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Definition of Quality:
• Quality is the totality of features and
characteristics of a product or service that bear
on its ability to satisfy stated or implied needs.
• Some goals of quality programs include:
– Fitness for use. (Is the product or service capable of
being used?)
– Fitness for purpose. (Does the product or service
meet its intended purpose?)
– Customer satisfaction. (Does the product or service
meet the customer's expectations?)
– Conformance to the requirements. (Does the product
or service conform to the requirements?)
Quality Management Processes
• Quality Planning
• Quality Assurance
• Quality Control
Quality Planning
• The process of identifying which quality standards are
relevant to the project and determining how to satisfy
them.
• Input includes: Quality policy, scope statement, product
description, standards and regulations, and other
process Output.
• Methods used: benefit / cost analysis, benchmarking,
flowcharting, and design of experiments
• Output includes: Quality Management Plan, operational
definitions, checklists, and Input to other processes.
Quality Assurance
• The process of evaluating overall project
performance on a regular basis to provide
confidence that the project will satisfy the
relevant quality standards.
• Input includes: Quality Management Plan,
results of quality control measurements, and
operational definitions.
• Methods used: quality planning tools and
techniques and quality audits.
• Output includes: quality improvement.
Quality Control
• The process of monitoring specific project results to
determine if they comply with relevant quality standards
and identifying ways to eliminate causes of
unsatisfactory performance.
• Input includes: work results, Quality Management Plan,
operational definitions, and checklists.
• Methods used include: inspection, control charts,
pareto diagrams, statistical sampling, flowcharting, and
trend analysis.
• Output includes: quality improvements, acceptance
decisions, rework, completed checklists, and process
adjustments
Major Approaches to Quality and
QM
• Deming
• Juran
• Crosby
• TQM
• Six Sigma
• ISO 9000
W Edwards Demming on Quality
• Quality is an attribute of a product or service that
can only be defined by the customer.
• Because of this its meaning is relative
• Quality or lack of it is one of the outcomes of the
specific business process that produces a
product or service
• Quality is produced by proper execution of such
a process
• The job of quality management is to provide the
system and the leadership to facilitate such
proper execution
Joseph M. Juran: On Quality
• Quality is “fitness for use”
• Balance between product features and products
free from deficiencies
• Features must meet customer expectations
• Absence of deficiency is as essential as desired
features in producing customer satisfaction
• So the ultimate test of quality is fitness for use
by customers as reflected by customer
satisfaction
Juran: The Trilogy of
Quality Management
• Quality Planning
– developing a process to achieve goals
involving customer satisfaction
• Quality Control
– holding onto gains, controlling
variation,preventing waste
• Quality Improvement
– lowering cost of poor quality achieving
innovation in performance
Philip B. Crosby: Quality
• Conformance to requirements
• Must be defined in measurable terms and
expressed as a clear target
• Either present or not present
• The Cost of Quality (COQ) = Price of
Conformance (POC) + Price of Non-
Conformance (NPOC)
• POC is cost of getting things done right the first
time
• NPOC is the cost of waste
Crosby: Four Absolutes of Quality
• Conformance to the requirements: This idea of quality
must be integrated into the enterprise
• The system of quality is prevention (eliminating errors
before they occur)
• The performance standard is zero defects
• The measure of quality is the PONC: the lower the
PONC the more widespread the quality
• These four absolutes must be attained through strong
discipline, complete leadership commitment, substantial
resource allocation for training, tools, and appropriate
personnel, and Crosby’s 14-step approach to achieving
conformance.
Total Quality Management: Quality
• “we define quality as consistently producing
what the customer wants while reducing errors
before and after delivery to the customer. More
importantly, however, quality is not so much an
outcome as a never ending process of
continually improving the quality of what your
company produces.” David Chaudron
qualitymanagement.com
• Close derivative of Deming’s approach to Quality
Total Quality Management
• “A structured system for satisfying employees,
customers, and suppliers by integrating the business
environment, continuous improvement, and
breakthroughs with development, improvement, and
maintenance cycles while changing organizational
culture” (from iqd.com).
