How Information Technology Governance Me
How Information Technology Governance Me
How Information Technology Governance Me
Detmar W. Straub
Fox School of Business, Temple University, 1801 Liacouras Walk, Philadelphia, PA 19122 U.S.A.
and Korea University Business School, Seoul, KOREA {straubdetmar@gmail.com}
Ting-Peng Liang
Department of Management Information Systems, National Chengchi University, Taipei 11605 TAIWAN
and National Sun-Yat Sen University, Kaohsiung TAIWAN {is.tpliang@gmail.com}
Previous research has proposed different types for and contingency factors affecting information technology
governance. Yet, in spite of this valuable work, it is still unclear through what mechanisms IT governance
affects organizational performance. We make a detailed argument for the mediation of strategic alignment in
this process. Strategic alignment remains a top priority for business and IT executives, but theory-based
empirical research on the relative importance of the factors affecting strategic alignment is still lagging. By
consolidating strategic alignment and IT governance models, this research proposes a nomological model
showing how organizational value is created through IT governance mechanisms. Our research model draws
upon the resource-based view of the firm and provides guidance on how strategic alignment can mediate the
effectiveness of IT governance on organizational performance. As such, it contributes to the knowledge bases
of both alignment and IT governance literatures. Using dyadic data collected from 131 Taiwanese companies
(cross-validated with archival data from 72 firms), we uncover a positive, significant, and impactful linkage
between IT governance mechanisms and strategic alignment and, further, between strategic alignment and
organizational performance. We also show that the effect of IT governance mechanisms on organizational
performance is fully mediated by strategic alignment. Besides making contributions to construct and measure
items in this domain, this research contributes to the theory base by integrating and extending the literature
on IT governance and strategic alignment, both of which have long been recognized as critical for achieving
organizational goals.
1
1
Rajiv Kohli was the accepting senior editor for this paper. Sid Huff served as the associate editor.
The appendices for this paper are located in the “Online Supplements” section of the MIS Quarterly’s website (http://www.misq.org).
Introduction authority for resources and the responsibility for IT are shared
between business partners, IT management, and service
That information technology (IT) enhances the ability of providers (Weill 2004; Weill and Ross 2004, 2005). To
enterprises to survive in the highly competitive global implement IT governance effectively, a set of IT governance
marketplace of the 21st century has become more and more mechanisms is required to encourage the congruence with the
evident. The effective use of information technology, how- organizational mission, strategy, values, norms, and culture
ever, relies heavily on good IT governance. When IT and (Ali and Green 2012; De Haes and Van Grembergen 2005,
corporate governance go awry, the results can be devastating. 2008, 2009; Herz et al. 2012; Huang et al. 2010), which in
The bankruptcy of Enron in 2001 and the enactment in the turn promotes desirable IT behaviors and governance
United States of the Sarbanes-Oxley Act in 2002 are manifes- outcomes (Weill and Ross 2004). Hence, an organization’s
tations of the simple truth of this viewpoint and these events IT governance mechanisms are often indicative of the sophis-
from the past have today elevated IT governance to a high tication of its management (both IT and business) capability
position of relevance within business and IT management (Bradley et al. 2012; Karimi et al. 2000).
research.
Recently, researchers have started to identify key governance
Demonstrating the value of IT investment is fundamental to mechanisms contributing to effective IT governance such as
the contribution of the information systems discipline, as structural mechanisms (Ali and Green 2012; Bowen et al.
noted by Agarwal and Lucas (2005). In particular, IT 2007; Huang et al. 2010; Karimi et al. 2000; Prasad et al.
governance is critically important because of its substantial 2012) and relational mechanisms (e.g., Ali and Green 2012;
impact on the value generated by the investment in IT. In Bradley et al. 2012). Whereas organizations sense that IT
fact, Weill and Ross (2004, pp. 3-4) argue that “effective IT governance is very important to the enterprise, they are
governance is the single most important predictor of the value uncertain about how IT should be strategically aligned with
an organization generates from IT.” Indeed, Weill and Ross’s corporate objectives (ITGI 2009). Although most IT-related
(2004, 2005) research shows that top-performing firms gener- activities still rely heavily on IT professionals, non-IT CEOs
ate returns on their IT investments up to 40 percent higher may just now be coming to the realization of the criticality of
than their competitors because companies can get more value IT alignment. This realization has long been the case in the
from IT by well designing and communicating IT governance IT profession, on the part of both academics and practitioners.
processes. In other words, business value can be created by Given that the desirable outcome of effective IT governance
implementing an effective IT governance framework (Kearns is to achieve the congruence between IT strategies and
and Sabherwal 2007). corporate objectives, however, few research papers have
theoretically and empirically examined the effect of IT
The impact of IT governance on firm performance have been governance mechanisms on strategic alignment.
