China, Japan and Korea developed the earliest kind of print technology, which was a

system of hand printing. Books in China were printed with rubbing paper from AD
594, and both sides of the book were folded and stitched. China, for a long time, was
the major producer of printed material. China started conducting civil service
examinations for its bureaucrats and its textbooks were printed in vast numbers.
Print was no longer confined to scholar-officials. Merchants used print while
collecting their trade information. Reading became a part of leisure activity, and rich
women started publishing their own poetry and plays. This new reading culture
attracted new technology. In the late 19th century, Western printing techniques and
mechanical presses were imported.

Print in Japan
Hand-printing technology was introduced by Buddhist missionaries from China into
Japan around AD 768-770. The Buddhist Diamond Sutra is the oldest Japanese
book, printed in AD 868, containing six sheets of text and woodcut illustrations.
Printing of visual material led to interesting publishing practices. In the late 19th
century, illustrative collections of paintings depicted an elegant urban culture and
libraries and bookstores were packed with hand-printed material of various types –
books on women, musical instruments, etc.

Print Comes to Europe

Marco Polo returned to Europe after exploring China, and along with him, he brought
the knowledge of woodblock printing, and soon the technology spread to other parts
of Europe. Gradually, the demand for books started increasing, so booksellers began
exporting books to many different countries. But the production of handwritten
manuscripts could not satisfy the ever-increasing demand for books. Europe widely
started using woodblocks to print textiles, playing cards, and religious pictures with
simple, brief texts. Johann Gutenberg developed the first-known printing press in the
1430s.

Gutenberg and the Printing Press

Gutenberg was an expert in the art of polishing stones, and with this knowledge, he
adapted existing technology to design his innovation. The first printed book with the
new system was the Bible. With the adaption of new technology, the existing art of
producing books by hand was not entirely displaced. Books printed for the rich left
blank space for decoration on the printed page. In the hundred years between 1450
and 1550, printing presses were set up in most countries of Europe. The shift from
hand printing to mechanical printing led to the printing revolution.
The Print Revolution and Its Impact
The Print Revolution is not only a new way of producing books; it transformed the
lives of people, changing their relationship to information and knowledge and with
institutions and authorities.

A New Reading Public

The cost of books was reduced due to the print revolution. Markets were flooded with
books reaching out to an ever-growing readership. It created a new culture of
reading. Earlier, elites were only permitted to read books and common people used
to hear sacred texts read out. Before the printing revolution, books were expensive.
But, the transition was not as simple as books could only be read by the literate.
Printers started publishing popular ballads and folk tales illustrated with pictures for
those who did not read. Oral culture entered print, and printed materials were orally
transmitted.

Religious Debates and the Fear of Print

Print introduced a new world of debate and discussion. Printed books are not
welcomed by everyone and many were apprehensive of the effects that the wider
circulation of books could have on people’s minds. There was a fear of spreading
rebellious and irreligious thoughts. In 1517, the religious reformer Martin Luther
wrote Ninety-Five Theses, criticising many of the practices and rituals of the Roman
Catholic Church. His textbook printed copy led to a division within the Church and to
the beginning of the Protestant Reformation.

Print and Dissent

In the sixteenth century, Menocchio began to read books available in his locality. He
reinterpreted the message of the Bible and formulated a view of God and Creation
that enraged the Roman Catholic Church. Menocchio was hauled up twice and
ultimately executed. From 1558, The Roman Church began to maintain an Index of
Prohibited Books.

The Reading Mania

In most parts of Europe, literacy rates went up through the seventeenth and
eighteenth centuries. Schools and literacy spread in European countries, due to
which people wanted the production of more books. Other forms of reading, mainly
based on entertainment, began to reach ordinary readers. Books were of various
sizes, serving many different purposes and interests. From the early 18th century,
periodical press developed, which combined information related to current affairs
with entertainment. Journals and newspapers carried information related to wars,
trade and developments in other places. Issac Newton’s discoveries were published,
which influenced scientifically-minded readers.

‘Tremble, therefore, tyrants of the world!’

Books were considered a means of spreading progress and enlightenment by the
mid-eighteenth century. According to Louise-Sebastien Mercier, a novelist in
eighteenth-century France said that ‘The printing press is the most powerful engine
of progress and public opinion is the force that will sweep despotism away.’
Convinced of the power of print in bringing enlightenment and destroying the basis of
despotism, Mercier proclaimed: ‘Tremble, therefore, tyrants of the world! Tremble
before the virtual writer!’

Print Culture and the French Revolution

Historians argued that print culture created the conditions for the French Revolution.
Three types of arguments were put forward.

1. Print popularised the ideas of the Enlightenment thinkers. Their writings provided a
critical commentary on tradition, superstition and despotism. The writings of Voltaire and
Rousseau were read widely, and people saw the world through new eyes, eyes that were
questioning, critical and rational.
2. Print created a new culture of dialogue and debate. Within this public culture, new ideas
of social revolution came into being.
3. By the 1780s, there was an outpouring of literature that mocked royalty and criticised
their morality.

Print helps in spreading ideas. They accepted some ideas and rejected others, and
interpreted things their way. Print did not directly shape their minds, but it did open
up the possibility of thinking differently.

The Nineteenth Century

Large numbers of new readers among children, women and workers were added to
the mass literacy in Europe during the 19th century.

