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    Business Case

    Uploaded by

    Luis Correa Zerpa
    The document proposes investing in business intelligence software and implementation services to address a 28% decline in revenue from new digital offerings. It recommends buying software for multidimensional data aggregation and real-time reporting with alerts. This would save an estimated $1 million annually from integrated systems and $3 million from automated reports. The proposal outlines a 14-month timeline for planning, procurement, implementation, and measurement. Risks include skill shortages and integration challenges, while dependencies include data cleansing and funding approval. The next steps are to secure executive approval, form the project team, and define the scope.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Business Case

    Uploaded by

    Luis Correa Zerpa
    75 views11 pages
    The document proposes investing in business intelligence software and implementation services to address a 28% decline in revenue from new digital offerings. It recommends buying software for multidimensional data aggregation and real-time reporting with alerts. This would save an estimated $1 million annually from integrated systems and $3 million from automated reports. The proposal outlines a 14-month timeline for planning, procurement, implementation, and measurement. Risks include skill shortages and integration challenges, while dependencies include data cleansing and funding approval. The next steps are to secure executive approval, form the project team, and define the scope.

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    The document proposes investing in business intelligence software and implementation services to address a 28% decline in revenue from new digital offerings. It recommends buying software for multidimensional data aggregation and real-time reporting with alerts. This would save an estimated $1 million annually from integrated systems and $3 million from automated reports. The proposal outlines a 14-month timeline for planning, procurement, implementation, and measurement. Risks include skill shortages and integration challenges, while dependencies include data cleansing and funding approval. The next steps are to secure executive approval, form the project team, and define the scope.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    75 views11 pages

    Business Case

    Uploaded by

    Luis Correa Zerpa
    The document proposes investing in business intelligence software and implementation services to address a 28% decline in revenue from new digital offerings. It recommends buying software for multidimensional data aggregation and real-time reporting with alerts. This would save an estimated $1 million annually from integrated systems and $3 million from automated reports. The proposal outlines a 14-month timeline for planning, procurement, implementation, and measurement. Risks include skill shortages and integration challenges, while dependencies include data cleansing and funding approval. The next steps are to secure executive approval, form the project team, and define the scope.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 11

    Business Case

    Next Generation Business


    Intelligence Engage
    Executive Summary
    Problem/Opportunity

    Revenue Lost 28% of our revenue last year due to new digital offerings in the market.
    down
    28% Need to create new digital offerings to compete based on operational data.

    Recommendation
    Buy business intelligence software and hire outside firm to help with
    implementation strategy.

    Success Factors
    Multidimensional Denormalization, Interface with
    Real-time reporting
    aggregation and tagging and unstructured data
    with analytical alert
    allocation standardization source

    2
    Contents

    1 Problem/Opportunity 5 Cost-Benefit Analysis

    2 Requirements 6 Timeline

    3 Options 7 Risks and Dependencies

    4 Recommendation 8 Next Steps

    3
    Problem/Opportunity Statement

    Revenue New digital offerings in the Opportunity


    down market is having a negative
    effect on our marketing Business Intelligence
    28% revenue. Process and Software

    Transform our rich 345


    terabytes of raw data into
    We have a lot of rich
    meaningful and useful
    345 operational data that we aren’t
    processing for new
    information to help identify
    terabytes and develop new digital
    opportunities and insights.
    business opportunities.

    We need to create new digital


    New offerings to compete in the
    market based on available and
    Digital processed data.

    4
    Requirements

    Handling of information that either does not have a pre-defined data


    UNSTRUCTURED DATA
    model or is not organized in a pre-defined manner.

    Processing that combines data from multiple sources to infer events


    COMPLEX EVENT or patterns to identify meaningful events such as opportunities or
    PROCESSING
    threats.

    PRESCRIPTIVE Automatically synthesizes the data to suggest decision options to


    ANALYTICS take advantage of the predictions.

    PREDICTIVE Statistical techniques that analyze current and historical facts to


    ANALYTICS make predictions about future events.

    5
    Options
    PROS CONS

    STATUS QUO  No additional investment.  Doesn’t solve the problem.

     Risk of not achieving the


     Fully customized solution to
    BUILD suit internal needs.
    benefits if system can’t be
    completed as required.

     Reduced risk associated with


     Existing solutions might not
    building a custom solution.
    BUY  Faster execution/faster exactly match our
    realization of benefits. requirements.

     Best of both worlds: start with an  Risk of not being able to


    HYBRID existing business intelligence
    customize existing business
    platform then customize it to suit
    intelligence platforms.
    our needs.

    6
    Recommendation

    Recommendation
    Operational Benefits Impacts
    Buy business intelligence software and
    hire outside firm to help with Time savings to produce 400 hours per
    implementation strategy. monthly P&L reports month

    Time savings to produce 550 hours per


    Solution will provide the following:
    monthly revenue forecasts month
     Multidimensional aggregation and
    allocation Reduced labor cost from $1 million per
     Denormalization, tagging and integrated IT systems year
    standardization
     Real-time reporting with analytical alert Reduced labor cost from $3 million per
     Interface with unstructured data source automating reports year

    7
    Cost-Benefit Analysis
    $14.0 M
    Savings
    $12.0 M
    Reduced labor cost from $1M
    integrated IT systems annually
    Reduced labor cost from $3M $10.0 M
    automating reports annually
    $8.0 M

    $6.0 M

    Cost
    $4.0 M
    Software $1.7M
    annually $2.0 M
    Implementation $2.7M in
    year 1
    $- M
    Year 1 Year 2 Year 3 Total

    In addition to the quantifiable cost savings, a number of soft benefits can also be
    achieved including the enhanced visibility into our business.

    8
    Timeline
    Months

    1 2 3 4 5 6 7 8 9 10 11 12 13 14

    Planning 2.8 months

    Procurement 4 months

    Implementation 7 months

    Testing 3 months

    1.25
    Deployment
    months

    Measurement 3 months

    Legend

    Planned Task Planned Milestone Planned Summary Task

    Actual Task Actual Milestone Actual Summary Task

    9
    Risks and Dependencies

    Risks Probability Impact


    Inability to attract and retain people with project related High High
    skills.
    Alignment and coordination issues due to working in High Low
    multiple time zones.

    Dependencies Internal/External
    Successful integration of vendor software with latest operating External
    system.
    Data cleansing project to ensure the successful Internal
    detection/correction/removal of inaccurate records in our existing
    databases.
    Executive funding approval as part of the overall corporate initiatives Internal
    budget.

    10
    Next Steps

    Executive Approval Project Team Scope Definition

    Get executive approval to Identify project team members Define project scope, user
    continue to the next stage. and key stakeholders. stories and list critical
    assumptions.

    11

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