well established in previous studies, yet there still remains a
gap explaining exactly how IT governance influences firm Strategic alignment and planning have been a top managerial
performance. Different perspectives have been adopted with concern since the beginning of the IS profession (Luftman and
regard to the relationship between IT governance and firm Kempaiah 2008; Taylor et al. 2010) and its positive impacts
performance. For example, Tanriverdi (2006) studied how IT on firm performance have been well established in previous
governance moderates the influence of IT relatedness on firm research (Chan et al. 1997; Chan et al. 2006; Oh and Pinson-
performance. Lazic et al. (2011) found that IT governance is neault 2007; Preston and Karahanna 2009; Tallon 2008;
positively related to business performance through IT related- Tallon and Pinsonneault 2011). Strategic alignment can be
ness and business process relatedness. Prasad et al. (2012) classified along two dimensions (Reich and Benbasat 2000):
suggest that IT governance structures contribute to firm (1) the intellectual and (2) the social. Studies on the intellec-
performance through IT-related capabilities which improve tual dimension concentrate on the content of plans and
the effectiveness and efficiency of the internal business pro- planning methodologies while those dealing with the social
cesses. Yet, among these few works on the governance– dimension focus on the people involved in the creation of
performance link, there is no consensus as to exactly how IT alignment (Reich and Benbasat 1996). By focusing on the
governance enhances performance and it is still unclear by intellectual dimension (alignment of strategy, plans, opera-
which precise mechanisms IT governance exerts its effects on tions, or processes) rather than the social dimension, the
firm performance. causal link between strategic alignment and performance has
been supported in studies such as Tallon and Pinsonneault
In the literature, IT governance is said to be concerned with (2011). Studies on the social dimension, on the other hand,
IT project selection and prioritization issues and how the tend to investigate the antecedents of social dimension of
alignment and the relationship between the social dimension Theoretical Development
and the intellectual dimension (e.g., Preston and Karahanna
2009; Reich and Benbasat 2000), but these works have not Our basic research model, sans indications of how constructs
extended their impacts to downstream performance. To fill were measured, appears as Figure 1.
this research gap, we formulate a nomological network to
connect together IT governance, strategic alignment, and firm By way of preview, the overall rationale for the model is that
performance. the implementation of IT governance mechanisms can facili-
tate the alignment between IT strategy and business strategy,
Despite a considerable body of work on IT governance and which thereby leads to higher organizational performance.
strategic alignment, solid empirical evidence is needed to Although the relationships between these three constructs
demonstrate their interrelationship. Exactly what are the have been discussed and tested pairwise in previous studies,
mechanisms through which the business–IT strategic align- all three have rarely been simultaneously examined and
ment and IT governance have a downstream effect (if they do) validated. One of the earliest research works to conceptualize
on organizational performance? We believe that strategic the link between IS strategic alignment and business
alignment can be achieved via implementing well-designed IT performance, for example, was Henderson and Venkatraman
governance mechanisms. As noted by Huang et al. (2010, p. (1993), with the authors arguing that the lack of alignment
288), “well-designed and orchestrated IT governance mech- between business and IT strategies undermines the realization
anisms are expected to produce IT-related decisions, actions of value from IT investments. Chan et al. (1997) provided
and assets that are more tightly aligned with an organization’s empirical evidence to support such a relationship and further
strategic and tactical intentions.” Drawing upon De Haes and highlighted the importance of realized IS strategy (strategy
Van Grembergen’s (2009) study, which explores the impact evident in IS deployments, in contrast to planned strategy).
of IT governance implementations on strategic alignment, we Consistent with Chan et al., we examine the fit between
formulate a nomological network to connect together IT business strategic orientation and IS strategic orientation in
governance, strategic alignment, and firm performance. terms of the support that information systems provide for
Because strategic alignment and IT governance mechanisms realized business strategies. That is, when IT supports and
have rarely been studied together, their causal relationship in enables business strategy, the organization is better able to
promoting firm performance remains theoretically under- achieve its goals, thus resulting in improved organizational
performance. However, neither Henderson and Venkatraman
developed. In other words, our understanding of how IT
nor Chan et al. provide a practical framework for the realiza-
governance influences firm performance through strategic
tion of IS strategic alignment. Although IT governance has
alignment, and the mechanisms through which business and
been identified as one potential enabler of strategic alignment,
IT strategies align, is embryonic. These gaps are also of
few attempts have ever been made to empirically test the
considerable practical significance because they address
proposed theory.
necessary governance practices that impact the ability of IT to
sustain strategic alignment. As strategic alignment requires
The relationship between IT governance and strategic align-
integration between IT and business units, understanding the
ment was not established until De Haes and Van Grember-
mechanisms implemented to facilitate the relationship be-
gen’s (2009) exploratory study of IT governance mechanisms
tween these two parties becomes salient. The objective of this for a better alignment between business and IT. Van Grem-
paper, thus, is to address these persisting gaps. bergen and De Haes (2012) further indicate that the imple-
mentation of processes, structures, and relational mechanisms
The remainder of this paper is arranged as follows. We first “enable both business and IT people to execute their respon-
review the theoretical foundations of our model, synthesizing sibilities in support of business/IT alignment and the creation
a diverse body of literature to present supporting perspectives of business value from IT enabled investments” (pp. 2-3).2
on the link between IT governance mechanisms, strategic
alignment, and organizational performance. Next, we intro- To better illustrate the proposed relationships of our research
duce our methodology and data, drawn from a matched model in a nomological network, we adopt the resource-based
survey of IS managers and business executives in 131 view (RBV) of the firm to explain the impact of IT govern-
Taiwanese organizations and discuss the archival data
gathered from 72 firms to cross-validate the sample and
2
results. After discussing our results and their implications for Their original proposition is presented in Van Grembergen and De Haes
(2009, p. 6) as Enterprise Governance of IT (enables) Business/IT
IS research and practice, we conclude with research findings
Alignment (enables) Business Value from IT Investments, which provides
and contributions. a conceptual foundation for our research model.
ance on IS strategic alignment. From a resource complemen- Therefore, we posit that an organization’s alignment between
tarity perspective, IT capabilities are the routines or practices core business strategy and IT strategy is likely to mediate the
that complement IT to deliver its value to firms (Aral and impact of IT governance mechanisms on firm performance.