Children, Women and Workers

From the late 19th century, primary education became compulsory. In 1857, a
children’s press was set up in France devoted to literature for children. Traditional
folk tales were gathered by Grimm Brothers in Germany. Rural folk tales acquired a
new form. Women became important as readers as well as writers. Magazines were
published especially dedicated to women, as were manuals teaching proper
behaviour and housekeeping. In the nineteenth century, lending libraries in England
became instruments for educating white-collar workers, artisans and lower-middle-
class people.

Further Innovations
The press came to be made out of metal by the late eighteenth century. Printing
technology saw a series of further innovations by the 19th century. During that
century, a power-driven cylindrical press was perfected by Richard M, which was
particularly used for printing newspapers. The offset was developed, which was
capable of printing six colours at a time. By the 20th century, electrically operated
presses accelerated printing operations, followed by other series of development.

1. Methods of feeding paper improved.

2. The quality of the plates became better.
3. Automatic paper reels and photoelectric controls of the colour register were introduced.

India and the World of Print

Manuscripts Before the Age of Print
India is a country rich in old traditions of handwritten manuscripts – in Sanskrit,
Arabic, and Persian, as well as in various vernacular languages. These handwritten
manuscripts were copied on palm leaves or on handmade paper. The production of
the manuscript continued well after the introduction of print. It is considered highly
expensive and fragile. In Bengal, students were only taught to write, due to which
many became literate without ever actually reading any kind of text.

Print Comes to India

In the mid-sixteenth century, the first printing press came to Goa with Portuguese
missionaries. Catholic priests printed the first Tamil book in 1579 at Cochin, and in
1713 the first Malayalam book was printed by them. The English press grew quite
late in India, even though the English East India Company began to import presses
in the late seventeenth century. A weekly magazine named the Bengal Gazette was
edited by James Augustus Hickey. Advertisements were published by Hickey and he
also published a lot of gossip about the Company’s senior officials in India. By the
close of the eighteenth century, a number of newspapers and journals appeared in
print.

Religious Reform and Public Debates

Religious issues became intense in the early nineteenth century. People started
criticizing existing practices and campaigning for reform, while others countered the
arguments of reformers. Printed tracts and newspapers spread new ideas and
shaped the nature of the debate. New ideas emerged, and intense controversies
erupted between social and religious reformers and the Hindu orthodoxy over
matters like widow immolation, monotheism, Brahmanical priesthood and idolatry. In
1821, Rammohun Roy published the Sambad Kaumudi. In 1822, two Persian
newspapers published Jam-i-Jahan Nama and Shamsul Akhbar. In the same year, a
Gujarati newspaper, the Bombay Samachar, was established. The Deoband
Seminary, founded in 1867, published thousands upon thousands of fatwas telling
Muslim readers how to conduct themselves in their everyday lives and explaining the
meanings of Islamic doctrines.

Print encouraged the reading of religious texts, among Hindus, especially in the
vernacular languages. Religious texts reached a very wide circle of people,
encouraging discussions, debates and controversies within and among different
religions. Newspapers conveyed news from one place to another, creating pan-
Indian identities.

New Forms of Publication

New kinds of writing were introduced as more and more people got interested in
reading. In Europe, the novel, a literary firm, was developed to cater to the needs of
people who acquired Indian forms and styles. New literary forms entered the world of
reading, such as lyrics, short stories, and essays about social and political matters.
New visual culture took shape by the end of the nineteenth century. Cheap
calendars were available in the bazaar, which could be bought even by the poor to
decorate the walls of their homes or places of work. These prints began shaping
popular ideas about modernity and tradition, religion and politics, and society and
culture. Caricatures and cartoons were being published in journals and newspapers,
commenting on social and political issues by the 1870s.

Women and Print

Women’s reading increased enormously in middle-class homes. Schools were set up
in cities for women. Journals also started carrying writings by women and explaining
why women should be educated. But, Conservative Hindus believed that a literate
girl would be widowed and Muslims feared that educated women would be corrupted
by reading Urdu romances. Social reforms and novels created a great interest in
women’s lives and emotions. In the early twentieth century, journals written and
edited by women became extremely popular. In Bengal, an entire area in central
Calcutta – the Battala – was devoted to the printing of popular books. By the late
nineteenth century, a lot of these books were profusely illustrated with woodcuts and
coloured lithographs. Pedlars took the Battala publications to homes, enabling
women to read them in their leisure time.

Print and the Poor People

Cheap books were bought at markets. Public libraries were set up mostly located in
cities and towns. In the late 19th century, caste discrimination started coming up in
many printed tracts and essays. Factory workers lacked the education to write much
about their experience. In 1938, Kashibaba wrote and published Chhote Aur Bade
Ka Sawal 1938 to show the links between caste and class exploitation. In the 1930s,
Bangalore cotton millworkers set up libraries to educate themselves.

Print and Censorship

Censorship was not a concern under the East India Company. The Calcutta
Supreme Court passed certain regulations to control press freedom and in 1835,
Governor-General Bentinck agreed to revise press laws. Thomas Macaulay
formulated new rules that restored earlier freedom. The freedom of the press
changed after the revolt of 1857. In 1878, the Vernacular Press Act was passed,
modelled on the Irish Press Laws, which provided the government with extensive
rights to censor reports and editorials in the vernacular press. The government
started keeping track of the vernacular newspapers. Nationalist newspapers grew in
numbers all over India. In 1907, Punjab revolutionaries were deported; Bal
Gangadhar Tilak wrote with great sympathy about them in his Kesari, which led to
his imprisonment in 1908.