C1 - MGT502 Business Communication A1 Part A

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MGT502 BUSINESS COMMUNICATION

ASSESSMENT 1 ANNOTATED BIBLIOGRAPHY

STUDENT NAME

STUDENT ID
Introduction

Technically, communication and management in business are significant aspects that


drive performance, leadership, reputation, success, and more benefits in organizations.
Business communication relates to information sharing both outside and within an
organization. Effective communication in business is a goal every organization strives to
achieve between employees and management for maximum interaction and
coordination to minimize errors and improve performance. Business management
encompasses planning, organizing, and analyzing business activities to achieve an
organization's set goals and objectives. However, management in business depends on
effective communication as it enables managers to share goals within the organization
or with other stakeholders. It's also the sole means for managers to stimulate suppliers'
and employees' behavior change, including inspiring employees and customers. It
shows that the effectiveness of these two mutually terms is inevitable for a successful
business. Therefore, this paper provides an annotated bibliography on business
management and communication, evaluating a wide range of perspectives on the topic
and providing its financial benefits and implications.

Annotations

(a) Business communication and management

Verghese, A. K. (2017). Internal Communication: Practices and Implications.


SCMS Journal of Indian Management, 14(3), 103-113.
https://lesa.on.worldcat.org/v2/oclc/8118796475

Verghese (2017, p. 104) examined the importance of effective internal communication


in the business organization focusing on the general practice and its implications.
Communication is an integral part of business organizations' daily operations and
performance and relates to every element as far as success is concerned. The paper
reveals some benefits of effective business communication as employee education on
values and culture, connecting employees, aligning the needs of customers and
employees' actions, and promoting and clarifying new policies and programs.
Furthermore, effective communication is significant to demonstrate good leadership

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during a change in an organization and helps integrate new employees into
organizations and information delivery. Besides, the author evaluates internal
communication in two ways; affecting corporate reputation and involving all
stakeholders. The authors directly tackle my assignment topic by detailing the
importance of internal business communication. The author is the director for corporate
communications and an expert in internal communications with experience exceeding
twelve years.

Carey, N., & Perry, T. (2014). Business resiliency and stakeholder management.
Journal of business continuity & emergency planning, 8(1), 14-19.
https://lesa.on.worldcat.org/v2/oclc/6895268743

The authors of this article provide discussions on stakeholder management and


business resiliency, providing insightful suggestions on how to communicate with
stakeholders (Carey & Perry, 2014, p. 15). Maintaining effective communication with
organizational stakeholders is challenging due to pressure during such scenarios and
the communication protocol. Therefore, the authors highlight various stakeholders in an
organization and suggest different communication methods during business resiliency.
For instance, it means using social media to communicate to end customers and
emphasize that business resilience boosts the confidence of investors and
shareholders. However, some professionals suggest golden rules to consider in
corporate communications, i.e., getting facts straight, informing company members first,
abolishing unauthorized communications, giving communications authoritatively,
employing appropriate emotions, and more. This paper complements the assignment
topic by dealing with the complexity of delivering information to stakeholders during a
crisis. The authors of this paper are experienced in their fields with more than 25 years
of research and publishing.

Sisson, D. C., & Bowen, S. A. (2017). Reputation management and authenticity.


Journal of Communication Management, 21(3), 287-302.
https://doi.org/10.1108/JCOM-06-2016-0043

Sisson and Bowen (2017, p. 293) detail effective management of organizations'


reputation and authenticity during a crisis in the public's eyes. Quoting the examples of

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multinational corporations such as Amazon, Google, and Starbucks, they focus on their
criticism of tax evasion in the United Kingdom unveiled by the Public Accounts
Committee. Starbucks used corporate ethics and social media campaigns to insulate its
reputation in the UK. However, the authors suggest that authenticity is a perfect shield
when an organization faces criticism from the public and stakeholders. Further, they
suggest that organizations practice proactive tactics and strategies to manage
reputations supported by corporate transparency and culture. They also confirm that
strong ethical values and organizational ethics approaches are good insulators to public
criticism of its importance. This paper addresses my topic by explaining how an
organization can maintain its reputation during public critics. The article is addressed to
the top management of MNCs who depend on reputation, and public criticism could
cause many adverse effects to their business.