Weill 2007; Melville et al. 2004; Ravichandran and Lert- We next provide theoretical arguments for the hypothesized
wongsatien 2005). As IT governance is the capacity exer- relationships.
cised by the board, executives, and IT management to control
the implementation of IT strategy (Van Grembergen 2002) IT Governance Mechanisms
and to govern the use of the key assets of the organization
using mechanisms that enable business and IT executives to Research on IT governance started with studies dealing with
formulate aligning policies and procedures (Weill and Broad- the forms of IT governance (e.g., Brown 1997; Brown and
bent 1998; Weill and Ross 2004), we consider IT governance Magill 1994) and contingencies for IT governance (e.g.,
mechanisms to be human IT resources,3 and furthermore, they Sambamurthy and Zmud 1999). More recently, researchers
complement IT in delivering value to organizations. Ac- have begun to investigate the impact of specific governance
cording to the RBV, firm resources are the main predictors of mechanisms on the overall effectiveness of IT governance
firm performance (Barney 1991; Grant 1991; Hall 1992; (Ali and Green 2012; Bowen et al. 2007; Bradley et al. 2012;
Wernerfelt 1984) and IT resources can bring about differen- De Haes and Van Grembergen 2009; Huang et al 2010; Herz
tiation in firm strategies (Bharadwaj 2000). If these resources et al. 2012; Prasad et al. 2012; Prasad et al. 2010) and identify
are hard to replicate and are not perfectly mobile, they have coordination governance mechanisms in federated IT organi-
the potential for providing sustainable competitive advantages zations (Williams and Karahanna 2013). Table 1 summarizes
(Mata et al. 1995). Thus, organizations should foster mech- recent research on IT governance mechanisms. Two main
anisms that can create inimitable synergy between IT and observations emerge from Table 1. First, despite differences
business to leverage core resources. IT governance mech- in the definition of IT governance, IT governance mechanisms
anisms are unique to the organization in that they provide the in general consist of structures, processes, and relational
contextual setting for business and IT people to be involved mechanisms to enhance business/IT alignment, and the
in IT decision making and share knowledge in order to research upholds positive associations between IT governance
mechanisms and IT governance performance.
enhance IT support for business objectives.
Second, only the relationships of certain IT governance
3
According to Aral and Weill (2007, p. 765), IT resources are “combinations mechanisms with IT governance performance have been
of investment allocations and a mutually reinforcing system of competencies examined. More complete and solid empirical support for the
and practices”; thus IT governance mechanisms can be considered to be IT three types of governance mechanisms identified and their
resources. Therefore, our research model actually is consistent with the
concept of human IT resources defined in Bharadwaj (2000) and reflects the
relationship with strategic alignment is still missing from the
schematic relationship of IT Investments Mediating Factors IT-Based literature. For example, Huang et al. (2010) found that
Value as illustrated in Kohli and Grover (2008, p. 27). employing formal IT steering committees was associated with
higher success in IT use. More recently, Ali and Green sible for making IT decisions. Alignment processes are
(2012) suggest significant positive relationships between the formal processes such as IT investment proposals and evalua-
overall level of effective IT governance and the involvement tions that ensure IT alignment with organizational policies.
of senior management in IT, the existence of an ethic or a Communication approaches4 are announcements and channels
culture of compliance in IT, as well as corporate communi- that spread principles and policies of IT governance and
cation systems. Despite these efforts, it is still unclear how IT decision-making outcomes. Weill and Ross argue that effec-
governance mechanisms increase firm performance and the tive governance deploys these three mechanisms, which in
role strategic alignment plays in such a relationship. turn promote desirable IT behaviors and lead to desired
performance goals.
Before proceeding to look at the linkages between IT Gover-
nance mechanisms and IS strategic alignment, it is helpful to In the present study, we chose not to focus on the relationship
have a working definition. To delineate the necessary ele- between the principal stakeholders. Instead, we focus on the
ments of an IT governance framework, Peterson (2004), Van effect of building proper communication channels to dissem-
Grembergen et al. (2004), and Weill and Woodham (2002) inate IT principles. Hence communication approaches is the
propose that IT governance can be deployed via a mix of term of choice for one of the antecedents to IS strategic align-
structures, processes, and relational mechanisms. Structures ment rather than relational mechanisms. Based on De Haes
involve clearly defined roles and responsibilities and a set of and Van Grembergen (2009) and Weill and Ross, our
IT/business committees such as IT steering committees and decomposition of IT governance mechanisms consists of three
business strategy committees. Processes refer to formal pro- major governance mechanisms: (1) decision-making struc-
cesses of strategic decision making, planning, and monitoring
for ensuring that IT policies are consistent with business
needs (Van Grembergen et al. 2004). Finally, relational
mechanisms, which include business/IT interaction and shared
learning and communication, are crucial to the IT governance 4
According to Weill and Ross, communication approaches are intended to
framework. “spread the word about IT governance decisions and processes and related
desirable behaviors throughout the enterprise” (p. 104). Hence, better
Similarly, Weill and Ross (2004, p. 85) propose that “effec- communications actually provide the necessary contextual setting for social
tive IT governance deploys three different types of mech- alignment (the shared understanding between the CIO and the top manage-
anisms: decision-making structures, alignment processes, ment team about the role of IS in the organization), which focuses on the
shared knowledge, mutual understanding, and commitment among IS and
and communication approaches.” In their scheme, decision-
business people about mission, objectives, and plans as to the ways in which
making structures are organizational units such as com- IS contributes to business success (Martin et al. 2005; Preston and Karahanna
mittees, executive teams, and business/IT managers respon- 2009; Reich and Benbasat 1996, 2000).
tures, (2) formal processes,5 and (3) communication ap- herwal and Chan 2001; Tallon 2008; Tallon et al. 2000;
proaches. In this research, we argue that the inclusive models Tallon and Pinsonneault 2011); (2) alignment of plans (e.g.,
of IS strategic alignment should embrace critical aspects of IT Hirschheim and Sabherwal 2001; Kearns and Sabherwal
governance mechanisms. We provide our theoretical rea- 2007; Reich and Benbasat 1996); and (3) alignment of infra-
soning next. structure and processes (Henderson and Venkatraman 1993).
