Tallahassee, Fla. – (July 11, 2018) – The Association for Institutional Research (AIR) announced today a new volume from Stylus Publishing, co-published with AIR and ACE. The new book, The Analytics Revolution in Higher Education: Big Data, Organizational Learning, and Student Success, is edited by AIR members Jonathan S. Gagliardi, Amelia Parnell, and Julia Carpenter-Hubin with a Foreword by Randy Swing. 

This volume helps readers understand and respond to the“analytics revolution,” examining the evolving dynamics of the institutional research (IR) function, and the many audiences that institutional researchers need to serve.

The book suggests that the IR function must become that of teacher, ensuring that data and analyses are accurate, timely, accessible, and compelling, whether produced by an IR office or some other source. Despite formidable challenges, IR functions have begun to leverage big data and unlock the power of predictive tools and techniques, contributing to improved student outcomes. 

AIR members receive a discount off the book's cover price. Members of the general public may purchase the book here.

About AIR

The Association for Institutional Research (AIR) is the world's largest professional association for institutional research, effectiveness, and assessment professionals. Incorporated in 1966, its primary purpose is to support its more than 3,000 members in the process of developing and providing information and analyses in support of decision-making in higher education. AIR provides educational resources, information on best practices, and professional development opportunities for members and the IR community. For more information, visit www.airweb.org.