if you are an Admin or Member of the
workspace.
Subscribing to a Report or Dashboard

Once a report or dashboard is published in an app, viewers can subscribe to receive
notifications when the data is updated.
Other Settings in the Workspace

We have worked through a lot of settings already, but there are still more to examine.
Data Sensitivity Labels

If your organization has enabled data sensitivity labels, they will be available in the
Power BI Desktop and in the Power BI Service. Data sensitivity labels are a feature of the
overall Microsoft 365 environment and cannot be initiated from Power BI. If they are
available, there will be a Sensitivity tile in the Power BI Desktop ribbon, as shown in
Figure 14-20.
Figure 14-20. The Sensitivity tile is available when the feature is enabled
Once the report is published, the appropriate data label will be indicated in the
workspace, as you can see in Figure 14-21.
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Figure 14-21. The Sensitivity label is reflected once the report is published
Tip It is important to know that as a Power BI user, you do not have control over
whether data sensitivity labels are available or not.
Promoting and Certifying Content

Once an organization becomes data-centric, the origin and quality of data is very
important. The Power BI Service has several tools that help report and dashboard users
assess the reliability of the data used.
Promoting Your Work

The first option is to promote content that you have created. Admins, Members, and
Contributors can promote
• Reports
• Datasets
• Dataflows
• Apps
When you promote something, it is akin to signing your name to your work. I would
suggest establishing criteria for content worthy of promotion.
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Certifying Content
Certification is more a process than a technical feature. Prior to enabling the certification
feature, your organization needs to determine what criteria constitute content worthy of
certification. Some considerations could include
• The source of the data
• The completeness of the ETL process

• The accuracy of any measures or calculated columns
What your organization considers worthy of certification will differ from another
organization’s criteria. Once the criteria have been established, the policy needs to be
written, and the accompanying process needs to be designed and implemented. Only
after these steps are complete should the certification feature be implemented within
Power BI. As a user, you don’t have any control on whether the certification option is
available—that is up to the Power BI Admin. Once it is, only selected individuals will be
able to certify content.
366
PART VI
Continue Your Learning

CHAPTER 15
Where Do You Go
from Here?
Congratulations! If you have made it this far in the book, my hope is that you are ready to
sit the PL-300 exam. But remember what I said in the first chapter? I want you to be ready
to work with Power BI. How can you continue your growth?
The good news is that there are a lot of resources available to you, many of them free.
The bad news? There are a lot of resources available, but you have to discover them. In
this chapter I am going to provide you with my favorite resources. Please note that
1. I am in no way affiliated with any of these resources.
2. This could never be a comprehensive list of resources. Any

omissions are either unintentional or because I am unaware
of them.
YouTube
Let’s start with YouTube, which is where the lion’s share of the resources is.
Guy in a Cube
This is the channel where I started my learning journey. Adam Saxton and Patrick
LeBlanc (who both work for Microsoft) have been creating videos since 2017, so the
library of videos is extensive. One of the things I love about their channel is that their
content runs the gamut from beginner to complex topics. No matter the stage you are in,
you will find helpful, relevant material on this channel.
369
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Chapter 15 Where Do You Go from Here?
Guy in a Cube (GIAC) provides a bonus offering: they hold a one-hour live session
most Saturdays at 9:30 a.m. Eastern, which is open to anyone. Attendees are from all over
the world, and, if you attend regularly, you will get to know some Power BI heavy hitters
by name. Adam and Patrick take questions from participants and answer them. If you
choose to join as a member, you can pre-submit questions.
Havens Consulting (Reid Havens)

I love this channel because Reid alternates between in-depth interviews with Power BI
luminaries and practical videos. Reid has a design background, and many of his videos
focus on enhancing both the appearance and functionality of your report. Do you have
questions about buttons, bookmarks, and visualizations? Reid’s channel is a must-watch.
You can also support Reid’s channel by becoming a member.
Ruth Curbal
Ruth’s channel is wonderful because she produces videos that cover the entire Power
BI spectrum. You will find videos on DAX, the Power Query Editor, and the Service. Her
style is very approachable and easy to follow. She also has fun contests and events, such
as the “25 Days of DAX,” which she ran in December 2021. You can’t go wrong following
Ruth’s channel.
RADACAD
Reza Rad is Power BI royalty in the Power BI community. In addition to the extensive
content he produces, he also runs conferences that are affordable and well worth your
time and money.
SQLBI
No list of YouTube channels (or blogs) would be complete without talking about SQLBI,
run by Marco Russo and Alberto Ferrrari (colloquially known as “the Italians” in the
Power BI community). There are so many good resources I don’t quite know where
to begin.
370
They have three different types of content:
• They regularly post videos about DAX functions and concepts.

Some of these videos are appropriate for beginners, and some are
much more advanced. Every video is accompanied by a blog post on
SQLBI.com.
• They have an Unplugged series. In these videos they tackle a topic

or challenge, but they do not edit the resulting video. I love these
videos because you can follow their reasoning as they work on
solving the problem. Many times, watching them solve a problem has
enlightened me more than seeing the result.
• Finally, they just launched a Whiteboard series, which they are

basing on the demonstrations they perform in class. I have attended
their live DAX class and can attest to the value of seeing a concept
explained using diagramming on a whiteboard.
Chris Wagner
Chris Wagner’s YouTube channel is my go-to when I want to tackle some more technical
concepts. He does a great job of explaining difficult concepts clearly. He has a wealth
of knowledge and experience in implementing, maintaining, and governing Power BI
within a large enterprise. Not to mention he has a great sense of fun!
Two Alex
For a while, Alex Powers and Alex Dupler ran a Saturday morning live stream right after
Guy in a Cube. I loved this channel because they would go deep into some technical
concepts. While there aren’t a lot of videos on this channel, every one of them is worth
watching.
Explicit Measures
Mike Carlo, Tommy Puglia, and Seth Bauer host a twice-weekly podcast called
“Explicit Measures.” I love this podcast because they cover real-world topics in a very
approachable way. I can’t recommend them enough!
371
Blogs
There are so many good blogs out there it is very hard to confine myself to just a few.
SQLBI
As I mentioned earlier, Marco Russo and Alberto Ferrari post articles that accompany the
videos they post on YouTube. I am someone who learns by reading, so having an article
to read really helps me solidify a concept. I often will watch the YouTube video, then read
the article, and then rewatch the video.
I would mislead you if I said that their posts are for beginners, but it is never too early
to expose yourself to DAX concepts. You will be amazed by how much you retain. And,
over time, it all begins to “click.”
Chris Webb
Chris’ blog focuses on the Power Query Editor. I love it because he often delves into
complex topics that I don’t even know how to find through a search. Often his topics are
above my head, but that gives me the motivation to dig deeper and learn more.
Ben Gribaudo
Are the Power Query Editor and the M language “black boxes” to you? I just took a class
with Ben (see “Paid Training” in the following) because I had lots of questions about
both. The class was very enlightening. But you can benefit from Ben’s knowledge at no
cost by reading his blog. He has a Power Query Editor Primer series that is a great place
to start. He also regularly blogs about much more complex topics. Even if some of them
are too complex for me, they inspire me to dig deeper.
Paul Turley
Paul Turley wrote one of the best blog series I have ever read: Doing Power BI the Right
Way. If you don’t explore any of the other blogs I mention, be sure to read this series. I
recently met up with Paul, and, at the time of this writing, he is actively thinking about
new topics for his blog page—I can’t wait for his new content to drop.
372
Books
Sometimes it seems to me that no one uses books for learning anymore, but I love them.
(Hopefully this book will be the exception to this trend!) There are several books that I
rely on heavily.
T he Definitive Guide to DAX by Marco Russo

and Alberto Ferrari
This book is a “must” for anyone who wants to be good at DAX. I don’t know a Power BI
rockstar who doesn’t own this book.
ollect, Combine, and Transform Data Using Power Query

C
in Excel and Power BI by Gil Raviv
This is the book I used to “ramp up” my knowledge of the Power Query Editor. It covers
the basics and then moves to crucial concepts, such as future-proofing queries. You may
not be ready to put everything in this book into practice, but being aware of the concepts
he explores is critical.
aster Your Data with Power Query in Excel and Power BI

M
by Ken Puls and Miguel Escobar
This is a great companion text to Gil Raviv’s book. It focuses on mechanics and
techniques and is an invaluable reference.
Super Charge Power BI by Matt Allington

If you are just starting to learn DAX, Matt Allington’s book is a perfect place to start. He
doesn’t assume any prior knowledge and includes lots of exercises.
373
Star Schema by Chris Adamson

Eventually, you will want to know more about data modeling generally and star schemas
specifically. This is a great book to increase your understanding of what a star schema is
and how to build a good one.
Paid Training
Once you are beyond the basics, there are several paid training courses that I can highly
recommend.
Mastering DAX with Marco Russo and Alberto Ferrari

This is a three-day in person class that is excellent. Be warned—it isn’t for beginners.
Power Query Editor and M with Ben Gribaudo

This is a 12-hour class split over three days. Take this class when you want to understand
why and how the Power Query Editor does what it does.
Video Training Courses by SQLBI

Alberto Ferrari and Marco Russo have produced numerous video courses on a variety
of subjects. The amount of content they pack into each course is incredible. You have
several years to make your way through the content (and you will need that time!), and
you can re-up your access when the initial period expires.
User Groups
The pandemic was terrible on many levels. One of the few benefits to come from it is
the move to online meetings by most user groups. You can now attend a user group
anywhere in the world from the comfort of your chair. Even better, most user groups
record their events and make them accessible on YouTube. Some of my favorites are
• Stuttgart
374
• Romania
• London
• Azerbaijan/Baku
But this is by no means an inclusive list. You should explore and find your favorites.
Conferences
At the time I am writing this, conferences are back. There are a lot of different options,
but they vary from year to year. Twitter is a great place to hear about them. The biggest
one, “Ignite” hosted by Microsoft, has not yet returned in person but is available online.
Most conferences have a virtual option now.
I love going to conferences because I get to meet Power BI folks I only talked to
virtually. I also love sessions that are a stretch for me. I always make sure that I attend at
least two to three of these sessions.
Tip Don’t be afraid to introduce yourself to the speaker. Most of us love to meet
new people, and we welcome your questions. We want to see others succeed—we
wouldn’t be spending our time and money speaking if we didn’t!
Social Media
Twitter
By far and away, Twitter is the platform preferred by Power BI folks. Do you have a
question? Do you have an insight or an opinion? Twitter is the place to post. Some good
hashtags to follow are #PowerBI, #PowerQueryEditor, and #PowerBIHelp.
Reddit
There is an active Power BI subreddit where you can post questions and get help. There
are some heavy hitters in that group.
375
LinkedIn
It is a good idea to expand your network with Power BI professionals on LinkedIn. You
can start by connecting with me at www.linkedin.com/in/jessicabjolly/. The Power
BI community is welcoming and generous. As you grow your career, you will find plenty
of people who want to help you succeed.
External Tools
Once you have gained a modicum of skills in Power BI, you will want to explore some of
the external tools that will make your job easier. I have listed a few of these tools in the
following, but you can find a complete list at www.sqlbi.com/tools/. Once you have
downloaded the program, the next time you open the Power BI Desktop, a new tab will
appear called External Tools.
DAX Studio
DAX Studio enables you to write and test your DAX. You can connect it directly to your
model and then evaluate different permutations of particular DAX expressions. In
several places in this book, I mentioned that there are always ways to improve your DAX
performance. DAX Studio helps you do this because you can measure how long a DAX
expression takes to evaluate and analyze what components are taking the longest. Once
you have fine-tuned the expression, you can then copy it back into the Power BI Desktop.
DAX Studio is free, which is incredible given the value it adds to the development
experience. And there is a bonus: Marco and Alberto have posted a free video sequence
explaining how to use DAX Studio on their You Tube channel and on their website.
Bravo
Bravo is a new tool (March of 2022) that SQLBI has introduced. It can analyze your
model, format your DAX, and create a date table for you. I have not had a chance to play
with it, but any tool created by SQLBI is well worth exploring.
376
Tabular Editor
Building a data model is a nontrivial exercise. While you can do this in the Power BI
Desktop, most developers are now using Tabular Editor, a tool developed by Daniel
Otykier. There are two versions of Tabular Editor: the community version, which is free,
and the paid version, which is approximately 350 USD/year. Please be sure to check the
website (https://tabulareditor.com/) for exact pricing.
Both versions allow you to perform modeling steps more conveniently than in
the Power BI Desktop. Additionally, Tabular Editor supports some features that the
Power BI Desktop does not. With a free community version available, you can afford to
check it out!
Other Tools
The SQLBI website maintains a comprehensive list of all the external tools available for
Power BI developers (www.sqlbi.com/tools/). Be sure to check out the list as there are
many other cool tools to investigate.
Conclusion
I have had a lot of fun writing this book. It has cemented some of my knowledge of topics
that were a little “fuzzy,” and it has caused me to think deeply about what someone
needs to know to get started in Power BI. I wanted to give you an in-depth guide to the
topics you will need to study for the PL-300, but I also wanted to get you started on the
road to becoming a Power BI “ninja.” I hope that I have accomplished both goals. Most
importantly, I hope that this book helps you learn to love Power BI as much as I do!
377
Index
A Blogs
Ben Gribaudo, 372
Acceptable forms of ID, 5
Chris Webb, 372
Access levels, 353
Paul Turley, 372
Advanced Editor, 53, 92–94
SQLBI, 372
AdventureWorks DW, 18
Bookmarks
AI visualization
bookmark navigator button, 253
decomposition tree
Bookmarks pane, 250
visualization, 301–304
and buttons, 261–263
key influencer visualization, 299–301
Default View bookmark, 252
Analysis Services source, 34
elements
Analytics features, 275
Group feature, 258, 259
Analytics pane, 275–277, 280
invisible, 257
Analyze feature, 277–279
visible, 257, 258
App creation
ellipsis menu, 254
access controls, 363
group
stages
feature, 258
designate content, 362
not visible, 260
navigation, 362
renaming, 259
permissions, 363
PowerPoint, 258, 260
setup, 360, 361
renaming, 251
Append Queries
report user, 252
multiple queries into new one, 78
selection/capture, 250, 251
new query, 77, 78
Selection pane, 256, 257, 260
Apps, 16, 17, 346, 349, 363, 365
settings
Automated refresh, 307, 310
data, 255
default view, 255
B display, 255, 256
BAK file, 18, 19 nuances, 255
Bidirectional relationship, 110–112, 123 test page, 256
Bins, 290–295 updation, 252
379
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INDEX
Bookmarks (cont.) column name, 115

viewing, 254 columns, 112
visual elements, 260, 261 data categorization, 113–115
Books, 373, 374 date/time column, 113
Bravo, 376 data type, 113
“Broad-spectrum” exam, 3, 13 definition, 112
Build and share permissions formatting data, 113
adjusting links, 321 integers, 113
Admin/Member/Contributor, 316 pipe (|) symbol, 112
dataset, 316 Power Query Editor, 112
displaying links, 320 time component, 113
generated links, 318, 319 Case studies, 9
granting, 318, 320 Categorical vs. continuous axes,
Permissions dialogue box, 317 281–283
workspace members, 317 Categorical data, 281
Categorization, 139, 140
Certify, 3, 366
C Charticulator, 203
CALCULATE function Clustering, 280, 281, 296–298
All_Sales_AllCountries, 161, 162 Column’s cardinality, 112
All_Sales_GermanyandBeverages, Common Data Service, 35
163, 164 Conditional formatting
filter conditions, 161 accessing, 225
filter context, 167 DAX
hard-code, 162 Fx symbol, 228
measures, 160, 164–166 measure, 229
model-modifying functions, 167 suppliers, 230
modifier arguments, 162 title text, 229
optional arguments, 160 variable title, 229
REMOVEFILTERS function, 161 options, 225, 226
Canvas web URL, 226, 227
colors, 197 Conferences, 375
files, 198 Connectors, 23, 34, 35
formatting options, 196, 197 Continuous data, 281
page/report settings, 195, 196 Credentials, 16, 19, 26, 28–30, 32, 144, 313,
PowerPoint template, 198 343, 344, 347
themes, 198, 200 CRM system, 34
Cardinality CSV files, 18, 35, 357
380
INDEX
D multilayer security
access credentials, 144
Dashboards, 14, 15, 17, 140, 195, 351
row-level security, 145, 146
creation
performance factors, 191
choosing, 325
in Power BI Desktop, 125
pop-up menu, 325
powerhouses, 186
visualization, 324, 327
queries, 188, 189
workspace, 326
remediation methods, 191
definition, 323
syntax rules, 155
editing, 327
tables/columns, 156, 157
managing tiles, 334–336
testing, 157
Mobile View configuration, 336
UseRelationship, 121
monitors, 324
pinning live pages, 333, 334 uses, 153
purpose, 323 visuals, page, 190
refreshing, 340, 341 Database credential, 19, 26
streaming data, 328, 329 Data extraction, 23
themes, 329, 330 Dataflow, 36, 37, 351, 365
tile editing, 330–334 Data model, 101
Dashboard tile, 336 data table
Data Analysis Expressions (DAX), 17 active relationships, 121
behavior, 154 date column, 117, 119
calculated columns, 128–131 date fields, 115, 116
calculated tables, 127, 128 DAX, 117
performance analyzer, 187, 188 dimension tables, 116, 117, 121
filter/row contexts, 186 fact table, 115
functions, 176 inactive relationships, 121, 122
IntelliSense, 155–157 1-many relationship, 121
masters, 176 marking, 117, 118
measures, 157 month column, 117
model refinement Power BI, 117, 119
categorization, 139, 140 Power Query Editor, 117
default summarization, 137, 138 role-playing dimensions, 123
helper fields, 135 shadow, 119, 120
hiding fields, 134, 136 sort column, 117
hierarchies, 131–134 logical combination, 101
Q&A functionality, 140, 141 Power BI, 101
Q&A preparation, 141–143 Data modeling, 101, 109, 111, 374
summarization, 136, 137 Data quality and distribution, 59–61
381
INDEX
Data sensitivity labels, 364, 365 category/subcategory/product

