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Decordwell

The document summarizes a business plan for a platform called DecorDwell that connects suppliers of construction materials. The platform aims to provide a one-stop shop for individuals and organizations to search for and procure various materials from vendors. Key features include professional networking, searching for materials and dealers, and viewing product prices. The plan outlines the technology, testing, launch, growth, monetization, and community building strategies.

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Rohit Kumar
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0% found this document useful (0 votes)
27 views12 pages

Decordwell

The document summarizes a business plan for a platform called DecorDwell that connects suppliers of construction materials. The platform aims to provide a one-stop shop for individuals and organizations to search for and procure various materials from vendors. Key features include professional networking, searching for materials and dealers, and viewing product prices. The plan outlines the technology, testing, launch, growth, monetization, and community building strategies.

Uploaded by

Rohit Kumar
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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DecorDwell

One Source for All

Rahul Kumar: MABSPG23035


Rohit Kumar: MABSPG23056
Nikhil: MABSPG23055
Shobhit: MABSPG23040
Mukul:MABSPG23027
Khushit: MABSPG23022
DecorDwell

Decor: This part of the name is likely associated with


decoration, interior design or home decor.
Dwell: This part implies residence or living, it might
signify a focus on creating a beautiful living space.
Purpose And Target
Purpose: We are developing a platform to connect the
different suppliers of construction materials like homes,
shops and commercial, electricity equipment, tiles
vendors, wood furnishing hardware suppliers and paint
shops. we will integrate all of them at one place so the
individual who want to construct their home they don’t
have to go for different materials to different places.

Target Audience: Individuals customers, organisations


and Builders, who want to construct for rent, Factories,
universities, Government Buildings or Industrial purposes.
Features, Functionality and Technology
Features: Professional Networking, Materials, Dealers and Various
vendors searching.

Functionality: Vendors and Dealers Profiles, connections requests,


Latest Market Price of Construction materials postings. Example Iron,
Dust, Bricks, Tiles, and Furnishing items price.

Technology Stack:

• AWS – For Hosting Service. 2) R Language for finding the


correlations of different products which can suggest similar
products to our customer. Database ( MY SQL).
• E-Commerce features and Data Privacy.
Firewall Security for future data threats by cyber attacks. Firewall
security filters and monitors the data and establishes security
policies.
Wireframing and Prototyping
www.decordwell.com

Enter Mobile Number

+(91) 9899729XXX
Hardware & Paints
Construction
Materials
Signup through OTP

One Source for All

Wood Furnishing Electric items


Testing

•Quality Assurance (QA):

• Our platform incorporates a robust rating system


based on customer feedback, showcasing seller
experience through years of service and star ratings.
This ensures quality and reliability in our offerings.

•User Testing:

• Approach: Releasing beta versions to gather


feedback on material accessibility and variety.
• Goal: Refine navigation for effortless usage across
various construction requirements.
Launch
Marketing and Promotion

• Strategic Alliances: Forge partnerships with industry associations,


leveraging their networks.

• Digital Presence: Engage through a robust online platform, SEO, and


targeted social media campaigns

• Multi-Channel Outreach: Utilize email marketing, influencer


collaborations, and targeted advertisements.

Launch

We're kicking off with a powerful website to streamline material
procurement. As demand grows, we'll expand to iOS, Android, and
Windows platforms with a user-friendly app, ensuring accessibility and
convenience across devices.
Growth & Optimization
• User Acquisition
 Collaborate with the existing industry related platforms like IndiaMart, Justdial,
TradeIndia to get the customer and supplier’s base
 Use social media channels (LinkedIn, industry-specific forums) for cross-
promotion.

• Analytics and Iteration


 To analyze customer behavior, we'll develop a team that will perform data
analytics using tools like Tableau, PowerBI, Excel, Python, etc.
 Feedback from customers in the form of ratings will help us understand which
suppliers receive how much rating. Through this, we can guide the suppliers on
what they need to do.“

• Scalability:
• Invest in Infrastructure: Prioritize investments in scalable infrastructure cloud-
based, server capabilities (AWS, Azure, Google)to handle increased user traffic,
data, and transactions as the platform grows.
Monetization
• Subscription based model
 Offer subscription plans for suppliers to showcase their products
on your platform. Different tiers could include varying levels of
product visibility, analytics, or promotional tools

• Transaction Fees or Commissions


 Charge a small percentage as a commission on every transaction
conducted through your platform. This can be from suppliers to
buyers for materials purchased.

• Premium Services for Suppliers


 Offer premium services to suppliers, such as analytics, data
insights, or customer behavior patterns, for an additional fee,
Community Building
Community Engagement:

ConstructionConnect

Engagement:
• Cultivating vibrant user-generated discussions across diverse construction material suppliers.
• Creating dedicated spaces for specialized discussions, fostering collective expertise.

User-Centric Approach: Listening & Enhancing


At ConstructionConnect, user feedback is paramount. Similar to how your favorite apps evolve
based on your suggestions, we actively engage with user input to continually enhance our
platform for an improved experience for all

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