Scribd
Upload
37 views7 pages

SEO Guide: SEO Tips To Rank Better On Google

The document provides SEO tips for improving page loading speed, outbound linking, use of long-tail keywords, analyzing site performance with Google Analytics, and optimizing meta descriptions. It recommends removing unnecessary images and plugins to speed page loading, linking out to similar high-quality sites, targeting long-tail keyword phrases, using analytics to understand traffic and conversions, and crafting compelling meta descriptions to increase click-through rates.

Uploaded by

Naved Shaikh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
37 views7 pages

SEO Guide: SEO Tips To Rank Better On Google

The document provides SEO tips for improving page loading speed, outbound linking, use of long-tail keywords, analyzing site performance with Google Analytics, and optimizing meta descriptions. It recommends removing unnecessary images and plugins to speed page loading, linking out to similar high-quality sites, targeting long-tail keyword phrases, using analytics to understand traffic and conversions, and crafting compelling meta descriptions to increase click-through rates.

Uploaded by

Naved Shaikh
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
You are on page 1/ 7

SEO Guide: SEO Tips

To Rank Better on
Google
Page Loading Speed

 Users dislike waiting for a page to load, causing them to leave your website quickly
 Data shows that a one-second delay in page loading time leads to a 7% decrease in
conversions
 40% of people abandon a website that takes more than 3 seconds to load.
 Users find slow websites to be untrustworthy
 Search engines use robots to examine webpages before indexing them
 Pages need to load quickly in order for search engines to properly index them

 Remove any unnecessary graphics or high-resolution images


 If using WordPress, deactivate any plugins you are not using or are unimportant
 Remove any nonessential widgets from the sidebar
Outbound Linking

 Click-through rate is one of the most important elements of SEO


 Having high-quality outbound links from your website to other similar websites
improves the experience for your viewers
 Helps create a strong relationship with authoritative sites and influencers in your
niche
 Leads to guest posting opportunities
 Creates opportunities to receive inbound links from authoritative websites
Long-Tail Keywords

 Keywords that are more than 3 words in length


 Less search volume but higher conversion rate
 More specific and thus, more targeted
 Less competitive
 Content created with long-tail keywords in mind is more engaging for the user
 Search spiders are just scripts, they won’t purchase anything
 Write content that will help users (SEO copywriting)
 Long-tail keywords compel users to take action
 Search engines will eventually rank content focusing on long-tail keywords and helping
users higher because users will have found that content compelling, and search engines
follow users
Google Analytics

 Google Analytics should provide enough information for you, however, if you
need further data, paid options are available
 Helps understand which backlinks are generating the most traffic
 Google search console will help discover what keywords your audience is
searching for
 If using paid SEO methods, analytics will help determine whether the investment
is worth making
 Understand how visitors behave on your website
 Helps determine what is working and what isn’t
Meta Description

 Text which appears describing your website on the search results page
 Effective meta descriptions will lead to a higher click-through rate
 Although meta descriptions do not effect rankings, user behavior does, so a higher
click-through rate will cause your page to improve it’s ranking
 High-quality meta descriptions will attract a more targeted audience
 Meta descriptions are like a first impression
 Effective meta descriptions improve the user experience of your website
 Try not to use duplicate meta descriptions
Thank You!

You might also like

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy