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    P-Tal Shark Tank

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    shrikant.colonel
    P-TAL is an Indian startup that specializes in handcrafted brass, copper, and bronze utensils. Founded in 2019, it empowers 55 artisan families near Amritsar and revives traditional craftsmanship. On Shark Tank India, P-TAL secured Rs 1 crore for 3.2% equity at a Rs 31.25 crore valuation, exceeding expectations. The company has seen remarkable growth and is well positioned for further expansion into international markets and increasing exports.

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    P-Tal Shark Tank

    Uploaded by

    shrikant.colonel
    47 views1 page
    P-TAL is an Indian startup that specializes in handcrafted brass, copper, and bronze utensils. Founded in 2019, it empowers 55 artisan families near Amritsar and revives traditional craftsmanship. On Shark Tank India, P-TAL secured Rs 1 crore for 3.2% equity at a Rs 31.25 crore valuation, exceeding expectations. The company has seen remarkable growth and is well positioned for further expansion into international markets and increasing exports.

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    P-TAL is an Indian startup that specializes in handcrafted brass, copper, and bronze utensils. Founded in 2019, it empowers 55 artisan families near Amritsar and revives traditional craftsmanship. On Shark Tank India, P-TAL secured Rs 1 crore for 3.2% equity at a Rs 31.25 crore valuation, exceeding expectations. The company has seen remarkable growth and is well positioned for further expansion into international markets and increasing exports.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    47 views1 page

    P-Tal Shark Tank

    Uploaded by

    shrikant.colonel
    P-TAL is an Indian startup that specializes in handcrafted brass, copper, and bronze utensils. Founded in 2019, it empowers 55 artisan families near Amritsar and revives traditional craftsmanship. On Shark Tank India, P-TAL secured Rs 1 crore for 3.2% equity at a Rs 31.25 crore valuation, exceeding expectations. The company has seen remarkable growth and is well positioned for further expansion into international markets and increasing exports.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    Aspect Details

    P-TAL is indian startup started 3 years ago specializes in handcrafted brass, copper, and bronze utensils,
    Introduction founded in 2019 to revive the traditional art of Thathera. Empowers 55 artisan families near Amritsar.

    Founders Founded in 2019 by Aditya Aggarwal, Kirti Goyal, and Gaurav Garg
    Financial Sales FY- 2019-20: Rs 21 lakh <br> - 2020-21: Rs 85 lakh <br> - 2021-22: Rs 2.76 crore <br> - 2022-23:
    Performance Rs 3.98 crore <br> - Projected sales for 2023-24: Rs 9 crore

    Secured Rs 1 crore for 3.2% equity at Rs 31.25 crore valuation from Shark Tank India, exceeding
    expectations. <br> - Aman's offer: Rs 50 lakh for 1.5% equity on a valuation of around Rs 33.3 crore. <br> -
    Investment Anupam Mittal, Amit Jain, and Namita Thapar matched Aman's offer. <br> - Vineeta Singh's offer: Rs 50 lakh
    for 1.4% equity. <br> - All sharks (investors) offered Rs 1 crore for 3.2% equity.

    Unit Economics Net sale contributes 20% of revenue, EBITDA positive at 6%.
    - 45% from Sales India website <br> - Key international sales through De Tosi and Amazon2 <br> - NRI
    Sales Channels market: 70% of NRI customers <br> - Marketplaces: Ta Click, Sea Okhai, LBB, Amazon2 <br> - Retail
    outlet in Delhi
    Expansion Plans Tap into international market, increase exports, target NRIs, establish as luxury brand.
    Remarkable growth, successful fundraising, commitment to traditional craftsmanship, positioned for further
    Conclusion expansion.
    - Net sales last month: Rs 72 lakhs <br> - Gross margin: 85% <br> - Raw material cost: 20% <br> -
    Making charges and distribution: 43% <br> - Logistics: 1% <br> - Channel margin: 2% <br> - Payment
    Financial Details gateway charges: 1% <br> - Packaging cost: Rs 10 <br> - Shipping within India: Rs 10 <br> - Shipping
    outside India: Rs 30 <br> - Contribution Margin (CM): 41% <br> - Cost: 12% <br> - Marketing: 29%
    <br> - Rent: 5% <br> - Utilities: 15% <br> - Salaries: 3% <br> - Miscellaneous one-time expenses: Legal
    - Sales from Sales India website: 45% <br> - Sales from outside India (NRI): 8% <br> - Sales from
    Sales Split marketplaces: 7% <br> - Sales from retail outlet in Delhi: 10%
    Raised Rs 4.3 crore in previous round at Rs 25.25 crore pre-money and Rs 29.5 crore post-money valuation
    Funding form Angel investors i.e. Titan
    Contact
    Website: www.ptal.com <br> - Email: info@ptal.com <br> - Phone: +91 85957 83347
    Information

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