ANALYSIS THE

ANALYSIS THE
IMPACT OF
IMPACT OF
SURYAWANGI BEACH
SURYAWANGI BEACH
TO LOCAL PEOPLE
TO LOCAL PEOPLE
Rahma Wati (A1A022137)
 SURYAWANGI
SURYAWANGI
BEACH
BEACH
Suryawangi Beach is a natural
tourist attraction that plays an
important role in the economy of
the community in Suryawangi
Village, East Lombok Regency.
Therefore, this research aims to
analyze in depth the socio-
economic impact of this beach on
the welfare of local communities.
 METHOD
METHOD
SS
This research uses survey methods and
in-depth interviews with traders in
coastal areas. This survey and interview
aims to understand the economic
benefits obtained and the challenges
faced. Apart from that, the research
also carried out direct observations in
the field to observe economic activity.
 INFOGRAPHIC OF
INFOGRAPHIC OF GENDER
GENDER
In this study, the total number of
Gender
respondents involved was 20
14
12 people. When viewed by gender,
10 the number of male respondents
8
6
was 8 or equal to 40% of the total
4 respondents. Whereas for female
2 respondents, it was 12 people or
0
Male Female equivalent to 60% of the overall
respondent. Thus, it can be
concluded that females responded
more than males in this study. This
suggests that the participation of
women respondents is higher
 INFOGRAPHICOF
INFOGRAPHIC OFAGE
AGE
Age In this study, the total respondents
participated was as many as 20
8 people. If you look at their age
6 groups, then there are several age
4 groups. The youngest age group is
2
18-25 years of age 5 or equivalent
to 25% of the total respondents.
0
18-25 26-35 36-45 46-55 56-64 The next group is the age group 26-
35 years, consisting of 3 people or
The subsequent age group, 46-55
15% of total. The second age group
years, is 4 people or equal to 20% of
total responders. Whereas for the
with the largest number of
oldest age groups, 56-64 years, there respondents is the 36-45 year age
are no respondents at all. Thus, it can group. There are recorded 8
be concluded that the 36-45-year-old respondents in this group or a total
group was the group with the highest of 40% of total respondent.
percentage of respondents compared
to other age groups.
 INFOGRAPHIC OF
INFOGRAPHIC OF EDUCATION
EDUCATION
Education Based on the level of education
12
they've achieved, there are several
groups. The group with the lowest
10
level of education is those who have
8
not completed Elementary School
6 (SD) or have no formal education. It
4 is recorded that there is 1 respondent
2
in this group or equivalent to 5% of
the total respondents. The next group
0
0 6 9 12 is those that have completed
The largest group in terms of Elementary School (SD), which is 5
number of respondents are those people or 25% of the overall
who have graduated from Senior respondent. Then for the group that
High School (SMA), with the number has completed the Junior High School
of up to 10 people or the equivalent (SMP), the number is 4 people or
of 50% of the total respondents. equal to 20% of total.
 INFOGRAPHIC OF
INFOGRAPHIC OF INCOME
INCOME
20
18 This table provides an overview of income
patterns and levels of dependence on natural
16 resources that vary between individuals. From
14 the percentages available, it can be seen that the
12 figures show the income presentation of each
individual that is associated and not associated
10
with natural resources. From these tables, you
8 can see percentage variations for each individual,
6 ranging from 0% to 100%. Overall, the majority
4 of individuals in this data are still highly
dependent on natural resources, as seen from
2 the relatively low percent of non natural
0 resources related income.
Main Income Additional Income
 PROBLEMS
PROBLEMS

Road
Road
LessVisitors
Less Visitors
Infrastructure
Infrastructure
Road conditions are
Less attractive facilities
and Lots of new tourism uneven due to heavy
vehicles crossing

Garbage
Garbage
Visitors throw garbage
carelessly
THANK
THANK
YOU
YOU
 CORE VALUES
CORE VALUES

MERCURY
MERCURY VENUS
VENUS MARS
MARS
It’s the closest planet Venus is the second Mars is actually a very
to the Sun planet from the Sun cold place

JUPITER
JUPITER SATURN
SATURN NEPTUNE
NEPTUNE
Jupiter is the biggest It’s composed of It’s the farthest planet
planet of them all hydrogen and helium from the Sun
 MARKET SHARE
MARKET SHARE

15%
15% 40%
40%
Venus is the second Mars is actually a very
planet from the Sun cold place

15%
15% 30%
30% Follow the link in the graph to modify its
Saturn is composed of Neptune is the farthest data and then paste the new one here.
hydrogen and helium planet from the Sun For more info, click here
 CORE CUSTOMER
CORE CUSTOMER AUDIENCE
AUDIENCE
AGE
AGE HOBBIES
HOBBIES
18-
18- 40
40
25
25 %%
26-
26- 30
30
35
35 %%
30
30
+35
+35 Art Movies Dance
%%

MEDIA
MEDIA TARGET
TARGET
Venus has a beautiful name and is
the second planet from the Sun. It’s
terribly hot and its atmosphere is
Ads Twitter extremely poisonous
 COMPETITOR ANALYSIS
COMPETITOR ANALYSIS

