DATA ANALYST/BUSINESS ANALYST

ROADMAP 2024/2025
Kickstart your Data Analytics Career in 3 months with this comprehensive end-to-end
Roadmap!!

Designed to help you learn data analyst skills from the ground up, this detailed guide covers
everything you need including:

1. Skills with resources,

2. Hands-on projects,
3. Essential soft skills,
4. Resume Templates with tips, and an Interview Preparation Guide

Core Responsibilities of a Data Analyst

1. Data Collection and Organization: Collect and organize data from multiple sources,
including databases, APIs, and external datasets.
2. Data Cleaning and Validation: Clean and validate data to ensure accuracy,
completeness, and reliability before analysis.
3. Statistical Analysis: Use statistical tools and methods to interpret data sets, focusing
on identifying trends, patterns, and correlations.
4. Data Visualization: Create visualizations such as charts, graphs, and dashboards that
make complex data understandable and actionable.
5. Presentation of Insights: Present findings and recommendations to business leaders
and stakeholders, effectively communicating data-driven insights.
 6. Cross-Team Collaboration: Work closely with other teams, including product,
marketing, and operations, to develop strategies based on data insights.

Requirements for Becoming a Data Analyst

1. Any Bachelor’s Degree
2. Technical Skills
3. Soft Skills
4. Domain Knowledge
5. Relevant Coursework
6. Certifications

Salary & Career Graph:

Role Experience Salary

Entry Level 0 - 1 Years 5 - 10 LPA

Associate Level 1 - 3 Years 11 - 15 LPA

Mid-Senior Level 3- 6 Years 15 - 23 LPA

Lead Level 6 - 8 Years 23 - 37 LPA

Manager Level 8 - 12 Years 37 - 55 LPA

Advanced Level 12+ Years 55+ PA

* Note: The minimum and maximum salary ranges vary depending on the type of company.
Product companies typically offer 25-50% higher salaries compared to service-based or
consulting companies *

zZ
Roadmap to Landing a New Role
Data Analyst/ Business Analyst
Technical Skill #1 - Excel (Basic + Advanced)

Excel is essential for Data Analysts because it offers powerful tools for data manipulation,
analysis, visualization, and reporting, making complex data insights accessible and actionable.

Topics Covered :

● Basic formulas: Learn essential functions like SUM, AVERAGE, MEAN, MEDIAN,
SUMPRODUCT, CONCATENATE.
● Advanced formulas: Explore functions such as VLOOKUP, INDEX, MATCH, IF, COUNTIF,
SUMIF for more complex calculations.
● Data Management: Remove duplicates and apply conditional formatting to enhance data
clarity.
● Data Visualization: Master creating charts, applying filters, sorting data, and utilizing
slicers for effective visual representation.
● Pivot Tables and Charts: Understand the power of pivot tables and pivot charts for
dynamic data analysis and reporting.
● Additional Topics: Explore data validation, named ranges, and array formulas for
advanced data manipulation and analysis.

Day 1 Learning of Excel

1. What Is Data Analytics? - An Introduction (Full Guide)

https://www.youtube.com/watch?v=yZvFH7B6gKI

2. Data Analyst Roles and Responsibilities

https://www.youtube.com/watch?v=Bfqu75obvyg

3. Difference between Data Analyst, Data Scientist & Business Analyst

https://www.boardinfinity.com/blog/difference-between-data-analyst-data-scientist-busine
ss-analyst/

4. A Day in the Life of a Data Analyst

https://www.youtube.com/watch?v=uSTtLpstV-o

5. Data Analytics vs Data Science

https://www.youtube.com/watch?v=dcXqhMqhZUo

6. Data Analyst vs Data Scientist | Responsibilities, Salaries, Skills, Education

https://www.youtube.com/watch?v=bxIF9X9k2IE

Day 2 of Learning Excel

1. Microsoft Excel Tutorial for Beginners - Full Course

https://www.youtube.com/watch?v=Vl0H-qTclOg&t=3s

2. The Beginner's Guide to Excel - Excel Basics Tutorial

https://www.youtube.com/watch?v=rwbho0CgEAE

Day 3 of Learning Excel

1. Understanding Different Types of Data

https://www.youtube.com/watch?v=Cj-ICe_4Giw

2. Data Validation
https://www.youtube.com/watch?v=nMxl1_NAcxc
https://www.youtube.com/watch?v=SlWIgMFpsPg

3. Converting Data Types:

https://www.youtube.com/watch?v=XFTIPoaofvo
https://www.youtube.com/watch?v=3mkaWR-tH-I
https://www.youtube.com/watch?v=sVrtkxjfDkc
https://www.youtube.com/watch?v=_uM4n6ad3x0

Day 4 of Learning Excel

1. Importing Data from External Sources

https://www.youtube.com/watch?v=yWA6If6CvcM

2. Data Connection between Excel Workbooks

https://www.youtube.com/watch?v=ze7c96Lkrww

3. Excel to Connect to SQL Server Data

https://www.youtube.com/watch?v=UzfYbWZr6ro

Day 5 of Learning Excel

1. Excel Formulas and Functions Tutorial

https://www.youtube.com/watch?v=Jl0Qk63z2ZY

2. MS Excel - Cell Reference

 https://www.youtube.com/watch?v=LFIykJmL4M8

3. Using Relative References in Named Ranges

https://www.youtube.com/watch?v=7YMrHw1pa10

4. Excel Sorting and Filtering Data

https://www.youtube.com/watch?v=O28-xL5YGkE

5. Excel Tables Overview

https://www.youtube.com/watch?v=d4yrHvcyesY

6. How to Enter Named Ranges in formulas in Excel

https://www.youtube.com/watch?v=3BXivKqAdkY

7. Excel Charts and Graphs Tutorial

https://www.youtube.com/watch?v=eHtZrIb0oWY

8. Creating and Formatting Charts in MS Excel

https://www.youtube.com/watch?v=qyITMiBrmqA

9. Add and Change Chart Titles in Excel 2010

https://www.youtube.com/watch?v=pfzhDdT0VS0

Day 6 of Learning Excel

1. Excel Formulas and Functions | Full Course

https://www.youtube.com/watch?v=Y8xhrUa3KH4

2. Top 10 Most Important Excel Formulas - Made Easy!

https://www.youtube.com/watch?v=ShBTJrdioLo

3. How to use Power Pivot in Excel | Full Tutorial

https://www.youtube.com/watch?v=rB_IiYbOo7w

4. Ultimate Excel PivotTables Tutorial: Beginner to Advanced - 3.5 Hours!

https://www.youtube.com/watch?v=02-5BsJxqzU&list=PLzj7TwUeMQ3gu_cJg5c
V8RDdBNUVOvG5u

