Descriptive Method of Research
Descriptive Method of Research
Descriptive Method of Research
Methods of Research
Group 2
What is Descriptive Research?
Can involve collecting quantitative
information
Can describe categories of qualitative
Surveys Interviews
Observations Portfolios
Descriptive Research
1. Surveys
May be used to reveal May be used to explore
summary statistics by relationships between
showing responses to 2 or more variables.
all possible
questionnaire items.
Often provide leads in
identifying needed
changes
Descriptive Research
Survey Forms
Written questionnaires Factors to be considered
Sampling
Type of population
Personal interviews Question Form
Telephone interviews Question Content
Response rates
Costs
Available facilities
Length of data collection
Computer assisted
techniques for data
collection
Descriptive Research
2. Survey Form - Interviews
More time efficient
Allow the researcher to establish a rapport
with the respondent
Allow the acquisition of more in-depth
information
Allow for interviewer observation
Allow the interviewer to obtain visual cues
May be personal or telephone interviews
Descriptive Research
Survey Form – Personal Interviews
Disadvantages
Require more staff time
Require more travel time
Descriptive Research
Survey Form – Telephone Interview
Advantages Disadvantages
Less expensive Limited telephone
all
Provide definitions for confusing terms
Uses the “I don’t know” answer very carefully
Descriptive Research
3. Observational Research Methods
1. Naturally occurring behaviors observed in
natural contexts
2. Contexts that are contrived to be realistic
Descriptive Research
Observational Research Methods
Require direct observation of behavior
Data gathered without intermediary
instruments
Can yield a wealth of invaluable information
Can be a complicated process
Descriptive Research
Observational Research Methods
Can be employed productively to support
many purposes in educational technology
Can be used to determine how people