Datasets, 18, 33, 34, 37–38, 307, 308, name, 244
311–319, 327, 333, 338–340, double arrows, 245
349–351, 355, 356, 363, 365 drill up arrow, 245, 246
Data sources hierarchical arrangement fields,
CRM system, 34 242, 243
dataflow, 36, 37 trident, 243, 244
Dataverse, 35, 36 Drill through
ERP system, 34 area, 220, 221
folders and sharepoint folders, 38, 39 back button, 222
connectors, Get data menu, 34, 35 drill-through page, 223, 224
local dataset, 38 menu, 222
shared dataset, 37 purpose, 223
Data source settings, PQE results, 222, 223
access, 26 Dynamic row-level security, 146
change file path, 27 Dynamic security, 146–148
change login credentials,
database, 30 E
clear permissions, 30
Edit permissions, 28–31
data source moves Environment, 36, 116, 350, 364
broken file path, 27 ERP system, 34
browse to change file path, 28 Errors, 27, 28, 31, 48, 59, 71–74, 91, 92,
edit settings within an error, 27 106, 111
edit permissions, 28–30 Exam format, 10
privacy levels, 30, 31 case studies, 9
Dataverse, 35, 36 drag and stack, 9
DAX functions, 121, 126, 176, 185, 230, 371 fill in the blank, 9
DAX Studio, 188, 376 problem/solution, 10
DAX syntax, 126, 155–157 Excel, 18
Decomposition tree visualization, 301–304 Excel and CSV content accessing, 314
Default summarization, 136–138, 170, 171 Excel workbooks, 24, 38, 351, 357
Deneb, 203 Export to .csv, 331, 332
Desktop, 13, 14, 47, 57, 85, 136, 141, 144, External Tools
202, 248 Bravo, 376
Desktop updates, 14 DAX Studio, 376
Direct Query, 32–34 Power BI developers, 377
Domains, 4, 12–14 Tabular Editor, 377
Drill down and expand down controls, 242 Extract, Transform, Load (ETL), 15
382
INDEX
F K
Failed exams, 12 Key influencer visualization, 299–301
Filter context, 158–161, 163, 164, 167, 168, Keys and IDs, 62–64
179, 180, 185
Foreign key, 63
Formula Bar, 49, 89, 92, 94, 126, 153, 155 L
Free license, 16, 17, 307 Languages, 17, 68, 125, 153, 339
Future-proofing, 89, 373 Layman’s terms, 4
Line visualization, 275, 277
LinkedIn, 11, 376
G Live Connection, 34, 37
Gateway connections Local dataset, 38
accessing, 312, 313 Locale, 65
list, workspace, 314
on-premise data gateway, 311
refresh, 312 M
Settings menu, 311 Manual refresh, 307, 308, 345
sub-menu, 312 Many-to-many relationships
types, 310 (Many-Many), 106, 107, 111, 191
Geographic data, 113, 139 MCID, 11
Groups, 101, 281, 283–289 Measures, 153
Guy in a Cube (GIAC), 370 All_Sales, 154
analyzing, 154
calculated column, 153, 155
H entering, 153, 154
Havens Consulting (Reid Havens), 370 explicit measures
Hierarchies, 131–134, 184, 185, 242, hidden column, 173
243, 245 results, 171, 172
Home tab, 23, 24, 48, 63, 92, 145 summarization, 172, 173
functions, 154
implicit measures
I, J results, 171, 172
Import mode, 32 summarization, 170, 171
Incremental refresh, 45 LineTotal, 154
Iterator functions, 155, 168, 169 Quick measures
383
INDEX
Measures (cont.) N
creation, 174, 175
Native key, 64
menu, 173, 174
Navigator dialogue box, 24, 25
table, 176
Northwind, 18
report creators, 173
semi-additive measures
bank balance, 180 O
columns, 185 Object-level security, 151
DAX, 184 One-to-many relationship
functions, 180, 182, 183 (1-Many), 103–105
HASONEVALUE, 183 One-to-one (1-1) relationship, 107
inventory balances, 180 Online testing, 7, 8
ISINSCOPE, 183 Organizational data sources, 30
logical test, 183 Outliers identification, 279–281
non-totaling calculations, 181
performance, 184, 185
turn off subtotals, 181, 182 P
Merging queries Page elements
appending, 78 buttons
full anti join, 81 Action feature, 232, 233
full outer join, 80 Drill through, 233, 234
inner join, 80 instructional text, 234, 235
left anti join, 80, 81 menu, 231, 232
left outer join, 79 navigation, 237, 238
right anti join, 81 placing, 233
right outer join, 79 states, 235, 236
M functions, 17 types, 231
Microsoft certification, 11 images/shapes, 230
Microsoft certification test, 3 text boxes, 231
Microsoft Certified Trainer (MCT), 3 Paid training courses, 374, 375
M Language, 17, 47, 53, 372 Parameters
Mobility change parameter value, PQE, 43
Mobile layout, 271, 272 definition, 40, 41
visualizations, 272, 273 Edit parameters, 44, 45
visuals, mobile canvas, 272 file paths, 42
M Script, 92–95, 97 incremental refresh, 45
My workspace, 16, 17, 345, 350 manage parameters, 41
384
INDEX
new parameter dialogue box, 40 additional resources, 97

