PROJECT REPORT ON LAYER POULTRY

Project Report on Layer Poultry by Shahvar Khan Page 6 of 16

_______________________________________________________________________________________

8.MEDICINE & VETERINARY AID

The person who will be looking after the day-to-day management of the farm is conversant with the use of medicines.
In cases of need, the sick birds will be taken to the disease investigation laboratory located in town. For various
operations like vaccination, debeaking etc. a poultry specialist visits the area at regular intervals.
Project Report on Layer Poultry by Shahvar Khan under 'Agri Clinics & Agribusiness Centers (MANAGE)' Page 7 of 16

CHAPTER - III

MARKET POTENTIAL

India is the third-largest egg producer after China and USA. The overall global demand for eggs is growing, more in
India. With rapidly changing lifestyles, affluent culture, and a conscious need for general wellness, Indian consumers
are now opting for a more protein-rich diet. The changing trends are definitely a boon for the layer sector in India.

Today, India’s per capita egg consumption is at 41 eggs per annum. Over the last couple of years, the per capita
consumption of eggs has increased at an aggregate of 4% with a majority consumption recorded in the urban areas.
Efforts to promote egg consumption are in place by layer farming community in India to achieve 180 eggs per annum
in the coming years. Keeping this target in mind, the requirement for production is estimated at 18,000 crores (180
billion) eggs, while the current rate is capable of achieving only 46.2 billion eggs. This provides for a huge opportunity
to tap into. With rapid urbanization, and increasing demand from the present 250 million economically strong,
consumer market base, the future is only bright for the layer sector in India.

Affluent lifestyles and rapid development in the retail and food service industries is expected to fuel the growth as
targeted by The National Committee on Human Nutrition in India. Adding to this is the health conscious Indian
shifting from a carbohydrate to a protein-rich diet.

In addition, the Indian consumers’ preference is increasing for clean, safe, hygienic nutritious and properly packed,
labeled and presentable food products including eggs. Introduction of modern state of-the-art technology in
processing, packaging, labeling, preservation of eggs is required to improve 'quality' for domestic and export markets.
With economic liberalization and free trade under WTO, the domestic products have to maintain 'quality' to face the
stiff competition from imported foreign poultry food products. Also, the demand for branded or specialty eggs is fast
growing at an estimated rate of 40 – 50% per annum. Branded or specialty eggs offer innovative products to the
consumer. These range from eggs that are low in cholesterol, to those fortified with vitamins, protein, iron and other
everyday essential nutrients. This category is growing steadily in large cities with a huge potential consumer base.
Project Report on Layer Poultry by Shahvar Khan under 'Agri Clinics & Agribusiness Centers (MANAGE)' Page 8 of 16

CHAPTER - IV

EXTENSION ACTIVITIES

1. Starting a Poultry farming business requires planning and preparation. Before starting a Poultry farm the
entrepreneurs/ farmers are generally advised to undergo training. They can contact Local Animal Husbandry
Department staffs/Veterinary College/agriculture university etc. for the purpose. However availability of training
facilities & resources are inadequate. Hence I will provide training on Poultry farming to farmers both onsite and off-
site. During training program special thrust feed management & birds health (medications and vaccinations used) &
kind of records to be kept in the farm will be also given.2. For the farmers of nearby locality, visits will be arranged on
my poultry farm & they will be educated on scientific lines regarding various aspects of poultry farm management. It
will help them to improve their knowledge and skill regarding scientific Poultry farming practices so as to enable them
to adopt the same.3. Consultancy will be provided for setting up of model units of poultry farm.4. I will take Initiatives
to strengthen linkages between State Departments, Poultry Development agencies, NGO’s and farmers.5. For
farmers who have decided to avail loan from bank for Poultry farming, assistance will be provided to prepare their
bankable project report.6. For the marketing of poultry birds, farmers will be provided necessary support &
guidance.7. Visits of Poultry farmers will be arranged to Poultry exhibitions with the prime objective of exposing them
the technological innovations.8. Nowadays internet has become important tool to get latest information. There are
various websites available on Poultry farm which provides useful content. This information will be shared to
farmers.9. I will organize field visits of Poultry farmers to progressive farmers & research stations which will motivate
them to adapt good poultry farm practices.
Project Report on Layer Poultry by Shahvar Khan under 'Agri Clinics & Agribusiness Centers (MANAGE)' Page 9 of 16

CHAPTER - V

SWOT ANALYSIS

Strengths:

• Poultry has the potential to meet the protein requirements of a nation where malnutrition is rampant- since both
eggs/broilers are a good source of protein.