understanding” (Preston and Karahanna 2009, p. 164). Ac- part of the executive team, the level at which most strategy
cording to Armstrong and Sambamurthy (1999), objective discussions occur. This enables the CIO to obtain a global
knowledge includes the explicit and visible domain knowl- and holistic perspective on the organization, its goals and
edge of the CIO and TMT. While Preston and Karahanna’s strategies, and enhances the CIO’s understanding of the
study provides some useful guidance for clarifying the rela- TMT’s vision of the organization. These structural mech-
tionship between the social dimension and the intellectual anisms influence IS strategic alignment by enabling access to
dimension of IS strategic alignment, empirical research to both IT and business units for knowledge exchange and
more exactly specify (1) the relationship between IT Gover- activity participation (Karahanna and Preston 2013).
nance mechanisms and IS strategic alignment and (2) its
effect on organizational performance in a nuanced causal Formal processes for strategic information systems planning
structure is still missing. and project/portfolio governance ensure that the CIO first
understands the business needs, next prompts the CIO and
The following section explains how IT governance mech- TMT to reach common organizational goals and objectives
anisms enable IS strategic alignment by providing the through better organizational planning, and finally facilitates
institutionalized contexts (i.e., organizational arrangements) the alignment of the organization’s IS strategy with its busi-
for CIO and TMT domain knowledge integration. ness strategy. For IT governance to be effective, IT policies
have to be communicated throughout the enterprise. Commu-
nication approaches allow the IT and business executive
IT Governance Mechanisms Enable management to communicate and make sure that their roles
IS Strategic Alignment and responsibilities are clearly understood by each other.
Communication mechanisms in this study include situations
IT governance mechanisms help achieve the intellectual IS where the CIO serves on executive committees and discusses
strategic alignment in that the implemented governance mech- IT issues via the established agenda. These conditions enable
anisms clarify the roles and responsibilities of the involved the CIO to interact with the TMT about how IS can add value
parties and how the authority for IT is shared between and support business strategies. Through this communication
business partners, IT management, and service providers mechanism, business knowledge can also be transferred back
(Weill 2004; Weill and Ross 2004, 2005); thus, they can be to the CIO. At the same time, the CIO is able to articulate a
considered to be organizational arrangements that enable vision of IT’s role, which helps the TMT understand the role
shared understanding among team members. First, IT steering of IS within the organization, in turn enabling the transfer of
committees are one of the “effective governance mechanisms IS knowledge to the business executives. For shared under-
for aligning IT-related decisions and actions with an organi- standing to develop, the CIO needs business knowledge and
zation’s strategic and operational priorities” (Huang et al. the TMT needs some strategic IS knowledge. The CIO’s
2010, p. 289). Steering committees are comprised of high- business knowledge and the TMT’s strategic IS knowledge
level representatives who are ensured with the task of linking enable the “IT and business executives, at a deep level, to
IT strategy with business strategy by matching corporate understand and be able to participate in the others’ key pro-
concerns with IT support (Nolan 1982). Indeed, steering cesses and to respect each others’ unique contribution and
committees are invaluable in establishing the tone of challenges” (Reich and Benbasat 2000, p. 86). Thus, shared
business–IT relationships (Ross et al. 1996). The presence of knowledge enables the CIO and TMT to create a shared
IT steering committees provides the visibility of IT initiatives, understanding of how IS can be applied to enhance organi-
an essential tool for top management to appreciate IT in the zational performance, which is a critical and indispensable
organization (Prasad et al. 2010). Moreover, having a antecedent to IS strategic alignment.
steering committee composed of both business unit leaders
and CIOs can help ensure close coordination of business and
IT in the organization and hence the strategic alignment IS Strategic Alignment as Mediator
(Bowen et al. 2007). Finally, structures that allow the CIO to
directly report to the CEO and/or the COO6 ensure that IT is Business value can be achieved through IT by implementing
an effective IT governance framework (Kearns and Sabherwal
2007). IT governance mechanisms serve as organizational
6
A firm’s reporting structure has been closely tied to strategy and perfor- arrangements that allow CIOs and business executives to
mance (Chandler 1962). CIOs may report to C-level executives other than
better contribute their domain knowledge, interact with each
the CEO and the CFO, such as the COO (Stephens et al. 1992). According
to Luftman (2003), companies with CIOs reporting to CEOs or COOs have other to share perspectives, and enable the transfer of business
better IT/business alignment. Although having the CIO report to the COO is knowledge and strategic IS knowledge between these two
not very common (Banker et al. 2011), in our sample, some companies do groups. For example, Xue et al. (2013) posit that the allo-
have a reporting structure in which the CIO reports to both the CEO and the
COO. cation of decision rights to the IT unit allows IT managers to
balanced governance mechanisms. To explore how organi- realized business strategy and realized IT strategy (Chan
zations are implementing IT governance to achieve a better 1992). Furthermore, while some researchers have focused on
fusion of business and IT goals, De Haes and Van Grem- the process of achieving alignment (e.g., Chan et al. 1997;
bergen (2006, 2009) proposed a set of best IT governance Chan et al. 2006; Sabherwal and Chan 2001; Tallon 2008),
practices. These are based on the now-standard framework of others have focused on the content, that is, how well firms
governance structures, processes, and relational mechanisms. have actually demonstrated alignment of IS with organi-
They argue that each of these practices serve specific or zational strategy (Hussin et al. 2002). Using a content
multiple goals in the challenges offered by complex IT Gover- approach, Hussin et al. (2002) propose nine items dealing
nance. Using a Delphi approach to assure adequate content with product-oriented, market-oriented, and quality-oriented
validity, they interviewed 22 senior IT and business business strategies and then nine parallel IT strategies to align
professionals, and subsequently proposed the top 10 most with each of these nine business strategies. Product-oriented
important IT governance practices.8 They proffer these as a strategy deals with product differentiation and new product
minimum baseline for an IT governance mix of measures. strategy; market-oriented strategy includes new market and
intensive marketing strategy; and quality-oriented strategy
Similarly, Weill and Ross (2004) proposed three mechanisms consists of service quality, product quality, and production
through which enterprises implement their governance efficiency.