PL-300 exam, 39 add new data
Power BI, 39 create new columns, 75, 76
Power BI Desktop, 43, 44 create new query, 76
Power Query Editor, 44 custom column, 76
Passed exam, 11 change profiling behavior, 72, 73
PBIX files, 14, 16, 27, 32, 65, 94, 198, column profile, 59
343, 357 column split, 52
Personal gateways, 311–313 combining queries
PL-300 exam, 3, 13, 19, 32, 34, 39, 48, 97, append, 77
126, 167, 255, 277, 298, 358, 369 merging, 78–80
Point-in-time calculations, 180 create a manual filter, 88
Power BI dialogue box, 346 data quality and distribution, 59–61
Power BI data types
data sources, 23 Changed Type steps, 67
what and why?, 19 Decimal, 64
Power BI Desktop, 23, 43, 44, 101, 113, Fixed Decimal, 64
117, 195, 198, 238, 248, 263 Locale, 65
dashboard, 14, 15 as normal, 66
development environment, 14 Text value, 66
report, 14, 15 Whole Number, 66
resource glutton, 14 delete query, 83, 84
updates, 14 delimiter, split column, 51
Power BI Service disable load to desktop, 96
App Launcher, 347 distinct to unique values, 60
Apps, 16, 17 documentation, 54–58
My workspace, 16, 17 document query, 57
Office 365, 16, 343, 346–348 duplicate query, 82
sign into, 344 exclude and include columns, 90
structure, 348–350 filter out data, 55
updating report, 358 filters panel, 85, 86
workspace anatomy, 350–358 Formula Bar, 49
workspace navigation, 350 future-proofing, 89
workspaces, 16, 17 high-cardinality column, 60
workspace selection, 345 Home tab
Power Query Editor (PQE), 15, 25, 26, 28, Get data, 48
30, 36, 38–40, 43, 44, 101, 106, 107, transform data, 48
112, 113, 115, 117, 125, 127, 128 keep errors, 74
385
INDEX
Power Query Editor (PQE) (cont.) Premium per user, 307

key column, 63 Primary key, 63
keys and IDs, 62, 64 Privacy levels, 30, 31
load queries, 96 Private data sources, 31
low-cardinality column, 61 ProductKey, 104, 105
Microsoft, 48 Pro license, 307
M language, 53 Public data sources, 30
M statement, 52 Publish process, 343
name, 54–58
native query, 68
null values, 71 Q
only 1000 unique values, 85, 87 Q&A feature
query folding, 67–69 dataset, 339
raw data, 48 natural language, 339
reference query, 83 Power BI Desktop, 337
rename result step, 56 in Service, 337
replace data in Settings sub-menu, 338
errors, 71–74 suggested question, 339, 340
Null and Blank values, 69 visualization, 340
replace values, 59, 70 Query folding, 67–69, 91, 92
resolve errors in query
alarming errors, 91
broken file path, 91
R
incorrect data type, 91 Reasonably confident, 4
missing/renamed column, 92 Reddit, 375
reuse work Refresh, licenses, 307
Advanced Editor, 93, 94 Relationships in Power BI
copy parts, M Script, 94, 95 and directions
copy query, 94 bidirectional relationships, 111
scroll through data, preview single-direction relationships,
window, 89 109, 110
simplified data profiling, 62 many-to-many relationship (Many-
split column, 49, 50 Many), 106
tips and tricks, 97 one-to-many relationship (1-Many),
transformations, 49 103, 105
transform data, 48 one-to-one relationship (1-1), 107
undo or redo step, 53 Vertipaq, 112
Vendor Number, 90 Reports, 14, 15, 350
386
INDEX
accessibility, 200, 201 set up steps, 309, 310

vs. dashboards, 195 Schedule exam, 5
filtering options, 215 Security dialogue box, 315
basic filtering, 216 SharePoint folders, 39
advanced filtering, 216, 217 Signing up, 5, 6
Top N filtering, 217, 218 Slicers
The Filters pane copying, 211
dragging, field, 214, 215 custom slicers, 210
filtering options, 216 data type
formatting, 219, 220 date, 209
parts, 213, 214 number, 209
performance, 219 text, 209
interactions, 250 invisible slicers, 213
number of pages, 250 pasting, 211
paginated reports, 238, 239 populated, 208
relationships, 123 settings, 210
report developer, 218 syncing, 211–213
report user, 218 type selection, 208, 209
sort order column, 241 visual type, 207, 208
Reza Rad, 370 Snowflake schemas, 108, 109
Row-by-row calculation, 128, 130 Social Media
Row context LinkedIn, 376
calculated column, 168–170 Reddit, 375
iterator functions, 168 Twitter, 375
methods, 168, 169 SQLBI, 117, 370–372, 374, 377
sales total, 168 SQL Server, 23, 28, 32, 34, 67
subtotal measure, 168 Star schemas, 108, 109, 125, 374
Row-level security, 145, 151, 314, 315 Statistical functions, 185
Statistical principles, 185
Storage mode, data source
S Direct Query, 32, 33
Scatter plot visualization, 279 Import, 32
Scheduled refresh Live Connection, 34
accessing, 308 SQL code, 33
gateway connections, 310–313 SQL Server, 32
Power BI Service, 310 Summarization, 101, 136–139, 170–173
Settings menu, 309 Surrogate key, 64
387
INDEX
T Tooltip pages
create/hide page, 267
Tables
data model, 271
active/inactive relationships, 108
display size, 268, 269
connections, 101
formatting, 269
dimension tables, 102
results, 270, 271
disconnected tables, 108
setting, 267, 268
fact tables, 102
visualization, 269, 270
Power BI Desktop, 101
Tooltips, 263, 264
types, 102
adding measure, 264
Tabular Editor, 151, 377
formatting tools, 266
Take the exam
readable, 265
calendar markup, 8
renaming, 265
cancel/reschedule exam, 8, 9
report user, 264
exam format, 9, 10
uses, 264
general tips, 10, 11
Top segments, 300
online, 6–8
Total Sales CC, 290
signing up, 5, 6
Transformations, 33, 36, 39, 47–49, 52, 64,
at testing center, 6–8
67, 69, 82, 85, 89, 101, 201
time block, 8
Transform data, 25, 48, 97, 373
Testing center, 6–9
Twitter, 375
Tile editing
Types of exam takers, 4
ellipsis menu, 330
Export to .csv, 331, 332
pin tile, 333 U
View insights, 332, 333
Unacceptable forms, identification, 5
visualizations, 330
Unplugged series, 371
Time intelligence functions, 177
UserPrincipalName function, 146
date table, 177
User Principal Name (UPN), 148, 149
filter context, 179
PARALLELPERIOD function, 179, 180
year-to-date (YTD) sales, 177–179 V
Tools in Power BI Vertipaq, 112, 127
languages, 17 Videos library, 369
license, 17 Visualizations
Power BI Desktop, 13–15 configuration, 206, 207
PQE, 15 definition, 201
Service, 16, 17 menu, 201
388
INDEX
types, 201 governance, 353

visual type, 205 filters menu, 351, 352
Visuals membership level, 352, 353
categories, 204 Premium license, 355
custom visuals, 203 Workspace and app
formatting, 204, 205 content, 358–360
interactions, 207 creation, 360–364
colors, 249 deleting, 364
Edit interactions, 248, 249 report subscribing, 364
highlighting, 246, 247 sharing, 358
modes, 248 Workspace in Premium capacity, 307
page performance, 250 Workspace settings
report developer, 248 certifying content, 366
top/bottom visuals, 247 data sensitivity labels, 364, 365
visual types, 248 promoting work, 365
standard visuals, 201, 202
types of fileds, 103
Y, Z
YouTube
W, X Chris Wagner, 371
Whiteboard series, 371 Explicit Measures, 371
Windows credential, 19, 26 GIAC, 370
Workspace, 16, 17 Havens Consulting, 370
adding additional content, 357 RADACAD, 370
contents, 350, 351 Ruth Curbal, 370
creating reports, 356 SQLBI, 370, 371
creation, 354, 355 Two Alex, 371
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› Hands-on preparation and practice

› Practical skills advancement for practitioners

CERTIFICATION STUDY COMPANION SERIES

More information about this series at https://link.springer.com/bookseries/17100

ISBN-13 (pbk): 978-1-4842-9012-5 ISBN-13 (electronic): 978-1-4842-9013-2

About the Technical Reviewer��������������������������������������������������������������������������������xix

Part I: Prepare to Study���������������������������������������������������������������������������������� 1

