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    Blogging: Lesson 6: Purposive Communication

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    Sydney Mallari
    Blogging is a shortened form of web log where a user can post diary-style entries, images, videos and links on a personal website. It is a way to share thoughts, ideas, opinions or experiences. There are different types of blogs including personal blogs for individuals, corporate blogs for companies, and genre-specific blogs about topics like politics, education or music. Blogs allow readers to engage through comments and have advantages like being easy to create and search engine friendly, but also have disadvantages like requiring time and potentially having low readership.

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    Blogging: Lesson 6: Purposive Communication

    Uploaded by

    Sydney Mallari
    363 views15 pages
    Blogging is a shortened form of web log where a user can post diary-style entries, images, videos and links on a personal website. It is a way to share thoughts, ideas, opinions or experiences. There are different types of blogs including personal blogs for individuals, corporate blogs for companies, and genre-specific blogs about topics like politics, education or music. Blogs allow readers to engage through comments and have advantages like being easy to create and search engine friendly, but also have disadvantages like requiring time and potentially having low readership.

    Original Description:

    Tungkol sa Blogging

    Original Title

    LESSON 6. BLOGGING

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    Blogging is a shortened form of web log where a user can post diary-style entries, images, videos and links on a personal website. It is a way to share thoughts, ideas, opinions or experiences. There are different types of blogs including personal blogs for individuals, corporate blogs for companies, and genre-specific blogs about topics like politics, education or music. Blogs allow readers to engage through comments and have advantages like being easy to create and search engine friendly, but also have disadvantages like requiring time and potentially having low readership.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    363 views15 pages

    Blogging: Lesson 6: Purposive Communication

    Uploaded by

    Sydney Mallari
    Blogging is a shortened form of web log where a user can post diary-style entries, images, videos and links on a personal website. It is a way to share thoughts, ideas, opinions or experiences. There are different types of blogs including personal blogs for individuals, corporate blogs for companies, and genre-specific blogs about topics like politics, education or music. Blogs allow readers to engage through comments and have advantages like being easy to create and search engine friendly, but also have disadvantages like requiring time and potentially having low readership.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 15

    Blogging

    LESSON 6: Purposive Communication


    Leader: Melody M. Reyes
    Members: Russell Joy Cauilan
    Jhon Ashlay Concepcion
    Blogging
    o A shortened form of web log
    o A personal journal websites on which a user can type an entry and add images,
    videos, and links to other websites
    o A discussion or informational website published on the World Wide Web
    consisting of discrete, often informal diary-style text entries
    o A way of expressing The act of posting a content on a blog (a web log or online
    journal) or posting comments on someone else’s blog
    o A way of sharing one’s thoughts, ideas, opinions or experiences
    o Blogs can also use to give advice, solve a problem or to teach
    Purpose of a blog
    To offer informative, helpful, educational content to people who want to read what
    you have to say.

    To provide content on your website that answers your prospective customers’


    questions and help them learn about your products and services.

    To provide reader engagement. Readers have a chance to comment and voice their
    different concerns and thoughts to the community.
    Types of Blog
    PERSONAL BLOG
     An ongoing diary or commentary by individual, is the traditional, most common blog
     What makes a personal blog successful?
    -Longevity -Adaptability --Personal branding
    -Lifestyle -Personality
    Examples:
     Travel blogs(The Blog Abroad by Gloria Atanmo)
     Wellness and health
     Gardening
    Corporate and organizational blogs
    • Blogs used internally to enhance the communication and culture in a
    corporation or externally for marketing
    • Expert tips or best practices and company news from the perspective of a
    brand.
    Company blogs like Google, and Facebook
    CEO blog
    Industry blog
    Department/product blog
    BY GENRE
    • political blogs, project blogs, education blogs, niche blogs,
    classical music blogs, and legal blogs.
    • EXAMPLE:
    • The Society of Honor: the Philippines
    • Montano- Flamiano & associates law
    Top 10 filipino bloggers
    Abe Olandres Laureen Uy
    Vince Golangco Kryz Uy
    Gretchen Gatan David Guison
    Daniel Gubalane Jackie Go
    Mark Macanas Seth Cham
    Advantages of Blog
    Blogs are easy to create and maintain
    Blogs are Search Engine Friendly
    Blogs attract more for its fresh contents
    Blogs allows you to interact with other people
    Increases new business
    Help others
    Gain influence
    Disadvantages of Blog
    Poor content
    Inconsistent posts
    It takes time
    Risk having no one see your content
    No work while you are ill
    Remember to:
    Be short and direct
    Ask a thought-provoking question
    Ask a multiple-choice question
    Share a shocking fact or statistic
    Share something personal
    Remember to:

    Withhold a compelling piece of information


    Refute conventional wisdom
    Lead with a success story
    Start with a reader’s question
    Share a quote
    JUST READ AND REVIEW
    YOUR LESSON. NO
    ACTIVITY FOR THIS WEEK.
    Thank you for listening ♥️♥️♥️

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