Topic: Microeconomic Decision Makers Sub Topic: Firms: 5/may/2020 Prepared by Mr. Jude Kakuba
Topic: Microeconomic Decision Makers Sub Topic: Firms: 5/may/2020 Prepared by Mr. Jude Kakuba
decision makers
A Firm is any business that hires factors of production to produce goods and sevices.
An industry is a group of firms producing the same type of product.
Pepsi and Coca cola are firms that produce soft drinks. Together they are part of the soft drinks
industry.
A) The primary sector includes industries involved in the extraction and collection or raw materials. For
example: Tullow oil carries out projects around the world to discover mineral oil deposits fit for extraction.
B) Secondary sector includes industries involved with the processing of raw materials into semi-finished
and finished goods. It covers manufacturing and construction. For example: Riham company processes fruits
to make juice for sale.
C) Tertiary sector includes industries producing services to enable consumption, transfer and storage of
products. Industries under this sector include banking, insurance, tourism among others.
D) Quaternary sector is considered as the fourth sector in some economies. However, it is a sub-section of
the tertiary sector. It includes industries which are involved in the collection, processing and transmission of
information – essentially Information technology.
Classification 2 and 3:
Classification 2: Ownership
In a market economic system, most firms are in the private sector, whereas in a planned economic system.
Instructions:
The work should written in Microsoft Teams Notebook – in the section of Homework.
A relevant example should be given for each factor.
Due: Wednesday 6/May/2020 at 5:00 p.m.
Why are most firms small?
1. The small size of the market. For example: demand for very expensive items such as
luxury cars may be limited.
2. Preference of consumers. For some personal services such as hair dressing, consumers
prefer small firms to maintain a closer relationship.
3. Owner’s preference. The owner of the firm may not want it to grow for fear of the
bureaucracy and stress of running a large firm.
4. Flexibility. Small firms may be more capable to adjust to market changes more quickly.
5. Technical factors. The need for little or no capital needed for smaller firms to start up in
some industries encourages entrepreneurs to run business on a small scale.
Why are most firms small?
6. Lack of financial capital. Some firms may remain small because they lack the financial
power to expand their operation.
7. Location: If a product is relatively heavy in relation to its value, transport costs over long
distances will be high and this would increase the total cost. It will be more financially wise
to supply such products to a near by local market which can be more suitably served by a
small firm.
8. Cooperation between small firms is easier, hence some entrepreneurs enjoy this simplicity
in operation. For example, small scale farmers may easily join to buy seeds.
9. Specialisation: small firms may be in a better position to supply specialist product such as
training services (such as accounting) to a larger firm (such as Coca cola company).
10. Government support. Governments usually provide financial support to smaller firms
since they employ a large number of people.
Causes of the growth of firms:
Firms grow in two ways.