ARCHROMA-CASUAL-X-SMART

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CASUAL x SMART

A sulfur dyeing system for trendy


wash-down looks to make
versatile clothes with a smart
production process that is
gentler for the planet

THE ARCHROMA WAY TO A SUSTAINABLE WORLD

CASUAL x SMART  Performance components of the system

Diresul® RDT
Pre-reduced liquid dyestuffs
with minimal sulfide content
• Dye range compliant with the
strictest official eco-standards
and requirements from retailers Cyclanon® MSA p
and fashion leading companies Reducing agent
• Unique selection of blues to • High effectiveness under
obtain Indigo look alkaline conditions and
(C2C certified) low temperature
• Dyes manufactured in • Stable reducing agent
Archroma’s eco-certified plant (low sensitive to atmospheric
nearby Barcelona (Spain) oxygen)
• Salt-free wastewater

Leonil® EHC liq c


Excellent wetting agent
• Non-foaming
• Perfect compatibility with Diresul® RDT (anionic)
• Facilitates penetration of difficult cotton grey goods
CASUAL x SMART Main benefits in a nutshell

• Safe products from a reliable global ‘SAFE’ WITH:


partner who applies international Archroma’s CASUAL x SMART

SAFE
system
safety standards ®

• Increases profitability through


lower processing & operating costs
‘EFFICIENT’ WITH:
• A short and robust system

EFFICIENT
Archroma’s CASUAL x SMART
approach: system compared to benchmark
- Improved resource optimization reactive + pigment process
in terms of water & energy -28% -33% -21% -35% -22%

- Shorter production process


‘ENHANCED’ WITH:
allows for increasing capacity

ENHANCED
Archroma’s CASUAL x SMART
- Significant less salts and system
chemicals, less impact on
wastewater
• Minimal fading wash- after wash
• Differentiation with improved
resource utilization and less
pollution for brands that demand
and drive sustainable production

THE ARCHROMA WAY TO A SUSTAINABLE WORLD


Safe + Efficient + Enhanced = The Ultimate Collection

SAFE – IT’S OUR NATURE TO PROTECT


A solid core: Our deeply rooted goal to protect people and our planet.
Safe to use, safe to release and also safe to wear.

EFFICIENT – IT’S OUR NATURE TO RETHINK


SUSTAINABLE MANUFACTURING
Innovating application processes that minimize resources and maximize
productivity, both in our and our customers’ manufacturing as well
as by setting ourselves ambitious sustainability goals.

ENHANCED – IT’S OUR NATURE TO ADD


ANOTHER LEVEL OF VALUE
Innovation is critical. With it, we create additional effects, functionalities
and aesthetics and sustainable differentiation to bring additional value,
helping consumers to achieve their goals, for a life enhanced.

www.archroma.com For additional technical service and /or laboratory assistance, contact your local Archroma representative.
ARCHROMA MANAGEMENT LLC This information corresponds to the present state of our knowledge and is intended as a general description of our products and their possible applications.
Brand & Performance Textile Specialties Archroma makes no warranties, express or implied, as to the information’s accuracy, adequacy, sufficiency or freedom from defect and assumes no liability
in connection with any use of this information. Any user of this product is responsible for determining the suitability of Archroma’s products for its particular
Neuhofstrasse 11, 4153 Reinach application. * Nothing included in this information waives any of Archroma’s General Terms and Conditions of Sale, which control unless it agrees otherwise
Switzerland in writing. Any existing intellectual/industrial property rights must be observed. Due to possible changes in our products and applicable national and
inter­national regulations and laws, the status of our products could change. Material Safety Data Sheets providing safety precautions, that should be observed
bptmarketing@archroma.com when handling or storing Archroma products, are available upon request and are provided in compliance with applicable law. You should obtain and review
the applicable Material Safety Data Sheet information before handling any of these products. For additional information, please contact Archroma.
*For sales to customers located within the United States and Canada the following applies in addition: NO EXPRESS OR IMPLIED WARRANTY IS MADE OF THE
MERCHANTABILITY, SUITABILITY, FITNESS FOR A PARTICULAR PURPOSE OR OTHERWISE OF ANY PRODUCT OR SERVICE.

® Trademark of Archroma registered in many countries


© 2020 Archroma

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