George, G., Haas, M. R., & Pentland, A. (2014). BIG DATA AND MANAGEMENT.
Academy of Management Journal, 57(2), 321.
https://lesa.on.worldcat.org/v2/oclc/5583384528

This paper focuses on business management using Big Data technologies such as
business analytics, machine learning, data mining, web analytics, and more. In the era
of tremendous improvements in information technology, businesses are using/managing
large volumes of data to create value for businesses, individuals, governments, and
communities (George et al., 2014, p. 17). Organizations effectively manage data and
deploy big data technologies, web analytics, and machine learning to predict consumer
actions, search behavior, choice, disease outbreaks, traffic patterns, and more.
Furthermore, the big data tools effectively predict patterns and events that help
organizations predict the future with greater precision and make informed decisions,
plan and strategize properly. This paper is relevant to my topic, covers organizational
management through big data technologies, and further shows its importance and
benefits. This article is helpful to e-commerce businesses that depend on data to make
sales, i.e., Amazon, Alibaba who need to capitalize on such technologies.

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Mendes-Da-Silva, W. (2019). The Convergence, Communication, and Impact of
Business Research. Revista de Administração Contemporânea, 23(1), I-XIV.
https://doi.org/10.1590/1982-7849rac2019180346

Mendes-Da-Silva (2019, p. 8) persuades the reader that communication is essential in


business research and the convergence of ideas and knowledge during major global
issues. Various organizations and research institutes have numerous departments of
different disciplines that need the intersection of ideas and expertise during complex
problems such as hunger and poverty reduction, disease spread, social justice, etc. A
complex multidisciplinary approach is necessary among teams and departments, a
convergence strategy to disseminate information and knowledge on issues. In food
security, social inequality, and national security, expertise from different fields is crucial,
and effective communication is the dominant solution. The paper relates the topic in
question by showing the importance of communication in business through
convergence strategy in business research. The author of this article has experience of
over ten years in publishing articles with abundant citations and credibility.

(b) Financial implications/benefits

Craig, R., & Amernic, J. (2019). Benefits and pitfalls of a CEO's personal Twitter
messaging. Strategy & Leadership, 48(1), 43-48. https://doi.org/10.1108/SL-
10-2019-0154

This paper evaluates the pitfalls and benefits of Chief Executive Officers (CEOs) using
their accounts on social media for corporate purposes. Drawing information from
various sources, including Twitter accounts of CEOs such as Tesla's and Uber's CEO,
it's how multiple advantages of using their accounts for corporate functions (Craig &
Amernic, 2019, p. 45). Twitter allows the executives to perform leadership through
language, mainly by those who learn to pick the benefits and avoid the negativity. The
findings suggest that using the executives' accounts on Twitter helps boost both the
perceived and actual culture of an organization, builds the reputation of the CEO, and
finally it dramatically influences how priorities and business models of an organization
are perceived. This paper details the benefits of using a CEO's account to communicate

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business, answering the assignment topic. The information is directed to the CEOs who
can use their social media accounts for the company's greater good.

Banaeianjahromi, N., & Smolander, K. (2019). Lack of Communication and


Collaboration in Enterprise Architecture Development. Information
Systems Frontiers : A Journal of Research and Innovation, 21(4), 877-908.
https://doi.org/10.1007/s10796-017-9779-6

This paper evaluates the effects or implications of lacking collaboration and


communication during Enterprise Architecture (EA) development. Organizations
develop EA to improve IT and business operations and reduce complexity, but they
rarely succeed in the development stage (Banaeianjahromi & Smolander, 2019, p. 872).
It's because practitioners and professionals face many obstacles along the way that are
related to poor communication and lack of collaboration. Though there are factors like
lack of support and knowledge in the companies, inadequate personnel training,
management change, organization culture, lack of budget and motivation,
communication and collaboration are the high ranking obstacles. Poor communication
leads to a lack of common goals, distrust, poor innovation capabilities, ineffective
outputs, and more. This article shows that effective communication is essential in any
project development in the business setting hence complementing the assignment on
the benefits of touch. The audience of this paper are project managers and practitioners
who are in charge of organizational project developments; they need to ensure effective
communication for success.

Roos, J. (2013). The benefits and limitations of leadership speeches in change


initiatives. Journal of Management Development, 32(5), 548-559.
https://doi.org/10.1108/02621711311328318

Roos (2013, p. 553) elaborates on the limitations and benefits of leaders speaking
during organizational change initiatives. Leadership speeches in large organizations are
vital as they help motivate and inspire people to accept change without using many
techniques and persuasive tools. It's because leaders have persuasive techniques and

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can influence people and their integrity and credibility of management positions.
However, words are like a recorded history, and it's hard to turn away from them; that's
why it requires leaders to fulfill their promises to the people. Another limitation is that
speech alone is not enough; actions speak louder the leaders' relationship with the
people. Though leadership speeches are effective, they also have their limitations, and
hence leaders should be keen when making promises and connect with people. This
article reflects on article 6, where CEOs can influence people using their Twitter
accounts. The author of this article has experience of over ten years in publishing
articles and scholarly journals in business that receive numerous academic citations.

