Your trust is important to us
Uber's Privacy Principles
When you use Uber’s services, you trust us with your personal data. We’re committed to keeping that trust, and that starts with helping you understand our privacy practices. Our Privacy Principles set the foundation for how we approach privacy at Uber.
We do the right thing with data.
Responsible data management is a prerequisite for continuous innovation. We maintain the value of personal data for Uber and our users by handling data as users expect, keeping it accurate and complete, and properly destroying it when it is no longer needed. This improves our products, earns and keeps our users’ trust, and differentiates us in the market.
We build privacy into our products from start to finish.
Privacy is an important component for building world-class products and services, from inception to rollout and beyond. Performing privacy reviews on new and changed products, technologies, and services makes sure they fulfill users’ expectations and forms the bedrock of an exceptional customer experience. This is called “privacy-by-design.”
We collect only what we need.
We have a specific objective in mind when collecting, using, or handling personal data that is consistent with our objectives and values. We collect and use only the amount of personal data we need for approved and lawful purposes.
We are transparent about our data practices.
We are forthright about the personal data we collect and how we’re using and sharing it. We do what we say.
We give users choices about their data.
We give users clear choices about their privacy and controls that are easy to use so that they can manage their data.
We safeguard personal data.
We provide reasonable and appropriate safeguards to prevent loss, and unauthorized use or disclosure, of personal data.
Take control of your privacy
Visit our Privacy Center to make choices about how we use your data, explore privacy products and manage your privacy settings.
How we use your information
Uber puts transportation, food delivery, and other services at your fingertips. Understanding what data we collect and how we use it should be just as easy.
Our Privacy Notice explains in detail what data we collect and how we use it to provide you with a safe and reliable user experience.
We've summarized this information in the charts below for each category of Uber users, specifically Riders and Order Recipients, and Drivers and Delivery Persons.
These charts also indicate the legal basis that Uber relies on for each use of data under privacy laws such as the European Union's General Data Protection Regulation.
You can also download an expanded version of this chart.
How to read this table
✓ means that we use the data for this purpose globally
✓* means that we use the data for this purpose globally, other than in the European Economic Area, the United Kingdom or Switzerland
These charts also indicate the legal basis that Uber relies on for each use of data under privacy laws such as the European Union's General Data Protection Regulation.
Consent (C)
Contractual Necessity (CN)
Legitimate Interest (LI)
Legal Obligation (LO)
- Account Information
Includes address, email, first and last name, login name & password, phone number, payment method (including related payment verification information), profile picture, settings (including accessibility settings) and preferences, and Uber partner loyalty program information.
- Background check information (drivers and delivery people only)
Includes information submitted during the driver/delivery person application process, such as driver history or criminal record (where permitted by law), license status, known aliases, current and prior addresses, and right to work.
- Demographic data
Includes date of birth and/or age to verify your eligibility to use age-restricted products or services (such as Uber for teens, or if you purchase alcohol, tobacco or cannabis products), and gender to enable certain services or programs (such as Women Rider Preferences, marketing and ads), through voluntary surveys or from other data collected from users.
- Identity Verification Info
Includes government issued identification documents, such as driver’s licenses or passports (which may contain identification photos and numbers, expiration date, date of birth, and gender), and user-submitted selfies.
- User Content
Includes chat logs and call recordings, ratings or feedback, users created Lists or reviews of restaurants or merchants, uploaded photos and recordings, including in-app audio recordings.
- Travel Information (Riders only)
Includes lodging or car rental reservations, times and dates of upcoming flight.
- Location Data
Includes approximate or precise location data.
- Trip/Order Info (Riders and Order Recipients only)
Includes payment information (including amount charged and payment method), proof of delivery (including photo or signature), special instructions, allergies or food preferences, statistics derived from past trip / order information (such as averages, cancellation rates, total trips / orders), trip or order details (including, date & time, requested pick-up and drop off addresses, distance traveled, restaurant or merchants name and location, items ordered).