arrangements: structures, processes, and communication ap-
proaches. By examining and comparing the definitions and In a departure from prior research focusing on the process of
items from De Haes and Van Grembergen (2009) and Weill achieving alignment, we operationalize how well firms
and Ross, we adapted items for structural mechanisms and actually demonstrate alignment of IS with organizational
formal processes from both studies. Based on these two strategy (i.e., the content approach) because this better cap-
studies, once organizations established governance decision- tures our argument that IS strategic alignment in this research
making units such as committees and executive teams as well is the realized state achieved by implementing IT governance
as formal processes for monitoring activities related to mechanisms. The degree of the realized strategic alignment
established IT policies, the alignment of IT and business is influenced by the degree of the implemented IT governance
strategy can be better ensured. Although De Haes and Van mechanisms. In addition, while many researchers (e.g.,
Grembergen’s concept of relational mechanisms is quite Tallon and Pinsonneault 2011) have treated strategic align-
similar to Weill and Ross’ communication approaches, our ment as a reflective construct, we model it as formative,
research focuses on the effect of building proper commu- consisting of three types of strategies that associate with firm
nication and channels to disseminate IT principles, and so we performance.9 Why? First, in terms of the effect on
selected Weill and Ross’ communication approaches as the increasing organizational competitiveness, we considered
third dimension of IT governance mechanisms. The commu- these three dimensions appropriate for assessing IS strategic
nication approaches include having the CIO hold membership alignment. Many IT studies have simply posed a question
on the executive committee as a proper channel to report and such as: “On a scale of 1 to 5, how do you rate strategic
discuss IT-related issues via established agendas and having alignment in your organization?” While this can be helpful as
the CIO or a similar role articulate a vision of IT’s role. a single indicator of overall alignment, more detailed scales
offer greater means of testing measurement validity (Chan and
Reich 2007). In addition, our three dimensions (product,
IS Strategic Alignment market, and quality) encompass the major business strategies
that most companies employ, and they contribute inde-
In the IS literature, the term fit has often been used to refer pendently to organizational performance, which is assessed in
specifically to the measurement of alignment (e.g., Bergeron our study as customer perspective, operational excellence, and
et al. 2001). The strategic alignment literature suggests that financial returns. In short, elements of our mediating variable
alignment can be examined from many points of view, alignment map well with our dependent variable performance,
including planned and realized strategies. Because our focus as suggested by Burton-Jones and Straub (2006) for stronger
is on the realized strategies of the organization, we adopt the nomologies. For example, a better alignment of IS to support
definition of fit to be the degree of coherence between new market strategies may possibly increase financial returns
in the future but not necessarily increase operational excel-
lence at the same time.
8
We adopted the 10 best practices from De Haes and Van Grembergen (2009)
as questionnaire items for IT governance mechanisms. Matching them with
9
the three types of mechanisms followed the original classification of De Haes These three types of strategies do not necessarily covary, as argued in the
and Van Grembergen (2009) and definitions provided by Weill and Ross methodological literature on formatively measured constructs (Diamanto-
(2004). poulos and Siguaw 2006; Jarvis et al. 2003).
As for measurement of the degree of alignment, Venkatraman revenue per annum). Hence, we used ROE, ROI, and ROA
(1989) offers six interpretations of fit, two of which are as the formative elements of financial performance.
appropriate for this research: the matching and the
moderation perspectives. Although both approaches have The customer perspective is comprised of product leadership,
been widely used in previous research (e.g., Chan et al. 1997; customer satisfaction, and Wrm image, all of which were
Hussin et al. 2002), neither has dealt with the measurement measured by the customer view of a firm’s products and ser-
challenge where different combinations can yield the same vices, their overall satisfaction level, and how they perceive
alignment score.10 To avoid a measurement approach that the firm image (Kaplan and Norton 2004). Reflecting
might jeopardize the validity of our analytical results, we customer requirements, these components are key to building
adopted the mathematical formulations calculating the degree- good relationships with customers and increasing loyalty
symmetric value from Straub, Rai, and Klein (2004, p. 99).11 (Hayes 2008), which, in turn, leads to long-term profitability
and business success (Reichheld et al. 2000). To access the
performance of internal business processes, we use opera-
Organizational Performance tional excellence, defined as a focal firm’s responsiveness to
customers and improvements in productivity relative to its
To measure organizational performance, we believe, consis- competition (Rai et al. 2006). We use self-reported measures
tent with Rai et al. (2006), that organizational aggregate since they have been widely used in organizational research
performance is best measured relative to competition. Thus, and it is believed that senior managers have reasonable
we adopt three dimensions of performance from the balanced information and perspective about organizational performance
scorecard (Kaplan and Norton 1992): (1) financial perfor- (Dess 1987; Powell 1992). However, in order to cross-check
mance, (2) customer perspective, and (3) internal business the validity of the self-reported measures of performance, we
processes. Because of the scorecard articulation of the collected archival data with accounting-based measures of
linkages between performance measures and business stra- performance from public sources for a subset of firms in our
tegy, Banker et al. (2004) argue that “by combining these sample. The cross-validation of our self-report data is
different perspectives, the balanced scorecard helps managers described in the next section.