• Helps to augment the income of the rural masses. Thus improve the socio-economic status of rural population.

• Poultry is one of the most efficient converters of plant products / waste into edible food that can in some measure
tackle the problem of malnutrition especially in a country like India.

• Unlike other meat (beef, pork) which have religious taboos-chicken is widely accepted in India and is cheaper than
goat meat.

• Poultry litter has high manure value and can be used in agriculture activities.

• It has tremendous potential to create non – farm employment and check migration from rural to urban areas.

• Generates relatively quick returns with low investment requirements.

Opportunities:

• Present per capita Unlike other meat (beef, pork) which have religious taboos-chicken is widely accepted in India
and is cheaper than goat meat. Consumption in India is increasing day by day, therefore there is large scope for
poultry farming.

• Besides this, India has also great potential to exploit the international market.

• The increasing awareness of the need for balanced nutrition has led to changes in the eating habits with
vegetarians accepting eggs as a part of their diet compared to all other

Weakness

• Poultry farming is labor intensive.

• A peculiar feature of the poultry industry is that it is highly fragmented

• Poor transport, infrastructure and lack of cold chain facilities currently limit the feasibility of handling significant
volumes of chilled or frozen products.

• Low growing charges coupled with the cost of making investments in the infrastructure such as sheds, feeders,
breeders, heating and cooling systems result in a low income for farmers.

• The stringent mortality norms (only a 5% mortality is permitted in most integration contracts-else the farmer gets
penalized and is offered a lower rate) leaves the farmers in a vulnerable position and with no avenue to voice their
grievances.

Threats

• Natural calamities

• If adequate health precautions are not taken infectious/ contagious diseases can be spread. The recent avian flu
has spread a wave of panic across the globe. The other aspects that have dragged the poultry industry are the recent
SARS and Ebola and also the older diseases like tuberculosis and malaria.

• Shortage in major feed ingredient i.e., maize, which constitutes more than 50 percent of feed rations. Therefore,
even a small increase in costs can wipe out the profits.
Project Report on Layer Poultry by Shahvar Khan under 'Agri Clinics & Agribusiness Centers (MANAGE)' Page 10 of 16

CHAPTER - VI
ECONOMIC OF THE PROJECTS
A.BASICS AND PREASUMPTIONS

PARTICULARS UNIT QUANTITY

I. Techno-economic parameters
1. Number of birds Nos. 5,000
2. Batches per year Nos. 2
3. Batch size 2,500
4. Birds considered for laying 2,500
5. Birds considered for culling 2,250
6. Brooding cum growing period (weeks) 20
7. Laying period (weeks) 52
8. Type of housing Deep Litter
9. Space require per birds in brooder cum grower house Sq.ft. 1
10. Floor space per bird in layer shed (cage system) Sq.ft. 0.8
11. Repayment period Years 5
12. Rate of interest for bank loan % 12
II. Expenditure norms
1. Cost of construction of brooder cum grower shed Rs./sq.ft 125
2. Cost of construction of Layer shed per sq.ft 140
3. Cost of construction of store room Rs./sq.ft. 250
4. Cost of cages for layers Rs./birds 90
5. Feeders, waterers and dressing equipment Rs./Chicks 20
6. Cost of day old Chicks Rs./bird 40
7. Feed requirement during laying-52 weeks laying Rs./bird 21
8. Feed requirement during growers-20 weeks Rs./bird 6
9. Chick/grower mash Rs./kg. 14
10. Cost of layer mash Rs./kg. 12
11. Medicine, vaccine, labour & misc charges Rs./bird 8
12. Insurance Rs./bird 1
III. Income norms
1. Number of eggs produced per bird Eggs per cycle 300
2. Selling price of egg Rs./egg 3
3. Selling price of culled birds Rs./bird 70
4. Income from manure & gunny bags Rs./bird 22