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TACN 1 (Slides)

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0% found this document useful (0 votes)
73 views176 pages

TACN 1 (Slides)

Uploaded by

阮兴(1387)
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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ENGLISH FOR SPECIFIC PURPOSES 1

Lecturer:
Email:
Phone:

DEPARTMENT OF TRANSLATION AND INTERPRETING


UNIT 1 - THE BUSINESS ENVIRONMENT
1. START UP
2. FIND SOMEONE WHO…

Aim: to find those who have similar style to you.


Steps:
• Stand up and walk through the classroom
• Make Yes/No Questions to your classmates until you get any YES
answers
• Write down your classmates’ names
• When you finish all questions, pick up ONE person who’s got the
similar style to you.
FIND SOMEONE WHO…
1. …enjoys teamwork.
2. …is good at research.
3. …is good at dealing with money.
4. …is good at problem-solving.
5. …likes dealing with people.
6. …is not good at organizing information.
7. …likes using technology.
8. …doesn’t like working under pressure.
9. …likes being creative.
10. …likes being independent.
11. …likes travelling and meeting new people.
12. …doesn’t mind doing routine activities.
3. Read the text about Chloe and Markus and answer the questionnaire
for them. Put a question mark (?) if there isn’t enough information.
READ ABOUT MARKUS

1. …enjoys teamwork.
2. …is good at research.
3. …is good at dealing with money.
4. …is good at problem-solving.
5. …likes dealing with people.
6. …is not good at organizing information.
7. …likes using technology.
8. …doesn’t like working under pressure.
9. …likes being creative.
10. …likes being independent.
11. …likes travelling and meeting new people.
12. …doesn’t mind doing routine activities.
READ ABOUT CHLOE

1. …enjoys teamwork.
2. …is good at research.
3. …is good at dealing with money.
4. …is good at problem-solving.
5. …likes dealing with people.
6. …is not good at organizing information.
7. …likes using technology.
8. …doesn’t like working under pressure.
9. …likes being creative.
10. …likes being independent.
11. …likes travelling and meeting new people.
12. …doesn’t mind doing routine activities.
2. LANGUAGE SPOT

Read about Markus again


and underline examples of
the Present Simple.
Read about Chloe again and
find phrases with like/ love/
enjoy/ hate + Ving
Further practice

• Watch the video: https://www.youtube.com/watch?v=_6AvYC5v3vc


(1:43 to 4:00)

• Report to the class what you know about each interviewee


3. VOCABULARY - Jobs
Organizer
• Organize Operator
• Operate
Researcher
• Research
• Train Trainer
• Design Designer
• Control
Controller
• Manage
Manager
4. READING

ACTIVITY 1
• Work in groups
• Discuss these questions
BEFORE READING
• What is happening in the picture?
• What are the women doing?
• Is that allowed at workplace?
• What do you think the text is about?
2. READ THE TEXT AND ANSWER THE QUESTIONS
2. READ THE TEXT AND ANSWER THE QUESTIONS
Further discussion

• Which can you do at work?


• Which shouldn’t you do at workplace?
• Which can’t you do in class?
• What is the result if you do one of these at work?
3. Pair-work
5. LISTENING

ACTIVITY 1
Listen to Maria, a customer
sales assistant, describing
how she spends a typical
day.
Tick the activities she
mentions.
5. LISTENING

ACTIVITY 2
Listen again and decide if
the sentences are true (T)
or false (F).
6. COMPANY PROFILE

BEFORE READING
Discuss these following questions with your
partner:
• Where does your family buy books, computers,
flights, food?
• Do you buy things on the Net?
• What are the advantages and disadvantages of
e-shopping?
Now read about Amazon.com
Student A reads the text on this page, and
Student B reads the text on page 112.
Then cover the information and ask your
partner these questions.
STUDENT A
• How many people
work for Amazon?
• What are some of
Amazon’s key features?
• How does it manage all
the data?
• Does everything ever
go wrong?
STUDENT B
• What is Amazon.com?
• What sort of things does it
sell?
• How many products does it
have?
• Where is Amazon based?
• How many websites does it
have?
AFTER READING
7. PROJECT
8. VOCABULARY - Numbers

1. With your partner, decide


how to read these numbers
in English:
513 2,892 2/3 9.56

2. Listen and write out the


numbers as you hear them.
9. PRONUNCIATION
Search the Net and find the following information

• The population of China, Thailand, Cambodia, Japan, the


US, Germany, France
• The average income of China, the Netherland, Burma,
India, Portugal, Finland
• The number of visitors to Vietnam, Poland, Singapore,
Brussels last year.
• The value of 5 currencies (over USD)
10. 9 to 5
Meeting people
1. It’s Lisa Scacchi’s first day at
Alchemy Advertising. Look at the
pictures and answer the questions:
• What can you see in the pictures?
• Who are the people?
• Where are they?
• What are they doing?