5. Conditional Formatting in Excel | Excel Tutorials for Beginners

https://www.youtube.com/watch?v=_eZRkmRfVTM

6. Cleaning Data in Excel | Excel Tutorials for Beginners

https://www.youtube.com/watch?v=_jmiEGZ6PIY
 Day 7 of Learning Excel

1. Advanced Pivot Table Techniques (to achieve more in Excel)

https://www.youtube.com/watch?v=yHzT_BUggQk

2. How to Make Pivot Chart in Excel

https://www.youtube.com/watch?v=0WstANBX-Gk

3. Excel Slicers, EVERYTHING You Need to Know - includes workbook with step by
step instructions
https://www.youtube.com/watch?v=2H7aOHKZ6PY&t=235s

4. Data Visualization Techniques in Excel

https://www.youtube.com/watch?v=PTVTw2rZ4EM

5. Excel Array Formulas Explained with MIN and IF Functions (Part 1 of 5)

https://www.youtube.com/watch?v=I23Cy8FkMLY

6. Excel - Time Series Forecasting - Part 1 of 3

https://www.youtube.com/watch?v=gHdYEZA50KE

7. Excel Shortcut Keys | Full Guide

https://www.youtube.com/watch?v=T5vSDAX1HjY

** Additional Resources **
1. IBM Data Analysis in Excel & R Certificate
https://www.coursera.org/learn/excel-basics-data-analysis-ibm
2. Analysing Data with Excel | IBM
https://www.edx.org/learn/excel/ibm-analyzing-data-with-excel/

** Certificates **
1. Excel for Data Analysis
https://www.coursera.org/professional-certificates/ibm-data-analyst-r-excel
Technical Skill #2 - SQL (Most Important)

SQL is crucial for Data Analysts as it enables efficient querying, manipulation, and analysis of
large datasets to derive actionable insights.

In SQL, you need to focus on both theory and practical problem-solving.

From Day 1 to Day 8, start by covering SQL theory thoroughly. After that, dive into solving
practical questions on LeetCode.

Topics Covered :

● Basic SQL Queries: Learn to write SELECT statements, filter data with WHERE, and
sort results using ORDER BY.
● Joins: Understand INNER JOIN, LEFT JOIN, RIGHT JOIN, and FULL JOIN to combine
data from multiple tables.
● Aggregations: Use functions like COUNT, SUM, AVG, MIN, and MAX to perform
calculations on data sets.
● Group By: Aggregate data using GROUP BY to summarize information and use HAVING
to filter aggregated results.
● Subqueries and CTEs: Implement subqueries and Common Table Expressions (CTEs)
for complex queries and improved readability.
● Data Modification: Perform data insertion (INSERT), updates (UPDATE), and deletions
(DELETE) to manage data.
● Indexes and Performance: Optimize query performance by understanding indexes and
query execution plans.

Day 1 of Learning SQL

1. Learn What is Database | Types of Database | DBMS

https://www.youtube.com/watch?v=j09EQ-xlh88

2. Introduction to Relational Databases

https://www.youtube.com/watch?v=WI9dE8-TFAc

3. SQL Explained in 100 Seconds

https://www.youtube.com/watch?v=zsjvFFKOm3c

4. Entities, Rows, and Columns - Databases tutorial

https://www.youtube.com/watch?v=f_F_q20a6Cc

5. What is SQL? Future Career Scope & Resources

 https://www.youtube.com/watch?v=UOJZTqA5Loc

6. Introduction to Structured Query Language | All Points regarding its Features and
Syllabus
https://www.youtube.com/watch?v=323H_mOOWQ4

7. Introduction to SQL | DDL, DML, DQL, DCL, TCL Commands in SQL

https://www.youtube.com/watch?v=U2T_LCdO14Y

Day 2 of Learning SQL

1. Basic Structure of SQL

https://www.youtube.com/watch?v=aLMcHQKU5ww&t=435s

2. SQL Operators | Oracle Database

https://www.youtube.com/watch?v=QsYYABwoMCE&list=PLqleLpAMfxGDslJolGl
dBWcdT1FSIhJ1L&index=13

3. 5 Basic SELECT Statement Queries in SQL

https://www.youtube.com/watch?v=5tEApCGgpEQ&t=278s

4. SQL Select Statement Tutorial | SQL Select Query Explained | SQL Tutorial For
Beginners | SimpliCode
https://www.youtube.com/watch?v=1cWUUELO42c&t=728s

5. How to Filter with the WHERE clause in SQL

https://www.youtube.com/watch?v=4Uv0o8IBqw0&t=305s

6. Oracle SQL - Sorting Data

https://www.youtube.com/watch?v=TxIf1byilAA&t=1s

Day 3 of Learning SQL

1. Inner Join, Left Join, Right Join and Full Outer Join in SQL Server | SQL Server
Joins
https://www.youtube.com/watch?v=KTvYHEntvn8

2. How to Join two or more than two Tables using multiple columns | How to Join
Multiple Tables #Joins
https://www.youtube.com/watch?v=5OpBjU-OWh8

3. SQL Aggregate Functions - SUM, AVG(n), COUNT, MIN, MAX Functions | DBMS
 https://www.youtube.com/watch?v=Yr4pHPZCshA

4. 5 SQL Queries and Subqueries (part-3) | Group By clause | Database

Management System
https://www.youtube.com/watch?v=apNmMWgFFRg

Day 4 of Learning SQL

1. Subquery in SQL | Correlated Subquery + Complete SQL Subqueries Tutorial

https://www.youtube.com/watch?v=nJIEIzF7tDw

2. A Step-By-Step Guide To SQL Subquery

https://www.simplilearn.com/tutorials/sql-tutorial/sql-subquery

3. Nested Queries | SQL | Tutorial 18

https://www.youtube.com/watch?v=lBpSMeQjNqQ

4. SQL WITH Clause | How to write SQL Queries using WITH Clause | SQL CTE
(Common Table Expression)
https://www.youtube.com/watch?v=QNfnuK-1YYY

