CSR REPORT

Objectives:-
About CSR: Corporate Social Responsibility is a management concept
whereby companies integrate social and environmental concerns in their
business operations and interactions with their stakeholders. CSR is
generally understood as being the way through which a company
achieves a balance of economic, environmental and social imperatives
(“Triple-Bottom-Line- Approach”), while at the same time addressing
the expectations of shareholders and stakeholders.
In this sense it is important to draw a distinctional line between CSR,
which can be a strategic business management concept, and charity,
sponsorships etc. Even though the latter can also make a valuable
contribution to poverty reduction, will directly enhance the reputation of
a company and strengthen its brand, the concept of CSR clearly goes
beyond that.
Key CSR issues: environmental management, eco-efficiency,
responsible sourcing, stakeholder engagement, labour standards and
working conditions, employee and community relations, social equity,
gender balance neutrality, human rights, good governance, and anti-
corruption measures.
In Indian context it can be explain as the Corporate Social
Responsibility concept in India is governed by Section 135 of the
Companies Act, 2013 (‘Act’), Schedule VII of the Act and Companies
(CSR Policy) Rules, 2014 wherein the criteria has been provided for
assessing the CSR eligibility of a company, Implementation and
Reporting of their CSR Policies. India having the most elaborated CSR
mechanism and implementation strategy has started its journey to set a
benchmark in attaining sustainability goals and stakeholder activism in
nation building process. Current scenario in India, the new companies
act amended in December 2012 mandates the corporate to spend 2% of
their average net profits of the last three financial years towards CSR.
This is applicable for companies with a turnover of 1000 Cr/ Profit after
Tax (PAT) of 5 Cr/ or net worth of 500 cr.

Rules of C.S.R-CSR rules in India- Highlights:

List of highlights of CSR rules in India as per Companies Act
2013.

CSR Rule 1: Companies with Annual Profit of Rs 5 Crore or

Annual Turnover of Rs 1000 Crore or Net Worth of Rs 500
Crore must spend on CSR activities 2% of their average profit
over the last three years.

CSR Rule 2:Every company falling in the domain of CSR laws

must form a CSR policy document and make it public.

CSR Rule 3: The companies with prescribed CSR amount of

more than Rs 50 lakh must constitute a CSR committee
consisting of 3 or more directors, to plan, monitor and assess the
impact of company’s CSR activities
CSR Rule 4:The CSR activities undertaken by the companies
must be included in their annual report and also in their Business
Responsibility Report (BRR).

CSR Rule 5: As per the CSR Rules, the provisions of CSR are
not only applicable to Indian companies, but also applicable to
branch and project offices of a foreign company in India.

CSR Rule 6: Expenditure on CSR does not form part of

business expenditure.

CSR Rule 7: For undertaking Corporate Social Responsibility

activities, the company shall not limit itself to local area or areas
around it where it operates but shall select areas across the
country.

Durgapur CSR Program: Birla Corporation Limited’s Durgapur

unit is located at Durgapur City of Paschim Bardhaman district,
WB. Its CSR program are covered in the nearby slums of the
Plant, coming under Durgapur Municipality Corporation. The
details demographic profile of the CSR program are in the below
in Table-1

Demographic details of Plant CSR area

Name of the Locality/City Durgapur
Wards 35,34,13
Population 22235
Male & Female 11590&10645
The CSR Programme of Durgapur Cement works are complying
Schedule-VII## and UN’s SDGs and different Government
program.
Demographic Details:-Its covered under ward/village
no.35 ,34 ,13 with total population of 22235 of which 11590 are
from male and 10645 are from female.
CSR Program aligned with UN’SDGs (Sustainable Development
Goals)#:-
THEME UN’s SDGs
Healthcare,
hygiene, sanitation

SDG-3: Ensure healthy

lives and promote well-being for all at all
ages.

SDG-5: Achieve gender

equality and empower all women and
girls.

SDG-1: End poverty in all

its forms everywhere.
Education

SDG-4: Ensure inclusive and

equitable quality education and promote
lifelong learning opportunities for all.

SDG-10: Aims to reduce inequality

within and among countries
Livelihood &
Women
Empowerment

SDG-8: Promote
sustained, inclusive and sustainable
economic growth, full and productive
employment and decent work for all.

SDG-2:
End hunger, achieve food security and
improved nutrition and promote
sustainable agriculture.
(#: About SDGs in Annexure)

Theme:- Healthcare, Hygiene & Sanitation

Program: Mother & Child Health Care (Brand Name: ANKURAM)
Aim & Objective:- Its aim is to address issues which are related
to pregnant mother and child like reducing problems of early
pregnancy etc.
Govt’s Initiative:- Janani Suraksha Yojana (JSY), a demand
promotion and conditional cash transfer scheme which focus on
promoting institutional delivery.
Janani Shishu Suraksha Karyakram (JSSK), every pregnant
woman is entitled to free delivery, including caesarean section,
in public health institutions along with the provision of free
transport, diagnostics, medicines, other consumables, diet &
blood (if required).