STRENGTHS WEAKNESSES
You can list your You can list your
JUPITER competitor’s strengths competitor’s weaknesses

You can list your You can list your

SATURN competitor’s strengths competitor’s weaknesses

You can list your You can list your

NEPTUNE competitor’s strengths competitor’s weaknesses
 MARKET SEGMENTATION
MARKET SEGMENTATION

VENUS
VENUS MARS
MARS
Venus is the second Mars is actually a very
planet from the Sun cold place

Follow the link in the graph to modify its

SATURN
SATURN JUPITER
JUPITER
data and then paste the new one here. It’s composed of Jupiter is the biggest
For more info, click here hydrogen and helium planet of them all
 STRATEGY
STRATEGY

STEP 11
STEP STEP 22
STEP STEP 33
STEP
VENUS
VENUS MERCURY
MERCURY MARS
MARS
Venus is the second It’s the closest planet Mars is actually a very
planet from the Sun to the Sun cold place
 PRICING
PRICING

BASIC
BASIC PRO
PRO LUXURY
LUXURY
Earth is the third planet Mercury is the closest Saturn was named after
from the Sun and is planet to the Sun and the Roman god of
where we live on the smallest of them all wealth and agriculture
$50.00
$50.00 $150.00
$150.00 $250.00
$250.00
 DISTRIBUTION CHANNELS
DISTRIBUTION CHANNELS
MANUFACTURE
MANUFACTURE
RR
WHOLESALE
WHOLESALE
RR

RETAILERS
RETAILERS RETAILERS
RETAILERS

CONSUMER
CONSUMER CONSUMER
CONSUMER CONSUMER
CONSUMER
PROMOTION
PROMOTION

MARS
MARS
Mars is actually a very
cold place

NEPTUNE
NEPTUNE
It’s the farthest planet
from the Sun
 ADVERTISING CAMPAIGN
ADVERTISING CAMPAIGN 11
CHANNEL
CHANNEL GOALS
GOALS
GOAL11
GOAL GOAL22
GOAL
Mobile web Saturn is a gas giant Venus is the second
with rings planet from the Sun

DESCRIPTION
DESCRIPTION BUDGET
BUDGET
Venus has a beautiful name and
is the second planet from the $20,000
$20,000 $1,000
$1,000
Sun. It’s hot and has a poisonous
Per month Per person
atmosphere
 ADVERTISING CAMPAIGN
ADVERTISING CAMPAIGN 22
GOALS
GOALS BUDGET
BUDGET
Saturn is a gas giant
1. with several rings $80,000
$80,000 $2,000
$2,000
Per month Per person
Jupiter is the biggest
2. planet in the Solar System

CHANNEL
CHANNEL DESCRIPTION
DESCRIPTION
Mercury is the closest planet to
Mobile app the Sun and the smallest one in
the Solar System—it’s only a bit
larger than the Moon
 PR OUTREACH
PR OUTREACH
KEYMESSAGES
KEY MESSAGES GOALS
GOALS
Saturn is a gas giant
1. with several rings 60% 25% 15%
60% 25% 15%

Jupiter is the biggest

2. planet of them all VENUS MARS
MERCUR
MERCUR
VENUS MARS
YY
3.
Venus is the second MEDIA
MEDIA
planet from the Sun
CHANNELS
CHANNELS
Despite being red,
4. Mars is a cold place

Earth is the only

5. planet with life Per year Per month Per week
 BUDGET ALLOCATION
BUDGET ALLOCATION

MULTIMEDIA SMARTPHONE TV
Venus has a Jupiter is a gas giant Saturn was named
beautiful name, but and the biggest after a Roman god
also high planet in the Solar and has several
temperatures System beautiful rings

$5,000 $2,000 $600,000

 PREDICTED REACH
PREDICTED REACH

20,000
20,000
Mars is actually a very
cold place

10,000
10,000
Neptune is the farthest Follow the link in the graph to modify its data and then paste the
planet from the Sun new one here. For more info, click here
 TIMELINE
TIMELINE

NEPTUNE
NEPTUNE MERCURY
MERCURY VENUS
VENUS MARS
MARS
It’s a far planet It’s the closest Venus has a Mars is actually a
from the Sun planet to the Sun beautiful name very cold place

01 02 03 04
MULTIMEDI
MULTIMEDI
AA
You can replace the image on
the screen with your own
work. Just right-click on it and
select “Replace image”
 OUR TEAM
OUR TEAM

SAMDOE
SAM DOE BETHJIMMY
BETH JIMMY
You can speak a bit You can speak a bit
about this person here about this person here
AAPICTURE
PICTUREIS
ISWORTH
WORTHAATHOUSAND
THOUSAND
WORDS
WORDS
150,00
0
Big numbers catch your audience’s attention
9H 55M
9H 55M 23S
23S
Jupiter's rotation period

333,000
333,000
The Sun’s mass compared to Earth’s

386,000 KM
386,000 KM
Distance between Earth and the Moon
 THANKS
THANKS
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