understand the interrelationships and tradeoffs between
alternative performance dimensions and leads to improved Table C1 in Appendix C summarizes the definitions and
decision making and problem solving” (p. 423). Notably, we references for the constructs and subconstructs with the
did not include items for the balanced scorecard’s learning indicators associated with each subconstruct. The complete
and growth dimension since it was less likely that our questions used for measuring each construct are enumerated
respondents could rank their own employees’ learning skills in Appendix A.
and innovative potentials relative to their competitors. In
addition, based on Rai et al., we concur that these three
dimensions are sufficient and appropriate. Control Variables
For assessing financial performance, financial metrics Not all research has concluded that strategic alignment has a
covering the major categories were required. Weill and Ross direct or positive impact on performance and these incon-
(2004) identify three different dimensions: profit (surrogates sistent results are perhaps due to a lack of control variables in
being return on equity [ROE], return on investment [ROI], the analyses (Chan and Reich 2007). Chan et al. (2006)
and percent profit margin); asset utilization (measured by found, for example, organizational size is associated with
return on assets [ROA]); and growth (percent change in strategic alignment. While firm size is usually treated as one
of the antecedents to organizational performance, we model
it as a control variable directly affecting strategic alignment
10
For example, in the matching approach, (5 – 5) = (1 – 1); in the moderation in that our main focus is the mediation effect of IS strategic
approach, (4 × 1) = (2 × 2). In either case, the interpretation of alignment can alignment. We were trying to rule out rival explanations of
be totally different but the resulting scores are the same.
alignment other than IT governance.12 Since it is easier for
11 workers to communicate and coordinate with each other in
For example, if business strategy value is 2 and IT strategy value is 3 on a
five-point scale, the degree value (DV), defined as the summated index of the
very small firms, small-sized firms may tend to be relatively
IT and business strategy values of the construct, is calculated as better aligned while medium-sized firms may show less evi-
(2/5 + 3/5)/2 = 0.5; then the symmetry value (SV), the ratio of the IT strategy
value to the business strategy value, is 2/3 = 0.66. Finally, the degree-
12
symmetric value (DSV), defined as the extent to which the IT and business To be complete, we also tested the effects of firm size on organizational
informants actually accord with each other (as to the overall agreement), is performance and industry type on strategic alignment and no significant
computed as (DV + SV)/2 = (0.5 + 0.66)/2 = 0.58. results were found.
dence of strategic alignment (Chan and Reich 2007). In both business and IT departments in medium- to large-sized
addition, important antecedents to alignment were contingent organizations.13 For a sampling frame of working adults, we
on the industry in which the organization operated (Chan et contacted EMBA programs from different Taiwanese univer-
al. 2006). Xue et al. (2012) also found that the impact of IT sities and their related professional and school associations
asset portfolio on organizational efficiency varies in different such as the University–Industry Cooperation Center and
industry environments. For example, IT asset portfolio is alumni associations for volunteer participants. We collected
associated with a greater increase in operational efficiency in essential data via mail, e-mail, and online questionnaires. In
less dynamic industry environments. In that our sample was that we needed to collect dyadic data from both top IT and
collected from medium- to large-sized firms across different business managers, we eliminated responses with single
industry types, we specified firm size and industry type as respondents and those with incomplete values. In the data
control variables for ruling out alternative explanations in our analysis, we achieved matched responses from a total of 136
research model. Total number of full-time equivalent em- organizations14 to validate the proposed research model,
ployees was used as a proxy of firm size. As for the industry resulting in a response rate of 71 percent,15 a rate that is
type, Tan (1995) found that IT is more responsive to busi- considerably higher than matched surveys found elsewhere in
nesses emphasizing innovation in their product and market the alignment literature using a similar approach for data
strategies. As such, IT industry may have higher performance collection (e.g., Karahanna and Preston 2013).
attributed by IT supporting business strategies compared to
other industries. We thus categorized the industry type into The majority of the respondents (more than 70 percent) were
two groups: IT versus non-IT. high to middle level managers or executives from business
units and IT departments, persons who held positions that are
well suited with the subject matter of this investigation and
Data Collection were likely to be informed about strategies and other
decisions within their firms. The mean age of respondents
Our study employed a matched-pair design, which helped to was 47 and average work experience was 12.5 years. More
limit common method bias (CMB) between those variables than 66 percent had a Master’s or a higher educational degree.
preceding performance in the model (i.e., IT governance Participating organizations represented a variety of industries
mechanisms and strategic alignment) and the dependent including manufacturing, services, IT, and others, and 70 per-
variable organizational performance. The fact that these cent of the organizations had more than 1000 employees.
dyadic data were gathered from distinct and independent
sources (Podsakoff et al. 2003) and were subsequently trans- Nonresponse bias was tested through t-tests on the indepen-
formed into degree-symmetric values greatly reduces the dent variables. Assuming that the last group of respondents
chances of CMB. In addition, this dyadic design allows is most similar to non-respondents, a comparison of the first
researchers to use items that are suitable to each respondent’s and last timed quartile of respondents provides a test of
domain knowledge (Tallon and Pinsoneault 2011). In our response bias in the sample (Armstrong and Overton 1977;
design, we asked executives or senior managers from both IT Bailey 1978). The first and last quartiles were compared on
and business departments to answer governance- and key study variables and there were no significant response
alignment-related questions. These questions require respon-
dents with sufficient management knowledge from both
business and IT domains and cover responsibilities of both 13
Since the participating organizations in this study were medium to large in
sides. In addition, since the use of paired responses can avoid size and the three industries included account for over 90% of the 1,000
the possible bias in single-sided self-reported data (e.g., CEOs largest firms in Taiwan, as identified in the 2007 directory published by
may overestimate business performance), we also asked IT China Credit Information Services, Ltd., we considered them an appropriate
managers to answer the performance questions and we target population for this study.