5. CTE in SQL
https://www.geeksforgeeks.org/cte-in-sql/

6. CTE (Common Table Expression) IN SQL With Examples| ADVANCE SQL TUTORIAL
https://www.geeksforgeeks.org/cte-in-sql/

Day 5 of Learning SQL

1. SQL Window Function

https://www.youtube.com/watch?v=Ww71knvhQ-s&t=377s

2. Secret To Optimizing SQL Queries

https://www.youtube.com/watch?v=BHwzDmr6d7s&t=227s

From Day 1 to Day 5, focus on covering your SQL theory. Once you've completed the
theory, install MySQL on your system and start solving LeetCode questions. Follow
these steps to get started

Step 1: Install the MySQL

https://www.javatpoint.com/how-to-install-mysql
 Step 2: Download this Complete Leetcode Question with Answers

Now that you have MySQL installed on your system, you can run SQL code end-to-end.
You also have a list of questions and answers from the downloaded LeetCode Q&A PDF.
Practice these questions on your system to build your skills

You can download SQL LeetCode Q&A PDF from Here :-

https://topmate.io/mazher_khan/918497

Technical Skill #3 - Python

Python is crucial for Data Analysts because it enables efficient data manipulation, analysis, and
visualization with powerful libraries like Pandas, NumPy, and Matplotlib.

Topics Covered :

● Python Basics: Understand data types, variables, control structures (loops, conditionals),
and basic functions.
● Data Manipulation with Pandas: Use DataFrames for data cleaning, transformation, and
aggregation. Learn to handle missing values and merge datasets.
● Data Visualization: Create visualizations using libraries like Matplotlib, Seaborn, or Plotly
to represent data insights.
● Statistical Analysis: Perform statistical operations such as hypothesis testing, correlation,
and regression using libraries like SciPy or StatsModels.
● Data Import and Export: Import data from various sources (CSV, Excel, SQL databases)
and export data to different formats.
● Handling Large Datasets: Use libraries like Dask or PySpark for working with large
volumes of data and parallel processing.

Day 1 of Learning Python

1. What is Python?
https://www.youtube.com/watch?v=WvhQhj4n6b8

2. Is Python Really Needed For a Data Analyst Job?

https://www.youtube.com/watch?v=wKqt7ThgR1g

3. How to download and install Jupyter Notebook for Windows 10 / 11 with Python
tutorial
https://www.youtube.com/watch?v=HLD-Ll_-IT4

4. Install Anaconda Python, Jupyter Notebook And Spyder on Mac / MacOS (2024)
 https://www.youtube.com/watch?v=drbaFALFKDg

5. All Python Syntax in 25 Minutes – Tutorial

https://www.youtube.com/watch?v=PNSIWjWAA7o

6. Top 10 Python Libraries in 2023

https://www.youtube.com/watch?v=zL4JocjDn7g

Day 2 of Learning Python

1. Python Variables & Data Types

https://www.youtube.com/watch?v=syH5OneJb-U

2. Arithmetic Operators in Python

https://www.youtube.com/watch?v=iyOVgQDkx1E

3. Python If Else Elif Statements |

https://www.youtube.com/watch?v=wIXfXYf17ok
4. Loops In Python
https://www.youtube.com/watch?v=M0RsvJnaGYg

5. Break Continue Pass in Python

https://www.youtube.com/watch?v=yCZBnjF4_tU

Day 3 of Learning Python

1. Functions in Python
https://www.youtube.com/watch?v=dyvxxJSGUsE

2. Lambda() Function
https://www.youtube.com/watch?v=LQatU6WFZiM

3. Python Built in Modules

https://www.youtube.com/watch?v=1oFneicTaII

4. Built-in Functions in Python

https://www.youtube.com/watch?v=hCMnJT14XTw

5. 7 Python Built-in functions that will improve your life

https://www.youtube.com/watch?v=2_xfAoJFWBY
 Day 4 of Learning Python

1. Python Lists
https://www.youtube.com/watch?v=lFzHFUvGL7I

2. Python Dictionaries
https://www.youtube.com/watch?v=LTXnQdrwyrw

3. Python Tuples
https://www.youtube.com/watch?v=wRC4H-k57eg

4. Python Sets
https://www.youtube.com/watch?v=r3R3h5ly_8g

5. Python NumPy Tutorial for Beginners

https://www.youtube.com/watch?v=QUT1VHiLmmI

Day 5 of Learning Python

1. Introduction to pandas Library in Python

https://www.youtube.com/watch?v=jBW1U9BqBt8

2. Pandas Functions - Python CSV File Reading and Writing Complete Tutorial
https://www.youtube.com/watch?v=cD4Hw8_bdMc

3. Merging DataFrames in Pandas

https://www.youtube.com/watch?v=TPivN7tpdwc

4. groupby() and merge() function in Pandas

https://www.youtube.com/watch?v=wr-4NYGzB2o

5. Data Cleaning in Pandas | Python Pandas Tutorials

https://www.youtube.com/watch?v=bDhvCp3_lYw

6. Exploratory Data Analysis in Pandas

https://www.youtube.com/watch?v=Liv6eeb1VfE
Technical Skill #4 - POWER BI

Power BI is important for Data Analysts because it enables them to visualize, analyze, and
share data insights quickly and interactively, enhancing data-driven decision-making

Topics Covered :

● Data Import and Transformation: Import data from various sources (Excel, SQL, APIs)
and use Power Query for data cleaning and transformation.
● Data Modeling: Create relationships between tables, define measures and calculated
columns using DAX (Data Analysis Expressions).
● Visualizations: Design interactive reports and dashboards using various visualization
types like charts, maps, tables, and slicers.
● Custom Calculations: Implement custom calculations and aggregations using DAX
functions for advanced data analysis.
● Power BI Service: Publish and share reports, collaborate with team members, and set
up scheduled data refreshes in the Power BI service.
● Performance Optimization: Optimize report performance by using efficient data
modeling techniques, aggregations, and reducing complex calculation

