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    instagram ppt

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    instagram ppt

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    7 views14 pages

    instagram ppt

    Uploaded by

    harshyzz28

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    You are on page 1of 14

    The Evolution

    of Instagram:
    From Photo-
    Sharing App to
    Global Social
    Media
    Phenomenon
    Introduction
    T h e journey of Instagram f r o m a
    s i m p l e p ho to - s h a r i n g a p p to a

    phenomenon has been


    remarkable. This presentati on
    explores t h e key m ilesto nes a n d
    i m p a c t of t h e platf orm's
    evoluti on.
    Inception of Instagram

    F o u n d e d in 2010 by and
    , I n s t a g ra m started a s a
    platf orm for s h a r i n g filtered photos . T h e
    a p p q u i c k l y g a i n e d popularity for its
    intuiti ve interface a n d u n i q u e i m a g e
    filters.
    Acquisition
    by
    Facebook
    In 2012, a c q u i re d
    I n s t a g ra m for a s t a g g e r i n g $1
    billion. This strategic m o v e
    allowed I n s t a g ra m to ta p into
    Fa c e b o o k ' s extensive user b a s e
    a n d resources, pro pel ling its
    growth as a
    .
    Rise of
    Influencer
    Culture
    I n sta g ra m ' s e m p h a s i s o n visual
    storytelling g a v e rise to the
    p h e n o m e n o n of
    . Users w i t h large
    followings b e c a m e b ra n d
    a m b a s s a d o rs , r e s h a p i n g the
    adverti sing l a n d s c a p e a n d
    c re ati n g n e w career
    opportuniti es.
    Introduction of Stories
    Feature
    In 2016, I n s t a g ra m i nt ro d u c e d the
    feature, a ll ow ing users to share
    e p h e m e ra l content. This feature not only
    rivaled S n a p c h a t b u t also t ra nsfo r m ed
    h o w users e n g a g e w i t h the platf orm.
    Expansion of
    E-
    commerce
    T h e platf orm's evoluti on
    i n c l u d e d t h e integrati on of
    features, e n a b l i n g
    b u s i n e s s e s to sell p ro d u c t s
    directly t h r o u g h I nsta g ra m . This
    shift blurred t h e lines b e t w e e n
    social m e d i a a n d e- c o m m e rc e .
    Impact on
    Visual
    Culture
    I n s t a g ra m h a s s i g ni fica nt l y
    influenced by
    s h a p i n g t rends in
    photog raphy, desig n, a n d
    aestheti cs. T h e platf orm's
    i m p a c t ex te n d s b e y o n d
    social m e di a , p e r m e a ti n g
    various a s p e c t s of
    c o nte m p o ra r y visual
    c o m m u n i c ati o n .
    Challenges
    and
    Controversi
    D e s p i te its success, I n s t a g ra m
    es
    h a s fa c e d criti cism for issues
    s u c h as , mental
    healt h im pa c t s , a n d t h e s prea d
    of misinformati on. A d d re s s i n g
    t he s e c h a l l e n g e s h a s b e c o m e a
    priority for t h e platf orm.
    Global Reach
    and Cultural
    Influence
    I n sta g ra m ' s g l o b a l p re s e n c e h a s
    t ra n s c e n d e d g e o g ra p h i c a l
    boundaries, s e r v i n g a s a
    platf orm for
    a n d expression. T h e a p p h a s
    b e c o m e a powerful tool for
    c o n n e c ti n g p e o p l e a n d s h a r i n g
    diverse perspecti ves.
    Future of Instagram
    A s I n s t a g ra m co nti n u e s to
    evolve, it is p o i s e d to explore
    n e w fronti ers s u c h as
    , ,
    and
    enhanced
    features. T h e
    platf orm's future holds
    exc iti ng possibiliti es for users
    a n d b u s i n e s s e s alike.
    Ethical Considerations
    T h e evoluti on of I n s t a g ra m raises
    i m p o r ta nt
    r e ga r d i n g privacy, d ata usage,
    a n d digital well-being . These
    issues require t h o u g htf u l
    reflecti on a n d responsible
    decision- m a k i n g b y b o t h users
    a n d t h e platf orm.
    Conclusi
    on
    T h e evoluti on of I n s t a g ra m h a s t ra nsfo r m ed it f r o m
    a s i m p l e p ho to - s h a r i n g a p p into a
    . Its i m p a c t o n visual culture,
    m a r keti n g , a n d social interacti on u nd e rs co res its
    s i g n i fi c a n c e in t h e digital
    landscape.
    Thank
    s!
    M a d e B y :-
    Div ye K u m a r
    A k s h ay J u ya l
    Ay u s h Pur i
    Vishrut
    Kaint hola

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