2. Listen and check


S

L
10. SPEAKING
11. BUSINESS KNOW-HOW
12. WRITING

A friend is looking for a job in


your field. Complete the
following email. Explain to him/
her about your job (you can
choose one), the company you
work for, and the essential
qualities needed for the job.
13. CHECKLIST
14. KEY WORDS
UNIT 2 – THE COMPANY
1. START UP

You want to set up a company to


develop and produce a new type of
MP3 player.
What different people do you need to
employ?
YOU NEED PEOPLE TO
• To make the product
• To research it
• To design it
• To promote it
• To keep computers working
• To manage the offices and factories
• To manage the money and budgets
• To write letters and emails
• To buy raw materials
• To sell the product
LEARNING OBJECTIVES

•Different departments in a company


•E-commerce
•Making and answering phone calls
•Time management
•Present Simple & Present Continuous
IN THIS UNIT

1. Start up 8. Speaking
2. Vocabulary 9. It’s my job
3. Listening 10. Business know-how
4. Language spot 11. Writing
5. Reading 12. Project
6. Pronunciation 13. Checklist
7. Call centre 14. Key words
2. VOCABULARY – ACTIVITY 1

Match the departments


(A-G) and descriptions
(1-7)
ACTIVITY 1
1.It deals with billing, salaries, taxes, investment and budgets……………..
2.It is responsible for advertising and market research. It organizes the selling of
the products ……………………………
3.It produces the finished products ……………..
4.It deals with staff and is responsible for recruiting and training. ……….………..
5.It organizes the maintenance of the buildings, including office space. ……………..
6.It is responsible for the company systems, and trains staff in computer use.
……………..
7.It is responsible for buying the materials the company needs to make its products.
……………..
ACTIVITY 2
a) Human Resources 1. taking care of customer needs
2. selling the product/service
b) Marketing 3. making the product
c) Research and Development 4. responsible for how a product/service is
d) I.T. (Information Technology) advertised and promoted
5. hiring new staff
e) Maintenance 6. in charge of the company's computers and
f) Sales network
g) Customer Service 7. in charge of the office/building
8. discovering new knowledge about the
h) Finance product, improving it and creating new
i) Dispatch products
j) Production 9. in charge of payments, bills and expenses
10. in charge of the delivery of orders
ACTIVITY 3
Which departments do these people work for?
3. LISTENING
ACTIVITY 1
Listen to Montse and Kenichiro
talking about their jobs and
complete the sentences.

• Advert (n)
• Vacancy (n)
• Candidates (n)
• A chain store (n)
3. LISTENING

• A fashion buyer
• A chain store
• The Purchasing Department
3. LISTENING

ACTIVITY 2
Work in pairs and discuss the jobs
of Montse and Kinichiro. Which
one would you prefer to do? Why?
4. LANGUAGE SPOT
PRESENT SIMPLE vs. PRESENT CONTINUOUS
Complete the rules with the names of these
sentences:
- Present Simple
- Present Continuous
Complete the letter Sean
is writing to his friend
about his new job. Use
the appropriate form of
the Present Simple or
the Present Continuous.
5. READING

Pre-reading
Discuss in small groups these terms:
• e-books
• e-business
• e-card
• e-market
• e-museum
• e-ticket
5. READING
ACTIVITY 1
Read the introduction to the article.
Then with your partner, discuss how
we use the Internet in business.
READING ACTIVITY 1

How do we use the Internet in business?


• Buying products and services
• Finding information
• Booking hotels
• Sending documents
• Sharing data
• Placing orders
• Making payments
• Doing market research
• Keeping in contact with clients
READING ACTIVITY 2

Read the article and


match the definitions to
the terms.
READING ACTIVITY 3

59
READING ACTIVITY 4

60
READING ACTIVITY 5
Discuss in groups the advantages and disadvantages of
E-commerce

Advantages: Disadvantages:
- reach as many clients as a large one - need a lot of staff to manage
- saves money - time-wasting enquires
- more efficient - worries about credit card details
- respond immediately to customer - worries about the reliability of the
enquires company
- open 24/7 for customers to visit

61
6. PRONUNCIATION

ACTIVITY 1
Listen and repeat the
telephone numbers.
ACTIVITY 2

63
ACTIVITY 3

•Form groups of 4;
•Practice asking for each member’s personal details
(including phone number) and write down.