- Trip/Delivery Info (Drivers and Delivery People only)
Includes details collected about the ride or delivery, such as earnings, statistics derived from past ride/delivery information (including averages, cancellation rates, acceptance rates, and total rides/deliveries and miles traveled) and ride or delivery details (including date and time, requested pickup and drop-off addresses, distance traveled, restaurant or merchant name and location, and items delivered).
- Usage Data
Includes app crashes and other system activity, access dates & times, app features or pages viewed, and browser type.
- Device Data
Includes advertising identifiers, device motion data, device IP address or other unique device identifiers, hardware models, mobile network data, operating systems and versions, and preferred languages.
- Communications Data
Includes communication type (phone or text message), content (including recordings of phone calls solely when users are notified of the recording in advance), and date and time.
- Biometric data (Drivers and Delivery People only)
Includes data that allows identification based on physical or biological characteristics, such as facial verification information.
- Data from Other Sources
Includes from or in connection with:
- Law enforcement officials, public health officials, and other government authorities
- Marketing partners and service providers
- Service providers who help verify identity or detect fraud
- Uber account owners
- Insurance or vehicle solutions providers
- Transportation companies
- Uber business partners (account creation and access, and APIs)
- Uber business partners (debit or credit cards)
- Users or others providing information in connection with customer support issues, claims or disputes
- Users participating in Uber’s referral programs
- To provide our services.
Uber uses data to provide, personalize, maintain, and improve our services.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Create and update accounts (CN) ✓ ✓ ✓ Enable services and features (CN) (LI) ✓ ✓ ✓ ✓ ✓ ✓ Calculate rider/order prices (CN) ✓ ✓ Process payments (CN) ✓ ✓ ✓* ✓ Personalize user accounts (CN) ✓ ✓ ✓ ✓ ✓ Provide trip/order updates, and receipts (CN) ✓ ✓ Inform you of changes to our terms, services, or policies (CN) ✓ ✓ Perform necessary operations to maintain Uber's services (CN) ✓ ✓ ✓ - For safety and security.
We use personal data to help maintain the safety and security of our services and users.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Verify users' account, identity or compliance with safety requirements (CN) ✓ ✓ ✓* ✓ Prevent, detect and combat fraud (LI) ✓ ✓ ✓ ✓ ✓* ✓ ✓ ✓ ✓ Predict and help to avoid pairings at risk of conflict (LI) ✓* ✓* ✓* ✓* Provide live support from safety experts during trips (LI) ✓ ✓ ✓ ✓ ✓ - For marketing and advertising.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Personalize marketing communications and ads for Uber and other companies (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ Display targeted ads based on current trip/order (C) ✓ ✓ ✓ ✓ ✓ ✓ ✓ Measure the effectiveness of marketing communications and ads (LI) ✓ ✓ ✓ - To enable communications between users.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Enable communications between users (CN) ✓ ✓ ✓ - For customer support.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Investigate and address concerns (CN) ✓ ✓ ✓ ✓ ✓ ✓* ✓ ✓ ✓ ✓ ✓ Monitor and improve support (LI) ✓ ✓ Identify participants in research studies for customer support issues (CN) ✓ ✓ ✓ ✓ ✓ - For research and development.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Develop and improve services/features (LI) ✓ ✓ ✓ ✓ ✓ ✓* ✓ ✓ ✓ ✓ ✓ - For non-marketing communications.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Inform users of political processes (LI) (C) ✓ ✓ - For legal proceedings and requirements.
