Check out some favorite holiday recipes from the KCARD staff! Remember to also give the gift of local this holiday season.

Farming is a risky business with significant costs, and one of the most expensive mistakes is failing to plan or oversimplifying the transition of the farm. At its core, successful transition planning boils down to clear, honest communication and planning ahead. When communicating across generations, consider addressing key issues early to build mutual understanding and ensure a smoother transition.

A well-hosted class or workshop can be one of the more profitable (and fun!) ways to engage visitors on your farm and offer agritourism opportunities. However, they can be quite labor-intensive and require lots of planning and thoughtfulness. Check out these tips to get you started!

KCARD works specifically with farmers markets on a wide range of topics, including where to find funding, how to structure the market, and how to think of the farmers market as a business entity. In this post, Terryn Varney, KCARD Business Development Specialist who specializes in farmers market assistance, answers questions about how and when KCARD can help your farmers market.

Engaging visitors on your farm through agritourism can transform a simple trip into a memorable experience. As more people seek authentic, hands-on activities, farms have a unique opportunity to diversify their income and connect with visitors by showcasing daily operations, offering interactive tours, and hosting fun, educational events.

Since agritourism is such a growing industry, you may also be wondering how to set yourself apart from everyone else. Here are 5 ways to engage visitors on your farm. 

KCARD helps clients with a variety of services, including business planning, grant facilitation, recordkeeping, and financial development. In addition to those services, KCARD works with clients on developing marketing plans and social media strategies. Kati Bowman, Marketing and Business Development Specialist, answers a few questions about how KCARD can assist you with your marketing.  

“What do I need for a commercial kitchen?” is a question we often hear at KCARD. Typically, the answer is not a simple one as several factors play into what will be needed for a commercial kitchen to be a useful and efficient endeavor.  In this post, we’ve included some of the first steps we discuss with those interested in a commercial kitchen and resources to learn more. 

Your marketing plan is a blueprint for launching a new business or product, understanding your target audience and your market, growing your audience and customer base, and promoting your overall business. With a well-designed marketing plan, you can design more effective promotions, reach your customers with targeted advertising, and track the success of your efforts.