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Final Introduction To Events Management

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Final Introduction To Events Management

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n of group 1

a presentatio
• A meeting is a
conference, workshop,
seminar, or other event
designed to bring people
together to exchange
information. Meetings do
not include exhibits.
• An exhibition is an event
designed to bring together
providers of products,
equipment, and services in
an environment where they
can demonstrate their
products and services to a
group of participants in a
convention trade show.
• A convention is an event in which meetings are
combined with exhibitions.
• Meeting: A general term indicating the coming
together of some people in one place, to confer or
carry out a particular activity. Meeting planners
and other meeting professionals may use the term
“meeting” to denote an event booked at a hotel,
convention center, or any other venue dedicated
to such gatherings.
TYPES OF EVENTS

A. ACCORDING TO
PURPOSE

1. Celebrate
2. Commune
3. Convene
4. Commerce
Celebrate
Commune
ORIGIN OF COMMUNE
First recorded in 1250–1300; Middle English com(m)unen “to share, have in common, associate
with, tell stories, communicate,” from Middle French com(m)uner, com(m)uniier “to make
common, have in common, share,” derivative of comun common

a small group of persons living together,


sharing possessions, work, income, etc.,
and often pursuing unconventional
lifestyles.
Convene
it comes from the Latin con-, which means
"together," and the verb venīre, "to come."

to come together in a group


for a meeting
Commerce
B. ACCORDING TO THE NUMBER OF PARTICIPANTS
1. Few
2. Many
3. Multitude

B. ACCORDING TO FREQUENCY

• Events may range from once a year to monthly, quarterly, semestral, or annual
• There are also events held on a “need to” basis
C. ACCORDING TO THE MAGNITUDE
OF THE IMPACT

• Leave an imprint in the minds of the people


who attend the event
• Have a long-lasting and far-reaching event

CHARACTERISTICS OF EVENTS are:


Uniqueness: Each event will be different. The participants, the surroundings, the
audience, and other variables make the event unique.

Perishability: An event cannot be repeated similarly.

Intangibility: An event organizer must consider that tangible items will


help make the idea of how good an event is memorable.
CHARACTERISTICS OF EVENTS
Ritual and ceremony This is the primary characteristic of events. Rituals
and ceremonies emphasize the continuity of tradition.

Ambience and service: An event manager can try to make an event


successful by carefully paying attention to details.

Personal contact and interaction: event


managers must know that an enjoyable atmosphere depends on people's
actions and reactions.

Fixed timescale: Events – like projects – run to a fixed timescale – short


or very long.

Labor-intensiveness: Complex and unique events require labor-intensive


organization and operation, a high level of communication and planning,
and a lot of time and effort.
History of Meetings,
Conventions and
Exhibitions

Archeologists who investigated ancient cultures have found


ruins that served as places where primitive people gathered
to discuss common interest such as hunting plans, war
activities, peace negotiations and tribal celebrations.
Each village or hamlet had its common
gathering place. As geographical areas
grew, cities became meeting places for
people who wanted to trade goods or
discuss common problems
Europe
As cities became the center of activities for
geographical regions and transportation improved,
the desire of the people to gather to discuss things
of common interest became more widespread. Trade
associations, professional, fraternal, and religious
associations had their historical roots in
United States
Such activity
took place only
in the mid1800s.
As America
grew, so did its
trade,
professional,
fraternal, and
religious
associations In
the
In 1996,
Manila Manila
celebrated
20 years as a
The capital of the Philippines, is proud to pioneer leading
Southeast Asia's international meeting industry. • destination
1976 was a memorable year for the region. This for meetings,
year, Manila opened the door to Asia’s first full- conventions,
fledged convention center – the Philippine and
International Convention Center (PICC) TO THE exhibitors.
International Monetary Fund/World Bank
Meeting. Since then, Manila has developed
professionalism and expertise. It has developed
an infrastructure of deluxe accommodations to
support a versatile range of meeting facilities.
5 MAIN FUNCTIONS OF
EVENTS MANAGEMENT
PLANNING
The planning function involves optimizing resource utilization and involving a cross-
functional team. It involves understanding client profiles, event briefs, target
audience, and expected numbers. The event's cash flow statement is a crucial
component of event preparation.

ORGANIZING
Event management involves a team-based work environment and project
structure, with responsibilities assigned to relevant staff members.
Coordination of arrangements is divided among team members, involving
activity description, task identification, and distribution of responsibilities.
STAFFING

Event management staffing requirements are


determined by the project organization structure,
team structure, experience, and expertise of team
members. The size and resource availability in the
event enterprise determine the roles of staff
members, with specialized personnel in big firms
and fusion roles in small firms.
LEADING AND
COORDINATION

Event management staffing requirements are


determined by the project organization structure,
team structure, experience, and expertise of team
members. The size and resource availability in the
event enterprise determine the roles of staff
members, with specialized personnel in big firms and
fusion roles in small firms.
CONTROLLING

Evaluation and correction of


deviations in the event plans to
ensure conformity with original
plans is the gist of controlling.
FIVE OF THE MOST CAREERS IN EVENTS
FIVE OF THE MOST
CAREERS IN EVENTS

EVENTS MANAGERS
typical duties of an event manager include:

Project management and event planning

Sourcing and preparing venues

Working with talent, creatives and designers

Budgeting and managing expenses


EVENTS MANAGERS

Problem solving and troubleshooting

Incident management

Setup and delivery of the event

Follow up and collect data

Marketing the event before, during, and after


EXAMPLE OF EVENTS
WEDDING PLANNER

Typical duties of a wedding planner include:


Project management and wedding planning
Sourcing and preparing venues
Working with the venue on room decoration and catering
Managing entertainment
Scheduling guests, catering, transport and talent
Weeding Planner
Meeting brides-to-be and their families regularly

Communicating with every stakeholder throughout the planning process

Managing budgets and expenses

Problem solving and troubleshooting

Incident management
example of
wedding
EXAMPLE OF
WEDDING
EVENT VENUE
MANAGERS
Typical duties of an event venue manager include:

Project management and event planning for the venue

Working with talent, creatives and designers

Budgeting and managing expenses if you’re planning the event

Coordinating with other event managers if you’re not


EVENT VENUE MANAGERS
Problem solving and troubleshooting

Incident management

Setup and delivery events within your venue

Managing staff and suppliers

Staff training, management and wellbeing

Budgeting and ordering


EXAMPLE OF EVENT VENUE
CATERING MANAGERS
Typical duties of a catering manager include:

Project management and event planning

Scheduling of food preparation and service

Knowledge of drinks, wines, cocktails, and bar principles

Knowledge of table service and waiting staff management

Coordinating with event managers for schedules and timings


CATERING MANAGERS
Problem solving and troubleshooting

Incident management

Managing staff and suppliers

Staff training, development and wellbeing

Budgeting and ordering


EXAMPLE OF CATERING EVENT
EVENT SOCIAL MEDIA COORDINATOR
Typical duties of a social media coordinator include:

Project management and Creating compelling messages to


event planning drum up interest

Working with influencers


and talent Planning content schedules across
multiple networks
Working with marketing
teams and staff

Selecting the right social networks Follow up and collect data


for the right audience Marketing the event before, during,
and after
Creating compelling messages to
drum up interest
THANK YOU

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