Rockboro Case Questions discusses considerations for a share buyback program at Rockboro, including the company's aversion to debt and whether the current share price is undervalued. It also examines how shareholders and creditors may react to a repurchase announcement, noting both positive and negative potential impacts. Finally, it outlines pros and cons of Rockboro's corporate image advertising campaign and proposed corporate name change.
Rockboro Case Questions discusses considerations for a share buyback program at Rockboro, including the company's aversion to debt and whether the current share price is undervalued. It also examines how shareholders and creditors may react to a repurchase announcement, noting both positive and negative potential impacts. Finally, it outlines pros and cons of Rockboro's corporate image advertising campaign and proposed corporate name change.
Rockboro Case Questions discusses considerations for a share buyback program at Rockboro, including the company's aversion to debt and whether the current share price is undervalued. It also examines how shareholders and creditors may react to a repurchase announcement, noting both positive and negative potential impacts. Finally, it outlines pros and cons of Rockboro's corporate image advertising campaign and proposed corporate name change.
Rockboro Case Questions discusses considerations for a share buyback program at Rockboro, including the company's aversion to debt and whether the current share price is undervalued. It also examines how shareholders and creditors may react to a repurchase announcement, noting both positive and negative potential impacts. Finally, it outlines pros and cons of Rockboro's corporate image advertising campaign and proposed corporate name change.
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Rockboro Case Questions
1. What are the considerations for a share buyback program?
2. How might various providers of capital (shareholders and creditors) react to a share repurchase announcement? 3. What would the impact be on financing need and unused debt capacity (propose your own share repurchase plan)? 4. What do you think of the corporate image advertising campaign and the corporate name change? Considerations for a share buyback program • Company has aversion to debt (max 0.4 DE ratio) • Is share price undervalued? (Future growth vision, current price = $15.25) • High awareness of firms but low outlook. Will share buyback lead to positive response based on the type of shareholders? Shareholders and creditors react to a share repurchase announcement Shareholders Creditors • (+) Tax reduction • (-) Increased Debt to Equity • (+) Short term traders to ratio is riskier benefit from higher stock • (-) Higher EPS may be price misleading • (-) Long term Shareholders who expect regular dividends • (-) Uncertainty in actual share buyback Corporate image advertising campaign and the corporate name change Pros Cons • Signals to shareholders the • The change is costly and has commitment to the new no empirical evidence on focused strategy and future impact on stock price growth