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Salesforce - AI Associate

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Swapnil Rangole
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67 views

Salesforce - AI Associate

ai spacialist e

Uploaded by

Swapnil Rangole
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Salesforce - AI Associate

Imp. Q/A

1. How does a data quality assessment impact business outcomes for companies
using AI?
Provides a benchmark for AI predictions.

2. Cloud Kicks wants to decrease the workload for its customer care agents by
implementing a chatbot on its website that partially deflects incoming cases by
answering frequently asked questions. Which field of AI is most suitable for this
scenario?
Natural language processing.

3. What are some of the ethical challenges associated with AI development?


Potential for human bias in machine learning algorithms and the lack of transparency in AI
decision-making processes.

4. Cloud Kicks wants to use AI to enhance its sales processes and customer support.
Einstein Lead Scoring and Case Classification.

5. What is a potential outcome of using poor-quality data in AI applications?


AI models may produce biased or erroneous results.

6. How is natural language processing (NLP) used in the context of AI capabilities?


To understand and generate human language.
7. What are predictive analytics, machine learning, natural language processing
(NLP), and computer vision?
Different types of AI that can be applied in Salesforce.

8. Cloud Kicks discovered multiple variations of state and country values in contact
records. Which data quality dimension is affected by this issue?
Consistency.

9. What is a sensitive variable that can lead to bias?


Gender.

10. What is a benefit of data quality and transparency as it pertains to bias in


generative AI?
Chances of bias are mitigated.

11. Which statement exemplifies Salesforce's honesty guideline when training AI


models?
Ensure appropriate consent and transparency when using AI-generated responses.

12. In the context of Salesforce's Trusted AI Principles, what does the principle of
Responsibility primarily focus on?
Ensuring ethical use of AI.

13. Which type of AI can enhance customer service agents' email responses by
analyzing the written content of previous emails?
Natural language processing.

14. What is an implication of user consent in regard to AI data privacy?


AI infringes on privacy when user consent is not obtained.

15. What is the best method to safeguard customer data privacy?


Protect customer data with encrypted access.
16. Salesforce defines bias as using a person's immutable traits to classify them or
market to them.
Financial status.

17. Cloud Kicks wants to use Einstein Prediction Builder to determine a customer's
likelihood of buying specific products; however, data quality is a concern.
Leverage data quality apps from AppExchange.

18. What is the main focus of the Accountability principle in Salesforce's Trusted AI
Principles?
Taking responsibility for one's actions toward customers, partners, and society.

19. A business analyst (BA) is preparing a new use case for AI. They run a report to
check for null values in the attributes they plan to use.
Completeness.

20. Cloud Kicks wants to optimize its business operations by incorporating AI into its
CRM.
Determine data availability.

21. In the context of Salesforce's Trusted AI Principles, what does the principle of
Empowerment primarily aim to achieve?
Empower users of all skill levels to build AI applications with clicks, not code.

22. Cloud Kicks wants to evaluate its data quality to ensure accurate and up-to-date
records.
Duplicate.

23. What are the potential consequences of an organization suffering from poor data
quality?
Revenue loss, poor customer service, and reputational damage.

24. What is a benefit of a diverse, balanced, and large dataset?


Model accuracy.
25. What should organizations do to ensure data quality for their AI initiatives?
Collect and curate high-quality data from reliable sources.

26. What is an example of Salesforce's Trusted AI Principle of Inclusivity in practice?


Testing models with diverse datasets.

27. A sales manager wants to improve their processes using AI in Salesforce.


Lead scoring and opportunity forecasting.

28. A Salesforce administrator creates a new field to capture an order's destination


country.
Picklist.

29. What is a key challenge of human-AI collaboration in decision-making?


Creates a reliance on AI, potentially leading to less critical thinking and oversight.

30. A developer has a large amount of data, but it is scattered across different systems
and is not standardized.
Consistency.

31. A consultant conducts a series of Consequence Scanning Workshops to support


testing diverse datasets.
Inclusivity.

32. What is a potential source of bias in training data for AI models?


The data is skewed toward a particular demographic or source.

33. What is the significance of explainability of trusted AI systems?


Describes how AI models make decisions.

34. Cloud Kicks' latest email campaign is struggling to attract new customers. How can
AI increase the company's customer email engagement?
Create personalized emails.

35. A sales manager is looking to enhance the quality of lead data in their CRM
system. Which process will most likely help the team accomplish this goal?
Review and update missing lead information.

36. What does the term 'data completeness' refer to in the context of data quality?
The degree to which all required data points are present in the dataset.

37. Which best describes the difference between predictive AI and generative AI?
Predictive AI uses machine learning to classify or predict outputs from its input data, whereas
generative AI uses machine learning to generate new and original output for a given input.

38. Cloud Kicks plans to use automated chat as its primary support channel. Which
Einstein feature should they use?
Bots.

39. What is one technique to mitigate bias and ensure fairness in AI applications?
Ongoing auditing and monitoring of data that is used in AI applications.

40. What are the three commonly used examples of AI in CRM?


Predictive scoring, forecasting, recommendations.

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