Day 1 Learning POWER BI

1. What Is Power BI? | Introduction To Power BI | Power BI Tutorial For Beginners |

Simplilearn
https://www.youtube.com/watch?v=-_DJPRrFQXI

2. Power BI Desktop vs Power BI Service| What is the difference between Power BI

Desktop and Service?
https://www.youtube.com/watch?v=Z8A1lYRyZy0

3. How to install Power BI on Windows 10 64-bit

https://www.youtube.com/watch?v=GT2NcTE6UEo

4. Power BI Desktop on a Mac

https://www.youtube.com/watch?v=w1W1cuqn4lA

5. Your first 10 minutes of Power BI

https://www.youtube.com/watch?v=9tF1IrfLflg
Day 2 Learning POWER BI

1. How To Connect Data Sources In Power BI?

https://www.youtube.com/watch?v=ZDuQvyZ8stM

2. How to Connect Multiple Data Sources in Power BI

https://www.youtube.com/watch?v=uR0lJrQHOgM

3. Importing Excel Data inside Power BI Desktop

https://www.youtube.com/watch?v=LOnXePDb2hQ

4. Power BI Tutorial for Beginners: Get Data. Load (1.1.1)

https://www.youtube.com/watch?v=hIbqjqp-hdc

5. Data Cleaning and Transformation

https://www.youtube.com/watch?v=iKCXZBRy0q8

6. Top 10 Most Important Data Cleaning Methods in Power BI

https://www.youtube.com/watch?v=6DopXivHmP4

Day 3 Learning POWER BI

1. Understanding Relationships in Power BI

https://www.youtube.com/watch?v=OOs-VWf20E8

2. Advanced Power BI Technique

https://www.youtube.com/watch?v=Ea0VBWw8-mg

3. Measures vs. calculated columns in DAX and Power BI

https://www.youtube.com/watch?v=ePPi1LLX0sA

4. Advanced Scenario Analysis Techniques For Power BI w/DAX

https://www.youtube.com/watch?v=RY47z5pvaEc

5. Data modeling best practices - Part 1

https://www.youtube.com/watch?v=kiVXI7zjSzY

6. How to optimise Power BI Performance?

https://www.youtube.com/watch?v=Y7I_b4W5Ncs

Day 4 Learning POWER BI

1. Charts & Visualizations in Power Bi

https://www.youtube.com/watch?v=_xf7uV_KNpU

2. Popular Visualizations in Power BI

https://www.youtube.com/watch?v=3NV5Jtbhfcw
3. How to Format Graphs and Visuals in Power BI
https://www.youtube.com/watch?v=ZTTq79-69Zk

4. filters & the different types

https://www.youtube.com/watch?v=hZSbUU6sT4M

5. How to create a Filter on Visual in Power BI

https://www.youtube.com/watch?v=8y4yjPYe4-8

6. How to use Power BI Slicers

https://www.youtube.com/watch?v=9w-lcfOB8bY

Day 5 Learning POWER BI

1. How to Create and Use Maps in Power

BIhttps://www.youtube.com/watch?v=MzPmXv8o8GU

2. Master Scatterplots
https://www.youtube.com/watch?v=EMpebK1PzIE

3. How to use Drill Down in Power BI

https://www.youtube.com/watch?v=ulFY20KTzFQ

4. How to use Drill Through in Power BI

https://www.youtube.com/watch?v=BbplhqDCWOM

5. Custom Visuals
https://www.youtube.com/watch?v=zue_bygNx7k

Day 6 Learning POWER BI

1. How to Build Power BI Reports from Start to Finish

https://www.youtube.com/watch?v=Z2t7l8b1uWU

2. How to create Power BI Dashboard

https://www.youtube.com/watch?v=8AGxM9y-t6I

3. How To Publish Reports Using Power BI Service

https://www.youtube.com/watch?v=TIEDtEjrblg

4. SHARE and COLLABORATE within Power BI

https://www.youtube.com/watch?v=q7yyTW2WWXw

5. Generate Links, Manage Access and Permissions

https://www.youtube.com/watch?v=d2b2btjoMhQ
Day 7 Learning POWER BI

1. Data Refresh in POWER BI

https://learn.microsoft.com/en-us/power-bi/connect-data/refresh-data

2. How to refresh reports

https://www.youtube.com/watch?v=kdaolMKsSOA

3. What is Schedule Refresh

https://www.youtube.com/watch?v=UchtwXH1xQk

4. How to Schedule and Refresh Data Sources

https://www.youtube.com/watch?v=AkkJ4nW00Zg

5. INCREMENTAL REFRESH
https://www.youtube.com/watch?v=fZVtlckIYvY
Coursework #1 - Maths & Statistics

Maths and Statistics are crucial for Data Analysts as they provide the foundation for
data interpretation, predictive modeling, and making data-driven decisions with
accuracy and confidence.

Here’s a day-by-day breakdown of the topics to cover in Maths & Statistics.

To master these topics, you can download my comprehensive Maths & Statistics Notes, which
cover everything you need—no need to look elsewhere.

You can download them here:-

https://topmate.io/mazher_khan/912858

Day 1: Introduction to Statistics and Data Collection

1. Definitions & importance of statistics

2. Types of data: Qualitative vs. Quantitative
3. Levels of measurement: Nominal, Ordinal, Interval, Ratio
4. Data collection methods
5. Sampling techniques: Random, Stratified, Cluster, Systematic

Day 2: Descriptive Statistics & Data Visualization

1. Measures of central tendency: Mean, Median, Mode

2. Measures of dispersion: Range, Variance, Standard Deviation
3. Types of charts: Bar charts, Histograms, Pie charts, Box plots
4. When and how to use each type

Day 3: Probability Basics

1. Basic probability concepts

2. Probability rules and properties
3. Conditional probability and Bayes' theorem
Day 4: Discrete and Continuous Probability Distributions

1. Binomial distribution
2. Poisson distribution
3. Normal distribution
4. Properties of the normal curve
5. Z-scores and probability calculations

Day 5: Sampling Distributions and Estimation

1. Concept of sampling distributions

2. Central Limit Theorem
3. Standard error
4. Point estimates and interval estimates
5. Confidence intervals for means and

Day 6: Hypothesis Testing Basics

1. Null and alternative hypotheses

2. Type I and Type II errors
3. P-values and significance levels

Day 7: One-Sample and Two-Sample Tests

1. Z-test for means

2. T-test for means
3. Independent samples t-test 4. Paired samples t-test

Day 8: Chi-Square Tests and ANOVA

1. Chi-square test for independence

2. Chi-square goodness-of-fit test
3. One-way ANOVA
4. Assumptions and interpretation of results

Day 9: Correlation and Simple Linear Regression

1. Pearson correlation coefficient

2. Spearman's rank correlation
3. Interpretation and limitations
4. Regression line and equation
5. Interpretation of coefficients
6. Goodness of fit (R-squared)
Coursework #2 - AB Testing

A/B testing is crucial for data analysts as it enables data-driven decision-making by comparing
different variables to identify the most effective options.

