Tune into culture with SiriusXM advertising

With 72 ad-supported channels and six major sports leagues partnerships, gain access to a highly engaged, valued audience. From campaigns at-scale to custom activations, build your program with flexible buying options and targeting capabilities.
  • 61 million

    listeners

  • 1 in 2

    cars on the road

  • Over 70%

    of in-car time is spent with SiriusXM

Why should you advertise on SiriusXM?

Playbook

The SiriusXM Advertising Playbook

Still surfing the AM/FM waves? Find a bigger sea. Modern audiences tune into a different listening experience with digital audio—with more options and better quality. If you want access to our top content and A-list hosts, read this playbook.

Ad types for all objectives

Audio spots

Run your 30- or 60-second brand spots across SiriusXM ad-supported channels.

Live reads

Let trusted SiriusXM hosts communicate your 60-second brand message natively during their shows.

Sponsorships

Support your audience’s favorite content in an exclusive partnership—with the words “brought to you by” sponsored by your brand.

Custom

Engage listeners with short-form custom content curated by your brand.

World-class talent for every interest, everywhere

Howard Stern

Pop culture lovers visit the home of Howard Stern for A-list interviews and memorable live music performances. Align yourself with the king of media and his passionate fanbase of millions who love his uncensored commentary and honest point of view.

Sports

Experience the power of fandom. As the official partner of six professional leagues, we are host to 20+ talk channels with the sharp analysis and live play-by-play broadcasts listeners crave.

News & Issues

Politics, business, weather, and inspiration—there’s something for everyone across the entire nation, no matter their need or interest.

Talk & Entertainment

From heart-to-hearts with entertainment’s biggest celebrities, to unpacking culture and good ol’ fashioned gossip, millions of listeners can’t get enough of candid conversations from their favorite personalities.

Comedy

The industry’s longest-standing, most well-known comedians have a home at SiriusXM. Roasts, documentaries, improv, and more; there’s no better way to a listener's heart than with a laugh.

There’s more where that came from…

Meet the largest ad-supported audience in audio.Advertise with us

Stay ahead of industry trends

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