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    E-Portfolio Segments

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    kylesioson3598
    The document outlines segments for an e-portfolio that would be valuable for an aspiring fashion creative director, including understanding the target audience through user personas and mind maps, communication and presentation skills like case studies and visual layouts, demonstrating creative vision through ideation murals and design software skills, developing a personal brand, and using visual storytelling and emerging technologies in content creation.

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    E-Portfolio Segments

    Uploaded by

    kylesioson3598
    7 views2 pages
    The document outlines segments for an e-portfolio that would be valuable for an aspiring fashion creative director, including understanding the target audience through user personas and mind maps, communication and presentation skills like case studies and visual layouts, demonstrating creative vision through ideation murals and design software skills, developing a personal brand, and using visual storytelling and emerging technologies in content creation.

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    The document outlines segments for an e-portfolio that would be valuable for an aspiring fashion creative director, including understanding the target audience through user personas and mind maps, communication and presentation skills like case studies and visual layouts, demonstrating creative vision through ideation murals and design software skills, developing a personal brand, and using visual storytelling and emerging technologies in content creation.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    7 views2 pages

    E-Portfolio Segments

    Uploaded by

    kylesioson3598
    The document outlines segments for an e-portfolio that would be valuable for an aspiring fashion creative director, including understanding the target audience through user personas and mind maps, communication and presentation skills like case studies and visual layouts, demonstrating creative vision through ideation murals and design software skills, developing a personal brand, and using visual storytelling and emerging technologies in content creation.

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    © All Rights Reserved
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    E-Portfolio Segments

    Significance of Outputs for Aspiring Fashion Creative Director:

    Understanding Your Audience:

    1. User Persona Document: This helps you understand the needs, desires, and motivations
    of your target audience in the fashion industry. This is crucial for creating marketing
    campaigns and designing products that resonate with them.
    2. Target Market User Persona: Similar to the User Persona Document, but specifically
    focused on the fashion industry. This helps tailor your creative vision to the specific
    demographics and psychographics of your ideal customer.
    3. Mind Map: Mind maps can be used to brainstorm target market characteristics, their
    fashion preferences, and potential pain points related to fashion.

    Communication and Presentation:

    4. Enterprise Case Study: Demonstrates your ability to research, analyze, and communicate
    complex information in a clear and concise way. This is a valuable skill for presenting ideas
    to clients and stakeholders.
    5. Brochure Layout, Calling Card Layout, College Degree Program Catalog: Showcase
    your visual communication skills and ability to create layouts that are both informative and
    aesthetically pleasing.
    6. Event Poster: Highlights your ability to create eye-catching visuals that effectively promote
    an event. This can be relevant for fashion shows or industry events.
    7. Social Media Infographic: Demonstrates your understanding of using visuals to convey
    information on social media platforms.

    Creative Vision and Design Skills:

    8. Ideation Mural: Showcases your brainstorming and visual thinking process. It can be used
    to present different design directions and get feedback.
    9. Vector Layout: Demonstrates your technical skills in using design software to create vector
    graphics. This is a foundational skill for fashion designers and creators.
    10. Advertising Plan, Integrated Marketing Communication Plan: Illustrates your ability to
    develop a comprehensive marketing strategy that utilizes various channels to reach your
    target audience.
    11. Mobile Application Pitch, Mobile Application (Social Media Video Ad): Demonstrates
    your understanding of the mobile user experience and your ability to design engaging
    content for this platform.

    Developing Your Brand Identity:

    12. Grow Your (Own) Brand Presentation: Provides an opportunity to showcase your
    personal brand and design philosophy. This can be helpful when approaching potential
    employers or clients.
    13. Comic Strip on User Persona: This creative approach demonstrates your ability to
    connect with your audience in an engaging and memorable way.
    Visual Storytelling and Content Creation (Bonus):

    14. Foreign Language Skit Video: (While not directly fashion-related) demonstrates your
    creativity, adaptability, and ability to communicate across cultures.
    15. Visual Merchandising: Understanding visual merchandising principles can be valuable for
    creating compelling store displays and product presentations.
    16. Photography Composition, Photography Styles, Portraiture Photography: A strong
    understanding of photography is crucial for creating visually appealing marketing materials
    and fashion campaigns.
    17. AI Generated Music Album Art, AI Generated Music Video: Demonstrates your
    knowledge of emerging technologies and your willingness to explore new creative
    possibilities.
    18. Social Media Engagement Pubmat: Highlights your understanding of creating engaging
    content for social media platforms.

    Remember, a strong portfolio should showcase a variety of skills and your ability to adapt your
    approach to different projects.

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