calculated the degree-symmetric values for data analysis. 14
After the cross-validation process using archival financial data, five firms
from the same financial industry were dropped. This resulted in 131 firms for
The research instrument targeted high-level business and IT our final data analysis.
executives (such as CEOs and CIOs) or senior managers
ranging from mid-sized (with more than 100 employees) to 15
We employed a dual-stage strategy for data collection. We first contacted
large (with more than 1000 employees) firms in Taiwan. volunteers, and then we asked them to help recruit another respondent (top
Since IT governance is practiced more often in larger executives) from the same organization (snowballing); therefore, the response
companies and strategic level decisions should involve higher rate actually represented the return rate with complete matched instruments
per organization. That is, two complete instruments from the business and
level managers/executives, we concluded that the most
IT departments from the same organization were required for every dyadic
suitable respondents would be the most senior managers from sample.
biases across these variables (decision-making structure, t = In order to estimate the significance of the indicator weights
0.349; formal process, t = 0.768; communication approach, (Gefen et al. 2000), a bootstrapping technique with 500 re-
t = 0.179; product-oriented alignment, t = 0.263; quality- samples was used. No minimum threshold values for second-
oriented alignment, t = 1.482; market-oriented alignment, order indicator weights have been established and so none
t = 1.04). were dropped, consistent with the suggestions of Petter et al.
(2007). We determined that the instrument was conceptually
In addition, since it is virtually impossible to get information coherent and that construct validity was sufficient to proceed
about the whole population, in this case, comparison (χ²) tests to the structural tests of the model. All measurement valida-
of the characteristics (firm size and industry type) between the tion procedures and tests for the formative measurement
first and last quartile were utilized and these found no signi- model are described in detail in Appendix C.
ficant differences (p = 0.228 for firm size and 0.110 for
industry type). The comparison results indicated that non-
response bias was not a pervasive threat in this research. The
Test of Structural Model
descriptive statistics of the sample characteristics can be
found in Appendix B.
Figure 2 shows graphically the results of the tests of the
structural model. The hypothesis was tested by examining the
size and significance of the paths in the model and the
Data Validation and Analysis explained variance or R2 values (Barclay et al. 1995; Chin and
Gopal 1995). Based on a review of the prior literature, we
included firm size as a control variable for IS strategic align-
Measurement Validation
ment, and industry type (IT versus non-IT) for organizational
performance.
The instrument was validated via partial least squares (PLS)
using SmartPLS 2.0 (Ringle et al. 2005). PLS is well suited
for our study because our research model employs formative We calculated the a priori statistical power of our sample for
indicators (Chin 1998). After purification (MacKenzie et al. each of the two dependent variables (IS strategic alignment
2011), the psychometric properties of the instrument were and organizational performance) in our structural model to
assessed. As shown in Appendix C, the research measures ensure that any nonsignificant effects would be interpretable.
are all multidimensional, second-order formative/first order The statistical power to detect significant effects for each
formative (Jarvis et al. 2003). According to Jarvis et al. dependent variable (given the number of predictors, explained
(2003), constructs should be modeled as formative if the variance, sample size, and a significance level of 0.05) was
following decision rules hold: (1) the direction of causality is 0.99, which exceeded the recommended guideline of 0.80
from indicators to constructs, (2) the indicators are not (Cohen 1988), suggesting that our sample offers sufficient
interchangeable, (3) covariation among indicators is or is not statistical power for testing the research model.
present; and (4) the nomological net (antecedents and
consequences) of indicators differs. These four decision rules The results in Figure 2 indicate that all weights and paths
suggest that both first-order and second-order constructs in were significant at the .05 alpha protection level and that the
our research model can only be modeled as formative. For model explains 30.3 percent of the variance in organizational
example, while the formative conceptualization of IT performance and 27 percent of the variance in IS strategic
governance mechanisms was based on the logic that increases alignment. The standardized path coefficient from IT Gover-
in decision-making structures, formal processes, and nance mechanisms to IS strategic alignment is 0.520 and the
communication approaches increase the degree of IT effect of IS strategic alignment on organizational performance
governance mechanisms, these three aspects of governance is 0.551, both significant at an alpha protection level of
are certainly not interchangeable and do not necessarily 0.05—and both of sufficient magnitude that it is clear that the
covary. Similarly, organizational performance was assessed effects are substantive.
by three different dimensions—financial returns, customer
perspectives, and operational excellence—the sum of which
we believe sufficient to represent an organization’s overall Archival Data Cross-Validation
performance. Not only do these three aspects not necessarily of Self-Report Data
covary, but they are also not interchangeable. As Jarvis et al.
argue, an increase of any of these three formative indicators To triangulate on these self-report results, we collected avail-
can increase the degree of the overall performance, but not able archival data on firm performance from public sources
necessarily increase the level of the other two indicators. (mainly from the Market Observation Post System website in
Taiwan). This collation process resulted in a dataset with two and organizational performance, we first performed a Sobel
additional financial measures (ROA and ROE) for a total of test (Baron and Kenny 1986; Kenny 2012; Sobel 1982). This
77 firms. We then conducted multiple cross-validations to technique examines the path coefficients and the standard
assess the quality of the self-report data used to assess perfor- errors of the direct paths between IT governance mechanisms
mance and further exercise the model. In true triangulation (independent variable), strategic alignment (mediating vari-
form, validation of one method (self-reports) also validates able), and organizational performance (dependent variable).
the other, in this case archival method (Campbell 1960), so The indirect effect of IT governance mechanisms on
the ultimate goal of our triangulation was to test for and organizational performance is significant as indicated by this
hopefully find similar outcomes. First, after correlation Sobel test (5.789, p < 0.001).