Ananthram, S., & Nankervis, A. R. (2014). Outcomes and Benefits of a Managerial


Global Mind-set: An Exploratory Study with Senior Executives in North
America and India. Thunderbird International Business Review, 56(2), 193-
209. https://doi.org/10.1002/tie.21611

This article focuses on managerial function detailing the benefits and outcomes of a
global mindset for managers. There are increased challenges to managers in
multinational corporations due to a lack of a worldwide perspective (Ananthram &
Nankervis, 2014, p. 201). Besides, it delivers various outcomes concerning a global
mid-set that MNCs managers need to facilitate international management. The results
are flexibility, global strategy, global identity, diversity appreciation, and sustainable
approaches in businesses operations. The benefits of such a mindset include
international service quality and employer branding, facilitates managers' career
development and growth, and more. The article is essential in discussing the topic as it
evaluates the importance of a global managerial mid-set for MNCs managers and
executives dealing with diversity. The paper targets the multinational CEOs and
managers who need to be highly skilled in the effectiveness of their functions and the
profitability of their organizations.

Schymik, G., Corral, K., Schuff, D., & Louis, R. (2015). The Benefits and Costs of
Using Metadata to Improve Enterprise Document Search. Decision
Sciences, 46(6), 1049-1075. https://doi.org/10.1111/deci.12154

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The authors explain the benefits and related costs of enhancing document search in
businesses using metadata. Enterprise Document Search (EDS) leads to time wastage
when employees search them during work without success. The authors suggest that
EDS is a relevant technology that can help workers quirkily locate documents to avoid
time wastage. Besides, they documented that EDS shows increased precision and
recall in records. It is advisable to install simple metadata structures since the
effectiveness with the most complex ones is negligible (Schymik et al., 2015, p. 1058).
Therefore, it reveals that documents search, a business management functionality, can
be afforded easily by installing simple metadata structures to prevent time wastage.
This article answers the assignment topic on the benefits of business management in
organizations. The authors of this article have experience of more than ten years in
writing and publishing journals, books, and reports that have received a considerable
number of citations and credibility.

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References

Ananthram, S., & Nankervis, A. R. (2014). Outcomes and Benefits of a Managerial


Global Mind-set: An Exploratory Study with Senior Executives in North America
and India. Thunderbird International Business Review, 56(2), 193-209.
https://doi.org/10.1002/tie.21611
Banaeianjahromi, N., & Smolander, K. (2019). Lack of Communication and
Collaboration in Enterprise Architecture Development. Information Systems
Frontiers : A Journal of Research and Innovation, 21(4), 877-908.
https://doi.org/10.1007/s10796-017-9779-6
Carey, N., & Perry, T. (2014). Business resiliency and stakeholder management.
Journal of business continuity & emergency planning, 8(1), 14-19.
https://lesa.on.worldcat.org/v2/oclc/6895268743
Craig, R., & Amernic, J. (2019). Benefits and pitfalls of a CEO's personal Twitter
messaging. Strategy & Leadership, 48(1), 43-48. https://doi.org/10.1108/SL-10-
2019-0154
George, G., Haas, M. R., & Pentland, A. (2014). BIG DATA AND MANAGEMENT.
Academy of Management Journal, 57(2), 321.
https://lesa.on.worldcat.org/v2/oclc/5583384528
Mendes-Da-Silva, W. (2019). The Convergence, Communication, and Impact of
Business Research. Revista de Administração Contemporânea, 23(1), I-XIV.
https://doi.org/10.1590/1982-7849rac2019180346

9
Roos, J. (2013). The benefits and limitations of leadership speeches in change
initiatives. Journal of Management Development, 32(5), 548-559.
https://doi.org/10.1108/02621711311328318
Schymik, G., Corral, K., Schuff, D., & Louis, R. (2015). The Benefits and Costs of Using
Metadata to Improve Enterprise Document Search. Decision sciences, 46(6),
1049-1075. https://doi.org/10.1111/deci.12154
Sisson, D. C., & Bowen, S. A. (2017). Reputation management and authenticity.
Journal of Communication Management, 21(3), 287-302.
https://doi.org/10.1108/JCOM-06-2016-0043
Verghese, A. K. (2017). Internal Communication: Practices and Implications. SCMS
Journal of Indian Management, 14(3), 103-113.
https://lesa.on.worldcat.org/v2/oclc/8118796475

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