Scroll for more -> Account Information Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Travel Information Trip/Order Information Usage Data User Content Investigate or address claims/disputes (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ Satisfy legal requirements (LO) ✓ ✓ ✓ ✓* ✓ ✓ ✓ ✓ ✓ ✓ ✓
- To provide our services.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Create and update accounts (CN) ✓ ✓ ✓ Enable services and features (CN) (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ Calculate prices and fares (CN) ✓ ✓ Process payments and enable payment and e-money products (CN) ✓ ✓ ✓ ✓ Personalize user accounts (CN) ✓ ✓ ✓ ✓ ✓ Generate receipts (CN) ✓ ✓ Inform users of changes to terms, services or policies (CN) ✓ ✓ Facilitate insurance, vehicle, invoicing or financing (CN) ✓ ✓ ✓ ✓ Perform our internal operations (CN) ✓ ✓ ✓ - For safety, security, and fraud prevention and detection.
We use your data to help maintain the safety and security of our services and users.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Verifying your account, identity or compliance with Uber’s Terms, safety requirements and community guidelines (CN) ✓ ✓ ✓ ✓ ✓ ✓ Prevent, detect and combat fraud (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ Predict and help to avoid pairings at risk of conflict (LI) ✓* ✓* ✓* ✓* Identify potentially unsafe drivers and driving (LI) ✓ ✓ ✓ ✓ Provide live support from safety experts during trips/deliveries (LI) ✓ ✓ ✓ ✓ - For marketing and advertising.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Personalize marketing communications and ads for Uber and other companies (LI) (C) ✓ ✓ ✓ ✓ ✓ ✓ ✓ Measure the effectiveness of marketing communications and ads (LI) ✓ ✓ ✓ - To enable communications between users.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Enable communications between users (CN) ✓ ✓ ✓ - For customer support.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Investigate and address concerns, monitor and improve responses and processes, and identify participants in research studies (CN) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ - For research and development.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Develop and improve services/features (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ - For non-marketing communications.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Inform users of political processes (LI) (C) ✓ ✓ ✓ - For legal proceedings and requirements.
Scroll for more -> Account Information Background Check Information Biometric Data Communications Data Data from Other Sources Demographic Data Device Data Identity Verification Information Location Data Trip/Delivery Information Usage Data User Content Investigate or address claims/disputes (LI) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ Satisfy legal requirements (LO) ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
Frequently Asked Questions
How does Uber use my location information?
We use it to enable our users to request, receive or provide rides or deliveries; track and share trip or ride status; enhance our users’ safety and security; for research and development; and for other purposes described in our Privacy Notice.
Does Uber share my information with anyone?
Uber shares your data with others as necessary to enable the services you request or provide through Uber. For example, if you request a ride, we share your first name, rating, requested pick-up and drop-off locations with your driver. We also share your information when you use features that involve data sharing, such as when you share your trip or order status with friends or family. We may also share your information with Uber affiliates, subsidiaries, service providers, and business partners, or for legal reasons or in the event of a dispute.
See our Privacy Notice for more details.
How long does Uber keep my information?
Uber retains your data for as long as necessary for the purposes in our Privacy Notice, which varies depending on data type, the category of user to whom the data relates (e.g., riders versus drivers), the purposes for which we collected the data, and whether the data must be retained after an account deletion request for the purpose described in our Privacy Notice.
For example, we retain some data (such as account data) for the life of your Uber account if necessary to provide our services. Other data we retain for defined periods as necessary to meet tax, insurance, legal or regulatory requirements (for example, we retain trip or order information for 7 years).
What happens to my information if I delete my account?
Following an account deletion request, we delete your account and data, except as necessary for purposes of safety, security, fraud prevention or compliance with legal requirements, or because of issues relating to your account (such as an outstanding credit or an unresolved claim or dispute). Such deletion happens within 90 days of a deletion request for riders and order recipients, and 7 years of a deletion request for drivers and delivery persons, except where retention is necessary for the above reasons.
How do I submit a question to Uber’s Data Protection Officer (DPO)?
Uber’s DPO is responsible for guiding our compliance with data protection regulation in the EU. They’re the point of contact for European privacy regulators and questions and concerns from our users about data privacy. You may submit questions to our DPO here.
To learn more, refer to Uber's Privacy Notice
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