analysis, five organizations from the financial sector were
removed (from both this dataset and the initial dataset) To determine whether strategic alignment completely or
because the self-report responses were highly inconsistent partially mediates the link between IT governance mech-
with the archival financial reports. We then computed a anisms and organizational performance (Kenny 2012), the
three-year (2009–2011) mean value of the two ROA and ROE direct effect is examined when the mediator is removed from
financial performance measures and reevaluated the research the model. When we remove strategic alignment from the
model via PLS. Significant paths are indeed highly similar model, the direct effect of IT governance mechanisms on firm
(strategic alignment ÷ organizational performance with path performance changes from insignificant to positive and signi-
coefficients of 0.551 using self-reported financial data of 72 ficant (β = 0.408, p < 0.001). This means that IT governance
firms and 0.597 using archival data). Of the variance in mechanisms are positively associated with performance but
organizational performance, the structural models explain only insofar as IT governance mechanisms influence IS
30.3 percent with self-report data and 35.7 percent with archi- strategic alignment. It is only subsequent to this that IS stra-
val data. This cross-validation analysis provides additional tegic alignment contributes to higher organizational perfor-
support for the overall validity of our empirical findings. mance. Thus, the analysis suggests that IS strategic alignment
fully mediates the linkage between IT governance mech-
anisms and organizational performance.
Testing the Main Hypothesis: The Mediating
Effect of IS Strategic Alignment
Discussion and Implications
To assess the significance of the mediating effect of IS
strategic alignment and determine whether it partially or fully Overall, our model suggests, at about 27 percent and 30 per-
mediates the relationship between IT governance mechanisms cent explained variance levels and substantive path coeffi-
First, in our research, steering committees at the executive or Second, given that we used cross-sectional data to evaluate
senior management level are responsible for determining IT the impact of IT governance mechanisms on strategic align-
development prioritization and investment, which are ment and performance implications of strategic alignment as
suggested by as Sambamurthy and Zmud’s (1999) study and a critical mediator, it would be useful to conduct longitudinal
Weill and Ross’ (2004, 2005) governance arrangement research on key antecedents of effective IT governance and its
matrix. IT decisions regarding IT principles, IT prioritization, consequences. Such research could provide valuable insights
and investment should be made by a business monarchy at the into the lagged influence of governance antecedents and
corporate level (as our results also demonstrate) in order to strategic alignment on organizational performance over time.
get higher performance.
Third, our research was limited to one country, Taiwan,
Second, the reason for more effective governance practices thereby limiting the generalizability across borders. However,
tending to be centralized is that a centralized IT governance as the results suggest, a centralized governance structure is
structure can better promote efficient IT use (Huang et al. effective in promoting the intellectual IS strategic alignment
2010). It also eases the decision-making process that and this may be in part due to the high power distance culture
encapsulates IT/business alignment. The effectiveness of IT of Taiwan. Applying Weill and Ross’s (2004) archetypes of
governance can smooth the way for IT to facilitate enterprise IT governance decision-making structures (i.e., business
strategy, which should be evident in business–performance monarchy, IT monarchy, IT/business duopoly, federal, and
metrics. Weill and Ross (2005, p. 29) found that “the most feudal),Wang (2010) also found that the vast majority of
profitable companies tend to be centralized in their approach Chinese companies employed only the IT monarchy and busi-
to IT governance” as “their strategies emphasize efficient ness monarchy governance modes. This pattern of centraliza-
operations.” Our assumption that centralized IT governance tion implies a potential cultural influence in the adoption of IT
may encourage a high degree of standardization in the pursuit governance structures. That is to say, individual dimensions
of profitability and operational excellence is based on their of IT governance mechanisms can be dramatically influenced
research findings using ROE, ROI, and ROA to measure firm by national culture. If this assumption is true, it is very
profits, and this assumption seems to be borne out in our possible that our results could be generalizable to other Asian
overall results. countries with high power distance. To prove this specula-
tion, data collected in other Asian and Pacific Rim countries
Finally, this research suggests that IT governance mechanisms should be compared with those from the Western Hemisphere,
serve as an institutionalized context for promoting IT– Europe, the Middle East, and Africa. There could be
business shared understanding (i.e., social alignment). In that interesting cultural effects being played out across these
IT–business partnerships can be regarded as one kind of IS regions. In these cases, more sophisticated analyses of the
resource, distinguished from IT assets by their intangible possible moderating impacts caused by cultural differences
nature (Nevo and Wade 2010), our research also confirms could evaluate the relationships among IT decision-making
previous empirical findings to support the notion that IS structures and strategic alignment.
resources can contribute to organizational performance (e.g.,
Rai et al. 2006; Tanriverdi 2006). Fourth, our focus in this study was on the intellectual dimen-
sion of strategic alignment, as in much of the previous
literature. While we did not directly measure the social
Limitations and Future Research alignment dimension (that is, cognitive elements that result in
a shared understanding between CIOs and TMTs), future
There are limitations to this study to guide future research. research can add this construct as an outcome of IT Gover-
First, our research findings relied on perceptual dyadic data nance mechanisms. Furthermore, because our conceptualiza-
from two key informants in the business units and IT depart- tion of communication mechanisms was limited to those
ments of each organization. The use of a single informant formal approaches which Preston and Karahanna (2009)
from each department was due to accessibility issues, but we considered to be more effective, further research can add
tried to reduce bias by using a dyadic design utilizing informal communications in that they may be important in
responses from both senior business and IT executives and trust-forming relationships. We also had a novel approach in
degree-symmetric metrics. Measures of all key variables of modeling the intellectual dimension of IS strategic alignment
IT governance mechanisms and strategic alignment may have as a formative construct, which represents a departure from
higher reliability when answered by numerous members of the conventional alignment literature. The use of formative
senior management from the same organization (Klein et al. construct may suffer from issues of confounds in interpre-
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