Papers by Madison Zahorik
The purpose of this report is to provide problem recognition and solutions for Gene Cook Real Est... more The purpose of this report is to provide problem recognition and solutions for Gene Cook Real Estate, and to develop an integrated marketing communications plan for the company. Most notably, we have established ways to increase the company's brand awareness and online presence, and identified target audiences who would benefit from your company's services the most. This plan is divided into five parts, each containing information regarding the different components that make up integrated marketing communications.
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Papers by Madison Zahorik