Here’s a day-by-day breakdown of the topics to cover in AB Testing

To master these topics, you can download my comprehensive AB Testing Notes, which cover
everything you need—no need to look elsewhere.

You can download them here:-

https://topmate.io/mazher_khan/988143

Day 1: Fundamentals of A/B Testing and Experimental Design

1. Introduction to A/B Testing: Definition, importance, and applications.
2. Key concepts: control group, treatment group, hypothesis.
3. Experimental Design: Identifying variables (independent, dependent, confounding).
4. Randomization and its significance.
5. Hypothesis Formulation: Null vs. alternative hypotheses, one-tailed vs. two-tailed tests.

Day 2: Sample Size, Data Collection, and Preparation

1. Sample Size Calculation: Understanding statistical power, significance, and determining
the required sample size.
2. Common errors in sampling.
3. Data Collection Methods: Gathering data effectively.
4. Data Preparation: Cleaning data, handling missing data, and managing outliers.

Day 3: Statistical Analysis and Interpretation

1. Statistical Analysis Techniques: t-tests, chi-square tests, understanding p-values, and
confidence intervals.
2. Interpreting Results: Distinguishing statistical vs. practical significance.
3. Avoiding biases and common pitfalls (e.g., peeking, p-hacking).
4. Best Practices for running A/B tests.
Coursework #3 - Machine Learning

Machine learning is essential for data analysts as it allows them to build predictive
models and uncover insights from data patterns to drive informed business decisions

Here’s a day-by-day breakdown of the topics to cover in Machine Learning

Day 1-2 of Learning ML

1. Supervised vs. Unsupervised Learning: Main Differences between them, Different

Algorithms, Labeled and Unlabeled Data, Examples

2. Regression and Classification: Simple & Multiple Regression Basics, understanding

coefficients, residuals, and interpretation of results.

Day 3-5 of Learning ML

1. Decision Trees and Random Forests: Decision Trees: Basic structure, splitting criteria
Ensemble method, combining multiple decision trees for improved performance and
generalization.

2. Clustering Algorithms: Introduction to K-means clustering: Basic concept, how it partitions

data into clusters based on similarity measures.

Day 6-8 of Learning ML

1. Model Performance Metrics: Accuracy, precision, recall, F1-score, ROC curve, and AUC
Understand when to use each metric based on the problem context

2. Feature Engineering and Selection: Transforming raw data into features that better
represent the underlying problem to improve model accuracy.

Day 9-10 of Learning ML

1. Evaluation and Validation: K-fold cross-validation, stratified cross-validation, Techniques

like regularization for Handling overfitting and underfitting:

2. Handling Imbalanced Datasets: Resampling methods (e.g., oversampling,

undersampling), class weights adjustment, and evaluation metrics suitable for
imbalanced data (e.g., precision-recall curve).

How to learn the above topics? : Google or YouTube the above topics
Coursework #1 - Guesstimates
Guesstimates assess your ability to make logical assumptions and perform estimations, which is
crucial for handling incomplete or ambiguous data and making informed decisions based on
rough calculations.

Sample Questions:

1. Estimate #of Smartphones in India

2. Estimate # of Uber Rides in Delhi
3. Estimate #of Super Cars in Bengaluru

General Approach to Solving Guesstimates

1. Understand the Problem:

● Carefully read the question to identify what is being asked.

● Break down the problem into smaller, more manageable components if needed.

2. Make Assumptions:

● Identify and state any assumptions you need to make to solve the problem.
● Be reasonable and logical in your assumptions. Make sure they are realistic and
justifiable.

3. Estimate Key Variables:

● Identify the key variables involved in the problem.

● Make rough estimates for these variables based on available data, general knowledge,
or similar examples.

4. Perform Calculations:

● Use arithmetic operations to combine your estimates and assumptions.

● Apply relevant formulas or methods to reach a solution.

5. Validate and Refine:

● Review your calculations and assumptions to check for accuracy and reasonableness.
 ● Adjust your estimates if necessary and ensure that the final answer makes sense in the
context of the problem.

6. Communicate Your Solution:

● Present your answer along with a brief explanation of your assumptions and
calculations.
● Highlight the key steps you took to arrive at the solution.

To master solving Guesstimates, you can download my comprehensive end-to-end Case Study
PDF with Guesstimates etc. which covers everything you need—no need to look elsewhere.

You can download them here:-

https://topmate.io/mazher_khan/912512

**Please note that these notes are PAID, as I personally purchase a subscription worth 25,000 INR and
create hand-made notes. You won't find such comprehensive notes compiled in one place anywhere else.
The value is worth it**

Coursework #2 - Case Studies

Case Studies evaluate your analytical thinking and problem-solving approach, helping
interviewers understand how you apply data-driven insights to real-world business problems,
manage complex scenarios, and derive actionable solutions.

Sample Questions:

1. Zomato Orders got dropped by 30%. What do you think?

2. How can you improve Netflix?
3. What do you think about opening a Coffee Shop at Hyderabad Airport?

To master solving Case Studies, you can download my comprehensive end-to-end Case Study
PDF with Guesstimates etc. which cover everything you need—no need to look elsewhere.

You can download them here:-

https://topmate.io/mazher_khan/912512

**Please note that these notes are paid, as I purchase a subscription worth 25,000 INR and create
hand-made notes. You won't find such comprehensive notes compiled in one place anywhere else. The
value is worth it**
Coursework #3 - Puzzles
Puzzles test your creative problem-solving skills and logical reasoning, providing insight into
how you approach complex issues, think critically, and find innovative solutions.

