Campanha de Curso-20240718070711

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Campaign Proposal Cover

📝 This Campaign Proposal will help you establish the framework for the entire campaign.
With this template, it will be easier to provide facts to back up all your proposed
statements, investigate all viable and efficient strategies for you and your team to achieve
your goals, and provide a target audience and resources to your shareholders.

Campaign Proposal
MM-DD-YY

Prepared For
💡 Supply the client's basic information in this section

🏢Client Name

🏡Address

☎️Contact No.

📧Email

Prepared By
💡 Add details regarding the person in charge of the campaign proposal in the table below.

🏢Company Name

🏡Address

☎️Contact No.

📧Email
Campaign Proposal Body

🛂About Us
💡 Detail any background information about your company. You can also include your
notable projects with other companies.

For over thirteen years, <Company Name> has provided advertising services to over 5,000
businesses. We are regarded as one of the most innovative advertising firms in the region.

Our notable works include campaigns with <notable campaigns> that have increased sales for
the said company by 20% in a span of one month.

💼Campaign Summary & Services


💡 Provide a brief summary of your proposed campaign and list all the services you can offer
to your clients. A campaign proposal starts with careful study and the development of
effective methods.

The vision of <Client name> is to substantially impact a customer's health, attitude, and
environment. This campaign idea would allow him to concentrate his marketing efforts on
developing a local brand that can be leveraged into more places in the coming years and
establish a following through advertising, referral marketing, and other initiatives.

We will provide the following services to your company:

📈MARKET ANALYSIS

Our team will investigate market demands and undertake competitive analysis to establish tactics
and generate materials.
📊PROMOTIONAL MARKETING

To design promos and discounts that will be available for a limited period. This strategy will be
developed and implemented with the help of our team.

📺SOCIAL MEDIA ADVERTISING

To increase your online presence, we will create captivating promotional content for all of your
social media channels.

📑Campaign Objectives
💡 Determine the goal of your marketing effort. Whatever your goal is, it should be the top
priority of your proposal. Be as descriptive as possible, and include a description of your
goal.

Objective 1

Objective 2

Objective 3

Objective 4

Objective 5

👤 TARGET MARKET
💡 Insert your target market or audience. Be as detailed as possible in identifying your target
market demographics, behavior, and other relevant information that's needed for your
campaign.

Persona 1 Persona 2
Single Mothers Fresh Graduates
Ages 30-40 Ages 18-23
Living in Atlanta, Georgia Harvard University

Persona 3 Persona 4

CEO Purchased from the website


Women Repeat customers
Property Industry Clothing apparel
Australia January - December 2022

📉Campaign Strategy and Costing


💡 Outline the strategies you will use to carry out your campaign. While outlining the steps,
mention any resources that you may require. A flowchart or a process map can map out
the actions you may need to take to effectively complete your strategies.

CAMPAIGN DETAILS RESOURCES NEEDED PRICING


STRATEGY

TOTAL COST
🗓️Timeline
💡 Include the target timeline of milestones for your proposed campaign. You can divide it
into various phases tailor-fit based on your client's preferences.

PHASE DESCRIPTION START DATE END DATE

Phase 1 Campaign planning MM-DD-YYYY MM-DD-YYYY

Phase 2 Campaign preparation and MM-DD-YYYY MM-DD-YYYY


primary analysis

Phase 3 Campaign Execution MM-DD-YYYY MM-DD-YYYY


Phase 4 Culmination and Evaluation MM-DD-YYYY MM-DD-YYYY

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