• Great emphasis on needs and requirements analysis
• Uses a systems approach with strong emphasis onboth
cultural and technological elements
• Strong emphasis on prevention and role of
• leadership
• Closely related to Deming’s approach to QM
Six Sigma: Quality
• The value added by a productive endeavour
• Potential quality is the maximum possible value
added per unit of input.
• Actual quality is the current value added per unit
of input
• The difference between the two is waste Six
Sigma is focused on reducing waste, cycle time,
defects, and those costs that do not add value
• Goal is virtually error-free performance
Six Sigma: Key Elements
• Implements “proven” quality principles and and a select
few of the myriad QM techniques
• Performance is measured by the sigma level measure of
variability in the company’s business processes
• Uses a Define-Measure-Analyze-Improve-Control
(DMAIC) model
• Define goals
• Measure existing system and processes
• Analyze (including stat analysis) & develop plan closing
gap
• Improve system (Use stat methods to validate)
• Control the new system by institutionalizing it through
new policies and rules
Six Sigma: Implementation
approach
• Senior leadership training in principles & tools for organization
success, followed by SLs directing development of management
infrastructure & innovation-friendly culture supporting Six Sigma.
• Develop systems establishing close communication with customers,
employees, & suppliers. Includes rigorous methods and ways of
overcoming cultural, policy, and procedural barriers
• Rigorously assess training needs, provide remedial basic skills
education, and comprehensive training in systems improvement
tools, techniques, and philosophies
• Develop framework for continuous process improvement along with
system of indicators for monitoring progress and success.
• Projects for improving business performance linked to measurable
financial results.
• Six Sigma projects conducted by individual employees & teams led
by change agents (Master Black, Black, and Green Belts)
ISO 8402 and 9000: Quality and
QM
• “The totality of characteristics of an entity that
bear on its ability to satisfy stated and implied
needs” ISO 8402
• Quality management: activities performed to
formulate and implement policies and programs
intended to achieve quality.
• Examples:
– quality planning,
– quality control,
– quality assurance, and
– quality improvement
ISO 9000: Eight Principles
• Customer Focus (on needs and requirements)
• Leadership (establish unity of purpose, direction,
environment for participation)
• Involvement of people (full)
• Process Approach (managing activities & resources)
• Systems Approach to Management (of inter-related
processes)
• Continual Improvement (of processes and performance)
• Factual Approach to Decision Making (analysis of
data/info)
• Mutually Beneficial supplier relationships
Commonalities in QM Approaches
• QM approaches tend to view quality in terms of value
produced by business processes for customers
• Reshape and control process to get quality
• Tend to take a systems, but not a complex adaptive
systems approach
• Emphasize scientific approaches, empirical investigation,
statistical analysis, formal knowledge processing
• Emphasize metrics and measurement
• View QM as an integrated set of activities designed to
have a direct impact on all business processes and their
inter-relations
Commonalities in QM Approaches
• Use Technological and particularly IT tools and
techniques
• Employ a wide range of analytical techniques and also
social interaction and human intervention techniques
• Emphasizes strongly the elimination of errors before they
happen: prevention
• Strong emphasis on cause-and-effect analysis
suggesting a deterministic view of quality
• Strong emphasis on leadership and its role in QM
• Widespread emphasis on organizational learning
framework to produce knowledge needed for achieving
quality, e.g. PDSA.
Quality Concepts
• Zero Defects
– Implies that there is no tolerance for errors within the system.
– The goal of all processes is to avoid defects in the product or
service.
– Similar to six sigma: almost zero defects
• The Customer is the Next Person in the Process
– The internal organization has a system that ensures the product
or service is transferred to the next person in the process in a
complete and correct manner.
– The product or service being built is transferred to another
internal party only after it meets all the specifications and all
actions at the current work station.
– Avoids incorrectly assembled components and poor
workmanship.
Quality Concepts
• Scrap
• Rework
• Expediting
• Additional material or inventory
• Warranty repairs or service
• Complaint handling
• Liability judgments
• Product recalls
• Product corrective actions
•
Cost of Non-Quality