Puzzles are commonly asked during college campus hiring and by companies such as
American Express, Wells Fargo, and EXL.

A top resource for practicing puzzles is the GeeksforGeeks website, which offers a collection of
70+ puzzles. Be sure to solve all of them to prepare effectively.

https://www.geeksforgeeks.org/puzzles/

Coursework #4 - Behavioural QnA

Behavioral Questions explore how you handle various workplace situations, your teamwork and
communication skills, and your ability to navigate challenges and conflicts effectively.

The listed 32 questions are sufficient to crack any Analyst job interview. To answer these
questions, you have to follow the STAR method:

● Situation: Describe the context or background of the scenario.

● Task: Explain your role and the challenge you faced.
● Action: Detail the steps you took to address the task.
● Result: Highlight the outcomes or impact of your actions.

You can refer to my notes for reference. I have written the questions with answers based on my
experience.

https://topmate.io/mazher_khan/1004369

1. Give me your Introduction

2. Explain any Project that you might have done
3. Tell me about a time when you faced a challenging situation at work and how you
handled it.
4. Describe a situation where you had to work with a difficult team member. How did you
handle it?
5. Can you give an example of a time when you had to meet a tight deadline?
6. Tell me about a time when you went above and beyond your job responsibilities.
7. Describe a time when you had to learn something new quickly. How did you approach it?
8. Give an example of a time when you had to resolve a conflict within your team.
9. Tell me about a time when you made a mistake at work. How did you handle it?
10. Describe a situation where you had to influence others to achieve a goal.
11. Can you give an example of a project you managed from start to finish?
12. Tell me about a time when you received constructive criticism. How did you respond?
13. Describe a situation where you had to adapt to a significant change at work.
14. Give an example of how you handled a difficult customer or client.
15. Tell me about a time when you worked successfully under pressure.
16. Describe an instance where you had to collaborate with someone who had a different
working style.
17. Can you provide an example of a time when you demonstrated leadership skills?
18. Tell me about a time when you had to decide with limited information.
19. Describe a situation where you had to prioritize multiple tasks. How did you manage it?
20. Give an example of a time when you had to persuade others to see your point of view.
21. Tell me about a time when you had to handle a significant change in project scope.
22. Describe a situation where you had to resolve an issue with limited resources.
23. Can you give an example of a time when you implemented a new process or system?
24. Tell me about a time when you successfully managed a team or project with conflicting
priorities.
25. Describe an instance where you had to overcome a significant obstacle to achieve a
goal.
26. Give an example of how you ensured high-quality work while working on a tight deadline.
27. Tell me about a time when you had to negotiate to achieve a favorable outcome.
28. Describe a situation where you had to handle an unexpected problem. How did you
resolve it?
29. Can you provide an example of a time when you contributed to a team’s success?
30. Tell me about a time when you had to mentor or coach someone. How did you approach
it?
31. Describe an instance where you had to use data to make a decision.
32. Give an example of how you handled a situation where you had to work with incomplete
or unclear information.
Certificates are important for data analyst job interviews because: -

1. Validation of Skills: Certificates prove your proficiency in specific tools and techniques.
2. Credibility: They enhance your resume by showing formal training and meeting industry
standards.
3. Competitive Edge: They help you stand out in a crowded job market.
4. Benchmarking: Certificates align your skills with industry expectations.
5. Confidence Boost: They ensure your abilities and knowledge during interviews.

Google Data Analytics Professional Certificate

● Google Data Analytics Professional Certificate

Microsoft Certified: Data Analyst Associate (Power BI)

● Microsoft Certified: Data Analyst Associate

IBM Data Analyst Professional Certificate

● IBM Data Analyst Professional Certificate

Projects are important because they demonstrate your practical skills and ability to apply
knowledge to real-world problems. They build a strong portfolio, showcase your problem-solving
abilities, and help differentiate you from other candidates. Additionally, projects support your
professional growth by exposing you to diverse tasks and industry trends.

If you're currently employed, you can showcase the existing projects of your company,
whether they're related to reporting, ad-hoc analysis, or other tasks.

If you're a fresher, you can refer to the following links for end-to-end project examples.

1. https://youtu.be/MaaphT465_I?si=NQ_zzQ1RZ76A03lY
2. https://youtu.be/TM4O9x8kBvg?si=Z3yaMYYBrnYYuVQt
3. https://youtu.be/qfyynHBFOsM?si=po1pfsXQByBfmO07
4. E-commerce Project (Very Popular)
https://github.com/aaronzguan/Online-Shopping-Cart-Database-Project.gi
t
5. Railway management system
https://github.com/aaryanrr/RailwayMGMT.git
6. Road Safety Dataset
7. https://github.com/ptyadana/SQL-Data-Analysis-and-Visualization-Project
s/
8. European Soccer Game Analysis
https://www.kaggle.com/dimarudov/data-analysis-using-sql/data
9. World Population Dataset
https://github.com/LoicChamplong/Data-Analysis-SQL/tree/master/Analy
sis_of_the_2015_World_population
10. Top 5 Data Analytics Projects with Resources | Projects for Beginners |
Rishabh Mishra
11. https://www.youtube.com/watch?v=TM4O9x8kBvg
12. Sql - Data analysis practice/project
https://www.youtube.com/watch?v=1pHYKdyRvrw&list=PLRY-AYJzifh2rP
Hy6xtPSwwl-jTW_DMQm&index=2
13. You can download one Gen-AI Project which I did from here:
https://topmate.io/mazher_khan/1150096
 1. Download my CV template (Senior Data Analyst - 6 years) from here :

https://topmate.io/mazher_khan/947702

2. Free resume template sites

● Novo Resume: https://novoresume.com/resume-templates
● Canva: https://www.canva.com/resumes/templates/
● Resume io: https://resume.io/resume-templates

3. Resources :
1. Create the Perfect Data Analyst Resume
https://youtu.be/WizLaDdsHUs?si=Y2B1wfKLNW4KUN4Q
2. How To Write a Data Analyst Resume To Get A Job
https://www.youtube.com/watch?v=iII7vvYRxHE

Here are the top 10 resume-building tips:

