MGNM578 Lecture 9
MGNM578 Lecture 9
MGNM578 Lecture 9
RAJEEV GUPTA
1
Poll
Q. Technology has drastically reduced time between conceiving an idea and ___________
that idea.
a) Processing
b) Implementing
c) Generating
d) None of these
2
News Article
3
Learning
Outcome
• Weak Economies
• Regulatory Risks
• Increasing Competition
• Damage to Reputation
• Failure to attract top talent
• Failure to Innovate
• Commodity Price Risk
Risks Associated with International Business
• The letters stand for Political, Economic, Social, Technological, Environmental and Legal.
• Depending on the organisation, it can be reduced to PEST or some areas can be added
(e.g. Ethical)
PESTEL Analysis
Political
Legal Economic
PESTEL
ANALYSIS
Environmental Social
Technological
Example-Vodafone
Revenue of the Vodafone Group from 2010 to 2022 (in billion British pounds/euros)
10
Vodafone India
Number of Vodafone mobile customers -
from 2013 to 2020, by country/market
13
News Article
Source- https://economictimes.indiatimes.com/news/company/corporate-trends/vodafones-eventful-
journey-in-india-takes-a-new-turn/articleshow/57741944.cms?from=mdr
Number Tell Their Own Story
Source- https://economictimes.indiatimes.com/news/company/corporate-trends/vodafones-eventful-
journey-in-india-takes-a-new-turn/articleshow/57741944.cms?from=mdr
News Article
Source: - https://economictimes.indiatimes.com/industry/telecom/telecom-news/vodafones-future-in-
india-in-doubt-after-latest-setback/articleshow/72021843.cms?from=mdr
News Article
Source: -https://www.ft.com/content/15af5d8c-1811-11ea-9ee4-11f260415385
News Article
Source: - https://www.indiatvnews.com/business/news-agr-dispute-vodafone-idea-could-head-
bankruptcy-589485
News Article
19
News Article
20
Current Statistics of Mobile Subscribers in India
21
Global Status of FDI Trends -
FDI Inflows 2015 – 2019 (millions of Dollars)
Source: UNCTAD
FDI inflows by region, 2020 H1 vs 2019 (Billions of US dollars and percent)
Source: UNCTAD
Number & Type of Investment policy Changes in Asian & Pacific countries,
Jan19- Oct. 20
• Developing and implementing a green growth recovery strategy with a robust role
for both inward and outward FDI.
• Putting in place policy measures to support both local and foreign SMEs in supply
chains.
The 2021 projection is in line with the WTO’s “weak recovery” expectation,
and falls short of previously-projected growth, which was last forecast at
21.3%.
World Trade Trends
Major factors that could impact the projections include a resurgence of COVID-
19 that triggers additional extended lockdowns and a successful vaccine that
could accelerate recovery efforts.
THANK YOU
RAJEEV GUPTA
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