INFOT 9 – CAPSTONE 1

Concept Hearing Form

Online groceries and good trading platform

Proposed Title

Online shopping has grown significantly in recent years. Several factors,

including the increasing availability of high-speed internet and the
proliferation of smartphones and other mobile devices, are driving its
growth. Additionally, the convenience and potential cost savings associated
with e-commerce platforms make them an increasingly popular option.
(Goren,2023) It’s no wonder that e-commerce platforms have dominated the
Brief Background of traditional way of buying products. In this context, creating a local e-
The Study commerce website can greatly affect the lives and income of our local
businesses’ owners, with problems such as not being able to reach all of the
products audience, such as students, teachers, and other local consumers,
addressed. Farmers and sellers can gain more income and become more
motivated in producing high-quality produce.

Objectives General:
Our project aims to create a robust and user-friendly local marketplace
website. With this, we believe that we can promote community engagement,
support the local economy, and enhance the local grocery shopping
experience of the users. By using technology, the website aims to help local
businesses reach a wider audience and be competitive in the online
marketplace.

Specific:
 To provide local businesses with a digital platform to showcase their
products or services, including detailed descriptions, images, and
pricing, as a result increasing their visibility and accessibility to
potential customers. Enables local producers to reach big audience
resulting Increase income for local farmers.

 To offer consumers a convenient and intuitive interface for browsing

and searching for products or services offered by local businesses,
with features such as filters, categories, and location-based search
options.

 Expand Market Reach: E-commerce breaks down geographical

barriers, allowing businesses to expand their market reach more
audience.

 Enhance Customer Experience: E-commerce platforms can

 personalize user experiences, offer product recommendations, and
provide efficient customer support, thereby enhancing overall
customer satisfaction and loyalty.

 Enhance Brand Visibility: E-commerce platforms, through digital

marketing and online presence, enhance brand visibility, making it
easier for potential customers to discover and engage with the brand.
Methodology Knowledge and Literature Review

Knowledge and Rhetoric about web-based electronic commerce focuses on its use in
Development reaching global markets, yet not all businesses can or should target global
Requirements audiences. Potential synergies for local merchants, such as using a
combined physical and virtual presence to improve trust, help consumers
manage risk, meet diverse shopping preferences, and taking advantage of
natural physical-virtual complementarities, are developed. We follow with a
brief empirical analysis that illustrates the relative lack of use of these
synergies among small and medium-sized enterprises having a physical
presence in a local market. We conclude that there is a mismatch between
electronic commerce rhetoric and the capabilities of many local businesses,
and policymakers may need to take a more local approach to electronic
commerce in order to prevent it from becoming a threat to local economies.
(Steinfield, Alwin Mahler, Johannes, 1999)

Methodology:

 Market Knowledge: Understanding of local market dynamics,

consumer behaviors, and competitor landscape.
 E-commerce Expertise: Knowledge of e-commerce best practices,
platform development, and user experience design.
 Marketing Skills: Ability to develop and execute a marketing
strategy, including digital marketing tactics and community
engagement initiatives.
 Technical Proficiency: Skills in web development, database
management, and cybersecurity to build and maintain the e-
commerce platform.
 Project Management: Ability to plan, coordinate, and execute the
development and launch of the e-commerce platform within a
specified timeline and budget.

Knowledge Requirements:
 Good user interface and experience:
Our local e-commerce website should have an excellent user
interface (UI) and user experience (UX) design. Basic requirements
of good UI/UX in an ecommerce context include filters that allow
customers to identify their desired product or range of products
efficiently, a search bar, clean design, and legible copy.
 Good online security:
The security of our ecommerce store and any data it processes
and/or stores is paramount.
 We are handling customers’ sensitive financial information,
including credit card numbers and mailing addresses.
The security of our e-commerce will include adequately password
protecting our site and all other sensitive accounts (don’t use easy-
to-guess passwords), and employing “transport layer security”
(TLS), (SSL), and HTTPS authentication—programs that
authenticate and encrypt links between customer computers and
our site.

 Great mobile experience:

Internet users are spending more and more time on their phones. It
follows that online shoppers are spending larger shares of their
browsing time on mobile devices too.

Implementing responsive design is a great way to optimize our site’s

mobile experience—automatically reformatting your desktop site
for a mobile screen.

 Quality products photos:

Photos are the main way customers visualize what you’re selling.
They help build trust in your products and make the shopping
experience better, which can increase sales.

 Smooth checkout flow

A frustrating checkout experience can result in lost sales. If
customers are forced to endure long, complicated sign-up processes
before purchasing their items, they may give up on the purchase
entirely. Consider adding a guest checkout feature, which allows
customers to make purchases with minimal input on their end (and
with less data).

1.Software requirement:
For development:
 Integrated Development Environment (IDE) such as Visual Studio
 Version control system like Git
 Programming languages (HTML, CSS, JavaScript, Python, or Java)
 Web development frameworks (React.js, Angular, or Django)
 Database management system (MySQL, PostgreSQL, or MongoDB)

For deployment:

 Web server software (Apache HTTP Server or Nginx)

 Application server (Tomcat or Node.js)
 Containerization tools like Docker
 Continuous Integration/Continuous Deployment (CI/CD) pipelines
(Jenkins or GitLab CI)
2. Hardware requirements:
For development:
  Personal computers or laptops with sufficient processing power and
memory
 External monitors for better productivity
 Development boards for testing IoT (Internet of Things) applications
if applicable
For deployment:
 Servers with ample processing power, memory, and storage capacity
 Load balancers for distributing incoming traffic
 Network Attached Storage (NAS) for data redundancy and backup
3. Network Requirements
For development:

 High-speed internet connection for accessing online resources and

collaboration tools
 Virtual Private Network (VPN) for secure remote access if necessary
 Local area network (LAN) for team communication and file sharing

For deployment:

 Reliable internet connection with sufficient bandwidth

 Firewall and intrusion detection/prevention systems for network
security
 Content Delivery Network (CDN) for efficient content delivery to
users across different locations
4. Textual construction of input-process-output

Input:
 Market Research Data: Insights from market research surveys, focus
groups, or competitor analysis can inform product selection, pricing
strategies, and marketing campaigns.
 User Feedback: Direct feedback from users through surveys,
reviews, or customer support interactions can provide valuable
insights into user preferences, pain points, and areas for
improvement.
 Environmental Factors: Consider external factors such as
seasonality, cultural events, or economic conditions that may
influence consumer behavior and purchasing decisions.

 Regulatory Requirements: Input from legal and regulatory sources

regarding data privacy, consumer protection laws, and taxation
policies can shape the design and operation of the e-commerce
platform.

Process:
 Order Management: Handling orders from placement to fulfillment,
including inventory management, order processing, and shipment
tracking.
 Payment Processing: Securely processing payments through various
channels such as credit/debit cards, digital wallets, or alternative
 payment methods like PayPal or cryptocurrency.
 Customer Support: Providing timely assistance and resolving
customer inquiries or issues through channels such as live chat,
email, or phone support.
 Personalization and Recommendation Engines: Leveraging data
analytics and machine learning algorithms to personalize product
recommendations, promotions, and content based on user behavior
and preferences.
Output:
 Order Confirmation: Providing users with confirmation messages or
emails upon successful order placement, including details such as
order number, items purchased, and estimated delivery date.
 Invoice Generation: Generating and sending invoices to users for
their purchases, typically including pricing information, taxes, and
any applicable discounts.
 Analytics and Reporting: Generating reports and analytics on sales
performance, user engagement, and website traffic to inform
strategic decision-making and optimize marketing efforts.
 Feedback Collection: Encouraging users to leave feedback, ratings,
and reviews after completing their purchase to gather insights and
improve the overall shopping experience.
Goren, M. (2023, February 18). How Does Online Shopping Affect
Local Businesses? | 10|20. https://10-twenty.ca/2023/02/18/how-
does-online-shopping-affect-local-businesses/

Polanowski, F. (2022, August 11). What Technology Stack is Used

for E-Commerce Projects? SCAND.
https://scand.com/company/blog/what-technology-stack-is-used-for-
e-commerce-projects/

Objectives of ecommerce - Here are the key objectives of e-

References commerce: 1. Increase Sales: E-commerce - Studocu. (n.d.). Studocu.
https://www.studocu.com/in/document/university-of-delhi/e-
commerce/objectives-of-ecommerce/77900638

What Is Ecommerce Website Development? A Complete Guide

(2024). (2023, July 17). Shopify.
https://www.shopify.com/ph/blog/ecommerce-website-development

Steinfield, Alwin Mahler, Johannes, C. (1999, April 1). Electronic

Commerce and the Local Merchant. Electronic Markets, 9(1–2), 51–
57. https://doi.org/10.1080/101967899359247
Example:

June 2024- July 2025

Timeline