Chapter 2: PL-300 Coverage����������������������������������������������������������������������������������� 13

Workspaces, My workspace, and Apps��������������������������������������������������������������������������������� 16

Part II: Prepare the Data������������������������������������������������������������������������������� 21

Chapter 4: Clean, Transform, and Load the Data���������������������������������������������������� 47

For Future Reference: Reusing Your Work����������������������������������������������������������������������������������� 92

Part III: Model the Data��������������������������������������������������������������������������������� 99

Chapter 6: Develop a Data Model������������������������������������������������������������������������� 125

Chapter 7: Create Model Calculations Using DAX������������������������������������������������� 153

Chapter 8: Optimize Model Performance�������������������������������������������������������������� 187

Part IV: Visualize and Analyze the Data������������������������������������������������������ 193

Chapter 10: Enhance Reports������������������������������������������������������������������������������� 241

Chapter 11: Identify Patterns and Trends������������������������������������������������������������� 275

Part V: Deploy and Maintain Assets������������������������������������������������������������ 305

Chapter 13: Create Dashboards���������������������������������������������������������������������������� 323

Chapter 14: Manage Workspaces in the Service�������������������������������������������������� 343

Part VI: Continue Your Learning������������������������������������������������������������������ 367

When Should You Take the Exam?

What Is Reasonably Confident?

Taking the Exam

• Non–US military ID (including spouse and dependents)

• Identification card (national or local)

• Registration card (green card, permanent residence, visa)

Online or at a Testing Center?

2. Do you have a quiet, uncluttered space in which to take the exam?

3. Do you do your best work later in the day or at night? If so, a

4. Do you have lots of distractions you cannot control at home? If so,

6. Can your computer run the required software? Pearson VUE

1. When my local library was open, I booked a conference room for

2. I took a test in my bathroom because it was the least cluttered of

3. I have taken a test in a bedroom, with a door that I thought I had

7. Do not expect to have drinks or food. I have had proctors

Choosing Your Time Block

Marking Your Calendar

Canceling or Rescheduling Your Exam

The Exam Format

General Tips for Exam Taking

4. Breathe. Again, it seems obvious, but what I really mean is pay

8. Read carefully. Yes, I am saying it again. I have passed exams for

9. Handle failure and passing with the same amount of reaction—

You’ve Passed. Now What?

You’ve Failed. Now What?

A Note on Terminology Power BI has a deep heritage in database technology.

The Power BI Desktop is a resource glutton; Microsoft recommends having a

Reports and Dashboards

A report is a single-page or multi-page document with one or more visuals on each

Power Query Editor

The Power BI Service

1. Navigate to www.app.powerbi.com. To sign in, use your Office

Workspaces, My workspace, and Apps

• Contributor: Can create, edit, and delete content

Practicing Before the PL-300

Northwind Excel and CSV Files

About the Technical Reviewer��xix

Part I: Prepare to Study�� 1

Chapter 2: PL-300 Coverage�� 13

Workspaces, My workspace, and Apps�� 16

Part II: Prepare the Data�� 21

Chapter 4: Clean, Transform, and Load the Data�� 47

For Future Reference: Reusing Your Work�� 92

Part III: Model the Data�� 99

Chapter 6: Develop a Data Model�� 125

Chapter 7: Create Model Calculations Using DAX�� 153

Chapter 8: Optimize Model Performance�� 187

Part IV: Visualize and Analyze the Data�� 193

Chapter 10: Enhance Reports�� 241

Chapter 11: Identify Patterns and Trends�� 275

Part V: Deploy and Maintain Assets�� 305

Chapter 13: Create Dashboards�� 323

Chapter 14: Manage Workspaces in the Service�� 343

Part VI: Continue Your Learning�� 367

When Should You Take the Exam?

What Is Reasonably Confident?

Taking the Exam

Online or at a Testing Center?

Choosing Your Time Block

Marking Your Calendar

Canceling or Rescheduling Your Exam

The Exam Format

General Tips for Exam Taking

You’ve Passed. Now What?

You’ve Failed. Now What?

Reports and Dashboards

Power Query Editor

The Power BI Service

Workspaces, My workspace, and Apps

Practicing Before the PL-300

Northwind Excel and CSV Files

What and Why?

Getting the Data

Entering Your Credentials

Change Data Source Settings

Changing Data Source Settings

When a Data Source Moves

Selecting a Storage Mode

For Future Reference: Writing Your Own SQL Code

Using Different Data Sources

Using Folders and SharePoint Folders

Within the Power Query Editor

In the Power BI Desktop

Accessing the Power Query Editor

What Is the Power Query Editor?