6 The Circular Flow of Economic Activity
6 The Circular Flow of Economic Activity
6 The Circular Flow of Economic Activity
CHAPTER 3
Industry and
Environmental Analysis:
Business Opportunity
Identification
LESSON 3.5
The Circular Flow of
Economic Activity
Chapter Learning Objectives
• To identify principles and tools in creating a
business
• To apply SWOT analysis as a tool in evaluating
a business opportunity
• To understand that Porter’s Five Forces of
Competitive Position Analysis can be applied as
a tool in evaluating a business opportunity
• To analyze the activities in the circular flow of
economic activity in an effort to relate the
concept to the putting up of a business
Chapter Learning Objectives
• To make a simple industry analysis
• To identify the factors which are taken into
account in an environmental analysis
• To describe the economy’s three main producing
sectors and show how important they are in
making a choice of what business to establish
• To state the importance of competitiveness and
efficiency in the economy
Chapter Learning Objectives
• To explain the value of international trade in
how one can set up a business
• To show the role tourism plays in the economy
and how it can be utilized as business
opportunity
• To identify and assess small business
opportunities
Terms to Remember in
Chapter 3
• Business • Cooperative
• Industry • Micro business
• Competition • Small scale business
• Target market • Medium scale business
• Suppliers • Large scale business
• Distributors • SWOT Analysis
• Exports • Porter’s Five Forces of
• Imports Competitive Position
• Sole proprietorship Analysis
• Partnership • The Circular Flow of
Economic Activity
• Corporation
• Physical flow
Terms to Remember in
Chapter 3
• Financial flow • Service sector
• Household • ASEAN
• Business firm • Infrastructure
• Raw materials • Liberalization Policies
• Intermediate goods • Policy
• Final goods • Productivity/Efficiency
• Industry analysis • Technology
• Environmental analysis • Tourist
• Agriculture, Fishery and • Tourism
Forestry sector
• Industrial sector
Circular Flow Defined