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    Cruise Industry

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    torisim150
    The document discusses the cruise industry, providing details on its history, major cruise lines, reasons for cruising, ship classifications, onboard facilities, and trends. It covers the evolution of cruising from the early 20th century to modern day, with growth expected to continue in the coming years. Key aspects covered include the organizational structure and divisions of cruise ships, amenities offered on different decks, and common itineraries and destinations worldwide.

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    Cruise Industry

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    torisim150
    51 views16 pages
    The document discusses the cruise industry, providing details on its history, major cruise lines, reasons for cruising, ship classifications, onboard facilities, and trends. It covers the evolution of cruising from the early 20th century to modern day, with growth expected to continue in the coming years. Key aspects covered include the organizational structure and divisions of cruise ships, amenities offered on different decks, and common itineraries and destinations worldwide.

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    CRUISE INDUSTRY

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    The document discusses the cruise industry, providing details on its history, major cruise lines, reasons for cruising, ship classifications, onboard facilities, and trends. It covers the evolution of cruising from the early 20th century to modern day, with growth expected to continue in the coming years. Key aspects covered include the organizational structure and divisions of cruise ships, amenities offered on different decks, and common itineraries and destinations worldwide.

    Copyright:

    © All Rights Reserved
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    Download as pptx, pdf, or txt
    51 views16 pages

    Cruise Industry

    Uploaded by

    torisim150
    The document discusses the cruise industry, providing details on its history, major cruise lines, reasons for cruising, ship classifications, onboard facilities, and trends. It covers the evolution of cruising from the early 20th century to modern day, with growth expected to continue in the coming years. Key aspects covered include the organizational structure and divisions of cruise ships, amenities offered on different decks, and common itineraries and destinations worldwide.

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    GROUP 9

    CRUISE INDUSTRY
    CABUNOC, ROREEBERT B.
    HARADA, RISA C.
    NESTOR KARIL JOY M.
    SALCES, CHANDELL P.
    CHAPTER 11: THE CRUISE INDUSTRY
    LEARNING OBJECTIVES
    1. DISCUSS THE HISTORY OF THE CRUISE INDUSTRY
    2. EXPLAIN THE REASONS WHY PEOPLE TAKE CRUISES
    3. DESCRIBE THE CLASSIFICATION OF CRUISE SHIPS
    4. DISCUSS THE ORGANIZATIONAL STRUCTURE OF CRUISE SHIPS
    5. ENUMERATE THE FACILITIES OF CRUISE VESSELS
    6. EXPLAIN THE CRUISE PRICES
    7. DIFFERENTIATE THE HOTEL DIVISION FROM THE MARINE DIVISION OF A
    CRUISE SHIP
    8. DESCRIBE THE LIFE ON BOARD THE SHIP
    9. INTERPRET DECK PLAN
    10. DISCUSS THE CURRENT AND FUTURE TRENDS IN CRUISE INDUSTRY
    THE CRUISE THE HISTORY OF
    INDUSTRY THE CRUISE
     7.9% for the next 5 • AlbertINDUSTRY
    Ballin
    years • 1906
    • Mauretina
     In year 2002
    • Sinking of the Titanic (1912)
     both international and • World War I
    multinational. • American Express
     75% of the total • World War II
    passengers • After WWII
     added boost to tourism. • 1958
    • Early 80’s
    cruise line international association (clia)
    What is cruise line international
    association (clia)?
    1975
    present day
    MAIN PURPOSE of CLIA:
    To develop marketing strategies and help
    in the training of professionals involved in
    cruise industry.
    the anatomy of a cruise ship
    6 important terms of the anatomy of the
    ship:
    1) the bow - front
    2) stern- extreme rear of the ship
    3) aft- rear
    4) port-left side
    5) starboard- right side
    6) midship- towards the middle of the ship
    the anatomy of a cruise ship
    A Ship has decks with Facilities of each deck:
    specific names: dining room
    lounges
    bridge bars
    boat theatre
    sun meeting rooms
    shops
    promenade
    various recreational areas
    sports deck
    the profile of a cruise ship
    cruise ships are classified as:
    • traditional
    • small luxury
    • masted sailing
    • adventure/expedition
    • river ship
    • barges
    • steamboats
    • passenger freighters
    the profile of a cruise ship
    CRUISE SHIPS SERVES FOUR
    MARKETS:
    1) The Luxury/ Upscale cruise lines segment
    2) The mass-market cruise lines segment
    3) Niche/specialty market cruise lines
    4) Bargain basement cruise lines
    top 5 major cruise
    reasons why people cruise?
    cruise clients
    organizational structure
    REGISTRATION
    SAFETY AND SECURITY
    HOTEL DIVISION
    HEALTH
    MARINE DIVISION
    LAND-BASED OPERATIONS
     LAND-BASED JOBS
     Cruise lines have
     entry level jobs
     territory
     sales representatives
     ports
    destinations
    THE FOLLOWING ARE THE CRUISE SHIPS DESTINATIONS:

    1. Alaska 9.Central America and the


    2. Antarctica Panama Canal
    3. Africa 10.Hawaii, Polynesia, Tahiti, and
    the South Pacific
    4. Australia and New Zealand
    11. North Europe and the
    5. Bermuda Mediterranean
    6. The Far East and the Orient 12. Mexico
    7. The Bahamas and the 13. South America
    Carribean
    14. Transatlantic
    8. Canada, New England and
    the US coast
    OCEAN, SEA AND ISLAND CRUISING

    • CRUISE AREAS
    • CRUISE PRODUCT
    • PORT DEVELOPMENT
    • CHANGES ON BOARD
    • SHIP REVENUES
    • MODERN PATTERN OF
    CRUISE SHIPS
    THE CHOICE OF A SEA
    CRUISE SHIPS: TRADITIONS
    DESTINATION Ship
    QUALITY OF SERVICE Boat
    BEAUTY OF THE SHIP Liner
    COMFORT
    Flagship
    SPEED
    Posh-port out
    SEAWORTHINESS
    CUISINE Blue Riband
    CAPTAIN’S REPUTATION
    SHIP’S AGE
    NATIONAL AFFILIATON
    LIFE ON BOARD THE SHIP:
    cruise dining room assignments
    port of embarkation cashless society
    port of call Security check
    port of debarkation
    the gangway
    Embarkation
    photographs
    accommodations
    CRUISE INDUSTRY
    PASSENGER LIST DAILY PROGRAMS
    BON VOYAGE DRESS
    BEVERAGES PORT CALLS
    CRUISE PRICES DEBARKATION
    CRUISE SALES PAYMENT POLICIES
    CRUISE ONLY AGENCIES TIPPING
    DECK CHAIRS READING A DECK PLAN
    LIFEBOAT DRILL SALES EDUCATION
    FOOD SERVICES AIR SEA PACKAGES
    CURRENT AND FUTURE CRUISE REFERENCE BOOKS
    TRENDS IN THE CRUISE
    INDUSTRY
    thank you for
    listening
    any questions? :>

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