64
7. CALL CENTRE

65
ACTIVITY 1

66
ACTIVITY 2

67
8. SPEAKING
Work in pairs and practice
making phone calls.
Student A go to p.108
Student B go to p.112

68
9. IT’S MY JOB

New words
• Induction • Hypermarket
• Internship • Shelf supervisor
• Chain store • Sign up
• Vacancy • Supplier
• Negotiate • To put to good use
• Organize • Wine-growing

69
ACTIVITY 1

70
ACTIVITY 2

Read about Daniel and answer the questions.


1. What did he do in China?
=>
2. What did he do during the induction period in Spain?
=>
3. What department did he work in after that?
=>
4. What did he learn from his work experience?
=>

71
ACTIVITY 3

Work in pairs and discuss these questions:


1. Would you like to work in supermarket management?
Why? Why not?
2. Would you like to work in the food and drink industry?
Why? Why not?

72
10. BUSINESS KNOW-HOW

ACTIVITY 1
Work in pairs and discuss these
questions:
1. Do you find enough time for your work?
2. Do you ever complete tasks late?
3. Do you wish you had more free time?

73
ACTIVITY 2

Work in pairs. Discuss


these suggestions.
• Which do you think is
the best one?
• Do you do any of these
things already?
• Do you have any other
ideas?

74
11. WRITING
ACTIVITY 1: Read the web page and answer these questions:
1. What is this page of the website for?
=>
2. What does the company do?
=>
3. Which departments do you find in most companies?
=>
4. Which departments are specific to this sort of business?
=>

75
ACTIVITY 2

Write a web page for your school/ company.


Include:
1. A short description of the school/ company and
what it does
2. A list of departments with a short description of
what each one does.

76
WRITING TIPS

Tip 1: Make Your Content Valuable and Relevant.


Tip 2: Keep Your Content Concise.
Tip 3: Stay On Topic.
Tip 4: Check and Recheck for Grammar and Spelling Errors.
Tip 5: Use the Inverted Pyramid Method.
Tip 6: Write Assertively. No one knows your products or services like you
do.
Tip 7: Write for Your Audience.
Tip 8: Utilize Images to Compliment Your Copy.
77
12. PROJECT

•Visit https://www.orange.com/en/home
•Make notes of its departmental structure
13. CHECKLIST

79
14. KEY WORDS

80
UNIT 3 - TRAVEL
1. START UP
• When was it?

• What happened?

• Why was it a difficult journey?

• What did you feel?


2. LANGUAGE SPOT
3. VOCABULARY

1. What happens in
each part of the
airport? Match 1-7
with the
explanations (a-g)
4. 9 to 5 - APOLOGIZING
Look at the pictures. What do you think has happened?
How does Lisa feel?
Look at picture 1 and listen.
Number the events in Lisa’s story.
Look at picture 2 and listen.
Tick the expressions that Lisa and Richard use.
5. SPEAKING
6. READING
7. SPEAKING
Situation Caller Receptionist Hotel information
1

2 You are interested in staying at the Jules Verne


Hotel, Paris. Call the hotel and ask about its
facilities.
Suggested structures
Caller Receptionist
Hi/ Hello, I’m …. Yes, Sir/ Madam, how may I help/ assist
I want to inquire about the room you?
reservation. Yes, please
Is there a swimming pool/…in your Certainly, we also have a gym/ a …. next
hotel? to the swimming pool.
I’m interested in…. ….
Is it close to….? Would you prefer…?
I want to book a en suite room…? Is there anything else you want to
Nothing to know as of now know?
Same to you. Thank and see you soon. Thank you, Sir. It was nice talking to
you. Have a nice day.
8. COMPANY PROFILE

Work in pairs. Discuss


• the airlines you know
• what you know about them, e.g. how successful they are
• how people buy tickets
3. Find words or expressions which mean

1. Part of a company’s capital owned by an investor

2. Money lost in business

3. Money a company earns after expenses, taxes, investment,


etc.

4. Prizes to recognize performance

5. Arriving and leaving on time


9. PROJECT

• Go online and research another airline. Try to find the


answers to the questions in II Company profile
• Write up your report in the form of questions and
answers. (at home)
10. BUSINESS KNOW-HOW

Work in pairs. Discuss the questions.


