Spotlight on Commerce: Michelle Duff- Mitchell, Deputy Director for the International Trade Administration's National Export Initiative
Ed. Note: This post is part of the Spotlight on Commerce series, which highlights members of the Department of Commerce who are contributing to the President's vision of winning the future through their work.
Michelle Duff- Mitchell is the Deputy Director for the International Trade Administration's National Export Initiative at the U.S. Department of Commerce.
Last year, President Obama launched the National Export Initiative (NEI) during his State of the Union Address, as a key component of his economic recovery agenda, setting the ambitious goal of doubling U.S. exports by 2015 in order to support and sustain millions of American jobs.
In my role as Deputy Director for the NEI, I have the distinct pleasure of working on an issue that is very dear to me: ensuring America's competitiveness today and in the future. And it's important to remember that at the center of this ability to compete are the contributions of African-American inventors, entrepreneurs, and intellectuals -- who we celebrate and honor during Black History Month and every month.
Today as the global marketplace expands and takes shape, it gives me great pleasure to continue in the legacy of my African-American forefathers and mothers through my work on the NEI. As Deputy Director, I have the ability to help American companies find new and innovative ways to grow their sales in international markets and create employment opportunities for American workers. As Secretary Locke often says, “As American companies sell more of their goods and services abroad, they will need to produce more, which means more good-paying American jobs for our workers.” With only 1 percent of American companies exporting and only 58 percent of those businesses exporting to just one market, there is tremendous opportunity for America to strengthen our economic footing through the expansion of exports—meaning we aggressively compete for every contract and every job.