1. Tailor Your Resume: Customize your resume for each job application by highlighting
relevant skills and experiences specific to the job description.
2. Use Action Verbs: Start bullet points with strong action verbs like "achieved," "developed,"
or "led" to convey your accomplishments.
3. Quantify Achievements: Include specific metrics, numbers, or percentages to
demonstrate the impact of your work.
4. Keep It Concise: Aim for a clear and concise format, ideally one page for early-career
professionals and up to two pages for those with more experience.
5. Highlight Key Skills: Emphasize both technical and soft skills that are crucial for the role
you're applying for.
6. Include Keywords: Use keywords from the job description to pass Applicant Tracking
Systems (ATS) and capture the recruiter’s attention.
 7. Professional Formatting: Use a clean, professional layout with consistent fonts, bullet
points, and spacing for easy readability.
8. Showcase Relevant Experience: Focus on your most relevant job experiences, projects,
and accomplishments that align with the job you're applying for.
9. Include a Summary Statement: Start with a summary or objective statement that
highlights your career goals and key strengths.
10. Proofread Carefully: Ensure there are no typos, grammatical errors, or inconsistencies by
proofreading your resume thoroughly or having someone else review it.

Update Your LinkedIn/Naukri or Job Portal Profile

1. Profile Summary

● LinkedIn: Craft a compelling headline that clearly states your role, skills, and key
achievements. Use keywords related to Data Analysis to increase visibility in search
results.
● Naukri/Job Portals: Write a concise and impactful summary that highlights your
experience, skills, and career aspirations. Make sure to include keywords relevant to
Data Analysis roles.

2. Experience Section

● Detail Your Roles: For each position, provide a clear and concise description of your
responsibilities, achievements, and the impact you had. Use bullet points for better
readability.
● Quantify Achievements: Include specific metrics and examples (e.g., “Increased sales
forecasting accuracy by 20% through advanced statistical analysis”).
3. Skills and Endorsements

● Highlight Key Skills: List relevant skills such as SQL, Python, data visualization,
statistical analysis, and business intelligence tools. Ensure that these skills are aligned
with the job descriptions of the roles you are targeting.
● Get Endorsements: Seek endorsements from colleagues, mentors, or managers who
can vouch for your expertise in these areas.

4. Certifications and Education

● Showcase Certifications: Add any relevant certifications (e.g., Certified Data Analyst,
SQL Certification) to your profile. Ensure they are visible and up-to-date.
● Update Education: List your educational qualifications, including any relevant
coursework or projects that pertain to Data Analysis.

5. Projects and Achievements

● Include Notable Projects: Highlight significant projects you’ve worked on. Provide a
brief description, of your role, and the outcomes achieved.
● Showcase Awards and Recognition: Add any awards or recognitions you’ve received
for your work in Data Analysis.

6. Recommendations

● Request Recommendations: Ask for recommendations from supervisors, colleagues,

or clients who can provide testimonials about your work ethic, skills, and contributions.

7. Profile Picture and Banner

● Professional Picture: Use a high-quality, professional profile picture. A friendly,

approachable image can make a positive impression.
● Custom Banner: Consider adding a custom banner that reflects your professional brand
or highlights your expertise in Data Analysis.

8. Keywords and SEO

● Incorporate Keywords: Use industry-specific keywords throughout your profile to

improve your visibility in search results. Tailor these keywords to the roles you are
targeting.
 ● Optimize for Search: Regularly update your profile and ensure it reflects the latest
industry trends and skills.

9. Networking and Engagement

● Connect with Industry Professionals: Expand your network by connecting with other
Data Analysts, recruiters, and industry leaders.
● Engage with Content: Share relevant articles, write posts, and engage with content
related to Data Analysis to increase your visibility and showcase your expertise.

Applying for jobs randomly is not an effective approach. A better strategy, which I have
personally used, is to create a spreadsheet with a list of 400 companies, including the
following fields.

Company Date Platform Recruiter Interview Follow-u Received

Applied Called? Schedule p Offer
d Letter

Amazon 01-Jan Linkedin/ Yes Yes No Yes

Referral

You can download the complete 400 companies list from here:-

https://topmate.io/mazher_khan/916331

You can apply to these companies through platforms like LinkedIn, Naukri, and
Instahyre. However, remember that NOT ALL companies, like Zomato etc, are
listed on job portals—some rely solely on referrals. So, connect with people on
LinkedIn or reach out to friends to secure referrals.
Use Below Message for Seeking Referral :

Hi [Name],

I hope this message finds you well. I came across an opening for [Position Name] at [Company
Name] and am very interested in applying. With my background in [briefly mention your
skills/experience relevant to the job], I believe I would be a great fit for this role.

I noticed that you are connected to [Company Name], and I would greatly appreciate it if you
could refer me for this position. I have attached my resume for your reference and would be
happy to provide any additional information needed.

Thank you for considering my request. I look forward to the possibility of connecting further.

Best regards,
[Your Name]

Some Key Steps to Maximize Success

1. Research the Company and Role:

○ Understand the job description, responsibilities, and skills required.
○ Research the company’s culture, values, and recent news to tailor your
application.
2. Tailor Your Resume and Cover Letter:
○ Customize your resume to highlight relevant skills and achievements using
keywords from the job listing.
○ Write a targeted cover letter addressing the specific role and company.
3. Leverage LinkedIn,Naukri.com, IIM JOBS, Instahyre :
○ Apply directly on job portals like LinkedIn and Naukri.com.
○ Connect with recruiters who are hiring for similar roles to increase your visibility.
4. Follow Up Professionally:
○ Confirm receipt of your application via email or LinkedIn message.
○ Send a follow-up email if you haven't heard back within a week or two.
5. Prepare for Assessments and Interviews:
○ Be ready for online assessments, technical tests, or automated video interviews.
○ Practice mock interviews and common questions to build confidence.
6. Keep Track of Applications:
○ Use a spreadsheet to track applications, interview dates, and follow-ups.
○ Regularly review the status and respond promptly to any recruiter
communications.
Follow-up Message

Hi [Name],

I hope you are doing well. I wanted to follow up on my earlier message regarding the [Position
Name] role at [Company Name]. I am excited about this opportunity and believe my skills in
[mention key skills or experiences briefly] align well with the position.

If you are able to assist with the referral, I would greatly appreciate it. I understand that you may
have a busy schedule, so if there’s any additional information or support I can provide, please
let me know.