• What do you pack when you go on holiday?
• What do you never travel without?
• What’s the difference between packing for a holiday and
for a business trip?
11. WRITING

• Go online and research another airline. Try to find the


answers to the questions in II Company profile
• Write up your report in the form of questions and
answers. (at home)
Your colleague needs you to book a hotel for him. Read his email then
complete the hotel booking form (in the next slide).
12. CHECKLIST
13. KEY WORDS
UNIT 4
2. LISTENING 1
3. Work in pairs.
Ask and answer questions
about you and sport.
3. READING
4. LANGUAGE SPOT
PRESENT PERFECT
❖ The present perfect is formed with have/has + Past particle (Pii)
✓ We have lived in Zhuhai for almost one year.
✓ Jinan University has had a history of more than 100 years.
❖ We use the present perfect to talk about completed actions.
✓ I have already read that book.
✓ He hasn’t come back yet. Would you sit down and wait?
✓ The meeting has started.
✓ She has been to Beijing many times.
❖ We use the present perfect to talk about actions that continue from the past to the present.
✓ I have worked in Jinan University for over 10 years.
✓ She has lived in this house since 1998.
✓ We have studied in Jinan University for almost 1 year.
✓ I have been an English teacher for more than 20 years.
PAST SIMPLE
+ Use: to talk about actions or events completed in the past
+ Form: * V-ed
* didn’t + V
* (Wh) + did + S + V?
Past simple or Present perfect
We use past simple with expressions of finished time.
I began to study in Jinan University in September 2007.
I saw an interesting film last night.
We do not use the present perfect with expressions of
finished time.
I have started my college studies in Jinan University.
I have already seen that film.
The manager has arrived. Would you like to meet him?
The meeting hasn’t started yet. Let’s go out for a walk.
We use present perfect with expressions of time that take
us up to the present.
We have lived in Zhuhai since September 2007.
I have worked in Jinan University for over 10 years.
He has been CEO since the beginning of last year.
Business has been good this year.
1. Answer these questions
Write questions and answers

1. your computer/get a virus? Yes/last year.


2. you/send an email to the wrong person? No
3. you/travel to a foreign country on business? Yes/Kenya/six months ago.
4. your company/send you on a training course? No
5. you/book a flight online? Yes/yesterday
6. you/attend a conference/Yes/Tokyo/2005
5. LISTENING 2
1. Are their any summer short-term job opportunities for the youth
in your country?
2. Have you ever done any summer jobs?
Work in pairs. Take it in turns to be interviewer and job
applicant. Talk about your own qualifications and
experience or invent new information.
6. CALL CENTRE

Discuss and answer the following questions.


• Do you ever take phone messages?
• How do you pass the message on?
• Have you ever had a phone message that wasn’t clear?
• What was the problem?
1. Listen to the telephone conversation and check the secretary’s
notes. Did you make any mistakes?
2. Listen again and tick
the expressions you
hear.
3. Listen and note the answer phone message
7. SPEAKING

• Expressions
• Read through speaking activities
• Refer to the expressions list
during the activities.
8. IT’S MY JOB
Before you read, discuss these questions with your partner

• What are the different jobs needed at a sport centre?


• What makes a good sport centre?

Read and answer questions

• What does he do?


• What skills and qualifications does he needed?
• What does he like best about his job?
9. PROJECT
10. BUSINESS KNOW-HOW

1. Discussion:
• Do you sometimes have troubles starting your work?
• Do you get distracted easily from your work?
• Do you often feel tired when you are working?
11. WRITING
Read the following job ad, then put the expressions in the
correct places in the letter.
Ali Prasad, the leisure centre Assistant Manager in It’s my
job, has put an ad on the leisure centre noticeboard for
a part-time receptionist and office assistant.
Write to him to apply for the job.
12. CHECKLIST
13. Keywords
Unit 5: SALES
Read these headlines. Which one talk
about (1) better sales (2) worse sales

START-UP
VOCABULARY Work in groups of 3 – 4. Discuss
the sales of the products
Products Your ideas Reasons
Mobile phones
decrease Everybody has one already.
DVDs Youtube becomes more popular.
fall

Desktop Laptops are more convenient.


go down

Radios decline Radios become obsolete.

Organic food increase People care more about health.

LC air tickets go up More people want to fly.

Fast food rise Children love fastfood.


VOCABULARY Read the headlines and complete
the table
READING Work in pairs and discuss
the questionsAn advert

What persuades
people to buy A friend’s advice
something?
A magazine/
Internet article
A sales person
A sales promotion
Have you ever bought
more than you programme
planned to from a
shop? What were the The trend
reasons?
The display of
products
READING Decide if the sales pitches are effective (E) or not
effective (NE). Explain why.
The sales pitches E/ NE Why
1. This product has a camera, an
alarm clock, and a calculator.
2. This machine is going to help you
organize your life.
3. This product is smaller, cheaper to
run, and has a longer battery life than
our major competitor.
4. Right, let me tell you all about our
products.
5. I see. Can you give me an example
of what you mean?
6. Tell me about the product you are
using at the moment.
READING Find words and expressions with similar
meanings
WORDS/
MEANINGS
EXPRESSIONS