Major Intervention-
Under this it focus on Ankuram’s Mother’s and child care and
capacity programme which address the issues of Ankurams
Mother’s and child care and capacity building program which
focuses on awareing them about antenatal care on which it focus
on care which the pregnant women get from health professionals
during pregnancy and also about post natal care which include
care ,clinical examination,observation of women and her baby.
attented that meeting fertility can be reduced.uu

It also focus on providing them awareness and guiding them

against chronic disease like cancer,etc.Also providing them
mosquito nets ,O.R.S etc.Providing them knowledge about heat
wave,immunization,also there should be no pregnancy at 18.In
the adolescent health care meeting it focus on guiding them
about like the adolescent period ,problems associated to
them ,menstruation problems etc Besides these they also have
extra curricular activities like painting and other creative skills
etc.Focus on giving vaccination to pregnant women then also
BCG vaccine to baby till 16 months.In these napkins pads are
also given to adolescent girl also providing information about
social evils like domestic violence on specific gender,child
marriage ,child labour,napkins,menstrual hyginal
equipments ,pads etc.Providing iron fallic acid tablets to mothers
giving them preventive pills,studying about measures like using
condoms so that early fertility can be reduced.uu
Village health sanitation nutrition committee(Ankuram)BCl:
In these it focus on Area development committe meeting in
ward 35 Gopalmath area.It comprises of ward president,health
workers,teachers,social workers and the community peoples .It
basically focus on overall issues for betterment of the peoples
and the area also.It focus on issues like adolescent girl
problems,pregnancy issues or any other probles like maternal
issues ,health workers also give their focus and some important
words on concerning things like prevention from cancer what
should do in time of dengue malaria ,ANC ,PNC care system
very important for mother and child also focus on nutritional
betterment for peoples immunization issues are also address
etc.Beside that it also take other questions like if there are any
area related problems like drainage problems ,water facility
issues,and many other societal problems in that area to the
concerning authority after the meeting end food packets are
given to the people who attended that meeting.
 This focus on awareing the poor people about road
safety,house safety,etc .I visited kada road Dompara and
Gamon colony Mundapara.Majority are uneducated and
are from poor strata of our society ,many kids also don’t go
to school instead they only play in high sun ray.Prevalently
dom caste peoples are high in area of Dompara
region.Cucumber ,chickpea,chola are given to the people of
those areas.In these they are studied about road
signal,traffic rules through a imaginary and creative manner
.They also taught about fire prevention ,gas fire
extinguishing,electrical accident etc.Beside these also if
some kids are willing and want to study and uplift
themselves the community workers and staffs also try their
level best to provide them education in the N.F.E.People
 are from labour class majorly also from sweeper and other
background also.

Also visited anganwadi centre ,centre number 89 and 56,57 and

also know about the benefits they provide like this is a mothers
and child programme and under these the pregnant mother and
the child after born till six months they are registered under
these.In these benefit are given SAM,MAM child who are
facing lack of nutritional problems,etc lessened immunity and
important minerals need for sustaining body .BMI check up and
educational benefits are also given to these childs.
Visited Gopalmath Majedehi plot for Nutrition Day Celebration
under Ankuram .Its basically comprise of giving Pregnant
mother and child proper knowledge about nutrition mother who
are pregnant and who have newborns participated in these at the
end food also given to them like egg,salad dal,curd
rice,sweets.Basically mainly it focus on providing proper
nutritional knowledge so that they can fufill their lackened
areas.Also focus on giving them knowledge that what they
should eat in time of pregnancy,before pregnancy,also focus on
teaching through pictorial representation what they should eat
like green vegetables white milk and others.
pictorial representation of understanding nutritional foods to the
pregnant mothers.
Theme:-Education
Program:-Non formal education center for
dropouts,Cement colony primary school.(Brand
name:Akshar Gayan),Cement colony primary school.