Thank you once again for considering my request, and I truly appreciate your time and help.

Best regards,
[Your Name]
Interview preparation is a crucial step in your journey to securing a data analyst role. It
involves a structured approach to understanding the job requirements, refining your skills, and
practicing to present yourself confidently during interviews. Here's an in-depth guide to help you
prepare effectively:

1. Understand the Job Description

I. Analyze Key Skills: Read the job description thoroughly to identify the required
skills, such as SQL, Excel, data visualization tools (e.g., Tableau, Power BI),
Python, R, and statistics.
II. Identify Core Responsibilities: Understand the main responsibilities, such as
data cleaning, analysis, reporting, and presenting insights.
III. Research the Company: Learn about the company's business model, industry,
competitors, and the role of data analytics within the organization.

2. Review and Refine Your Technical Skills

I. SQL Practice: SQL is a must-have skill for data analysts. Focus on queries,
joins, subqueries, window functions, and writing complex SQL code. Use
platforms like LeetCode, HackerRank, and Mode Analytics for practice.
II. Excel Skills: Master functions, pivot tables, VLOOKUP, data cleaning
techniques, and data visualization in Excel.
III. Data Visualization Tools: Gain proficiency in Tableau or Power BI. Practice
creating dashboards, using charts, and compellingly presenting data.
IV. Programming Languages: Brush up on Python basics, focusing on data
manipulation libraries like Pandas, and NumPy, and data visualization libraries
such as Matplotlib and Seaborn.
V. Statistics and Probability: Understand statistical concepts such as hypothesis
testing, confidence intervals, regression analysis, and A/B testing.

3. Behavioral Questions Preparation

I. STAR Method: Prepare for behavioral questions using the STAR method (Situation,
Task, Action, Result) to structure your answers. Focus on examples that showcase
problem-solving, teamwork, and analytical skills.
II. Common Behavioral Questions:
○ Tell me about a time you used data to solve a problem.
 ○ Describe a challenging project and how you handled it.
○ How do you manage tight deadlines or conflicting priorities?
III. Prepare Your Stories: Have stories ready that highlight your key skills, such as
analytical thinking, attention to detail, and effective communication.

4. Guesstimates, Case Studies, and Puzzles

● Guesstimates: Be ready for questions like "Estimate the market size of a product."
Practice structuring your approach logically and clearly.
● Case Studies: Companies may present real-life problems. Practice analyzing the data,
identifying the problem, and recommending data-driven solutions.
● Puzzles: Some companies like American Express and Wells Fargo ask for puzzles to
test your logical thinking. Practice common puzzles available on resources like Geeks for
Geeks.

5. Mock Interviews

● Simulate Real Interviews: Schedule mock interviews with mentors, and peers, or use
platforms like Pramp or Interviewing.io to simulate the interview environment.
● Get Feedback: Focus on improving based on the feedback received, especially on
areas where you lack confidence or need technical improvements.

6. Prepare Questions for the Interviewer

● Ask Relevant Questions: Show your interest in the role by asking insightful questions,
such as:
○ What are the key metrics the team focuses on?
○ How does the team collaborate with other departments?
○ What challenges does the company face with data analytics?

7. Review Your Projects and Achievements

● Showcase Relevant Projects: Be prepared to discuss your previous work, especially

projects that are relevant to the role. Highlight the objective, approach, tools used, and
the impact of your analysis.
● Portfolio: Maintain a portfolio of your projects with detailed documentation and
visualizations that showcase your skills and thought process.

8. Technical Test Preparation

● Prepare for SQL/Excel Tests: Many companies conduct technical tests to assess your
SQL, Excel, and sometimes Python skills. Practice similar problems to be well-prepared.
● Time Management: Practice solving problems within a set timeframe to simulate test
conditions.

9. Confidence and Presentation Skills

 ● Practice Articulation: Clearly and concisely explain your thought process during
problem-solving.
● Body Language: Maintain good eye contact, posture, and a positive tone during your
interview.
● Mock Presentations: If the interview involves a presentation, rehearse it multiple times
to ensure a smooth delivery.

Data analyst interview preparation

https://www.youtube.com/watch?v=MX6Ee_ubE1s

https://www.simplilearn.com/tutorials/data-analytics-tutorial/data-analyst-interview-questions

https://www.youtube.com/watch?v=h8cr-3vag7w

500+ Interview Questions On Data Analytics And Business Analytics

https://drive.google.com/file/d/10EcTK95VXc3yuLC2pgWsbp0XTznwbAYG/view

--—---—xxxxxxxxxx—---—-----—---—---—---—---—---—---—---—---—---xxxxxxxxxx--—---—

Let’s connect now !!!!!

🔵 I am an IIT graduate and have 6 years of work experience working as Analyst, I have
appeared in 90+ job interviews and received 25+ job offers from companies like Amazon,
Paytm, Zomato, OLX etc.

✅ 1:1 Long Term Mentorship: 10+ individuals have successfully PLACED in top companies
like MasterCard, Uber, and Porter by enrolling in my 1:1 Mentorship program.

https://docs.google.com/forms/d/e/1FAIpQLSefKydr62VSD5b5H42FpFMkXMoEWuit0sUY
MVjsSUzwqfEQcA/viewform

✅ Book 1:1 Call (One-Time) for Career Guidance, CV Review, Interview etc.:
https://topmate.io/mazher_khan

✅ YouTube: https://www.youtube.com/@imzhr.
✅ Instagram: https://www.instagram.com/khan.the.analyst/
✅ Linkedin: https://www.linkedin.com/in/mazher-khan/
 1. Data Analyst ya Business Analyst Problem
2. Start with a Business Problem
3. No Degree Needed
4. Step me Detailed video banayi hai ..with All FREE Resources
5. Kitni Salary as a Fresher and kya career graph
6. Companies list me apply kr skte ho
7. Aur video k end mai maine Projects, Resume and Interview Tips Share kie hain
8. To Chlie Shuru krte hain
9. Requirement
10.
11.
12. Last me 1:1 Mentorship Enroll
13. Lets connect now!

https://drive.google.com/file/d/1n0TygV7CQLSdPABOSMEvamHbxaXy8cuu/view

100+Mnetees ko mentore krne k bd