1. Distinctive parts or aspects of something (Paragraph A) ?

2. To make something different from other things (B) ?

3. Sending adverts through the post (C) ?

4. To decide too soon that something is true (E) ?

5. Better than (F) ?


6. Being told about something, rather than reading about it
(G) ?
SALES
READING TECHNIQUES

Work in pairs. Try


to sell your Sell benefits, not features
product. Use the
Differentiate your product
techniques from
the article. Meet your customers face-to-face

Let the customers tell you what they want

Learn to listen

Sell to people who buy

Turn your customers into salespeople


9 TO
5
What do you
think Joe and
Lisa are doing?

What is happening?

What do you
think Joe is
asking Lisa?
9 TO
5
Listen and answer the questions

1. Why does Joe need a meeting with Richard?

…………………………………………………………………………………

2. Can Richard and Joe meet up?

…………………………………………………………………………………
9 TO
5
Listen and complete Richard’s appointments
9 TO
5
Listen and answer the questions:
1. What does Joe invite Lisa to do after work?
………………………………………………………………..
2. Why can’t she go?
………………………………………………………………..
3. Why can’t Lisa go out with Joe on Thursday?
………………………………………………………………..
4. What is happening on Friday?
………………………………………………………………..
5. Can Lisa go?
………………………………………………………………..
9 TO
5
Let’s …!

How about … ?

What about … ?
EXPRESSIONS
Can you make … ?

I’m afraid I can’t.

I’m sorry. I’m busy.


LANGUAGE
SPOT

Present continuous for future Be going to


• To talk about things we have ◦ To talk about decisions and
arranged in the past to do in intentions
the future
Who ………………………………………
I………………………….Clare for
this afternoon?.
dinner tomorrow evening.
• Often used with expressions ◦ To predict the future based
like next week, in May, on information we know
tomorrow, etc. now.

We’re leaving for DVD sales ……………………………….


Marid………………………
LANGUAGE
SPOT Look at Juan’s diary and complete the dialogue
LANGUAGE
SPOT Look at Juan’s diary and complete the dialogue
LANGUAGE
SPOT

Work in pairs. Talk about things you have arranged to do in the future. Ask and
answer questions
I’m going on a
PowerPoint
What are you training course.
doing
tomorrow?
LANGUAGE
SPOT

Write sentences about Holly’s business trip next month?


Activities Sentences

Use the gym in the hotel √ I’m going to use the gym in the hotel.

Meet a lot of key customers √ I’m going to meet a lot of key


customers.
Eat in some good restaurants √ I’m going to eat in some good restaurants.
Visit factories X I’m not going to visit factories.
Negotiate some new contracts X I’m not going to negotiate some new
contracts.
Call the office every day √
I’m going to call the office every day..
Check email every morning I’m going to check email every morning.
going to
Listen to the sentences. Notice that the word “to” is shortened. This is
very common in English.

He’s going to take the job in New York.

Are they going to change your computer?

He’s going to take the job in New York.

He’s going to take the job in New York.

Work in pairs. Practice saying the sentences.


You are going to arrange a meeting. Work in groups of three. Use the expressions in “9 to 5”

Student Student Student


A B C
Expressions
Let’s …!/ How about … ?/ What about … ?/
Can you make … ?/ I’m afraid I can’t./ I’m sorry. I’m busy.
Business know-how

Write the answers to the quiz:


• What excites you in the world?
• What angers you in the world?
• What business would you like to start?
• What would you write a best-selling book about?
• Write down five talents that you have.
• Write down two talents that you don’t use.
• Who lives the life you most envy and what is it like?
Company profile
Work in pairs. Discuss the questions
3. Have you ever
been to an auction?

2. If you have, how


did you do it?

4. Have you ever


bought or sold
anything online?
1. Have you ever sold
anything in person?
Company profile
Read the company profile of QXL
Company profile
Match the questions and answers

1. What figures did QXL achieve in 2005? ………………


2. What do you know about its founder, Tim Jackson? ……………
3. What is the value of QXL? ………………
4. What does QXL do to help the world? ………………
5. What are the key features of QXL’s service? ………………
6. What is QXL? ………………
7. Who can use QXL? ………………
B
8. What was QXL’s original name? ………………
PROJECT
2. Compare your information
with another pair and write a
short report

1. Work in pairs. Go online and


research eBay, the hugely
successful global auction site
You are going to a sales conference in London. You have a morning
sightseeing tour and the conference starts in the afternoon. Read your
itinerary, then write an email to a friend about it.
HAVE FUN
LEARNING!

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