Scribd
Upload
89 views19 pages

Interview

Uploaded by

Abhishek Shrivastava
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
89 views19 pages

Interview

Uploaded by

Abhishek Shrivastava
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 19

Use Code “Y404” for Additional Discount on Course

IBPS SO
Marketing Officer

By Abhishek Srivastava Sir


IBPS SO – Marketing Officer Interview Preparation

PARTS OF INTERVIEW

CANDIDATE DETAIL
BANKING
MARKET TERMS
POSITIONING

MARKETING TERMS
CURRENT AFFAIRS
IBPS SO – Marketing Officer Interview Preparation

INTERVIEW

PERSONAL BANKING MARKETING CURRENT


DETAIL TERMS TERMS AFFAIRS

Introduction Documentation Personality

Academic Experience
IBPS SO – Marketing Officer Interview Preparation

INTRODUCTION

 Name

 Place

 Family

 Education

 Experience
IBPS SO – Marketing Officer Interview Preparation

DOCUMENTATION
 Cast Certificate

 Income Certificate

 NOC

 Educational Documents

 MBA Major/Minor

 Experience Letter
IBPS SO – Marketing Officer Interview Preparation

DRESS CODE
IBPS SO – Marketing Officer Interview Preparation

DRESS CODE
IBPS SO – Marketing Officer Interview Preparation

FREQUENTLY ASKED QUESTIONS


 Your Strengths

 Your Weaknesses

 Where do you see yourself in five years' time?

 What are you passionate about?

 What is your biggest regret?

 What is the last book/movie you read/watch?

 How did you choose your major?

 Do you consider yourself successful?

 Essential skills for a Marketing Officer?


IBPS SO – Marketing Officer Interview Preparation

 What were your main job responsibilities at your last job?

 What will you miss about your last job?

 Why do you want to work in government sector?

 What are your top five technical skills that you can apply to this type of work?

 What interested you in Banking Sector?

 What attracted you to this role?

 Why should we hire you over other candidates?

 If there was one aspect of our government you could change, what would it be and why?
IBPS SO – Marketing Officer Interview Preparation

QUESTIONS FROM CANDIDATE BACKGROUND


 Meaning of your Name

 Place of Birth

 Family

 Education (Graduation/PG)

 Experience

 Hobbies

 Any Gap in Education or Experience

 Strengths/Weaknesses/USP
IBPS SO – Marketing Officer Interview Preparation

QUESTIONS FROM BANKING TERMINOLOGY

 Products of Bank

 Product as Assets and Liability

 Banking History

 Inflation/Recession/NPA

 IFSC/MICR/NBFC/KCC/Bancassurance

 Type of Accounts

 Working of SO Marketing

 Recent Current Affairs


IBPS SO – Marketing Officer Interview Preparation

QUESTIONS FROM BANKING TERMINOLOGY

 Banking History

 Banking Product

 Marketing tactics

 Basic Awareness
IBPS SO – Marketing Officer Interview Preparation

QUESTIONS FROM MARKETING TERMINOLOGY

 Marketing Mix in term of Banking  Guerrilla Marketing

 STP, Niche Segmentation  Marketing Concepts

 Promotion Tools  Push/Pull Marketing Strategies

 USP of Bank/Product  Marketing Competitiveness

 Business Environment  SWOT/PEST/BCG/PLC

 Guerrilla Marketing  B2B,BC2, AI in Marketing


IBPS SO – Marketing Officer Interview Preparation

QUESTIONS BASED ON INTEVIEW EXPERIENCE

 Difference between sales and marketing  Job profile of Marketing Officer

 Tell us something about Bank Job.  Advantage of cross selling

 Cross selling/upselling  If we sale a home loan with car loan, is it cross selling?

 Product Life Cycle  Are you able to handle pressure in bank.

 Bancassurance and its percentage in India (3%)  As being a female, would you be able to relocate.

 Bancassurance comes under which stage of PLC  What influence you to become a Banker
IBPS SO – Marketing Officer Interview Preparation

QUESTIONS FROM CURRENT AFFAIRS

 Last 1-2 month current affairs

 Recent 10 day news

 Budget

 Politics

 Economics

 Paytm Bank issue


IBPS SO – Marketing Officer Interview Preparation

DOUBTS/MYTH ABOUT INTEVIEW

 Aspirant having work experience gets an edge over a person having gap after MBA.

 Doubt regarding specialization

 Should I mention experience less then 6 month/one year/switching job

 Which language should I use during interview.


IBPS SO – Marketing Officer Interview Preparation

BONUS TIPS FOR INTEVIEW

 Reach at venue at least 1-2 hour earlier.

 Arrange your documents according to check list.

 Check list of document will be same as check list of your call letter.

 For Girls: Don’t open up you hairs.

 Take two set of documents.

 Don’t be so formal, it looks over smart

 Be genuine, be yourself.
IBPS SO – Marketing Officer Interview Preparation

ADDITIONAL

Use Code
Y404

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy