DR Amita Joshi at Samuel Drugs Ltd.
DR Amita Joshi at Samuel Drugs Ltd.
DR Amita Joshi at Samuel Drugs Ltd.
GROUP 17
ARUN G JAGZAPE RITESH VINOD P SRINIVASA RAVI TEJA SANTHOSH.Y SUMIT SINHA MS12A018 MS12A037 MS12A055 MS12A074 MS12A092
Beyond this phase the company faced a critical growth phase where it faced stagnation.
o As a part of this, they took over Eastern Pharmaceuticals
o
o o o
supplying quality medicines. In 1996, Houston stepped down. The organization began to stagnate under the leadership of Dr. JJ Mehta, the new CEO. Annual growth of the company was 11% compared to sector growth of 18% In 2003 , JJ Mehta stepped down and Rohin Das was given charge as the interim CEO. In 2005, the company reported its first-ever annual loss of INR 20 million.
o Dr. Amita Joshi, an IAS officer of the 1970 batch takes over as the full-time
CEO, chosen for multiple qualities like a person from outside the industry who had an impressive pedigree and excellent administrative record.
o Dr.Joshi garnered the support of key stakeholders and partners, along with
establishing a very positive atmosphere with her surroundings and customers. She Also empowered every member in the organization and appreciated the deserving and empowered the worthy.
o The company reported an annual profit of INR 360 million in 2008-2009. o Joshi realized that marketing required a thorough revamping in order to
generate demand o As part of entrusting the responsibilities to senior staff, JJ Mishra was handed over the charges of entire marketing department.
charismatic person.
His way of inducing the capabilities and passion for the job
troubles.
They were used only for marketing and distributing
that Mr. Mishra was in charge for both the bids and hence it prima facie looked like a breach of trust on and unethical behavior from the part of Mr. Mishra.
Dr.Joshi Felt betrayed and also felt that Mr.Mishra took
The View point that Mishra has favored EPL might not be
true. He might have made the best efforts with his rational and EPL might have had the better offer.
Accusing Mishra of using customer contacts built
through Samuel drugs at this point seems illogical. He was selected to head EPL because of the contacts and efficiency he had.
Priority of Mishra might have been bring the sick