Social Media

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Introduction

Social Media has become part of our lives and at this point, we cannot
even imagine the world without different social media channels. We
are all aware of how important social media is for small, medium, and
large businesses, thus here we will focus on individuals, and how social
media affects our lives. Around 40% of the world’s population uses
social media. Social Media has an impact on our every day to day life.
We are all running a race that we aren’t aware of.

Social media use has skyrocketed over the past decade and a half.
Growth in the number of people who use Facebook, Instagram, Twitter,
and Snapchat and other social media platforms and the time spent on
them has garnered interest and concern among policymakers, teachers,
parents, and clinicians about social media’s impacts on our lives and
psychological well-being.

It is challenging to imagine the modern world without the rapid


development of science or access to the Web. Surfing online has
become a common hobby and a popular way to communicate. Social
media plays a significant role nowadays as people use it on a regular
basis for numerous purposes. The use of this innovation, however, has
led to several consequences. As people become constant users of social
media and spend much time online, the web starts affecting their
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lifestyle and bringing noticeable changes to society, both beneficial and
negative ones.

Introducing social media has affected the overall approach to


communication. Nowadays, it is much easier to keep in touch with
friends and relatives than ever. With access to the web, people chat
online which is quick and easy. It is possible to text someone in another
part of the world and receive a reply in seconds. Each of the Internet
users has the opportunity to chat with friends and family almost all day
long. Because of this accessibility, online communication has become
the most popular way of sharing thoughts. However, it results in a lack
of live communication: people prefer online conversations to live
meetings. While chatting on social media is useful, it also can cause
some issues as people become too humble to talk in real life. Texting in
social media provides the illusion of communication, so people
experience problems with real socializing. It leads to a decrease in
social activity, feeling of loneliness, and reduced self-esteem.

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Like everything, social media has a good and bad side
and hence, has a positive and negative effect on us.

Social media gives us endless opportunities – Social media gives us


many wonderful opportunities, websites like Facebook, Instagram,
Twitter, and some others, give us the opportunity to showcase
ourselves, our skills and field of competences. To say shortly it is now
easier to brand ourselves and promote things we do. If this opportunity
is used well, we have higher chances to be visible to the future
employer, promote things we make (for example art, writings,
photography, music, etc.) This opportunity gave us a lot of influencers,
that are not big-name celebrities, many artists that have become
famous in their field after creating accounts for their work.

Social media has made communication more touchable – It might


sound confusing, as social media is often blamed for damaging honest,
natural communication. However, with the help of social media
communication is so much easier. One can contact people or brands
and businesses directly in a way that was impossible in the past.
Messenger or DM takes us closer to every kind of person and we can
vocalize our thinking very quickly and in a very easy way. It can be a
political figure, celebrity, company or anything you can think of. If

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he/she or it has an account on social media you can directly contact
them, or leave a comment. Years ago it would be unthinkable.

Social media influences not only communication but economics as


well. For many people, online platforms have become not just a hobby,
but also a full-time work. This innovation opened new opportunities for
people and an entirely new job segment. Thus, everyone can earn
money without leaving home. It is widely popular nowadays to buy
different things online, so there are many shops across social media.
Bloggers also earn money with their content as they use monetization.
Photographers, writers, SMM managers, and people of other
professions find a new application for their professional skills in social
media as well.

Social media comes with very important negative effects as well.

Mental health issues are one of the most negative and serious issues
related to Social media. It is more common among young girls who
often compare themselves to others. They often see rate themselves
based on the number of followers and the number of likes on their
pictures. Some of the surveys claim that most of the young people who
do not receive “enough” likes on their pictures find their day ruined,

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and even delete these pictures. They measure their self-worse based on
these metrics which negatively affects their mental health.

But there are also risks. The Common Sense Media survey found that
13 percent of teens reported being cyber bullied at least once. And
social media can be a conduit for accessing inappropriate content like
violent images or pornography. Nearly two-thirds of teens who use
social media said they “’often’ or ‘sometimes’ come across racist, sexist,
homophobic, or religious-based hate content in social media”.

Another impact social media produces is lack of sleep. Social media


provides users with various content, and it is almost impossible to
review it all. Therefore, the constant flow of new information creates
the interest that often results not only in addiction but in insufficient
sleep as well. The users sleepless and go to bed later because of the
web. Furthermore, people gain problems with sleep because of the
messages, which interrupt the sleep and distract their attention. It is
highly likely between the teenagers to wake up at night to check
notifications in their social media accounts. In this way, people gain
sleeping issues that influence their mood, productivity during the day,
and health in a long-term perspective.

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Conclusion
Social media is good, in fact, it’s great but what it has become today,
what it has done to people is simply dreadful. Blessed are the ones who
are still not in this trap. While social media platforms introduce an
entirely new online world for millions of users all around the world,
they also can be dangerous. Including plentiful pros and cons, each user
should determine if social media are useful or damaging by themselves;
however, no one can ignore or object the fact that these technologies
have changed the human lives worldwide.

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References

 https://thriveglobal.com/stories/how-social-media-
changed-our-lives/

 https://msrblog.com/assign/science/psychology/
social-media-influence-peoples-lives.html

 https://searchcustomerexperience.techtarget.com/
definition/social-media-influence

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