Aim and Objective:-It focus on providing education to

childrens who are from poor background ,dropout facing
other problems like very low economy etc.
Govts. Intervention:-
a) Sarva Shiksha Abhiyan (SSA):-Sarva Shiksha Abhiyan
(SSA) is a flagship program of the Government of India
that aims to provide universal access to elementary
education. It was launched in 2001-02 and is
implemented in partnership with state governments and
local self-governments.
b) Key Objectives of Sarva Shiksha Abhiyan (SSA):
 Provide access to quality elementary education for all
children in the 6-14 age group,bridge gender and social
gaps in education,enhance learning levels for all children.
Major intervention:- Visited the non formal education sector
which is focus on education of dropout students or students who
are unable to continue their education due to issues like finance
problem etc also foods are also given after finishing of
class.Incharge or the guide who is teaching the student is Mrs
Piyali das.Around 32 students are studying there know,Beside
this they also provide remedial class or teachings to students
students also whoever need that and unable to fullfil their needs
due to their problems. Visited the Cement colony primary school
around 300 students are studying there from class 1-4 are doing
their education there.Majority are from lower strata ,standard of
society.
Theme:-Livelihood and women empowerment
Program:-Changing lives through various projects on social
uplifment of weaker section,Animal husbandry
programme,kitchen garden,Horticulture and development
programme.
Aim &Objective:-Its aim is to increase women
empowerment,and also helping poor by providing
livelihood,food etc.
Govt. inititiatives:-Sustainable agricultural practices,Kitchen
garden,Animal husbandry programme.
Major intervention:-
Visited the jute centre where i came to know about what they
are doing under these programs, it basically focused on women
empowerment program and skill development program of
women for their welfare and for making them self capable .In
these i came to know about several units of the centre like the
tailoring unit which colour they use for making safety
jackets,etc.Their working time in jute centre is from 11am-
4.30Pm.Beside this petticoat,nighty,kurti,salwar ,school dress
polycotton bag,jute bag are being made.They are guiding them
everything like pin to perfect manner from
measurement ,cutting,stitching,etc .Finishing is the main goal
for them and production is also for goodwill.Also basic traning
in blackboard are given to them with pratical training for their
betterment of work.First all are trained with specific piece of the
jute fabric then when they are gradually improved they are
transferred to different section like cutting ,stitching etc.On
many occasion one also selected likely who are well trained and
have perfect knowledge of the specific work from the workers to
train other workers so by these their unity,cooperation also
increase.Majority of them qualified to twelve standard and are
from labour class.Workers there are from 18 years above.Mainly
they focus on lining,perfect shaping.First hand made stiching
then they are sent to machine weaving.According to the fabrics
step by step they perform cutting,with perfect measurement so
that the finished product is good.According to production of
bags,etc there salary fees is given to the beneficiaries ,in the
cutting section it focuses on jute bag cutting, variety of colour
are used on it,rolling cutting machine,pvc tape are used.Thread
cutting unit likely safety jacket from Ludhiana ,tape from
Hyderbad etc.
Firstly I visited the nursery name and styled as Sanjevani which
is also important for kitchen gardening and comprises of 5
labours involving in giving water and maintainace some are in
the observational area that what those plant need like giving
proper fertilizers ,medicines to plant for betterment in growing.It
also focus on growing medicinal plants,growing other seasonal
plants etc,two peoples in these also involve in marketing like
bringing of plant etc.
Visited and understood about livelihood program under BCL
CSR project where it focus on hen distribution which is
required for poultry farming etc. Then it also focus on
horticultural activities distribution of vegetable plants so that
they can sustain their livelihood by selling them in any other
beneficial manner by them.
Visited the jute centre and know about several other features of
the centre.Incharge includes Aparna dutta this is establish in 4
December 2020.Around fourty are total beneficiaries.Jute bag
are made for Birla,non Birla ,jacket of 45 gsm jacket,130 gsm
jacket,3m jacket,others like mask are produced.The tailoring
unit do majorly all the works.It basically went from godown to
cutting to stiching to quality checking and packing unit.From
godown the raw materials are brought then they are cutted in
specific piece then they are stiched for forming a complete good
then the quality is checked and then they are sent to the
packaging unit.Jacket and other jute products are made through
these process.
Beside these I also conducted some survey on my own and try to
understand the jute workers lifestyle their previous life present
life and whether they are benefitted from BCLs program.Some
data are collected and shown below:-
Aparna Maity –She is housewive interested in stiching and also
previously do one to two tution for living.Through BCLs these
jute initiative it help them in sustaing their life enhances skills
and they are interested in performing these works ,around five
years they are working according to production they earn around
Rs 3000-7000,problems of boredom reduce,family problem are
common issues from husband disallowing etc .
Manisha Prasad-She is also house wife and perfroming on self
interest.Its for self expense so that can run family
education,family expenses etc.
Alka Kumari –Husband passed away due to cancer money
related problems ,time utilization process,self employee running
the family on own know.Benefitted from Birla like educational
benefits for kids.
Rajnandini Banerjee-Joined at 2020 self interest and for earning
better life according to prduction salary given.Also fo welfare of
child running family expenses.
Palak Kumari-Youngster around one year of experience,for
money earning and studying in school present.Self training skill
enhancing.
Beside this I also learn about some documentation work in excel
data entry,etc.

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